THE APPLICATION OF EMPIRICAL STRATEGIC MANAGEMENT RESEARCH TO SUPPLY CHAIN MANAGEMENT

Researchers in supply chain management (SCM) have traditionally relied most heavily on the core disciplines of logistics, marketing, and operations; most are less familiar with empirical literature in strategic management. However, with the evolution of logistics into the more interdisciplinary SCM along with increasing attention within strategic management to supply chain issues, recent empirical research in strategy has much to offer. This study reviews and categorizes more than one hundred articles relevant to SCM drawn primarily from top strategic management journals.     

DOCTORAL RESEARCH IN SUPPLY CHAIN MANAGEMENT AND/OR LOGISTICS‐RELATED AREAS: 1999–2004

A total of 410 entries from Dissertation Abstracts have been identified and annotated in this fourth compendium of supply chain management (SCM) and logistics‐related dissertations. Findings relating to this latest study period (1999–2004) are presented and comparisons made to previous compendiums covering 1970–1986, 1987–1991, and 1992–1998. A larger number of colleges and universities are granting degrees in SCM and logistics‐related areas and some “new players” have entered the marketplace, resulting in an upward growth trend in the absolute number of dissertations being published since the early‐1990's. Some traditionally strong institutions have maintained their position in terms of the number of SCM and logistics‐related dissertations published, while others have reduced their outputs. Areas of SCM, decision support systems, inventory management and miscellaneous transportation (models, networks, policy issues, routing & scheduling) topics are the most popular dissertation areas, while traditional transportation, warehousing and storage, DRP, JIT, Kanban, and MRP topics are being researched to a much lesser degree. Engineering logistics, human resources, location analysis, order processing and information systems, packaging, and TQM remain areas with low research interest at the doctoral level.     

DEFINING SUPPLY CHAIN MANAGEMENT

A management construct cannot be used effectively by practitioners and researchers if a common agreement on its definition is lacking. Such is the case with the term “supply chain management”—so many definitions are used that there is little consensus on what it means. Thus, the purpose of this paper is to examine the existing research in an effort to understand the concept of “supply chain management.” Various definitions of SCM and “supply chain” are reviewed, categorized, and synthesized. Definitions of supporting constructs of SCM and a framework are then offered to establish a consistent means to conceptualize SCM. Antecedents and consequences of SCM are identified, and the boundaries of SCM in terms of business functions and organizations are proposed. A conceptual model and unified definition of SCM are then presented that indicate the nature, antecedents, and consequences of the phenomena.     

The Role of Marketing Channels in Supply Chain Management

This paper synthesizes five decades of supply chain-related research from premier managerially oriented marketing journals and provides a state-of-the-art integration and forecasting of where the field is heading. Such a review identifies where the field of supply chain management (SCM) has been, where it is, and where it is likely to go within the domain of marketing. Importantly, our paper involves a strategic discovery of the anchoring of SCM thought in marketing. A prominent feature of this paper is a set of takeaways, delineated from the cross-section of SCM literature bases (marketing channels, logistics, purchasing, and operations management) that will facilitate the development of the topic of SCM in marketing. These takeaways serve as agenda setters for future research and potential applications of SCM in marketing. Overall, we contribute to the marketing and SCM literatures by (1) reviewing the breadth of the most impactful literature on SCM that is directly connected to the field of marketing, (2) summarizing the state-of-the-art of the SCM in marketing literature, and (3) forecasting via a series of integrated takeaways what research is needed and where the SCM in marketing is likely to progress.     

A STRATEGIC FRAMEWORK FOR SUPPLY CHAIN ORIENTED LOGISTICS

The Council of Logistics Management's (CLM) name change to the Council of Supply Chain Management Professionals (CSCMP) has intensified discussions regarding the difference between supply chain management and logistics. This paper merges broadly accepted paradigms from strategic management and marketing to introduce a theoretically consistent framework that differentiates supply chain management from logistics while highlighting the complementary relationship. Supply chain management is portrayed as a firm or SBU level phenomena while logistics is expressed as a competency within supply chain management possessing both strategic and structural capabilities focused exclusively on managing the move/store activities used to fulfill customer orders. Research propositions regarding the interfaces and nature of logistics within a strategic supply chain orientation are drawn to guide thought and development in the discipline.     

EXPLORING A GOVERNANCE THEORY OF SUPPLY CHAIN MANAGEMENT: BARRIERS AND FACILITATORS TO INTEGRATION

Supply chain management is rapidly growing as both a strategic initiative and an academic discipline. As firms increasingly include their supply chain partners in the development of business strategy, researchers will have to constantly reevaluate the underlying themes and emergent theories of strategic logistics, management, and marketing by introducing new topics and revisiting seminal extant results. As such, this research was developed to explore the important concept of supply chain integration through strategic governance theory development. Since supply chain governance is a relatively new topic, a grounded study of both new and existing integration facilitators and barriers is presented. The study was initiated with a qualitative “managerial” development of scale items followed by a full empirical analysis. The result is an industry based returning to the source methodology for testing current governance related issues in industry. Contributions include the development of multiple dimensions of supply chain governance across facilitators and barriers, an explanation of the interplay between governance facilitators of, and barriers to, integration, a discussion of strategic level managerial implications, and a call for the future extension of governance research into the theory wanting domain of logistics and supply chain management.     

