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1.
Aspects of service-dominant logic and its implications for tourism management: Examples from the hotel industry 总被引:1,自引:0,他引:1
This paper introduces the concept of service-dominant logic as a research paradigm in marketing management. It does so in the context of tourism management’s need to engage with wider debates within the mainstream management literature. Moreover it demonstrates the importance of service-dominant logic in uncovering the role played by co-production and co-creation in the tourism industry. These ideas are developed in detail through a case study of the UK hotel industry that draws on new empirical research undertaken by the authors. 相似文献
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With 1615 timeshare resorts and 176,232 units in the U.S. in 2006 and making an economic impact of approximately $92 billion on the U.S. economy in 2005, the timeshare industry has proved as one of the fastest growing segments of the hospitality and travel industry. However, little research has investigated the impacts of timeshare operations on lodging firms’ financial issues. The main purpose of this study is to investigate the impact of timeshare operation on lodging firm's financial value, risk and accounting performance. Findings suggest that the existence of an inverted U-shaped relationship between timeshare operation and lodging firm value; however timeshare operation shows a U-shaped relationship with ROE and no relationship with risk. 相似文献
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In this study, consumer engagement was examined from a service-dominant logic perspective in tourism service interactions. Extensive field interviews and focus groups in the context of three upscale hotels in Hong Kong identified numerous barriers towards successfully engaging consumers, extending from consumer, technological, and strategic cases to organisational cases. In all, a firm's overall strategy, organisational structure and culture are the most important barriers determining whether consumer engagement as depicted in the literature can be successfully deployed within hotel organisations. Implications call for a more intensive study of engaging consumers from an organisational context with a reassessment of progressive stages that include leadership interventions and the incorporation of consumer feedback at all stages of the firm's value-creating network. 相似文献
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The concept of consumer value has been hailed as the “very underpinning” of marketing, yet the concept has been subjected to limited empirical research, particularly in the hospitality industry. This study investigates the value that consumers derive from ownership of timeshare holiday products. A total of 785 people answered questions regarding their background, timeshare ownership, valuing of timeshare, and satisfaction with timeshare. Confirmatory factor analyses showed consumer value to be a multi-dimensional construct comprising opportunities for relaxation, gift-giving, status, quality, flexibility, fun, new experiences, and financial benefits. These value dimensions varied with other factors such as type of timeshare ownership (e.g., weeks, points). 相似文献
