Why People Don't Ask: Understanding Initiation Behavior in International Negotiations

Negotiation is an interactive process that is important to all aspects of organizational success, a process that begins with communicating one's wants or needs. For many individuals, engaging others and asking for what one wants (i.e., initiating a negotiation) is a challenging task, made more difficult in an international context. Yet due to the integration of world markets, this is exactly the type of environment that many organizational representatives are facing with increasing regularity. This article offers an overview of the personal characteristics and situational factors that influence an individual initiating a negotiation (engaging a counterpart, making a request, and optimizing that request), with specific attention to seven cultural factors that must be understood to be most effective in international settings. The ways in which these cultural factors are likely to affect one's decision to engage a counterpart and style of delivery are illustrated for three countries: the United States, China, and Brazil. © 2012 Wiley Periodicals, Inc.     

The Effects of Personalised Negotiation Training on Learning and Performance in Electronic Negotiations

Individuals have different learning styles and thus require different methods for knowledge acquisition. Whereas learning theories have long acknowledged this fact, personalised negotiation trainings especially for electronic negotiations have rarely been developed. This paper integrates learning styles and negotiation styles and reports on an implementation of this integration. We will discuss personalised negotiation trainings, namely an enactive training and a vicarious training, that we developed to match the learners’ learning styles. Such a matching is proposed to be beneficial regarding learning outcomes. Furthermore, positive effects on the dyadic negotiation outcomes are assumed. To this end, an experiment with participants from different European countries was conducted. The results show tendencies that personalised negotiation trainings lead to better skill acquisition during the training and also to fairer negotiation outcomes. Overall, this paper contributes an integration of the theories on individual differences from the domains of negotiation and learning as well as valuable insights for further experiments on individual differences in negotiations.     

Strategies and language trends in learning success and failure of negotiation

In negotiation by electronic means, language is an important deal-making tool which helps realize negotiation strategies. Negotiators may use language to request information, exchange offers, persuade, threaten, as well as reach a compromise or find prospective partners. All this is recorded in texts exchanged by negotiators. We explore the language signals of strategies—argumentation, persuasion, negation, proposition. Leech and Svartvik’s approach to language in communication gives our study the necessary systematic background. It combines pragmatics, the communicative grammar and the meaning of English verbs. Language signals become features in the task of classifying those texts. We employ Statistical Natural Language Processing and Machine Learning techniques to find general trends that negotiation texts exhibit. Our hypothesis is that language signals help predict negotiation outcomes. We run experiments on the Inspire data. The electronic negotiation support system Inspire was gathering data for several years. The data include text messages which negotiators may exchange while trading offers. We conduct a series of Machine Learning experiments to predict the negotiation outcome from the texts associated with first halves of negotiations. We compare the results with the classification of complete negotiations. We conclude the paper with an analysis of the results and a list of suggestions for future work.     

The Mediated Influence of a Traceability Label on Consumer’s Willingness to Buy the Labelled Product

Although stakeholder theory is concerned with stakeholder engagement, substantive operational barometers of engagement are lacking in the literature. This theoretical paper attempts to strengthen the accountability aspect of normative stakeholder theory with a more robust notion of stakeholder engagement derived from the concept of good faith. Specifically, it draws from the labor relations field to argue that altered power dynamics are essential underpinnings of a viable stakeholder engagement mechanism. After describing the tenets of substantive engagement, the paper draws from the labor relations and commercial law literatures to describe the characteristics of good faith as dialogue, negotiation, transparency, and totality of conduct; explains how they can be adapted and applied to the stakeholder context; and suggests the use of mediation and non-binding arbitration. The paper concludes by addressing anticipated objections and shortcomings and discussing implications for theory and research.     

