吴哥 东方奇迹、考古胜地

吴哥被誉为东方四大奇迹之一,位于柬埔寨暹粒省。是一座由宫殿、寺庙、花园、城堡组成的完整的城市,是古高棉王国的首都,也是著名的游览考古胜地。吴哥古迹现存600多处,分布在面积45平方公里的森林里。大吴哥和小吴哥是它的主要组成部分,其中有许多精美的佛塔以及众多的石刻浮雕,蔚为壮观。这些佛塔全部用巨大的石块垒砌而成,有些石块重达8吨以上。佛塔刻有各种形态的雕像,有的高达数米,生动逼真。吴哥寺中的五座莲花蓓蕾似的佛塔高耸     

晓祖宝塔的来历

汾源附近的清真山上有一座佛塔，名日晓祖宝塔。这一带有句乡谚——“老和尚种黍子，种上也吃不上”，这是一句禅语，故事发生在晓安师父身上……     

朔州市

朔州位于中国山西省西北部,有世界上现存最高、最古老的纯木结构佛塔——应县佛宫寺释迦塔,全国罕见的以减柱建筑艺术著称的朔城区崇福寺,有"小五台"之称的清凉寺。这里地处塞外,雄关林立,境内的边塞古军事文化资源异常丰富。其中扼三关而控中原的险关重塞杀虎口,是历代王朝抵御北方游牧民族侵扰的第一要冲,西口古道拓开了中原与草原的通商之路,     

旅游北京,咱得买点文化

北京是一座属于文化的城市。它传统,一条条胡同里、一座座公园中,贵为国粹的京剧在票友的嗓子里自在游走;它现代,一座座商场里、一个个酒吧中,国际最前沿的潮流在这里抢先"登陆"。然而不管是传统还是现代,这都是一座随意一个茶馆、随便一幢小院都     

泛舟塞纳河

世界上的城市大都是临河而建的。所以,城市中有一条甚至多条河流蜿蜒穿过,并不稀罕。但像塞纳河这样文化景观毗连,文化气韵十足,文化底蕴深厚的城市之河,可就实为罕见了。如果说巴黎是一座文化名城,那么,穿城而过的塞纳河就是这座文化名城的心脏、血脉和灵魂,几乎所有巴黎的人文景观和文化遗存,都与这条河有着化不开的浓情,     

乳山:奏响母爱圣地华章——2009中国(乳山)母爱文化节

山东乳山因境内一座浑圆挺拔的"大乳山"而得名,这座"母亲山"哺育了勤劳朴实的乳山人民,更形成了独特的母爱文化:这里有大乳山、睡美人等"母爱自然资源群",有海神娘娘拯救众生等神话故事,     

2008品牌中国(旅游)总评榜旅游品牌巡礼 母爱圣地 幸福乳山

山东省乳山市,因境内一座圆润挺拔的大乳山而得名。大乳山是乳山人民的母亲山,它不仅哺育和滋润勤劳朴实的乳山人民,并孕育和形成了独特的母爱文化。大乳山见证了乳山市的成长,母爱文化塑造了乳山市的灵魂。乳山市母爱文化底蕴深厚。既有大乳山、     

绍兴自古名士乡

绍兴古称会稽,是一座文化悠久、名人荟萃的历史名城.     

湖北鄂州开发区域旅游文化的思考

湖北鄂州开发区域旅游文化的思考鄂州位于湖北省东部，西接武汉，东连黄石，北与黄冈地区接壤，百里樊川与万里长江在市区交汇，是长江中游地区的一座新兴港口城市，同时也是一座历史名城。《经济地理》１９９６年第４期发表了马勇、李娟文、潘春芳合著的《区域旅游文化开...     

解密华门八大文化密码

这是一座独一无二的门景观,它暗藏玄机,处处设局,一步一景,紧扣文化主题……你知道它的玄妙之处吗?     

客观地呈现中国消费者在全球旅游市场中的特性及形象

本文在对一位西方学者的新书进行简单评论的基础上,指出了对中国旅游消费者,尤其是中国出境游客进行研究的紧迫性和必要性.在这本出版于2006年的新书中,中国旅游者被描述成一个被动、无知的群体,而且这个群体在文化上受中国政府左右,缺少像西方游客一般的行为准则,缺乏欣赏西方景观的能力.该书集中代表了西方国家中对中国旅游业及中国旅游者普遍存在的偏见,以及对迅速发展的中国出境游的否定和不安.本文指出,作为扎根于这一崭新的消费群体的中国旅游研究者,是有责任而且有自身的优势向全世界客观地呈现中国旅游消费者的特征和形象的.为此,本文建议对3个迫在眉睫的研究课题,即对中国旅游者的出游动机、中国旅游者的组成成分及中国出境游客的需求进行多方位高层次的分析和研究.     

International academic impact of Chinese tourism research: A review based on the analysis of SSCI tourism articles from 2001 to 2012

Between 2001 and 2011 Chinese authors published over 838,000 articles in SSCI rated journals, second only to authors in the United States. However Chinese tourism academics lagged behind their counterparts in obtaining such publications, with only 157 papers in the Thomson Reuters SSCI listing for tourism and hospitality. However in recent years the numbers of Chinese authored publications have significantly increased. The paper argues that access to SSCI ranked publications is important for Chinese tourism academics because (a) it helps inform the world of developments in Chinese tourism, (b) it is a recognition of the standards of Chinese research and a means of improving Chinese research and (c) it provides a motive for international collaboration between Chinese researchers and their counterparts.     

