The greening of industry network noticeboard

The Greening of Industry Network is an international partnership, a research and policy association, focusing on issues of industry, environment and society, and dedicated to building a sustainable future. Three offices coordinate Network activities: at Clark University, USA; Chulalongkorn University, Thailand; and the University of Twente in the Netherlands. The Network's mission is to stimulate, coordinate and promote dialogue and research of high quality and relevance to ensure that the activities of industry–including business, labour, consumers, government and others–are consistent with building a sustainable future. Since 1991 the Greening of Industry Network has engaged participants from more than 50 countries to respond to the challenge of sustainable development. Through linked conferences, publications and communications, the Network seeks to create new relationships, visions and practices for sustainability.     

The greening of industry network noticeboard

The Greening of Industry Network is an international partnership, a research and policy association, focusing on issues of industry, environment and society, and dedicated to building a sustainable future. Three offices coordinate Network activities: at Clark University, USA; at Chulalongkorn University, Thailand, and at the University of Twente in the Netherlands. The Network's mission is to stimulate, coordinate and promote dialogue and research of high quality and relevance to ensure that the activities of industry–including business, labour, consumers, government and others–are consistent with building a sustainable future. Since 1991 the Greening of Industry Network has engaged participants from more than 50 countries to respond to the challenge of sustainable development. Through linked conferences, publications and communications, the Network seeks to create new relationships, visions and practices for sustainability. © 1998 John Wiley & Sons, Ltd and ERP Environment.     

Leadership strategies for sustainable development: a case study of Suma Wholefoods

This paper explores possible leadership strategies for a firm wishing to move towards sustainable development, defined in its most holistic, long term, environmental, social and financial sense. Empirical, grounded theory, case study findings from Suma Wholefoods, a socially innovative U.K. worker co‐operative, are used to explore the above research aim. A case study of such a company could prove illuminating considering the importance placed by numerous authors on the links between worker participation, pluralism and sustainable development. The central objective of the paper is to consider to what extent Suma can maintain its pluralist commitment and practically move towards sustainable development, using a contextually appropriate leadership strategy. Realising that sustainable development may be more of a journey than a destination, Suma's past, present and possible future leadership strategies are explored. The case study findings argue against using solely participative or wider pluralist leadership strategies. Alternatively, the findings argue that a business should adopt a contextually appropriate set of leadership styles, based on different contingency theories. For Suma, a possible future leadership strategy would be predominantly pluralist, in order to take account of its enduring pluralist commitment. Copyright © 2000 John Wiley & Sons, Ltd. and ERP Environment     

Differences between students and non‐students' willingness to donate to a charitable organisation

• This paper reports on a comparative study of students and non‐students that investigates which psycho‐social factors influence intended donation behaviour within a single organisation that offers multiple forms of donation activity. Additionally, the study examines which media channels are more important to encourage donation. A self‐administered survey instrument was used and a sample of 776 respondents recruited. Logistic regressions and a Chow test were used to determine statistically significant differences between the groups. For donating money, importance of charity and attitude towards charity influence students, whereas only importance of need significantly influences non‐students. For donating time, no significant influences were found for non‐students, however, importance of charity and attitude towards charity were significant for students. Importance of need was significant for both students and non‐students for donating goods, with importance of charity also significant for students. Telephone and television channels were important for both groups. However, Internet, email and short messaging services were more important for students, providing opportunities to enhance this group's perceptions of the importance of the charity, and the importance of the need, which ultimately impacts on their attitudes towards the charity. These differences highlight the importance of charities focussing on those motivations and attitudes that are important to a particular target segment and communicating through appropriate media channels for these segments.

Copyright © 2009 John Wiley & Sons, Ltd.     

The end of the corporate environmental report? Or the advent of cybernetic sustainability reporting and communication

