当地成分要求研究动态与评述:东道国的视角

当地成分要求是外商直接投资东道国为发展国内产业而普遍采用的一种措施,发展中国家对其应用最为广泛。世贸组织《与贸易有关的投资措施协议》禁止使用当地成分要求。当地成分要求直接影响中间产品市场,间接影响外商直接投资和贸易自由流动,国外有许多文献专门研究当地成分要求对东道国经济效应的影响。通过文献梳理发现,当地成分要求应是一种有益于东道国发展的政策,但其对经济发展的作用因不同国家和不同市场条件而异。     

Techno-economic modeling of value network configurations for public wireless local area access

The growing amount of mobile data traffic increases the demand for local area network deployments, and therefore is likely to have an effect on the mobile communications ecosystem. Several alternative value network configurations exist giving new business opportunities to different actors, but the attractiveness and success of local area access provisioning remains uncertain. This article analyzes the business of public local area access from the point of view of two potential providers: service application providers, i.e. companies whose core business is to provide information and content services in the Internet, and mobile operators. A quantitative techno-economic model is constructed to quantify the costs and required revenues of operating viable public local area access networks. The results show that the revenue requirements vary between public venue types and value network configurations.     

石化企业法律风险和防范体系建立探索

企业法律风险贯穿企业运行始终,一旦发生法律风险,往往给企业带来致命打击。构建科学完善的法律风险管理体系是中石化集团的迫切要求。结合中石化集团法律风险防范机制,阐述了法律风险的主要特征、分类及影响,介绍了法律风险管理体系建立的原则、基本内容和运行机制,以期对中石化集团法律风险管理抛砖引玉。     

Quantitative content analysis as a method for business ethics research

The aim of this article is to discuss quantitative content analysis as established in communication sciences as a method for research in business ethics. We argue that communication sciences and business ethics are neighboring disciplines, which allow the transfer of quantitative content analysis from communication sciences to business ethics. Technically, quantitative content analysis can be applied through human as well as software coding. Examples for both applications are provided and discussed. We make reference to the software solutions ‘Leximancer’, ‘Crawdad’, and ‘Wordle’, and examine their suitability and limitations with regard to ethical questions for researching business ethics. We recommend a mixed-method approach, combining human and software coding. Furthermore, we propose a three-step process that discusses quantitative content analysis as a method for business ethics, including an ethical research objective, and most importantly, concluding with ethical reasoning and interpretation of the quantitative results.     

定量包装商品净含量检验的研究

定量包装商品净含量计量检验是一种比较特殊的计量检验.结合自己多年的工作经验,再结合JJF1070--2005<定量包装商品净含量计量检验规则>国家计量技术规范和国家技术监督局令第43号<定量包装商品计量监督规定>,针对在整个检验过程中难以掌握、不易注意、容易出现不正确操作的问题,谈谈我们的看法.     

七通道抗干扰GNSS接收机射频前端设计

针对目前全球卫星导航系统(Global Navigation Satellite System,GNSS)普遍存在的抗干扰能力弱的突出问题,研制了一款七通道抗干扰GNSS接收机,通过利用多模组合导航抗干扰技术及级联/组合空域、时域与频域等多重抗干扰技术来应对复杂电磁环境应用的需求。重点介绍了抗干扰GNSS接收机射频前端的设计方法,通过数理推导给出了产品设计需求与整个射频前端及各级电路的设计指标之间的定量关系,从而提供了在已知设计需求的条件下进行产品正向设计的设计准则与方法。通过产品投产和测试,测试结果与设计需求吻合,从而验证了该套设计方法有效可行,同时该套准则与方法具有很强的普适性。与同类产品比较以及整机试验表明,该产品的抗干扰能力(主要体现为最大可承受干信比)较同类产品提升20 dB以上,证明产品具有一定的先进性。     

基于SLP的智能医药仓库布局方法研究

为实现医药仓库的合理布局和智能管理,针对药品仓储的独特性提出了SLP方法下的智能医药仓库布局方法。首先采用系统化布置设计方法 SLP,从定性与定量相结合的角度对医药仓库进行了作业区域划分及平面布局设计;其次结合物联网技术,在上述布局的基础上进行了物联网设备布局分析,最后得出了基于SLP方法和物联网思想的智能医药仓库布局设计图。     

财务困境质与量的二维分析——基于资金运动视角

财务困境本质是财务困境相关研究的基础,但对此理论界重视不够,受此影响造成部分研究领域研究进展缓慢,部分研究结论的理论解释能力和实践指导作用受到局限。鉴于此,本文在对现有研究进行梳理、分析的基础上,从质和量两个方面对财务困境的本质进行了探讨,认为财务困境本质上应为资金运动失衡、资金供给不能满足约束性资金需要。     

