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1.
数据挖掘在客户关系管理中的应用研究   总被引:5,自引:0,他引:5  
本文叙述了数据挖掘的基本概念,介绍了数据挖掘常用的技术和方法,讨论了数据挖掘技术在客户关系管理中的一些应用领域。  相似文献   

2.
浅谈国际“名牌”的品牌运营策略   总被引:1,自引:0,他引:1  
李青 《华东经济管理》2002,16(1):118-119
在先进的技术支撑和激烈的市场竞争压力下 ,企业应学习、应用先进的营销技术和理论 ,综合考虑市场需求、竞争状况及自身能力 ,选择合适的服务对象 ,并管理好客户关系组合 ,追求企业价值最大化。  相似文献   

3.
企业集团管理中的协同效应研究   总被引:12,自引:0,他引:12  
本文从协同学的角度,分析了企业集团管理中的协同效应,包括组织协同、财务协同、资产协同、信息协同、管理协同、业务协同、技术协同等。并进一步提出了充分发挥集团协同效应的途径,即从选择好成员企业、重构企业集团流程、重组企业集团组织机构、建立和完善集团集成化协同信  相似文献   

4.
随着人类物质文明和精神文明的发展,目前国际房地产业开发建设已经进入了"数字化家园"时期,将建筑技术与电脑、通讯、控制等技术融为一体,开发建设高档次的智能化住宅、小区,使居民足不出户,便可享受到计算机、网络等高新技术带来的各种便利以及对小区的自动化管理,已成为当前  相似文献   

5.
创新是高新技术企业发展的动力和源泉。本文试从建立以技术和高新技术产业化为主体的人才库、增加科技投入、建立技术创新体系和与市场紧密联系的研究开发与生产的运行机制、以及营造有利于企业创新的竞争环境等方面 ,来阐述高新技术企业的创新。  相似文献   

6.
应用型高校计算机实验教学基地建设的探讨   总被引:1,自引:0,他引:1  
培养大批掌握IT技术的应用型和复合型人才,是新时期应用型高校教学改革的重心之一。本文阐述了新时期应用型高校组建高层次计算机实验教学基地的意义、功能、特点及实施的步骤。  相似文献   

7.
信息费用的降低和全新的技术、产品创新机制是推动新经济到来和支撑新经济发展的本质因素。在此基础上 ,各产业部门的生产率普遍地提高 ,社会生产力的发展得到源源不断的推进力 ,市场空间由于信息费用的降低和新产品的面世而被不断地拓展 ,社会经济因此在整体上获得了持续、强  相似文献   

8.
通过阐述市场确定价格和成本倒逼 ,导出企业通过推行降低采购成本、技术成本、质量成本、制造成本和提高管理效率 ,从而达到成本低于行业平均水平的目标 ,增强企业竞争能力的目的。  相似文献   

9.
网络时代的财务管理   总被引:2,自引:0,他引:2  
随着21世纪网络时代的到来,计算机技术、电子通讯技术和网络技术发展迅猛,在互联网已经进入企业管理过程的今天,企业财务已有了良好的控制基础,已经进入到一个崭新的财务管理时代———基于网络的财务管理。本文着重从网络财务的特征、优越性、对传统财务体制的影响、实施条件  相似文献   

10.
科技创业中心是为高新技术中小企业的创新、创业提供综合帮助的服务机构 ,通过对高新技术中小企业提供工商注册、孵化场地和开发条件 ,筹措资金、培训人才、财务、法律和技术信息等综合服务 ,来促进高新技术的产业化和高新技术中小企业的成长。  相似文献   