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To date, literature on foreign exchange risk has paid a particular attention to multinationals in trade-related industries. The tourism sector is also sensitive to the exchange rates between travelers’ home countries and their destinations. Suspecting that the exposure of domestic tourism-related firms to foreign exchange risk results from price elasticity of demand, the current study tested the cash flow exposure of sample firms, accounting for nonlinearity, asymmetry, and lagged effects. As a result, a significant percentage (78%) of domestic tourism-related firms was found to have significant foreign exchange exposure. This study also found that exchange rate exposure for tourism-related firms was nonlinear, asymmetric, and lagged. The evidence implied that several tourism-related firms are passive regarding their exposure and may face financial burdens caused by demand fluctuations. Implications and suggestions are presented along with the findings of the study. 相似文献
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关于旅游产业地位的思考--兼论黑龙江省的旅游产业定位 总被引:23,自引:0,他引:23
由于旅游业的迅速发展和巨大成功,各地纷纷将旅游业作为区域经济的主导产业或支柱产业来培育.形成一股“旅游产业热”。然而,旅游业的本质特征决定了将旅游业定位于主导产业或支柱产业必须十分谨慎。在对当前的流行观点进行批判性评价的基础上,本文运用主导产业或支柱产业的选择基准,对旅游业的产业地位进行了分析,发现旅游业并不是主导产业或支柱产业的最佳候选者。同时,结合黑龙江省的实际情况.提出了黑龙江省旅游业不应定位于主导产业或支柱产业,而应定位于关联产业的观点。 相似文献
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旅游行业上市公司可持续增长实证研究 总被引:4,自引:3,他引:4
本文借助希金斯和科雷的可持续增长模型,运用SPSS13.0和有关数理统计方法实证检验我国旅游行业上市公司的可持续增长情况.结果表明,两个模型所得结论共同之处是:景点类上市公司实现了可持续增长,酒店类上市公司没有实现可持续增长;不同之处是:希金斯模型表明综合类和旅游行业上市公司整体都实现了可持续增长,而科雷模型实证结果则恰恰相反. 相似文献
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试析汇率变化对我国旅游业的影响 总被引:13,自引:0,他引:13
汇率变化必将带动出入境旅游价格的变化,影响一个国家的旅游外汇收入。本文试图从我国汇率及汇率制度的变化入手,阐述汇率变动对我国旅游业的影响,以及旅游企业所应采取的相应防范措施。 相似文献
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产业融合视角下的影视旅游发展研究 总被引:1,自引:0,他引:1
影视旅游发展越来越体现出产业融合的特征,这使得从产业融合视角研究影视旅游具有重要意义。基于产业融合的视角,影视旅游发展模式可以分为影视外景地旅游、影视故事发生地旅游、影视文化旅游、影视拍摄制作基地旅游、影视主题乐园旅游、影视节庆旅游等6类,其中前3类可以进一步概括为影视传播旅游,后3类可以概括为影视提供旅游内容。影视所固有的传播功能是前者的一个基础,旅游吸引物的无边界性则是后者的一个基础,两者共有的基础则是影视和旅游产业共同的文化产业本质。和技术创新是信息化领域产业融合主要动力不同,需求发展导致的市场融合是影视旅游发展的根本动力。和信息化领域相同的是,企业同样是影视产业和旅游产业融合发展的主体。 相似文献
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沈一凡 《浙江旅游职业学院学报》2006,(2)
近年来中国的制造业位于世界第四,对外出口位于世界第六。中国在世界经济中的比重和其经济增长的力度已可以改变工业产品的价格并带动世界经济。中国IT产业的发展这些年来一直是中国经济发展的关键。但我国信息产业的许多领域在国际上并没有竞争力,其原因主要是核心技术依赖进口和缺少国际化的品牌。 相似文献
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沐浴业是一个重要但叉常常被忽视的休闲部门.近年来中国沐浴业发展迅速,它的发展模式逐渐成为新的研行究焦点.本文在建立沐浴业发展模型的基础上,进行了沐浴业发展的中外比较,指出了对中国沐浴业发展的启示. 相似文献
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基于SCP模型的我国旅行社业的经营测度 总被引:2,自引:0,他引:2
文章基于SCP模型,运用结构方程方法从市场结构、企业行为和企业绩效3大模块构建了我国旅行社业SCP分析模型,并对我国旅行社业的市场结构、企业行为和企业绩效的状况及它们之间的关系进行了定量测度.研究得出:目前我国旅行社业整体绩效很低,净资产利润率有趋近于零的趋势.从3大模块来看,旅行社企业行为是旅行社企业绩效的主要影响因素,而旅行社企业行为受旅行社业市场结构的影响也很大.从3大模块的具体影响因素来看,产品差异性和市场集中度是对市场结构影响最关键的因素,价格恶性竞争的程度是对旅行社业行为影响最大的因素. 相似文献
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旅游业的外部不经济性及其内化研究 总被引:22,自引:2,他引:22
旅游业对环境的负面影响实质上是旅游业的一种外部不经济性现象。旅游业的外部不经济性现象。旅游业的外部不经济性将导致社会资源的低效配置。旅游业外部不经济性具体表现的旅游生产的外部不经济性和旅游消费的外部不经济性,其根源分别在于旅游资源产权虚置和旅游产品的公共物品属性。旅游业外部不经济性应该通过以下途径进行内化:风景旅游区产权制度创新、基于市场的经济激励、政府法律法规、参与者行为准则教育等。 相似文献
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基于人才资源需求的旅游教育分层培养模式研究 总被引:7,自引:0,他引:7
本文在社会调查和实证数据比较的基础上,剖析了近年来旅游业人才资源现状和旅游院校人才培养现状,指出了总量平衡———宏观协调和单体失衡———微观失调的人才资源矛盾,提出应重新调整人才培养结构,根据产业发展对人才资源的需要,分层次进行个性化的培养模式设计,提高人才培养效益。 相似文献