Chinese outbound tourism: An alternative modernity perspective

Chinese outbound tourism has become of great interest to tourism scholars. This paper provides a brief review of the current theoretical discussion about modernity and alternative modernity and their connection to Chinese outbound tourism developments. The paper traces the progress of Chinese outbound tourism via the binary structure-agent approach. Its study integrates the institutional development of the Chinese tourism governing body over four decades as social structure, and as agents, analyzes the changing perceptions of Chinese outbound tourists. The study advocates that the Chinese outbound tourism sector has developed within the scope of alternative modernity. The paper indicates that the development of Chinese outbound tourism reflects a process of developing modern institutions and conceptual modernity over time.     

Development Characteristics and Implications of Mainland Chinese Outbound Tourism

This paper provides a thorough examination of the Mainland Chinese demand for outbound travel. It analyses the impacts of the Mainland Chinese outbound tourism market according to factors such as policy, economy and socio-political issues. The origins, destination perceptions and organization of Mainland Chinese outbound tourists are also explained, together with the negative impacts of tourism on Mainland Chinese travellers, travel agencies, national image and economic loss. Finally, the marketing policies for Mainland Chinese outbound tourism in travel agencies, government tourism offices and destinations are examined.     

Chinese and international visitor perceptions of interpretation at Beijing built heritage sites

Research exploring visitor perceptions of heritage sites indicates that a site may hold different meanings for visitors depending on their cultural backgrounds. Little research has, however, identified visitor cultural preferences and so informed the development, delivery and management of on-site heritage interpretive experiences. This paper addresses this need by identifying cultural differences and similarities between Chinese and international visitors in relation to their interpretive motives, preferences and perceptions. Questionnaires were completed by 277 domestic Chinese visitors and 94 international visitors at five key Beijing built heritage sites. Differences between Chinese and international visitors’ conceptions of heritage; ratings of importance of facilities, services and interpretive content; and perceptions of the visitor experience are identified. Amongst many findings, Chinese respondents were more likely than international respondents to state that heritage sites should be an important part of the country's national heritage, convey the country's power and be famous. They sought built heritage sites visited by someone famous and that feature in well-known Chinese paintings and poetry. International visitors were more likely than Chinese visitors to state that heritage sites should have authentically old buildings and be relevant to contemporary life. Implications for interpretive and management practice at Chinese heritage sites are discussed.     

Chinese and Australian tourists' attitudes to nature,animals and environmental issues: Implications for the design of nature-based tourism experiences

This study investigated the differences and similarities between Chinese and Australian visitors' attitudes toward nature, animals and environmental issues, in order to inform the design of visitor experiences and interpretive programs that address the needs and interests of Chinese visitors to Australia. Questionnaires were completed by a total of 267 Chinese and 258 Australian visitors to a nature-based island resort in Queensland, Australia. Results indicate that Chinese visitors had a greater sense of connection with, but more anthropocentric view of nature than Australian visitors; had less experience with, and a greater fear or dislike of animals; and were more aware of, interested in, and concerned about environmental issues. Recommendations are made for the design of interpretive experiences that are relevant and effective for Chinese visitors.     

Perceptions of Chinese restaurants in the U.S.: What affects customer satisfaction and behavioral intentions?

This study investigates American customers’ perceptions of Chinese restaurants in the U.S., using the Importance–Performance Analysis (IPA) approach. This study also examines which attributes of Chinese restaurants influence American customers’ satisfaction and behavioral intentions. The IPA shows that environmental cleanliness and attentive service are two important areas where Chinese restaurateurs can make improvements. In addition, food taste and service reliability appear to be key attributes for Chinese restaurants’ success. Overall, this study indicates that food quality, service reliability and environmental cleanliness are three pivotal attributes to create satisfied customers and positive post-dining behavioral intentions. Chinese restaurant managers should reasonably allocate their limited resources to restaurant attributes based on their contributions to customer satisfaction and behavioral intentions.     

试析日语中的汉字和汉语词汇

汉字自古代传入日本后,经过日本人民的学习、使用和探索,创造出较完善的汉字利用法,其读音、字形及词意与汉字有着深厚的渊源,但其中存在着较大的差异,这是每一位学习日语的中国人的难点和应着重注意的问题。     

Luxury shopping abroad: What do Chinese tourists look for?

Considering rapid economic development, rising household income, and the emergence of middle-class consumers in mainland China, a growing number of Chinese consumers are traveling to other countries and regions for tourism and shopping. Studies have shown that Chinese customers often express intentions to engage in luxury shopping, driven by factors such as brand consciousness, social comparison, and innovative fashion (Zhang & Kim, 2013). Although the trend of Chinese outbound tourism aimed at luxury shopping continues to expand, little is known about Chinese luxury shoppers' behavior when abroad. This study attempts to investigate Chinese luxury shoppers' preferences in shopping destinations, relevant attributes of preferred luxury shopping destinations, and potential underlying dimensions among identified attributes. Results revealed an attribute list comprising 3 dimensions (human touch, prestige, and good value) and 17 items. These findings reflect Chinese luxury shoppers' concerns and preferences about shopping overseas. Implications and future research directions are also discussed.     

Chinese Hotels in the Eyes of Chinese Hoteliers: The Most Critical Issues

Chinese hotels have undergone a series of reforms in the past three decades. With both increased demand and supply of hotel products and services, it is important for hotel practitioners and governing bodies to understand challenges that face the current Chinese hotel industry so that a proactive plan can be formulated to guide further hotel development. The current study conducted six focus groups with 46 Chinese hoteliers to explore the most critical issues, concerning the Chinese hotel industry. In total, the hoteliers identified 38 issues to be critical to the hotel industry in China. The issues were further ranked based on the level of importance to the industry.