11.
12.
Germany is one of the most important exporters of manufacturing goods in the world, but by far not all manufacturing firms in Germany are exporters, and there is a remarkable gap between the share of exporters in all manufacturing firms between West Germany and East Germany. While in West Germany in 2004 about two in three manufacturing plants were exporters, fourteen years after re-unification this share was less than fifty percent in the former communist East Germany. Given that exports play a key role in shaping business cycles and growth in Germany, and the much higher unemployment in East compared to West Germany, promotion of exports by East German firms figure prominently on the policy agenda. However, the reasons for the large difference in the propensity to export between East and West German firms are not yet well understood, not least due to a lack of comprehensive micro data. Using unique new data and a recently introduced non-linear decomposition technique this paper shows that the huge difference in the propensity to export between West and East German plants can only partly be explained by differences in firm size, productivity, and technology intensity.
Joachim WagnerEmail:
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13.
The paper attempts to evaluate the prospect of creating a currency union in the “Greater China” economic area. Despite of the political deadlock and military confrontation in the Taiwan Strait, the Greater China area has experienced rapid and spontaneous regional integration in the past decades as a result of increasingly cross-border trade, foreign direct investment (FDI), technology contracts, and other arrangements in accordance with changes in comparative advantage and industrial upgrading in these economies. In this study, we focus on the symmetry in shocks that is perceived as one of the major preconditions of a currency union. In contrast to the previous studies, we investigate the time-varying correlation of supply, REER and monetary shocks by using the Kalman filter technique to assess the dynamic changes in structural similarity and convergence among the Greater China economies. We also examine the costs of forming a currency union in the area due to the loss of monetary autonomy in each economy. Our results suggest that there is a rising structural symmetry between the Greater China economies, and this area has become increasingly a better candidate for a monetary union.
Kiyotaka SatoEmail:
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14.
An increase in the level of retail concentration in food markets across Europe has raised concerns about the implications of retail dominance in the food supply. This paper measures oligopoly and oligopsony market power in the German food retail industry and incorporate specific details about the German meat market and the European BSE crisis. In this paper, simultaneous estimates of the degree of oligopoly and oligopsony market power in the German food retail industry are derived by applying a set of monthly state level retail beef and pork marketing data in the federal state of Hessen, Germany, from 1995–2000. Results strongly suggest evidence of retail oligopoly and oligopsony power. Lerner index estimates indicate retail market power accounts for 0.5% to 11% of the retail unit margins of beef and pork.
Sven M. AndersEmail:
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15.
The deepening of economic and financial integration in the European Union has led to different responses in the group of ‘cohesion’ countries. Ireland and Portugal stand out as the two extreme examples, as Ireland caught-up to the forerunners after the launching of EMU, in 1992, whereas Portugal lost ground. This paper looks at structural shifts in order to explain different economic performances within Europe. We conclude that Portugal’s labour productivity lag was the outcome of a less favourable structure of employment; that differences in the structure of employment are not clustered in specific industries; and that such structural differences are associated with different factor endowments, namely physical and human capital. Portugal has a rising competitiveness problem in international markets as real wages have increased faster than labour productivity in the 1990s. That has to be changed by policy measures, by the market through higher levels of unemployment, or by a combination of both.
Pedro LainsEmail:
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16.
In this paper we explore the evidence that would establish that Dutch disease is at work in, or poses a threat to, the Kazakh economy. Assessing the mechanism by which fluctuations in the price of oil can damage non-oil manufacturing—and thus long-term growth prospects in an economy that relies heavily on oil production—we find that non-oil manufacturing has so far been spared the perverse effects of oil price increases from 1996 to 2005. The real exchange rate in the open sector has appreciated over the last couple of years, largely due to the appreciation of the nominal exchange rate. We analyze to what extent this appreciation is linked to movements in oil prices and oil revenues. Econometric evidence from the monetary model of the exchange rate and a variety of real exchange rate models show that the rise in the price of oil and in oil revenues might be linked to an appreciation of the U.S. dollar exchange rate of the oil and non-oil sectors. But appreciation is mainly limited to the real effective exchange rate for oil sector and is statistically insignificant for non-oil manufacturing.
Balazs EgertEmail: Email:
  相似文献   

17.
The International Financial Services (IFS) industry is restructuring internally and by location. This paper outlines the economic forces and analytical methods that may be applied to examine the economic drivers of these processes as ever more cities, particularly in East Asia, are vying to attract IFS providers and their clients. The ICT revolution has made those IFS that can be commoditized footloose in search of cost efficiency. High value-added financial services, however, will continue to be developed and coordinated in a few major IFS centers that have invested in, or capitalized on, regional or global advantages for themselves and their clients. The resulting pattern of functional fragmentation and geographic dispersal may facilitate analyses of the competitiveness of different lines of the financial services business in a particular location by methods such as Data Envelopment and Stochastic Frontier Analysis. These forms of comparative efficiency analysis have recently been questioned and their results reinterpreted.
George M. von FurstenbergEmail:
  相似文献   

18.
Euro-Area Inflation: does the Balassa–Samuelson effect matter?   总被引:1,自引:0,他引:1  
The paper argues that the Balassa–Samuelson effect is of little importance for the inflation target of the ECB. First, econometric tests of the Balassa–Samuelson effect suggest that the most robust link is found between relative sectoral deflators and relative unit labour costs; i.e. a link that accounts for an incomplete wage pass-through. For the (change in the) HICP — the target of the ECB — and its components additional factors seem to cause divergent international and sectoral developments. Second, countries with high productivity growth in industry may experience a real devaluation in the sector of tradable goods which counters the real appreciation resulting from a relative increase in service prices. It follows that the difference in productivity growth and thus the difference in the size of the relative price adjustment between countries does not have unambiguous consequences for the overall inflation rate, and as such can thus not justify an inflation target well above zero.
Silke ToberEmail:
  相似文献   

19.
The roaring (20-) 20s are a decade of anniversaries and milestones. 2020 was the 100th anniversary of Ludwig von Mises's seminal article “Economic Calculation in the Socialist Commonwealth” and the 75th anniversary of F.A. Hayek's seminal article “The Use of Knowledge in Society.” 2022 brought a series of significant anniversaries: the 100th anniversary of Mises's Socialism: An Economic and Sociological Analysis as well as the 60th anniversary of James M. Buchanan and Gordon Tullock's The Calculus of Consent: Logical Foundations of Constitutional Democracy, Milton Friedman's Capitalism and Freedom, and Murray Rothbard's Man, Economy, and State. It was also the 20th anniversary of Vernon Smith's Nobel Prize. The works and milestones celebrating anniversaries in 2022 owe much to Mises's and Hayek's pathbreaking contributions. This paper summarizes and contextualizes Mises's and Hayek's arguments about socialism and knowledge and introduces a Southern Economic Journal symposium on the anniversaries of “Economic Calculation in the Socialist Commonwealth” and “The Use of Knowledge in Society.”  相似文献   

20.
Previous studies that compare a uniform money with separate monies used models in which money is the only asset and in which individuals hold either zero or one unit of money. Here, the comparison is made using a model in which money coexists with a higher-return asset and in which individuals are permitted to hold richer portfolios of assets. The results show that a general conclusion is not possible. A uniform money has a higher expected utility than do separate monies in many examples. However, when the discount on bonds and uncertainty about the nationality of the trading partner are sufficiently high, then there are examples in which separate monies are better.
Manjong LeeEmail:
  相似文献   

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