最美味的鱼，生长在咸水和淡水之间——公司管理的文化融合

青岛啤酒公司与美国AB公司建立起了战略合作伙伴关系,并形成国际化的战略联盟,实现了国际化资本链的对接。同时,双方迅速启动了最佳实践交流机制,形成了公司国际化管理和公司内部专业化管理的知识共享机制,目前,正在研讨供应链的对接和资源的进一步互动,可谓收获颇丰。交流过程中,充分体验到双方在融合中的诚意、胸怀、尊重、     

基于信任与控制的供应链联盟关系演变模型

构建企业战略联盟的信任与控制机制,是预防联盟运行风险的重要基础。为此本文构建了企业战略联盟关系管理模型,通过分析企业战略联盟运行风险的表现形态,揭示信任机制的形成与演变过程,探讨控制机制的方式与作用机理,提出基于信任机制与控制机制的企业战略联盟关系管理措施。     

供应链战略联盟关系风险及其控制

供应链战略联盟关系是最重要的供应链关系形式,在为供应链战略联盟成员带来对彼此有利的竞争优势的同时,也面临着失败的风险.供应链战略联盟关系风险的形成是多种因素相互作用的结果,为有效控制供应链战略联盟关系风险,确保风险管理策略得到正确执行,应建立信任机制,减少联盟成员之间的交易成本,增强联盟成员之间的合作意愿,提高生产与服务的柔性,降低联盟成员的机会主义行为倾向;进行动态契约控制,预防目标冲突风险,及时发现和规避信任风险、信息风险、激励风险、文化差异风险;建立有效的激励机制,形成联盟成员之间的制衡和监督关系,激发联盟成员的积极性、主动性和创造性,及时发现并解决问题,促进联盟关系的健康发展,提高整个供应链的竞争能力和绩效;增进文化融合,消除联盟成员在信息和认识上的差异,使联盟成员间的目标趋于一致,推动联盟成员间的有效合作,促进联盟关系健康发展.     

基于动态化管理的战略联盟研究

战略联盟是一种双赢的竞争模式,战略联盟管理是对战略联盟的过程和联盟之后保证战略联盟健康维持的管理。在管理中需要大家用动态的思想去管理,因为战略联盟本身就是在动态的环境下形成的。战略联盟中也包含了博弈,这引发我们考虑如何去用博弈的理论给联盟去提供定量化的标准。     

基于关系资本累积的战略联盟关系协同机制构建研究

本文基于战略联盟关系资本范畴分析,从关系资本累积的角度,构建战略联盟关系协同机制分析框架,分别从理性关系协同机制和感性关系协同机制两方面构建联盟关系协同机制。     

国际战略联盟与我国企业跨国经营研究

国际战略联盟是近年来企业发展战略中极为重要的一种组织形式,也是管理理论界探讨的热门话题之一。本文简要介绍了国际战略联盟的概念及特点,分析了国际战略联盟形成的内在动因,提出了我国企业在跨国经营过程中应采取的对策、措施。     

国际战略联盟与我国企业跨国经营

国际战略联盟是近年来企业发展战略中极为重要的一种组织形式,也是管理理论界探讨的热门话题之一。本文简要介绍了国际战略联盟的概念及特点,分析了国际战略联盟形成的内在动因,提出了我国企业在跨国经营过程中应采取的对策、措施。     

战略联盟关系治理对知识转移影响的实证研究

随着企业间关系的深入发展,战略联盟日益成为企业间知识转移的有效方式。然而,联盟企业要成功地实现知识转移,需要通过关系治理来保证联盟合作的有序运作和联盟绩效的稳步提升。本文以中国企业为研究对象,实证研究了战略联盟中关系治理对知识转移的影响问题。研究结果表明,关系治理主要通过信任和沟通两个维度对联盟知识转移发挥正向影响。本文的相关结论对于企业管理实践具有重要的启示意义。     