It is becoming clear that communicating effectively with stakeholders on progress towards economic prosperity, environmental quality and social justice i.e. the triple bottom line, will become a defining characteristic of corporate responsibility in the 21st century (Elkington J. 1998. Cannibals with Forks: the Triple Bottom Line of 21st Century Business. New Society: Vancouver). However, most companies that currently use paper‐based and even web‐based communication vehicles for their corporate performance reports are not realizing the full potential value of these communications – either for themselves or for their stakeholders. This may be due in part to the fact that historically reports have not sufficiently engaged ‘direct stakeholders’, i.e. employees, customers, investors, suppliers and local communities. In this paper we review the recent history of environmental and social reporting and conclude that, whilst much progress has been made, significant challenges remain. Most notably these challenges include (i) the avoidance of engagement fatigue by stakeholders and opinion formers alike and (ii) the extension of triple‐bottom‐line principles from corporate headquarters into business unit operations. Conversely there is enormous potential for addressing these challenges and creating significant value for both corporations and their stakeholders through the development of truly interactive (cybernetic) corporate sustainability reports and communications delivered via the internet and other channels. We explore some of the implications of what we believe to be an inevitable transition in how these communications will be orchestrated. Copyright © 2001 John Wiley & Sons, Ltd and ERP Environment     

Corporate Sustainable Development and Marketing Communications on Social Media: Fortune 500 Enterprises

This study proposes a measurement to evaluate corporate sustainability marketing communications on social media implemented by Fortune 500 enterprises. The results reveal significant differences between sustainability marketing communications in blogs and on Facebook. This study makes theoretical contributions by proposing a customer‐centric SMC framework that integrates sustainability issues, stimulation of sustainable mindsets and encouragement of sustainable consumption. It also demonstrates how corporate sustainability marketing communications differ on different social media. In addition, practical suggestions are provided. Copyright © 2016 John Wiley & Sons, Ltd and ERP Environment     

The ethics of ‘going green’: the corporate social responsibility debate

A significant proportion of authors of green business texts proposes that managers should be the instigators and guardians of a societal change towards sustainable development. There is the notion of managerial duty towards the environment. This paper attempts to unravel the implications of this call for managerial eco‐heroism. The reason that this unravelling is important is that there is a growing body of evidence suggesting that win–win situations – the ‘low hanging fruit’ – are progressively becoming less apparent for many firms. This implies a conflict between profitability and environmental performance. This translates into a (perhaps familiar) scenario for business: one greener option is more expensive, and the financial gains associated with it are insufficient to justify it on the grounds of profitability – ‘going green’ then means losing potential profits. A neoclassical and a socio‐economic perspective are provided as foundations for managerial reasoning. Even though the corporate social responsibility debate is not resolved, it is nonetheless of importance, not least because environmentally proactive managers might intend to increase social well‐being but actually reduce it through their green decision‐making. Thus the real‐world applicability of the positions adopted by the opposing philosophical schools is analysed. Copyright © 1999 John Wiley & Sons, Ltd and ERP Environment.     

Sustainable tourism development in islands: a case study of Gran Canaria

While sustainable development is recognized as an essential requirement for achieving economic goals without degrading the environment, major problems arise in defining methods for formulating and implementing sustainable strategic actions at the macro‐level, including islands. Bearing in mind this limitation, this research paper will attempt to present a strategic planning methodology for drawing up strategic issues for tourism development from the point of view of sustainability, which is particularly appropriate to islands. The authors first review existing literature on sustainable development with a view to defining a conceptual approach to sustainability and identifying particular areas for sustainable tourism development in the island context. A methodology for formulating strategic issues for sustainable tourism development in Gran Canaria is then drawn up. Sociocultural aspects, the environment and the economy, with particular emphasis on tourism, are examined in order to identify major strategic issues for sustainable development in Gran Canaria. Copyright Copyright © 1999 John Wiley & Sons, Ltd and ERP Environment.     

Ten years later: where is our common future now?

In 1996 a paper entitled ‘Where is our common future?’ in Sustainable Development maintained that the world's largest oil companies, the Seven Sisters, were two giant steps away from sustainable development in their 1993 environmental values, visions and policies. These factors matched the level of their business environment; hence, the Sisters had positioned themselves to meet the needs of their business environment, but not the needs of the ecological environment. This is a 10‐year follow‐up study of these findings. The analysis of the 2003 environmental values, visions, business environment, general strategic management and environmental policies of the current Four Sisters – BP(Amoco), ChevronTexaco, ExxonMobil and Shell – indicates that these companies have moved one step towards sustainable development. However, their business environment has moved two steps, firmly rooting itself in ecocentric sustainable development – and now runs ahead of the Sisters in principle but not yet in practice. In the long run, the Four Sisters need to exchange their technocentric values, traditional visions and conventional policies for ecocentric values, progressive visions and entrepreneurial policies to be able to participate in Our Common Future. Copyright © 2006 John Wiley & Sons, Ltd and ERP Environment.     