Trends in Advertising Research: A Longitudinal Analysis of Leading Advertising,Marketing, and Communication Journals, 1980 to 2010

This study provides a longitudinal content analysis of advertising research articles in 17 top-tier advertising, marketing, and communication journals published over the past 30 years (1980–2010, n = 926). The study's purpose is to shed light on the direction and progression of advertising as an academic field by updating and extending Yale and Gilly's (1988) study of advertising research trends. Nine content characteristics of the journal articles were examined: (1) theory presence (theory driven versus not theory driven), (2) names, types (theory versus theoretical framework/model versus construct), and originating disciplines of theory, (3) topic areas, (4) media of interest, (5) research approaches (empirical versus nonempirical and quantitative versus qualitative versus mixed), (6) methods, (7) types of effects, (8) units of analysis, and (9) research implications. Changes in the content characteristics of journal articles were found across the 30 years analyzed in five-year intervals. Implications for the field, scholars, and advertising practitioners are discussed.     

Umweltgefährdung — kein Thema für Verbraucherinformation?

One might assume with a certain degree of confidence that organisations and institutions involved in consumer policies would accord particular significance to the problem area “environment and consumer behaviour,” both in their public activities and in policy making. It might also be expected that they would formulate information policies to exert a positive influence upon the attitudes and behaviour of consumers towards the environment. However, a quantitative content analysis of publications seems to indicate the contrary. Consumer organisations in the Federal Republic of Germany rarely and unevenly inform their public about the interrelated aspects of problems in the area of “environment and consumer behaviour.” New and proposed laws and political events still determine the narrow scope of environmental reports. Information about basic interrelationships between “the environment and consumer behaviour” or about the possible negative environmental effects of increasingly questionable consumer behaviour is rare.     

战场多源情报信息仿真评估系统的设计与实现

针对情报处理系统因缺乏数据难以开展多源融合算法研究、融合处理试验、融合效能评估等问题,分析了典型情报处理系统对仿真评估环境的需求,采用了基于目标特性参数进行想定推演、基于量化计算进行效能评估的技术方法,实现了战场多源情报信息仿真评估系统。多种场景的仿真试验验证了技术方法的可行性和系统仿真评估的灵活适用性。     

Analysis of government policies,institutions, and inward foreign direct investment: Evidence from sub‐Saharan Africa

This article examines the effects of government policies and institutions on foreign direct investment (FDI) inflows in sub‐Saharan African context using both quantitative and qualitative approaches. On the quantitative approach, we analyzed the effects of institutions on FDI using two statistical techniques—canonical cointegration regression (CCR) and fully modified ordinary least square (FMOLS)—over the period of 1984–2012. We find that political instability, democratic accountability, and investment risk have significant impact on inward FDI in Nigeria. Using a trend analysis, our results provide evidence to suggest that liberal government investment policies have positive influence on FDI inflows. Our qualitative analysis over the 1962–2012 period supports the results of the quantitative analysis.     

Software to support business teams

Organizations are increasingly using the business team concept to gain competitive advantage. Collaboration support software is gaining acceptance as a viable tool among both researchers and practitioners, and an opportunity exists to investigate the specific needs of teams: users working in longitudinal time frames on a variety of tasks. In this article, team software requirements are first derived from a theoretical perspective: office automation and task literature are used to identify a set of domain-independent individual tasks. Group process literature is then used to develop a set of collaborative tasks composed of these individual task components. These individual and collaborative tasks are aggregated with team task and communication support requirements to develop requirements for an integrated software environment that effectively supports business teams. Design considerations for a comprehensive team support system are outlined, a prototype implementation is described, and project contributions and key future research considerations are summarized.     

物流服务设计要素决策方法研究

应用QFD与分析型Kano模型集成方法,在准确获取顾客需求、考虑企业资源限制的基础上,提出了物流服务设计要素决策流程框架和模型,并用算例验证了该集成方法的有效性。研究结果表明:基于QFD与分析型Kano模型集成的物流服务设计要素决策方法,可以兼顾企业和顾客两方面利益,为物流服务设计提供定量分析方法和决策过程指导。     

The Effectiveness of Brand- and Customer-Centric Content Strategies at Generating Shares, ‘Likes’, and Comments

Brands are constantly competing for user attention on Facebook and are trying to encourage fans to share, click ‘like’, and comment their posts. Yet, it remains unclear what content strategies are successful at encouraging those behaviors. Noting that the effectiveness of brand content strategies still remains an uncharted research area, this study adopts a discovery-oriented approach and employs workshops, quantitative content analysis, and episodic interviews, to link desired user responses (namely clicks share, ‘like’, and comment) to brand content strategies. This study reveals that customer-centric content strategies are the most effective at encouraging user responses. Managers can use provided recommendations to engage their customers by adopting content strategies that result in desired behavioral reactions.     