联盟网络竞争优势创造的二维分析

本文通过对战略联盟以及竞争优势相关理论研究的总结,基于价值网思想,依托于企业资源、能力理论和社会资本理论,构建联盟网络竞争优势创造理论模型,从联盟关系和联盟网络关系两个维度对战略联盟竞争优势创造进行分析。     

制药企业渠道联盟关系管理研究综述

制药企业产品的同质化十分严重,渠道效率低下等问题要求企业亟需寻找能够产生独特竞争优势的管理模式,渠道联盟是最佳的策略选择之一。渠道联盟的关系管理研究在战略联盟、渠道联盟和渠道关系的相关研究中均处于萌芽阶段,在医药渠道联盟的相关研究中也比较少。通过对国内外渠道联盟关系研究、关系管理研究和医药企业战略联盟研究的文献的梳理,提出制药业渠道联盟关系管理研究的重要性和必要性。     

Success through commitment and trust: the soft side of strategic alliance management

This article argues that the success of international strategic alliances requires attention not only to the hard side of alliance management (e.g., financial issues and other operational issues) but, also, to the soft side. The soft side refers to the development and management of relationship capital in the alliance. Relationship capital consists of the socio-psychological aspects of the alliance that are positive and beneficial to the alliance. Two important areas of relationship capital are mutual trust and commitment. Based on our findings from two major studies of Japanese strategic alliances, we develop a dynamic model of trust and commitment based on mutual adjustments of alliance partners. We also show how the dynamics of trust and commitment affect the performance of international strategic alliances with the Japanese. The article concludes with a discussion of the managerial implications of our findings and the dynamic model.     

Strategic alliances by venture capital backed firms: an empirical examination

A growing body of literature examines the formation of strategic alliances as an important value-added role provided by venture capital firms. This paper contributes to this literature by examining two related questions: whether venture capital firms use strategic alliances as a substitute or compliment to capital infusion, and how venture capital firms use alliances to mitigate different types of risk. Results from 2505 venture-backed startups reveal that venture capital firms treat alliance formation as a substitute for capital infusion and that the breadth of the network of syndication partners investing in the startup increases the number of its strategic alliances. We also find intentionality in alliance formation. Specifically, firms operating in industry environments characterized by technical risk are more likely to form alliances with partners capable of mitigating technical risks, and firms operating in environments characterized by market risk are more likely to form alliances with partners capable of mitigating market risk. Our findings lend additional support to the perspective that alliances represent an important mechanism through which venture capital firms add value to their portfolio companies.     

新疆旅游饭店业战略聪明不稳定性博弈分析

新疆旅游饭店业战略联盟存在产权关系不清晰,驱动性不足,资本行政导向型扩张等问题。应选择合适的联盟伙伴,为联盟关系增加情感因素,理性对待利益分配。     

新疆旅游饭店业战略聪明不稳定性博弈分析

新疆旅游饭店业战略联盟存在产权关系不清晰,驱动性不足,资本行政导向型扩张等问题。应选择合适的联盟伙伴,为联盟关系增加情感因素,理性对待利益分配。     

Managing international strategic alliance relationships

The objective of this study is to investigate the development of international strategic alliances (ISAs) and to identify the important factors for each phase of an alliance relationship. We have developed a framework about the process development of alliances that is based on an extensive literature study. The framework is used to study and analyze three cases of ISAs. The findings and conclusions are presented in a manner that can help managers to recognize the stages they have to go through and, more important, to be aware of the determinant variables in each stage of an alliance life cycle. This study found that the continuity of an alliance relationship is highly dependent on how partners manage their operational phase. © 2007 Wiley Periodicals, Inc.     