Social Embeddedness in Electronic Negotiations

This study contributes to electronic negotiation research by analyzing the role of social embeddedness of actors in a controlled laboratory experiment. In particular, we analyze the effect of prior negotiator relationship in different conflict levels in web-based negotiations. We hypothesize that with increasing intensity of conflicts, negotiators who have a personal relationship use more value creating strategies compared to anonymous negotiators. As a consequence, we also hypothesize to find fewer impasses in electronic negotiations involving subjects who are socially embedded. Our results confirm that, in fact, in severe conflicts socially embedded actors reach significantly more agreements than subjects of the control group while such an effect is not found in weak conflict situations. These findings are related to more yielding between embedded actors but not to more value creating behavior. From these results, we can conclude that socially embedded negotiators better manage to reach agreements in difficult situations. Furthermore, an institutionalized pre-negotiation phase which allows negotiators to establish a personal relationship can counteract the threat of impasses.     

Web Services for Negotiation and Bargaining in Electronic Markets: Design Requirements, Proof-of-Concepts, and Potential Applications to e-Procurement

Information Systems researchers continue to develop Web services hoping that, in a near future, these services will be widely offered in the e-marketplace, using a Web-based protocol that is universally adopted for posting, locating and invoking available services. Posting services does not, however, necessarily lead to market transactions, and a number of brokering activities are needed to facilitate trade. These include, but are not limited to, service discovery and ranking, price negotiation and contract preparation. We propose a set of Web services that support the process of negotiation and bargaining to facilitate the matching of supply and demand of Web services. As a market broker, these web services would help (a) discover the supply/demand of web services in e-marketplaces; (b) find the most appropriate available service for a specific request; (c) facilitate services be modified if needed to satisfy user's needs; (d) arbitrate the pricing mechanism with the recourse to bargaining whenever necessary; and (e) generate a contract. As a proof of concept, we illustrate the potential use of Web services for negotiation and bargaining in e-procurement.     

Effect of personal branding stereotypes on user engagement on short-video platforms

The emergence of short-video platforms offers individuals an opportunity to build personal branding. This study selected two personal brandings on Bilibili.com, Li Ziqi and HuaNong Brothers, to explore the differences in the effect of personal branding stereotypes on user engagement on short-video platforms. We first identified the perception of users based on the Stereotype Content Model, then adopted regression models to construct the relationship between personal branding stereotypes and user engagement. The results show that perceived warmth exerts a more significant influence on user emotional engagement, while perceived competence impacts more on user cognitive and behavioral engagement. Moreover, we find the live comments’ sentiment moderates these effects. This research provided references for individuals and managers to benefit from personal brandings.     

Implications of Negotiation Theory for Research and Development of Negotiation Support Systems

This paper summarizes a parametric theory of negotiation as a basis forshedding light on negotiation support system possibilities. Previously, thetheory has been used to analyze prior research accomplishments in the area ofnegotiation support systems. Here, we discuss implications of the theory thatare relevant for future research and development of negotiation supportsystems. The implications are concerned with three topics: a high-levelgeneric characterization of these systems, an identification of theirpossible support functions, and a taxonomy for classifying suchsystems.     

Culture and International Marketing: A Sub-Saharan African Context

ABSTRACT

The authors review and extend the culture literature in international marketing by discussing some of the cultural underpinnings pertaining to the sub-Saharan African context. With the use of inductive reasoning, the authors offer several key normative suggestions for international marketing practices. Marketers should focus not only on the end user but also on those who significantly influence the final decision. Sub-Saharan African culture is characterized by long, drawn-out negotiation processes and by contracts and overall sales targets that likely will be dissimilar to those from countries with a linear view of time. Age is relevant when selecting people for negotiation assignments and hiring sales and managerial staff. Because of the importance of “respect,” messages should focus on an individual's need for belongingness rather than on the individual striving for achievement. The authors advocate that advertising appeals should focus on the society and on the individual as a member of the society and not on individual self-enhancement. Context and nonverbal communications are important in personal selling. It is better to establish social trust first in negotiations, personal selling, and buyer–seller interaction.     