Consumer value of virtual music festivals

Virtual music festivals (VMFs) are a great opportunity for the music industry to improve high quality digital events; as an alternative consumption phenomenon, VMFs can reach hybrid audiences and help in the challenge of digitalization. This study aims to investigate the multidimensional structure of consumer value in VMFs (intra-variable perspective), as well as the effects of value on cognitive versus affective satisfaction and loyalty (inter-variable perspective). Using a qualitative–quantitative approach—focus group and survey with festival attendees (n = 246)—, a value structure of VMF is tested with partial least square–SEM as a reflective-formative-formative third-order model. Benefits and sacrifices are second-order constructs, while five positives (escape, novelty, enjoyment, musical content, and socialization) and two negatives (monetary and nonmonetary costs) are first-order ones. Results show VMFs value as a multidimensional trade-off, where socialization is not contributing to value, but a balance between cognitive (musical content) and affective (enjoyment, and less escape and novelty) exists. Furthermore, consumer value intensifies both cognitive and affective satisfaction, but just the former affects loyalty. These findings provide new insights to better understand the decision-making processes of virtual festival attendees.     

对财务会计报表审核方法的探讨

现代市场经济的快速发展,提高了对我国企业各项管理工作的要求.税务工作、企业经营导向的制定等工作也对企业财务信息管理与审核提出了更高的要求.本文归纳、总结了财务会计报表的审核方法和内容,旨在帮助财务会计报表的填制者有效的开展报表的自我审核工作,及时发现问题并予以改正,从而提高财务会计报表效率.     

Say yes to Facebook and get your customers involved! Relationships in a world of social networks

This article investigates the role of Facebook in the establishment of relationships between brands and their fans, extending the link between relationship marketing and online consumer behavior. We explore what drives a user to connect with a brand profile on Facebook, to participate and interact with the community, and to share content published by brands on their own personal walls. To understand this relationship, we employed both qualitative and quantitative research techniques. The qualitative study was based on in-depth interviews of online marketing specialists and on a focus group comprised of Facebook users who were brand followers. The quantitative study was based on a structured questionnaire, which gathered responses from 650 Facebook brand followers. Results show that while Facebook users are willing to connect to brands on Facebook, they do not seem to interact or to frequently share brand content themselves. As a consequence, brands must strategize to establish a relationship with their brand profile fans.     

对我国制造业比较优势变化的深度考察——基于技术含量角度的分析

20世纪90年代以来,我国对外贸易不断加速发展,在规模扩大的同时,出口商品结构也呈现明显的变化,其中技术含量较高的产品所占比重不断增加。本文采用了从不同角度反映比较优势的有关指标,在产业层面对我国不同技术含量的制造业比较优势的变化情况进行了全面深入的考察。分析表明,就技术含量而言,我国出口产品比较优势结构呈优化发展趋势,高技术含量产业较之中、低技术含量产业的比较优势而言,其变化情况呈现出更快的提升速度,但我国的总体比较优势结构与达到质变水平尚有差距。     

The Cut and Paste Society: Isomorphism in Codes of Ethics

Regulatory responses to the business failures of 1998–2001 framed them as a general failure of governance and ethics rather than as firm-specific problems. Among the regulatory responses are Section 406 of Sarbanes–Oxley Act, SEC, and exchange requirements to provide a Code of Ethics. However, institutional pressures surrounding this regulation suggest the potential for symbolic responses and decoupling of response from organizational action. In this article, we examine Codes of Ethics for a stratified sample of 75 U.S. firms across five distinct industries and find that content and language converge across organizations in ways undesired by the regulators, and that language is used to minimize the effects of the Code on constraining organizational behavior. There is, however, a noteworthy exception in the sections of the Codes dedicated the ethics of financial reporting. Although this material still contains legalistic boilerplate information, it does offer concrete guidance and emphatic language pertaining to the need to maintain the integrity of reporting practices. This suggests that the corporate understanding of the source of the failures is one of fraudulent financial reporting. Aside from the matter of financial reporting, the vague and stylized content of the Codes was a predicted response and constitutes a rational response to the regulation. The regulation, however, clearly states the belief that Codes should vary from firm to firm and that individual firms should determine the specific content of a Code. Aside from financial reporting matters, the observed result suggests that regulatory efforts may have failed to instigate corporate change in attitudes toward and enforcement of higher ethical standards by corporate actors.