Making gigs work: digital platforms,job quality and worker motivations

Technology has driven new organisations of work and employment relationships, rendering changes that would have been unimaginable just a decade ago. The rise of digital platforms has not only enabled new forms of work activity but also transformed the way workers find new opportunities. This development, referred to as gig work, is distinct from traditional employment in that it is mediated through online platforms. While we can somewhat objectively designate traditional job characteristics as ‘good’ or ‘bad’, designating gig work itself as ‘good’ or ‘bad’ overlooks the fact that workers are inclined to evaluate the quality of their jobs according to their own individual needs, priorities, backgrounds and other circumstances—even if those jobs are objectively the same. Unlike previous scholarship on gig work, which has viewed job quality largely from a platform-focused perspective, this article takes a worker-centric approach and provides a typology of gig workers. The typology demarcates how gig work is used and indicates key attributes that differentiate how workers approach such jobs. Moreover, the typology reveals heterogeneity in gig workers’ motivations, characteristics and intentions. Consequently, platforms with ‘bad’ job quality characteristics can still offer work that some workers will see as ‘good’ and vice versa.     

Identifying and appraising how managers install strategy

Cases were profiled to identify tactics used by strategic managers to implement strategy and to determine which tactic was the most effective in promoting adoption. Analysis revealed that four archetype tactics were used almost exclusively. An ‘interventionist’ approach had the best results but was used in only one case in five. ‘Persuasion’ and ‘participation’ were next most effective tactics, and ‘edicts’ the least effective. The implications of these findings for strategic management practice and the needs for further research are discussed.     

Towards a New Flashmob Unionism: The Case of the Fight for 15 Movement

Unionism renewal has been described as a hybridization process between ‘old’ and ‘new’ logics. Understanding how these two potentially conflicting logics might be combined, however, has so far received little attention. Through the study of the Fight for 15 (FF15) movement, we investigate how the old ‘collectivist’ logic of action-oriented unions and the new ‘connectivist’ logic are being hybridized. To do so, we develop a mixed-methods approach that combines interviews with Twitter data. We evidence three mechanisms through which the collectivist and connectivist logics are being hybridized, namely, imbrication, camouflage and cumulation. We suggest to name ‘flashmob unionism’ the hybrid logic of FF15, characterized by apparently spontaneous mobilizations, a loosely co-ordinated organization, a personalized communication and online virality.     

Das statuierte Exempel: Die EU reguliert internationale Luftfahrt hinsichtlich ihres Klimaeffekts unilateral

There is a new entrant to the European Union’s Emission Trading System (EU ETS): International Aviation. The negotiations of the three legislative bodies have been finalized end of June, 2008. The EU’s ?International Aviation“ does not only embrace member states’ national flights and EU-specific, Intra EU Flights’, but any flight arriving at or departing from EU territory. This is a pioneering attempt for a general tendency in extending the regional coverage of the European style ETS. It is, furthermore, a kind of a first step in the direction of what will be established in the post-2012 regime as ‘sector approaches’. Most important is the ‘asymmetric’ approach, which may allow a regional power (as the EU) to impose an unilateral approach of a broader regional range of influence, without allowing to become subject of competitive disadvantages.     

Learning outcomes in affective domain within contemporary architectural curricula

Contemporary architectural education has shifted from the traditional focus on providing students with specific knowledge and skill sets or ‘inputs’ to outcome based, student-centred educational approach. Within the outcome based model, students’ performance is assessed against measureable objectives that relate acquired knowledge and skills to performance expectations in higher level courses or real world architectural practice. Bloom’s taxonomy has been widely accepted as a useful tool for defining learning outcomes. It references three domains that impinge on the learning process including the ‘cognitive,’ ‘affective’ and ‘psychomotor.’ In practice, most of the attention is paid to the cognitive domain. Considering the interdisciplinary and multivalent character of architecture (as discipline), curriculum design cannot be founded primarily on cognitive-based outcomes. This paper argues that affective domain, especially in the field of building learners’ personalized value systems, is essential to designing outcome based architectural programs. Interactive studio-based education provides a platform to integrate cognitive and behavioural skills that are necessary for professional practice.     

Pathways to a Good Job: Perceived Work Quality among the Machinists in North America

This paper examines the perceived quality of jobs held by a sample of members of the International Association of Machinists, a large union in North America. It is argued that useful insights can be obtained by examining the relationships between global and specific measures of job quality. We then compare two ways of linking them: the regression or correlational‐causation approach and the configurational approach that regards jobs as ‘bundles’ of various characteristics. Our results suggest that there are various pathways by which workers may consider jobs to be ‘good’ but that job quality among the machinists is related especially to satisfaction with benefits, interesting work and autonomy.     

