手绘手机壳借网络爆红

<正>"好漂亮哦""我也想要一个""希望看到你更多的作品"……夏雨乔突然发现自己手绘的手机壳在微博上走红,得到了青春南京、南京航空航天大学、南京工程学院招生办等不少主页的转发。不少网友联想要这样一个独一无二的手绘手机壳。夏雨乔在人人网和微信朋友圈中发的手绘手机壳的照片,赢得了不少了人的"芳心"。在做了手机壳后,人人增加了将近一万的访问量。从7月初开始这项工作的她已经陆陆续续接到30多单"生意"。越来越多的人联系夏     

“秒杀”如何给力营销

<正>"一元钱买最新款手机"、"一折价格买苹果笔记本"、"一元钱,可以买到手机、宝马、甚至几十万的房子"……这些听上去不可思议的交易在"秒杀"出现后都变成了可能。从2010年上半年开始,"秒杀"就开始在各个购物网站中兴起。价值几百上千甚至几十万元的高档商品只     

无漫游费手机卡——游子卡

<正>一、项目背景我们哪个人没出过门呀,出行在外,与家人、朋友怎么联系?当然用自己的手机!但外出时手机打接电话每分钟1.3元的高额长途漫游费也真令人心痛呀!不得已,虽然意犹未尽但也只能长话短说!所以我们在火车和长途汽车上会经常听到"我手机漫游呢,一会儿下了车用公话打给你"的无奈回答;在街上会遇到拿着手机找"话吧"的人。因为打或接上10分钟电话,十几块钱就没了,老百姓哪承受得了! 2006年很多省移动运营商发行了无漫游费商旅卡,但无一例外都有几十到几百元的月最低消费,只适合少数经常外出的老板、商务人士,并不适合收入不高、不常出门的普通大众使用!"游子卡"是中国移动某分公司专为普通百姓量身定做,没有最低消费的"三无"无漫游费手机卡,上市时间短,各地买不到,市场需求却极大!投资几千元,抢先代理短时间内就能轻松获得很大收益!是2007年难得的创富项目。     

手机银行开启“拇指理财”时代

随着智能手机和3G网络的普及,手机银行风生水起,正开启"拇指理财"时代。购买理财产品、汇款、缴费等以往这些必须在电脑上进行的理财业务,现在只要滑动一下拇指,就能在手机上轻松搞定。近年来,在移动互联网大潮推动下,手机银行凭借随身便捷、成本低廉、穿越时空等优势而成为用户的新宠,市场前景十分可观,得到了各家商业银行的高度重视。目前,16家上市银行2013年半年报已公布完毕,数据显示,手机银行已成为银行业务发展新的增长点。从增长速度上看,工商银行增长最快,手机银行交易额同比增长11.6倍。从交易金额上看,招行、交行的交易金额均超过4000亿元。其中,交行手机银行交易笔数为2381万笔,交易金额为4662.11亿元,同比增长     

体验自由的音乐——波导M08手机

曾几何时，通话已经不再是手机的唯一用途，越来越多的休闲娱乐功能登陆了手机界面，现在仅具备通信功能的手机几乎绝迹。当年摄像头与手机的结合大获全胜，影像娱乐的新时代，现在我们在市场上看到的铺天盖地的拍照手机就是见证，从几百元到数千元，从10万像素到300万像素，摄像头已经成为了无论主流还是非主流机型的必备零件，拍照功能成了手机卖点，何等风光。 眼看着明明是数码相机的功能在手机上发挥得淋漓尽致，随身音乐MP3怎甘示弱?于是近     

创意

正折叠咖啡杯这款咖啡杯的杯身由柔性材质制成,杯身可压缩至杯盖大小,放入口袋随雑带。这款手机壳可同步显示手机上的时间、来电、短信以及手机温度和电设,且不需要安装电池。这款手表与用户随时携带的手机联网,按-下就可以将时间、来电号码、短信等信息投影到手背上。多功能碗由碗主体、密封盖、带孔碗底三部分组成,集滤水、烹饪、容器和储存于一身。     

冒牌“奥运手机”忽悠人

<正>"您好,我是三星手机厂家销售员,三星公司作为奥运赞助商,特别限量推出一批奥运纪念版型号为5300的双卡、双待商务手机.这部手机市场价4600元.您作为幸运者将有幸以2008元购得这款手机……"家在广东的张先生春节过后接到了一个从北京打来的电话.张先生对此事将信将疑.对方随即给张先生的邮箱里发了一张这款手机的图片。又表示如对手机不满意一个月内可退货。"三星"变"中天",偷梁换柱平时非常喜欢收藏的张先生见对方信     