Defining Supply Chain Management: In the Past,Present, and Future

The article titled “Defining Supply Chain Management” published in 2001 in the Journal of Business Logistics has been cited over 4,900 times in the last 17 years. In this paper, we first provide a historical review of how the article originated and the contributions the article made to both the theory and practice of supply chain management (SCM). Next, we highlight the key market and technological changes that have emerged in SCM followed by how the theory proposed in the 2001 article can still be relevant to support SCM research and practice going forward. We also propose ways of configuring a supply chain and partnering across companies to serve customers in an optimal way. We conclude with a call for research on developing new frameworks to better describe, explain, predict, and shed light on the evolving nature of SCM.     

Is “proof” the Eighth “P” of Service? A Conceptual Model and Propositions

The article aims at making a conceptual contribution to services marketing literature by proposing an eighth “P” called “proof.” Proof is a simple operational measure or an intuitive indicator that helps the customer quickly assess the efficacy of a service. The article discusses services marketing literature and develops propositions that underscore the importance of proof as the eighth P. When proof is provided about a service to the customer, it affects all service outcomes (i.e., service evaluation, purchase intent, customer satisfaction, and repurchase intent). Though conceptual, the article provides practical implications as well.     

Logistics Professional Identity: Strengthening the Discipline as Galaxies Collide

The merger of logistics, operations, supply management, and related disciplines into the broader field of supply chain management (SCM) has brought together academic fields with different professional identities and competing visions of what SCM ought to be, what students ought to be taught, and what the priorities for research and publication should be. This raises serious concerns because logistics faculty are less numerous than faculty in related fields. Logistics professional identity risks being diluted by the merger, resulting in potentially serious consequences for the future of logistics education and research. This paper explores these issues and offers suggestions to preserve logistics' professional identity, education and research in a supply chain world. We propose that logisticians expand the journals where they publish logistics research, continuing support for strengthening the Journal of Business Logistics as the “A” journal in logistics, rethink the way we train doctoral students, and work to preserve our community both inside and outside business schools.     

LOGISTICS AND SUPPLY CHAIN MANAGEMENT APPLICATIONS WITHIN A GLOBAL CONTEXT: AN OVERVIEW

This paper reviews 726 academic research studies covering logistics and supply chain management (L'SCM) applications within a global context. Articles are analyzed according to their publication year and outlet, common themes, and countries or regions investigated. The sample was drawn from the ABI/INFORM Global database, which includes almost 1,800 journal titles. The review offers a starting point for researchers, graduate students, faculty members or practitioners examining international L'SCM applications. The article also draws attention to the wide array of global L'SCM studies conducted, their settings and viewpoints. Additionally, this paper highlights some of the most interesting works and draws attention to lesser‐researched countries and regions of the world. The overview also provides an introduction for practitioners and managers to what academic research has covered in the area of global L'SCM. Practitioners can use this review as a starting point for the identification of relevant and useful references for their particular task.     

E-service quality: an internal,multichannel and pure service perspective

This article contributes to the emerging e-service quality literature by adopting a different approach to the dominant focus in previous research. The work centres on the internal perspective of organisation, studies the pure service sector and subjects the personal sales channel and the Internet channel to joint examination. A new conceptual framework is proposed via an adaptation of the service pyramid model [Parasuraman, A. (1996). Understanding and leveraging the role of customer service in external interactive and internal marketing. Paper presented at the 1996 Frontiers in Services Conference, Nashville, TN], and employee-orientated internal marketing and technology-orientated internal marketing are analysed as integrated drivers of commercial performance, within the context of retail banking in Spain. The results suggest that both marketing activities constitute part of a coherent strategy that is geared towards making and meeting service promises, within a multichannel perspective, and is associated with high commercial performance.     

SUPPLY CHAIN MANAGEMENT IMPLEMENTATION AND PRIORITY STRATEGIES IN DANISH ORGANIZATIONS

There has been little discussion on how to prioritize and implement SCM strategies within organizations. This paper presents a decision tool to identify prioritized strategies for improving SCM implementation and validates its use in a study amongst SCM managers of 100 Danish organizations.     

GLOBAL SUPPLY CHAIN RISK MANAGEMENT

Global supply chains face a multitude of risks. A review of the recent literature reveals a few structured and systematic approaches for assessing risks in supply chains. However, there is no conceptual framework that ties together this literature. The purpose of this paper is to integrate literature from several disciplines ‐ including logistics, supply chain management, operations management, strategy, and international business ‐ to develop a model of global supply chain risk management. The implications for stakeholders and how future research could bring more insights to the phenomenon of global supply chain risk management are also discussed.     