Barriers to Entry and Competitive Behavior: Evidence from Reforms of Cable Franchising Regulations

Between 2005 and 2008, nineteen of the fifty states of the U.S. reformed the franchising process for cable television, significantly easing entry into local markets. Using a difference‐in‐differences approach that exploits the staggered introduction of reforms, we find that prices for ‘Basic’ service declined systematically by about 5.5 to 6.8 per cent following the reforms, but we find no statistically significant effect on average price for the more popular ‘Expanded Basic’ service. We also find that the reforms led to increased actual entry in reformed states, by about 11.6% relative to non‐reformed states. Our analysis shows that the decline in price for ‘Basic’ service holds for markets that did not experience actual entry, consistent with limit pricing by incumbents. To control for potential state‐level shocks correlated with the reforms, we undertake a sample‐split test that finds larger declines in prices for both ‘Basic’ and ‘Expanded Basic’ services in local markets which faced a greater threat of entry (because they were close to a prominent second entrant). Our results are consistent with limit pricing models that predict incumbents respond to increased threat of entry, and suggest that the reforms facilitated entry and modestly benefited consumers in reformed states.     

Undergraduate design learning in multiple partnerships: joinedupdesign for academies

This article reports research into undergraduate design learning through an off-campus partnership. The Sorrell Foundation’s Joinedupdesign for Academies programme involved partnerships between university design departments, ‘failing’ 11–18 schools and professional designers, in the context of a funding commitment to rebuild/renew school buildings in the UK, and an ideological commitment to remodel schools as ‘Academies’. We investigated the impact on 12 undergraduate Design students’ learning as they partnered pupils at two secondary schools in a live regeneration project, following both schools’ redesign/relaunch as ‘Academies’. Using a mixed methods case study approach, we report the acquisition of a wide range of employability skills, vital for professional designers, through an innovative learning model in which pupils act as clients. In terms of design education, these partnerships provided a rare and authentic exposure to the complex demands of publicly-funded work for undergraduate design students, and as such offer a new and potentially interesting model for experiential design education, which bridges campus and off-campus learning.     

Understanding culture as a dynamic Holarchic duality

This conceptual paper addresses a fundamental issue in understanding culture in relation to cross-cultural business relationships between Eastern and Western partners. The proposition is that contemporary cultural investigations have privileged Western lenses mostly involving scientific rationalism and Cartesian dualism. What is largely excluded are Eastern holistic lenses that are more sensitive to embodied context and paradoxical dualities. The paper explores these different epistemes and develops a synergistic or bi-focal approach that aims to benefit from combining Eastern and Western worldviews. The post-Cartesian approach developed subsequently is based upon the idea that ‘yin-yang’ dualities operate at both a general level and within specific contexts. Culture is described as a dynamic duality between situated symbolic activities and more generalized signified meanings. Activities are described as cultural ‘holons’ nested within a holarchy or hierarchy of holons or ‘holarchy’ Consequently, culture is seen as an emergent property from a hierarchy of dualities. In this holarchy of dualities, images create meanings enacted in activities and translated through performative activities where meanings are sustained by becoming accepted as real through axiomatic acceptance. Recursively, the enactment of axiomatically accepted ideas in activities translates back through ‘masked’ performances to legitimize and institutionalize these ideas and images amongst and between actors. As a result, cultural differences identified as emanating from values viewed as independent variables is regarded as an over-simplification. Cultural differences are likely, in the dynamic holarchy described, to come from different activities or cultural practices and/or in the translations through performativities and representations between activities and cultural structures such as values. There are some universal cultural similarities to these complex processes, but we mainly focus upon the principal cultural differences between the Eastern and Western holonic assemblages of symbolic dualities and that, metaphorically, a bi-focal duality approach reflects reality better than monocled dualism.     

Conceptualizing Work,Family and Community: A Socio‐Ecological Systems Model,Taking Account of Power,Time, Space and Life Stage

A large body of empirical research now exists about ‘work and family’, much of it in agreement on critical issues. However, it is under‐conceptualized, it over‐researches professional and managerial workers and it under‐attends the larger terrain of work, family and community. This contribution argues the case for a stronger analytical framework around work, family and community and the ways in which they intersect, drawing on concepts commonly used in the field of employment relations. The article utilizes a body of empirical research about work, family and community in Australia to develop Voydanoff's ecological systems model of work, home and community, arguing that it is vital to unpack the ‘black box’ of ‘work’ in a multi‐layered way, to give appropriate weight to various sources of power, and to avoid an individualistic approach to the reconciliation of work, home and community life by locating analysis in a larger social and political context. The contribution proposes a ‘socio‐ecological systems’ model of work, home and community that delineates the four issues of power, time, space and life stage.     