立足潮流，CASETiFY开启手机壳的“天花板”

<正>对当代年轻人来说，手机壳不再是单纯的保护套，而是一种新型社交货币，可以用来表达情绪、个性和态度。年轻人的审美和表达需求让这个小小的配件撬动出大生意。据统计，75%以上的智能手机用户会使用手机壳，25%以上的人会购买两个以上手机壳。在Instagram或者小红书这样的社交媒体上，提到手机壳，有这样一个品牌让年轻人“又爱又恨”，这就是CASETiFY。     

“一元购”调查:后台指定中奖人 坑你没商量

<正>目前市面上"一元抢宝"、"一元抢购"等网络平台繁多,统称为"一元购"。这些网络平台打着"投入一元钱"可博得"宝马"轿车、"iphone"手机等热销产品旗号,吸引众多网友加入。有的网友为此投入几十万元,血本无归。在淘宝等平台上,仅需花费几千元就能购买到"一元购"网站模板,搭建"一元购"网站。有些网站后台可人为操纵中奖,虚拟投注人数。专业人士表示,"一元购"模式涉嫌打"博彩"擦边球,已有违法违规嫌疑。     

中国好生意火爆全饰界

<正>传统行业竞争越来越大,赚钱越来越难,好生意究竟在哪里?只有需求大、竞争力小、利润高、无淡季,才是中国好生意!广东韶关市众饰智造厂一开发上市的多功能防摔手机壳、居家钥匙扣、汽车钥匙扣、包包挂件、汽车挂件,市场销售火爆,所到之处,掀起抢购热潮!随着与国际社会的全面接轨,人们的生活理念发生了巨大变化,崇尚时尚、追逐流行已成为中国人的主旋律,从而成就了饰品行业的无限商机。人多、车多、手机多,巨大市场,引发全民疯抢!一款稍微好看的钥匙扣,售价少则几十元,高则几百元。你也可看看自己和周围熟知的人,用的钥匙扣基本是一个模样,毫无美感和创意。     

电池与第三次工业革命

当我们试图寻找一个能够形成较长产业链并能提供巨大就业空间的超级产业,以作为实体经济发展的基础时,电池无疑处于这样的节点上。     

“Apple: Good Business,Poor Citizen”: A Practitioner’s Response

This paper was written in response to Etzioni’s “Apple: Good Business Poor Citizen” (J Bus Ethics, 2016, doi: 10.1007/s10551-016-3233-4). It argues that Etzioni is correct in seeing the recent conflict between Apple and the FBI over cracking the San Bernardino shooter’s iPhone as requiring that considerations of national security be balanced against the rights of those it might impact. There are nonetheless critical questions about one must still ask: whose rights are curbed, to what degree, and how does a society decide which side to favor? More attention needs to be paid to the privacy of other iPhone users and, importantly, the burden that hacking the phone might impose on Apple, either impairing its brand value or compromising its business potential. Finally, by asking ‘who judges the balance?’, it questions whether labeling Apple a poor citizen is premature, as they had only begun challenging the FBI’s judgment through the judicial process.     

Your Call: eBay and Demand for the iPhone 4☆

The iPhone 4 was introduced into the UK market on 24^th June 2010 to significant consumer interest. Demand revealed itself exceeding supply through conventional channels, since there was very extensive activity in terms of bidding on eBay auctions for the product. We monitored all UK eBay transactions on the iPhone 4 for six weeks from introduction, with total transactions amounting to around £1.5m. We analyse determinants of winning bids in terms of characteristics of the phone, the seller, and the buyer. Our most notable and novel finding relative to previous studies is a very significant premium over list price being paid in almost all cases, with positive uplift factors including whether the phone was unlocked and whether it could be sold overseas. Demand fell over time, as evidenced by lower achieved prices, but the fall in price was relatively modest. A significant premium of 32GB over 16GB versions is revealed.     