The path of least resistance: Regulatory resource depletion and the effectiveness of social influence techniques

Two experiments examine the role of regulatory resource depletion in the effectiveness of social influence techniques aimed at inducing consumer compliance. They test the two-step hypothesis that a) responding to the initial request stage of an influence technique requires self-control, thereby depleting one's limited resource of self-regulatory energy, and b) a state of regulatory resource depletion fosters the use of heuristics present in the persuasion context, which increases the odds of compliance with the target request of an influence technique. A first field experiment shows that yielding to initial requests (answering a series of questions) induces resource depletion. Experiment 2 demonstrates that a lower level of self-regulatory resources increases the extent of compliance with a request through the employment of the heuristic principle of authority. Together these results provide support for the prediction that regulatory resource depletion is important in explaining the effectiveness of social influence techniques.     

How does the negotiation between “me” and “we” in professional identity influence interpersonal horizontal knowledge sharing in multinational enterprises: A conceptual model

Professional identity is an identity that includes two aspects, the personal self (“me”) and the social self (“we”), which are in constant negotiation with each other. The interplay of these two aspects is important because it can shift identity-related motivation and behavior but has received relatively little attention in international business research to date. Recognizing identity dynamics can enrich our understanding of the motivations and behaviors of subsidiary employees in sharing knowledge with overseas colleagues. We develop a conceptual model to reveal the relationship between identity dynamics and interpersonal horizontal knowledge sharing in multinational enterprises. Specifically,- we propose that the different negotiation states between the personal self and the social self of professional identity are related to with whom an employee shares knowledge and what type of knowledge they share. Our article contributes to the knowledge sharing literature by uncovering the psychological mechanisms that influence the behavior of individuals in horizontal knowledge diffusion.     

Initiating Negotiations: The Role of Machiavellianism, Risk Propensity, and Bargaining Power

Initiation is an often-overlooked yet essential stage of the negotiation process. This study examined the effects of two measures of personality—Machiavellianism and risk propensity—and relative bargaining power (as based on multiple situational factors) on three phases of the initiation process—engaging a counterpart, making a request, and optimizing the request. Using a multi-scenario approach, one hundred fifteen participants indicated their initiation preferences for three distinct negotiations. The results of repeated measures ANOVAs indicate that bargaining power influences an individual’s decision to initiate negotiations. In addition, those high in Machiavellianism choose to initiate negotiations even when relative bargaining power is low, whereas those high in risk propensity tend to optimize their requests. The implications of these findings for practitioners and future research are discussed.     

中国商务谈判行为分析

商务谈判是商务活动中的一个必不可少的组成部分。为研究中国商务谈判行为,以北京、温州和邯郸三个城市几十家企业102组商务模拟谈判为依据进行分析,数据结果揭示了中国商务谈判者的个人特征、谈判策略及谈判气氛等因素对谈判结果所产生的影响,以及这些因素之间的相互作用。     

The Effects of Media and Task on User Performance: A Test of the Task-Media Fit Hypothesis

This research was designed to examine the task-media fit hypothesis, an extension to media richness theory that predicts the objective performance of various media for a number of task types. To examine this model, dyads communicating through face-to-face, videophone, telephone (i.e., audio-only communication), or synchronous computer-mediated communication worked in a laboratory experiment to address an intellective or negotiation task. The intellective task required that each dyad member effectively share factual information that each individual independently held. The negotiation task required that each dyad member effectively share preferences based on personal values and reach an agreement. The results of the study provide mixed support for the task-media fit hypothesis. In general, the results for the negotiation task largely supported the theory while the results for the intellective task did not support the theory. These results help to clarify limitations and provide extensions to the theory by demonstrating how variations in task processes and communication media act to mediate task performance. The implications of these results for future research and practice are discussed.     

Using Policy Modeling to Describe the Negotiation Exchange

This is a study of the points of view in a negotiation. Policy modeling, a new method for understanding utilities, is discussed. With policy modeling, the importance weights, subjective values, and a trade-off strategy were estimated from prenegotiation ratings. With these parameters, the values of unfamiliar offers made during a negotiation then also could be estimated. The utility models of the individual negotiators allowed display of the pattern or dance of offers of a particular negotiation. These graphs showed a surprising stability of utilities prior to and during the negotiation. Individual negotiator's offers and perceptions of the opponent's offers during negotiation were consistent with the utility predicted from the policy model. Results are discussed in terms of the important role of utilities in negotiation and the potential for this new method to examine variables that may influence, or cause a departure from, the stability of utilities during negotiation.     