New social relations of digital technology and the future of work: Beyond technological determinism

This introduction sets out the context for the Special Issue and offers an in-depth reflection on key themes addressed by our contributors. The Special Issue aims to place the social relations of production at the centre of debates about technology and the future of work, and create space for greater critical reflection on what it means to go ‘beyond technological determinism’. We identify ways in which aspects of technological determinism continue to influence debates on technology, the labour process and industrial relations, despite efforts to reject it. We argue that this influence is manifested in some persistent problems within the literature including overly rigid periodisations (such as ‘platform capitalism’), a narrow conceptual repertoire (which reifies notions like ‘algorithmic control’) and a constricted empirical focus. We elucidate the value of a social shaping of technology (SST) approach to overcome these challenges and provide a brief overview of the articles contained within the issue.     

Strategic implementation: Five approaches to an elusive phenomenon

The traditional textbook approach to strategy implementation was to treat ‘implementation’ as an activity following ‘formulation’. Usually, the topic was treated as a question of organization design, where systems and structures were manipulated in concert with strategic goals. More recent views treat implementation either as an issue of gaining prior group commitment through coalitional decision-making, or as a question of total organizational involvement through a strong corporate culture. This paper reviews the evolution of these approaches, developing four models to characterize them, and suggests a fifth one, with strategy emerging in an almost-implemented form from within the firm.     

Knowledge networks for new technology–based firms: an international comparison of local entrepreneurship promotion

This paper reports on an international comparison of three organisations established to promote new business start–ups in the USA, UK and Canada. A ‘knowledge–based’ approach is adopted to examine how networks of would–be entrepreneurs interact with networks of experienced entrepreneurs and managers, venture capitalists, technical experts, consultants, IPR lawyers and other specialists. This interaction is promoted and mediated at the local level by the three organisations at the centre of the study: the Austin Technology Incubator (ATI), Texas; Connect, Edinburgh; and the Canadian Environmental Technology Advancement Corporation (CETAC–West) in Canada. These act as local network–nodes or ‘knowledge integrators’, as well as ‘incubating’ new ventures to increase the new business ‘birth rate’ in their respective regions. The comparison is based on interviews and secondary data that describe the initiation, development, operation and local impact of these organisations. Findings stress the importance of the regional context as a source of particular kinds of knowledge and expertise that may promote or inhibit new technology–based business start–ups. In particular: the scale, scope and quality of ideas and business proposals in local networks; the availability of relevant expertise and experience for ‘intelligent selection’ and for successful mentoring; the nature of rewards and incentives for all players; and the importance of local champions or figureheads, are all factors that help explain differences across the example regions. The paper combines a variety of conceptual approaches around the idea of regional knowledge networks which underpin ‘distributed innovation’. Heightened technological and market uncertainty for new technology–based firms places a premium on the ability of entrepreneurs to integrate specialist knowledge and utilise expertise from a variety of local sources. Despite differences in the scale, scope and effectiveness of their efforts we conclude that all three organisations are supporting ‘accelerated learning’ amongst entrepreneurs.     

Modelling the effect of buyer and seller power on the margins of commodity plastics

In the last decade, large sectors of the chemical and plastics industries in the U.S.A. and West Europe have suffered drastic declines in price and gross margin during periods of low use of industry capacity. This paper shows that the major changes in gross margin observed for some commodity plastics can be modelled successfully in terms of the balance between buyer power and seller power. These industries have visibility of prices and industry occupacity and comparable concentrations of sellers and important buyers. The modelling follows Burgess (1982) in expressing buyer and seller power as simple functions of buyer and seller concentrations, industry occupacity and ‘cohesion’ between sellers. This work provides a first practical test of this new approach. It is shown that the model fits the observed data best if the ‘cohesion’ declines as occupacity declines. It is suggested that the approach would be useful in understanding the behaviour of other ‘near-commodity’, capital-intensive businesses, and in helping to distinguish between those businesses where margins are likely to remain relatively stable and those which might face drastically declining margins if the industry occupacity declines or new entrants change the balance between sellers and buyers.     

Overcoming consumer resistance to innovations – an analysis of adoption triggers

Traditionally, innovation adoption research has focused on the determinants of the states ‘adoption’ and ‘nonadoption’. Aiming at a more detailed understanding of innovation adoption and resistance behavior, this study takes a different perspective and analyzes the transition stage between the nonadoption state and the adoption state to investigate triggers that overcome initial consumer resistance. The study seeks to answer three questions within this novel perspective: (1) What are triggers that lead nonadopters to become adopters? (2) Do adopters and nonadopters differ in their assessment of adoption triggers? and (3) How do adoption triggers relate to innovation adoption barriers? We apply a qualitative exploratory approach that relies on 160 face‐to‐face interviews with both adopters and nonadopters about nine different innovations to generate a framework of adoption triggers. The results reveal that adoption triggers fall into three broad categories: ‘increasing innovation attraction’, ‘reducing barriers’ or ‘tilting the system’. In addition, we find that adopters and nonadopters differ significantly in their assessment of (potential) adoption triggers. Nonadopters mention performance improvements more frequently as crucial adoption triggers than adopters do. In contrast, adopters indicate knowledge acquisition and a social system push significantly more often than nonadopters do. However, adoption triggers and corresponding adoption barriers do not appear to be linked in a systematic way. Instead, adoption triggers such as a social system push exert influence independent of the existing adoption barriers. We suggest strategies for pre‐ and postlaunch strategies to facilitate adoption triggers. We also discuss the implications of our findings for theory and present further research opportunities.     