Manufacturer-owned retail stores

Increasingly, manufacturers sell their products in their own retail stores, and many of these stores appear to be in direct competition with independent retailers; i.e., both types of retail stores are physically co-located. We analyze one way this practice affects the retail market. We find that, when independent retailers compete against company stores (instead of just against other independent retailers), they (1) charge higher prices and (2) are more willing to engage in marketing efforts on behalf of the manufacturer’s brand. Furthermore, when company stores and independent retailers compete in the same market, the company store charges higher prices and provides more marketing effort. Anecdotal data are consistent with these model predictions.

基于供应链管理的企业集团物流管理对策

我国企业集团对物流管理,特别是供应链环境下的物流管理,尚属起步,大部分企业集团还未摆脱计划经济时代的那种"纵向一体化"的管理模式。为使企业集团能快速的进入和适应竞争日益激烈的国际市场的需要,本文打算从介绍物流管理,特别是供应链环境下的物流管理入手,在国际商务的战略高度上,研究和分析国际企业集团在供应链环境下物流管理的主要内容以及它在国际企业集团经营中的作用。鉴于我国企业集团的物流管理发展起步晚、水平低,现行的物流体系很大程度地制约着电子商务的发展,并且物流基础设施不完善,物流管理技术落后的现状,本文分析了我国企业集团物流发展的现状和存在的问题,并且运用供应链环境下物流管理的新特点指出了解决方法。     

现代企业物流运作现状、问题及其发展策略研究

随着市场经济的快速发展,企业间的竞争愈演愈烈,物流便成了企业顺利生成运作的关键所在。因此,如何选择合适的物流方式,提高物流水平,降低物流成本,提高市场竞争能力是企业永恒的主题。本文从企业物流市场的现状和问题的研究入手,提出了企业物流的发展方略。     

Market Structures with Multi-product Firms: Welfare Analysis and Policy Implications

In the real world firms operate in more than one market and consequently can exploit scope economies and/or demand complementarities. Introducing multi-product firms in the picture makes the standard assumption that more competition is always beneficial for social welfare less clear-cut. In this paper we show that a concentrated structure can be socially preferable in the presence of scope economies, whereas a fragmented structure has to be preferred when products are close substitutes. We also identify either analytically or numerically the socially optimal market structure when aggregate output (and then consumer surplus) or total welfare are used as ranking criteria. The analysis is useful for discussing which market structure should be favored by policy makers aimed at introducing competition in sectors which were previously monopolized by state-owned firms. To that respect, our findings point out that not only the level (number of firms) but also the form (type of firms) of competition matters.     

3G时代的未来之星

传言已久的电信行业重组架构终于在5月尘埃落定,随着奥运会的日益临近,一场关于3G网络的市场争夺战,将开始在全国各中心城市陆续展开.     

General Patterns of Cell Phone Usage Among College Students

Abstract

There has been tremendous growth in the cellular telephone industry in recent years. The present study was undertaken in order to better understand the pattern of usage among one of the most important target markets for cell phone products—young adults attending college. Data were collected from a total of 383 cell phone consumers residing in four states in different geographic regions of the United States. Respondents ranged in age from 18-57 with a median age of 23 years. Data analyses revealed several interesting and potentially important patterns of usage. Among these were the findings that the majority of those surveyed indicated that they use their cell phones for the purpose of social stimulation, to remain continually available, for domestic reasons, to leave themselves memos and reminders, for time-keeping, for emergency purposes, and to use the phone's phonebook function.

It was also found that the cell phone market among the target population is relatively mature in that the vast majority of the sample (90.5%) indicated that they have owned a cell phone for more than one year. The maturity of the market, however, was found to vary as a function of geographic region. This particular finding has implications for regional cell phone marketing strategies. A number of other differences of potential importance for market segmentation and target marketing purposes also emerged and are discussed in detail.     

提升黑龙江省民营企业核心竞争力的对策研究

民营企业作为黑龙江省经济发展的重要组成部分,在国内外市场和竞争格局的动态变化形势下,一些＂瓶颈＂因素严重制约着黑龙江省民营企业核心竞争力的提高,使其难以在激烈的市场竞争中快速发展。黑龙江省民营企业既面临着严峻的挑战,也面临着巨大的机遇。针对提升黑龙江省民营企业核心竞争力的现实性障碍,重点研究提升黑龙江省民营企业核心竞争力的相应对策,在政府的大力扶持的同时民营企业通过自身的奋发图强和人力资源素质的提高,通过政府的制度创新和市场的技术创新二者有机结合,为民营企业发展注入新的激励和动力机制。