Multi-bilateral Multi-issue E-negotiation in E-commerce with a Tit-for-Tat Computer Agent

We discuss multi-bilateral multi-issue electronic negotiation (e-negotiation) in the context of an e-commerce marketplace system in which multiple players – buyers and sellers – conduct bilateral (pair-wise) multi-attribute negotiations followed optionally by an auction. Negotiators both make and request specific concessions. The concept of a tit-for-tat concession strategy is developed and implemented by a computer agent. The work is related to the Evolutionary Systems Design (ESD) framework for formal modeling/design of Purposeful Complex Adaptive Systems (PCAS).     

浅谈国际商务谈判中的跨文化问题及对策

国际商务谈判是商务活动的重要内容 ,不可避免地要遇到跨文化问题。跨文化问题阻碍着商务谈判的顺利进行。探讨东西文化、国际商务谈判的跨文化差异问题 ,分析中西方谈判决策过程中的文化差异以及谈判风格的不同 ,尤其是了解、宽容多元文化 ,掌握跨文化谈判的对策 ,对提高国际商务谈判的成功有一定的帮助     

Service relationships and the customer disengagement – engagement conundrum

Abstract

Emergent research on customer engagement has focused on enhancing engagement within service relationships. Less attention has been given to how and why customers disengage from their relationships, and the potential interplay between engagement and disengagement has not yet been explored within the marketing literature. This study presents the findings from a qualitative exploration of the concept of customer disengagement, its initiating triggers, nature and the process by which it unfolds within functional/utilitarian (F/U) and participative/co-creative services (P/C). Rather than being mutually exclusive, it finds that engagement and disengagement are highly connected and that prior levels of engagement significantly influenced customers’ subsequent propensities to disengage. Specifically, customers’ propensity towards disengagement was higher within services considered F/U in nature and lower within services of a more P/C nature. In addition, the extent to which customers disengaged from their relationship was strongly determined by their prior levels of engagement with weak engagement for F/U services and strong engagement for P/C services. Relationships in the F/U category were subsequently transactional and volatile when compared to relationships within the P/C category that were comparatively emotionally bonded and enduring.     

Making theory and practice in subsistence markets: An analytic autoethnography of MASAZI in Accra, Ghana

This paper responds to the need for greater research in subsistence markets that engage new and innovative approaches to scholarship, in particular those that involve initiatives based on interactions between scholars and communities. On the basis of an analytic autoethnography conducted at a social venture in Accra, Ghana, the author empirically explores third space, or third space at work. Third space is defined as a momentary space between one's day-to-day world and other worlds. Building on recent literature that argues for a conception of third space that is less temporary and that allows one to be both here and there, this study uses blending, resistance, and negotiation to demonstrate the on-going making of theory and practice. The study also reveals that third space at work may occur on a continuum of in-betweenness and may be shared. The findings are relevant to scholars, practitioners, and global citizens.     

Leaving the Home Turf: How Brands Can Use Webcare on Consumer-generated Platforms to Increase Positive Consumer Engagement

The level of brand-related consumer engagement is considered to be a key determinant of successful social media activities. However, due to the commonly high levels of consumers who merely consume instead of being actively engaged, companies seek strategies to increase consumer engagement. Additionally, a large part of consumers' engagement does not occur on platforms controlled by the brand, but on consumer-generated platforms. Based on social learning theory we propose webcare as a reaction to positive engagement to be an effective marketing tool for reinforcing observing consumers' engagement intentions, especially on consumer-generated platforms. In an experimental online study we reveal that webcare can be used to increase engagement intentions on consumer-generated platforms, and that consumers' surprise explains this reinforcing effect. Moreover, we show that in these consumer-dominated spaces, personal webcare is more effective in driving consumer engagement intentions than impersonal webcare, and that this effect is explained by consumers' perceptions of a brand's conversational communication style. The results indicate that brand managers should leave their home turf and use webcare on consumer-generated social media platforms outside of their direct control.