Determining international strategic alliance performance: A multidimensional approach

This paper considers the relationship between subjective, multidimensional measures of international strategic alliance (ISA) performance and predictors of success both before the alliance is formed (pre-alliance formation factors) and during the operation of the alliance (post-alliance formation factors). The empirical study, based on a web-survey, investigates a sample of Danish partner firms engaged in 48 equity joint ventures and 70 non-equity joint ventures with partners from around the world. A multi-dimensional operationalization of alliance performance measurement is utilized in order to capture both process and outcome aspects of alliance performance. The results show a significant relationship between alliance performance and host country risk as well as partner reputation preceding alliance formation. During the operation of the alliance, relationships between collaborative know-how, trust, protectiveness, complementarity, cultural distance and alliance performance were found.     

竞争性战略联盟的结构选择模式研究

竞争性战略联盟是由竞争对手组建的企业战略合作关系,竞争性联盟分为规模型和互补型两种类型。研究联盟结构选择问题时,应注意到竞争性战略联盟中同时存在竞争与合作这一对反向作用力,选择恰当的治理结构有助于维持两者的平衡,因此,联盟结构模式的选择对竞争性联盟尤为重要,是保证联盟平稳运行并创造价值的主要途径。     

An examination of the investments in U.S. biotechnology firms by foreign and domestic corporate partners

This study examines the characteristics that make start-up biotechnology firms attractive alliance partners. We distinguish between firm specific and location-specific characteristics as well as between foreign and domestic corporate partners. We present and test a longitudinal model of alliance development based on data from 64 public biotechnology firms. The results provide evidence that foreign and domestic alliance capital inflows are driven by different factors. Firm-specific factors explain minimal variance in capital inflows from foreign alliance partners; rather, location-specific factors seem to matter more. The reverse is true for domestic alliance partners. Further, our results suggest that firm size moderates the relationship between location-specific factors and capital inflows from foreign alliance partners such that larger firms benefit more when located in technologically munificent environments.     

Upstream internationalization process: Roles of social capital in creating exploratory capability and market performance

This paper investigates to what extent resource governance of international ventures affects dynamic capability and market performance in the high-tech firms’ internationalization process. We examine the non-equity-based international network collaborations of high-tech firms as forms of strategic resource seeking within the internationalization process. Within the context of upstream technology collaborations by international software and hardware firms, this paper proposes and empirically examines the impact of resource governance mechanisms (i.e. trust-building and behavioral monitoring) on the exploratory capabilities of firms. The findings indicate that building trust in the internationalization process of network ventures contributes to the firm-level exploratory capabilities and, in turn, market performance. Furthermore, this paper tests the moderating effects of structural capital on the capability–performance relationship. The relationship is stronger when network relationships existed before the inception of the international technology alliance. We also find a negative moderating effect from the existence of an actual alliance and from network duration on the relationship between exploratory capability and market performance. To this end, the longevity of the alliance may not always be something firms should aim for. The paper highlights the criticality of relational and structural capital in the internationalization process and the importance of exploratory capability for creating radical innovation in high-tech industries.     

A process leading to strategic alliance outcome: The case of IT companies in China,Japan and Korea

Although theories and research have provided valuable information on strategic alliance, it still seems difficult for practitioners to overview the process and subsequent outcomes of strategic alliance in a single frame. This is because the conditions of alliance are different from one alliance to another, which makes it difficult for practitioners to apply existing research findings to their own cases. One of the ways to overcome such difficulties in practical application would not be focusing on alliance processes with unique or idiosyncratic features of each alliance but instead focusing on elements that exist in most alliances. To find out the process that leads to the outcome in strategic alliance that is easily applicable for practitioners, the current study measured the behavioral direction and relational outcomes of strategic alliance based on benefit and risk perception in information technology (IT) companies in China, Japan and South Korea. Results show that firms set the direction and the intensity of their participation in alliance based on benefit and risk perception. Specifically, while perceived benefits promoted active participation in alliance, perceived risks increased protective participation in alliance. Also, these behavioral directions predicted the relational outcome in strategic alliance such that while active behavioral orientation predicted commitment to the relationship with the partner firms, protective behavioral orientation led to dissolution of the relationship. The present study provides useful insights for strategy associates, and evoke more various and detached academic approaches in the field of strategic alliance discussions.