A Framework for the Examination of Relational Ethics: An Interactionist Perspective

Despite the widespread agreement that the ontology of the marketing discipline is exchange, marketing ethics researchers have largely adopted a monadic viewpoint of ethical decision making. In this research, an interactionist approach is adopted in order to introduce a dyadic perspective of un/ethical decision making. The dyadic model includes each channel member's individual, situational and decision process factors linked by relationalism, an emerging paradigm in marketing channels. Relationalism is represented as a discriminating variable between perceived ethical dilemma and decision behaviour. Finally, a number of theoretical propositions are presented and future research directions are discussed.     

供应链一体化时代的物流管理

本文认为,2005年初美国物流管理协会正式更名为供应链管理协会,这不仅意味着协会的服务对象和领域的扩展,而且从物流的角度看,标志着物流管理进入到供应链一体化时代,从中可以看出物流管理发展的脉络。文章提出,企业物流管理水平和发展阶段是与经济发展程度和市场环境紧密联系在一起的,随着企业经营环境的变化,企业参与世界经济分工程度的加深,物流管理必将朝着供应链一体化的方向发展。     

Organizational buying effectiveness in supply chain environment: A conceptual framework

The idea of effectiveness measurement in supply chain context stresses the importance of value development process for the forthcoming member of the chain. The main purpose of this paper is to develop a conceptual model of organizational buying effectiveness in the supply chain context, emphasizing the importance of marketing orientation in the purchasing process. Literature has revealed that there are many focal interaction points between relationship marketing, supply chain management, and organizational buying. The effectiveness framework was developed regarding the value perception, organizational buying involvement, and decentralization of decision making     

Ten Years of ‘Social Media Marketing’ Research in the Journal of Promotion Management: Research Synthesis,Emerging Themes,and New Directions

The study synthesizes research in emerging social media marketing domains by analyzing published articles on social media marketing in the Journal of Promotion Management published since 2007. We utilized interpretation and synthesis based assessment for examining the usage of social media marketing concepts with a focus on social media, social networking sites' utilization by firms, social media metrics and social media measurement, consumer decision making, consumer perceptions, and utilizing social media marketing across countries and cultures. We found a fair balance of application of social media variables across studies, even though most of these studies were quantitative. After studying the gaps presented in social media based studies of recently published articles, we present emerging social media marketing themes, new research foci and directions, and tried to build on research implications for both theory and practice.     

Organizational Ambidexterity and the Emerging‐to‐Advanced Economy Nexus: Cases from Private Higher Education Operators in the United Kingdom

The expansion of advanced‐market economy (AME) firms into emerging‐market economies (EME) is well documented. In recent decades, EME companies have moved increasingly into AMEs, especially within the manufacturing sector, as well as other important AME sectors such as higher education (HE). However, the latter have received less attention. This study conducts an in‐depth qualitative analysis of two EME HE organizations operating in the international HE sector in London. The argument applies a theoretical framework of organizational ambidexterity with which to examine the contexts and complexities in collaborations between EME‐HE and AME‐HE firms. These argument surfaces, inter alia: differing dynamics in relation to institutional frameworks and sense making; myopic internationalization; tensions regarding organizational reputation, place, partner, and product legitimization; unfulfilled reverse innovation and “explorative‐pull” phenomena. Overall, the article develops novel conceptual frameworks of practical relevance, which inform EME‐AME firm collaborative operations in AME settings. © 2016 Wiley Periodicals, Inc.     

The Role of Social Mechanisms in Demand and Supply Integration: An Individual Network Perspective

In many industries, including retail, increased complexity of marketing strategies needs to be met with increased efficiency in product delivery, requiring integration across demand and supply facing functions of the firm. For frontline logistics employees (FLEs) of manufacturing firms who are delivering and marketing products in retail stores daily, the ability to understand both the marketing and supply implications of their actions is essential. Despite the importance of cross‐functional integration at the retail frontline, little logistics research has explored how logistics frontline employees interact with managers and each other to integrate knowledge and information. The purpose of this research is to examine the antecedents to cross‐functional integration across demand and supply functions in multiple social networks of the FLE. Mixed methods, including social network analysis, structural equation modeling, and analysis of variance, are applied to test social capital theory hypotheses regarding the impact of relational embeddedness and social mechanisms, socialization and shared interpretation, on individual demand and supply integration across friendship, key enabler, and ideation networks of the frontline employee.     

AN EVALUATION OF PROCESS‐ORIENTED SUPPLY CHAIN MANAGEMENT FRAMEWORKS

Supply chain management (SCM) is implemented by integrating corporate functions using business processes within and across companies. Several process‐oriented frameworks for SCM have been proposed but only two of these provide sufficient detail to enable implementation. We evaluate the Supply‐Chain Operations Reference (SCOR) framework and The Global Supply Chain Forum (GSCF) framework using four criteria and identify their relative strengths and weaknesses.