Environmental soundness: a pragmatic alternative to expectations of sustainable development in business strategy

In recent years, many companies have responded publicly to pressure to improve their environmental performance. The paradigm within which these responses have been made, however, appears to be confused. This paper proposes the role that companies are best able to play in the societal progression towards sustainable development. We argue that the concept of sustainable development may only be properly applied at the global level; it follows that a ‘sustainably developed’ company or industry sector is not a practical objective. Nevertheless, the contribution which business can make within a sustainable development framework is recognized as being of the highest importance. We suggest that the nature of this contribution pivots around a distinction between environmental soundness (which concerns the interaction between the environment and economics) and sustainability (which adds a broad social element to the environmental and economic, and requires the consideration of time horizons). It is proposed that companies are well positioned to pursue effective environmentally sound corporate strategies. It is also argued that such strategies offer great potential to advance social justice, as environmental improvements are often disproportionately beneficial to poorer groups in society. In contrast, arguments are presented against companies attempting to move beyond environmental soundness to address those broad social elements demanded by sustainable development. A broad allocation of those responsibilities inherent in sustainable development to societal institutions is presented, placing the suggested role of business into context. In advocating the adoption of corporate strategies based on environmental soundness we do not seek to derogate the concept of sustainable development; we do aim to stem the apparent continuing erosion of its fundamental tenets and to identify responsibilities that are appropriate to business. Copyright © 1999 John Wiley & Sons, Ltd and ERP Environment.     

数据挖掘技术在果蔬配送中的应用

近几年来,数据量的剧增让越来越多的企业认识到了大数据在未来发展和竞争中的重要性,也使得透过凌乱纷繁的数据对动态的客户需求进行分析的难度增加。考虑到果蔬物流配送的发展前景,文中在原有果蔬配送研究的基础上结合数据挖掘技术发现隐藏在大数据背后的客户以往的需求趋势,并对其未来的需求趋势进行预测,进而保证企业在日趋激烈的商业环境下永续发展。     

Stakeholder Engagement in Sustainable Enterprise: Evolving a Conceptual Framework,and a Case Study of ITC

An intensive debate has been occurring among academics, consultants and corporate executives, resulting in many definitions of a more humane, more ethical and more transparent manner of conducting business. They have created, supported or criticized related concepts such as sustainable development, corporate citizenship, sustainable entrepreneurship, the triple bottom line, business ethics and corporate social responsibility (Van Marrewijk, 2003 ). In the midst of LPG (liberalization, privatization and globalization), with market expansion occurring and the customer base needing to be widened for long‐term profitability, can enterprise opt for sustainability through the stakeholder approach? Interestingly, the ITC (Imperial Tobacco Company) is a firm committed to the core values of sustainable development in agrobusiness and in other activities, which has made the corporation well known for its stand on sustainability. Hence, this study begins with a brief literature review on sustainable enterprise and an introduction to familiarize the reader with the case organization, to examine what has made the ITC remain a stalwart in sustainable development and to identify the factors that drive the ITC's vision of sustainability. Based on the identified factors, total interpretive structural modeling (TISM) has been used to evolve a framework of sustainable enterprises on the star model (Sushil, 2010 ), which explains the customer and the government as driving factors for sustainability along with the triple bottom line. To validate our study, data on surrogate measures of some of the variables have been taken from the annual reports of the ITC and the validation is performed using linear regression analysis. Finally, the future research scope and limitations of the study are discussed. Copyright © 2017 John Wiley & Sons, Ltd and ERP Environment     

The climate and culture of environmental compliance within SMEs

This paper reports some of the findings of an ESRC Global Environmental Change Programme project which considered the attitudes of individuals (management and non‐management) in small and medium‐sized enterprises (SMEs) to the environment and environmental compliance. The focus on individuals and an understanding of the relationship between attitudes and behaviour within businesses is essential to implementation of effective sustainable development and self‐regulation policies. The research revealed that the environment is important to individuals and that environmental compliance is regarded as ‘the right thing to do’. However, the influence of the regulatory domain on businesses is revealed as considerably more complex than suggested by some other surveys. In particular the positive culture amongst individuals in businesses to the importance of compliance appears to differ from the operational climate of many SMEs; i.e. their capacity and feasibility to act. The research suggests that SMEs in general are ‘vulnerably compliant’ due to a mismatch between climate and culture. Copyright © 1999 John Wiley & Sons, Ltd and ERP Environment.     