Early supplier integration: the dual role of purchasing in new product development

Interest in early supplier integration in new product development (NPD) has increased as an open innovation approach has become more common in firms. To support supplier integration, the purchasing function of a firm can assume a new ‘dual’ role: contributing to NPD while also managing overall costs. Previous research has offered few insights into how the purchasing function should best be organised so that it will fulfil this dual role. This paper reports on the results of a consortial benchmarking study in which an industry–academic consortium visited and analysed six best‐practice firms. The findings describe how innovative firms organise their purchasing function, distinguishing between ‘advanced sourcing’ and ‘life‐cycle sourcing’ units. The results include the tools that these firms use, such as regular innovation meetings with suppliers and technology roadmaps linking firm strategy, innovation strategy and sourcing strategies. The paper also recommends that researchers shift from a narrow focus on a single project to a broader consideration of supplier and organisational issues in NPD.     

Sensemaking and sensegiving in strategic change initiation

This paper reports an ethnographic study of the initiation of a strategic change effort in a large, public university. It develops a new framework for understanding the distinctive character of the beginning stages of strategic change by tracking the first year of the change through four phases (labeled as envisioning, signaling, re-visioning, and energizing). This interpretive approach suggests that the CEO's primary role in instigating the strategic change process might best be understood in terms of the emergent concepts of ‘sensemaking’ and ‘sensegiving’. Relationships between these central concepts and other important theoretical domains are then drawn and implications for understanding strategic change initiation are discussed.     

Illegal activity in the UK halal (sheep) supply chain: Towards greater understanding

Food supply chain theory and practice assumes that the processes involved are legal and value adding. In this paper, using examples from the UK halal (sheep) meat supply chain, we outline a value extracting value chain through a mixed methods qualitative approach consisting of face-to-face-interviews and a documentary research strategy underpinned by Narrative Inquiry. Building on previous theoretical work on Illegal Rural Enterprise, we present a narrative of an individual rogue-farmer, and explore his involvement in the illegal halal (‘smokies’) trade over a fifteen-year period. The paper provides a compelling story that will enable investigators to better understand illegal enterprise from a supply chain perspective and more adequately address the concerns stated in the UK Fraud Act 2006. The paper will be useful to food standards agencies in that furthers our understanding of entrepreneurial practice and morality in the food industry. The results demonstrate that illegal rural enterprise is a multi-faceted concept that requires an understanding of business practices and processes alongside a multi-agency approach to enterprise orientated crime. Our approach suggests that supply chains can be ‘flipped’ in order to understand illegal processes in addition to conventional legal processes.     

Beyond the Union‐Centred Approach: A Critical Evaluation of Recent Trade Union Elections in China

Many Western scholars have regarded union democracy and elections as affairs that are internal to trade unions and unconnected with outside forces. Going beyond the mainstream union‐centred approach, this study critically assesses one significant type of union election that has been emerging in China since 2010 and that has been driven by different forces from previous elections. Previous workplace union elections had been ‘top‐down’ — initiated by the party‐state or its apparatuses, or else transnational corporation‐induced — but this newer type of election has been driven by workers' strikes. This study illustrates how the dynamics among the quadripartite actors — party‐state, higher‐level trade unions, capital and labour — have shaped these strike‐driven elections. Contrary to the claim that these elections have been ‘direct’ and ‘democratic’, our case studies show that they have been indirect and quasi‐democratic in nature.     

Promoting Effective Consultation? Assessing the Impact of the ICE Regulations

Drawing on evidence from longitudinal case studies in 25 organizations, this article examines whether information and consultation (I&C) bodies established in the context of the UK's Information and Consultation of Employees Regulations 2004 have been the vehicle for effective consultation, based on objective criteria. Assessed against the regulations' default provisions that require I&C concerning strategic business issues and major organizational change, a substantial minority of participating organizations were categorized as ‘active consulters’, while a majority were ‘communicators’. The differing trajectories of I&C primarily reflected internal organizational dynamics, particularly management's approach to consultation. Beyond providing the catalyst for managerial moves to introduce I&C, the influence of the statutory framework proved largely peripheral.