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会展业经济拉动效应的实证研究——以上海新国际博览中心为例 总被引:6,自引:1,他引:6
会展业作为前景广阔的朝阳产业,对相关产业有巨大的拉动作用.本文以上海新国际博览中心作为案例对会展业的经济效应做实证研究,从抽样调查和统计数据着手分析得出以下结论:上海展览业的拉动效应为1∶8.4,已接近国外发达国家水平;不同展览的经济带动作用各不相同,参观人数多的品牌国际展的经济拉动作用更大;展览会对展览搭建公司以及当地住宿餐饮影响巨大. 相似文献
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基于生态位的区域旅游业稳定度研究 总被引:2,自引:1,他引:2
区域旅游业从产生到发展,在区域经济生态维的梯度上占据着不同的生态位.本文从阐明生态位及旅游业的含义出发,提出了旅游业区域经济生态位的概念,构建了影响旅游业区域经济生态位的核心生态因子体系.通过全国31个省、自治区、直辖市2000-2004年的旅游业相关指标与所在区域的相同指标总值的数据收集,运用比例分析法和因子分析法,获得了我国不同区域的旅游业在本地经济发展中的经济生态位评价综合值,进而对各省份进行了横向比较、聚类及稳定度分析,旨在探索区域旅游业发展演化规律. 相似文献
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Compared to workers in other kinds of occupations, such as technology services, foodservice industry workers face much higher psychological pressure with relatively lower pay. In an ideal foodservice industry, the human factor should not be neglected. With a relatively high turnover rate, understanding the psychological needs and conditions of foodservice industry workers would be helpful for the organizations and management to allow them to react properly and effectively. Previous research indicates that career commitment is the factor which most affects turnover rate. Researchers have discussed numerous motivation factors affecting career commitment, but they have not examined the relative contributions of self-system, i.e. individuals exercising control over their thoughts, feelings and actions. Among the beliefs with which an individual evaluates the control s/he has over his/her actions and environment, self-efficacy beliefs are the most influential arbiter of human activity. This empirical study examines the relationship between self-efficacy and career commitment in the foodservice sector. ANOVA of survey data from 1025 foodservice employees supported the relationship between self-efficacy and career commitment. A chi-square test found that high self-efficacy degrees indicate a higher level of career commitment. Our findings suggest that the higher an employees’ self-efficacy, the higher their career commitment will be. 相似文献
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Although co-branding is postulated to be beneficial for hospitality brands, empirical test of either transfer effect or spillover effect of co-branding on consumer-based brand equity (CBBE) of hospitality brands is yet to receive attention from researchers. A quasi-experiment design was applied to test the transfer effect of co-branding on the CBBE of the composite brand, controlling for the familiarity, compatibility (fitness) and complementary of the partner brands. A within-subject (repeated measures) design with four steps measuring the CBBE of internationally known and compatible hotel and restaurant brands and their co-brand, as well as respondents’ own most familiar hotel and restaurant brand and their co-brand was applied in four steps to a class of 46 students enrolled for a tourism and hospitality class at a Tourism and Hotel Management School based in Asia. The t-test of differences revealed that the co-brand of the internationally known and compatible hotel and restaurant brands lead to synergy with both brands being winners and none losers, while the co-brand of respondents’ own most familiar brands lead to losses mostly, despite their high ratings individually. Implications and future research suggestions are provided. 相似文献