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Why do consumers recycle? A holistic perspective encompassing moral considerations,affective responses,and self‐interest motives |
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| Authors: | Naz Onel Avinandan Mukherjee |
| Affiliation: | 1. Stockton University;2. Marshall University |
| Abstract: | |
| Keywords: | environmentally sensitive consumer behavior goal framing theory recycling theory of planned behavior theory on affect value‐belief‐norm model |