浅议保护耕地,保持土地资源的可持续利用

自古以来支撑人类社会生存和发展的基本物质基础之一就是土地资源,人类通过土地创造了丰富璀璨的社会财富,土地是创造财富的主要源泉。古言之"民以食为天、食以土为本"。指的就是土地资源是人类生存的根本是承载人类社会几乎所有活动的场所。因此更应当重视土地资源的可持续利用,人类社会需要可持续发展就必须要重视土地资源的可持续利用,这两者之间是相互依存的。所以人类只有协调好自身的人口增长、社会经济发展、自然环境改善与土地资源可持续利用的关系,才能更好的利用土地资源造福人类。     

Can businesses move beyond efficiency? The shift toward effectiveness and equity in the corporate sustainability debate

The aim of this paper is to articulate to a wider practitioner and academic audience the value and importance of moving the sustainable business agenda beyond the notion of eco‐ and socio‐efficiency. This in itself is not a new development in the sustainable business literature. What are emerging are integrated models of corporate sustainability that link together the six criteria that a sustainable business will need to satisfy, namely eco‐efficiency, socio‐efficiency, eco‐effectiveness, socio‐effectiveness, sufficiency and ecological equity. At this stage these new models of corporate sustainability need further theoretical development, taking corporate sustainability beyond the business case (eco‐efficiency) towards an integrated approach that links in the social and natural cases. A new model for sustainable entrepreneurship is presented and discussed in the context of a social entrepreneur case study. Copyright © 2006 John Wiley & Sons, Ltd and ERP Environment.     

Facilitating sustainable development decisions: measuring stakeholder reactions

Sustainable development is an issue of increasing importance, in which organizations must engage multiple stakeholders and consider their objectives when deciding on organizational actions, but research provides little guidance regarding how managers can measure stakeholder reactions and use information to facilitate decision‐making. The broad objective of this study is to provide insights useful for decision‐making. In this study, we investigate in its natural and complex environment a real‐world sustainable development conflict – whether to expand energy development in Wyoming. The primary issue is the impact that expanding energy development will have on wildlife and the environment. We collect data from both the local community and a broader national population for use in a quantitative analysis. We use contingent valuation methods to capture the social impact ascribed by the stakeholders. We conclude with a discussion of how this information can be used ex ante to inform decision‐making for sustainable development. Copyright © 2010 John Wiley & Sons, Ltd and ERP Environment.     

浅议幼儿的可持续发展教育

可持续发展是指既满足现代人的需求以不损害后代人满足需求的能力,使子孙后代能够永续发展和安居乐业。在幼儿阶段开展可持续发展教育,决定了他们的可持续发展意识的认识水平和其将来参与环境保护实现可持续发展的程度。     

Greenwashing and environmental communication: Effects on stakeholders' perceptions

Since the first Earth Day in the 1970s, corporate environmental performance has increased dramatically, and cases of greenwashing have increased sharply. The term greenwash refers to a variety of different misleading communications that aim to form overly positive beliefs among stakeholders about a company's environmental practices. The growing number of corporate social responsibility claims, whether founded or not, creates difficulties for stakeholders in distinguishing between truly positive business performance and companies that only appear to embrace a model of sustainable development. In this context, through the lens of legitimacy and signalling theory, we intend to understand and assess the different influences that various types of misleading communications about environmental issues have on stakeholders' perceptions of corporate environmental responsibility and greenwashing. Stakeholder responses to an environmental scandal will also be assessed. The hypotheses tested through a four‐for‐two design experiment reveal that different levels of greenwashing have a significantly different influence on stakeholders' perceptions of corporate environmental responsibility and stakeholders' reactions to environmental scandals.     

Breaking the link between quality and the environment: Auditing for sustainability and life cycle assessment

This article outlines the trend in business towards the integration of environmental issues into quality management. It outlines how standards like BS7750 and the EU eco-management and audit scheme are based on a paradigm which stresses environmental management as a continuous cycle of incremental improvement which ignores many of the wider aspects of sustainable development. In an attack on the dominant ideology surrounding environmental management the article stresses the need to change corporate cultures, to move towards new auditing methodologies, to put increasing stress on life-cycle assessment, and to increase (and not deregulate) environmental legislation.