A cross-cultural analysis of ridesharing intentions and compliance with COVID-19 health guidelines: The roles of social trust,fear of COVID-19, and trust-in-God

Ridesharing services such as Uber and Lyft have been substantially affected by the ongoing COVID-19 pandemic. Drawing on social capital theory, the current research investigates how social trust relates to three types of trust in compliance with COVID-19 guidelines and consumers' ridesharing intentions. Analyzing data from two economically and culturally distinct countries, the results suggest that social trust positively affects trust in platform companies' compliance with COVID-19 guidelines (TPC), but not (or to a lesser extent) trust in drivers' (TDC) and other riders (TRC) compliance with COVID-19 guidelines in both the United States and Bangladesh. Importantly, TPC, TDC, and TRC are positively related with consumers' ridesharing intentions in the United States but not in Bangladesh. Furthermore, the analysis reveals two counterintuitive moderating effects of fear of COVID-19 and trust in God. The results provide important insights on factors affecting the ridesharing industry in the context of the COVID-19 pandemic, and they emphasize the importance of considering cultural context in understanding consumers’ intentions to engage in the sharing economy.     

The influence of the corporate social responsibility disclosures on consumer brand attitudes under the impact of COVID-19

This study focuses on the use of we-media by small- and medium-sized enterprises (SMEs) to disclose internal corporate social responsibility (ICSR) under the impact of the 2019 novel coronavirus disease (COVID-19). Study 1 interprets the catalyst effect of COVID-19 on the externalization of SMEs’ ICSR. The fuzzy grading evaluation method is initially verified. Under the impact of COVID-19, SMEs fulfilling their ICSR can enhance consumer brand attitudes. Study 2 uses a structural equation model and empirical analysis of 946 effective samples and finds that consumers perceive the self-sacrifice of corporations during the coronavirus disease period. SMEs can fulfill their ICSR to enhance the internal explanation mechanism of consumer brand attitudes and the moderating role of enterprise losses.     

Exploring online comments from a strategic marketing stance to reduce wildlife crime

Illegal wildlife trade (IWT) is an omnipresent global threat to ecological, social, and economic systems. Marketing expertise can aid in the mitigation and reduction of crime against wildlife using a variety of mechanisms. This paper focuses on how social media usage relates to the framing of conservation appeals. By studying the content of existing blogs, articles, white papers, and other online postings, we extract relevant themes and concepts. Conducting an unguided semantic analysis of our data, we analyzed messaging appeal strategies and the underlying social or informational frameworks they employ. Using literature on advertising appeal types and contrasting social/emotional with knowledge-based/informational messaging strategies, we identified how wildlife crime prevention content employs these rhetorical framing mechanisms. Through the lens of social learning theory, our study proposes messaging strategies as a framework for understanding online content. Crimes against wildlife are creating increasingly severe ecological, economic, and social damage within international political and social communities; individuals learn from and engage with online content, therefore appropriate framing mechanisms can aid marketers in designing effective prevention appeals.     

透过现象看本质

5月8日晚18时,国务院发布《应对新型冠状病毒感染肺炎疫情联防联控机制关于做好新冠肺炎疫情常态化防控工作的指导意见》(以下简称《意见》)。《意见》中指出,按照相关技术指南,在落实防控措施前提下,可举办各类必要的会议、会展活动。无独有偶,早在8日上午,广东省就已发布信息,宣布从9日零时起,全面恢复全省各类会展活动的通知。对于中国会展人来讲,这其中透露出最为重要的信息莫过于那句"可举办各类必要的会议。     

孤独感对体验消费意愿的影响机理

随着经济的发展和社会的进步,体验消费的形式日益多样化,并逐渐在消费市场中占据重要地位。鉴于现有研究大多关注体验消费的结果变量,而缺乏对其前因变量如心理因素的探索,通过在线问卷调查收集有效样本1014份,并利用层次回归分析法、拔靴法等实证分析孤独感与体验消费意愿之间关系,探讨社交需求和自我建构在其中的作用。研究结果表明,孤独感对个体体验消费意愿具有显著正向影响,即个体感受到的孤独感越强,其为摆脱孤独感及相关负面情绪影响而进行体验消费的意愿越强;社交需求在孤独感对个体体验消费意愿的影响中起中介作用,即孤独感会激发个体产生社交需求,进而提高个体进行体验消费的意愿;自我建构调节了社交需求的中介作用,且相比于独立型自我建构个体,孤独感对依存型自我建构个体社交需求的影响更大,依存型自我建构个体进行体验消费的意愿更强。因此,为进一步推动体验消费产业发展,对企业而言,应积极关注孤独感等消费者内在心理因素,根据消费者心理与个人特质制定相关营销策略,满足消费者社交需求,缓解消费者孤独感;对商家而言,应积极向目标消费者传递体验产品社交价值,激发消费者依存型自我建构,满足消费者情感诉求;对政府而言,应关注居民心理状态,积极引导居民进行体验消费,加强社会成员心理健康建设。     

The contribution of macroprudential policies to banks' resilience: Lessons from the systemic crises and the COVID-19 pandemic shock

This study examines the effectiveness of macroprudential policies in reducing the banks' risk during the COVID-19 pandemic and compares these results with the systemic banking crises years. Based on a sample of 624 banks across 40 countries during the period 2006–2020, we find that loosening capital-aimed macroprudential policies effectively reduced banks' risk during the COVID-19 pandemic, while this behavior led to increased risk during the systemic crises years. In contrast, tightening the remaining macroprudential policies during the systemic crises years and during the pandemic proved effective in reducing banks' risk. Furthermore, we show that the magnitude of the impact of macroprudential policies was stronger during the systemic crisis than that during the pandemic. Finally, we show that the results are driven by the capital requirement prudential policy, both during the systemic crisis and the COVID-19 pandemic, although the conservation buffer and the leverage limit also contributes to the ineffectiveness of these policies during the COVID-19 pandemic. The banks' leverage and loan growth also play an enhancing role of the effects of the macroprudential policies.     

Does playing a video game really result in improvements in psychological well-being in the era of COVID-19?

This study examines the structural relationships between the perceived value dimensions of quality, emotional, price, and social, positive and negative emotions, psychological well-being, and loyalty in the video game context along with the moderating role of the perceived severity of COVID-19. This study collected data from 258 video game consumers in the United States via three waves of surveys. The findings of structural equation modeling revealed significant associations among the perceived value dimensions, emotions, psychological well-being, and loyalty. In addition, the moderating role of the perceived severity of COVID-19 showed that the impact of video game consumers' positive emotions on psychological well-being would be weaker with a high level of perception of the severity of COVID-19. Based on the empirical results, this research proposes theoretical (i.e., extension of the cognitive appraisal theory in a digital environment, and integration of the cognitive appraisal theory with the two-factor theory of motivation) and practical implications (i.e., how to increase levels of users’ psychological well-being and loyalty via video games) for the video game industry during and after the era of COVID-19.     

Unveiling the influence of COVID-19 on the online retail market: A comprehensive exploration

The global economy has experienced significant disruptions due to the COVID-19 pandemic, profoundly impacting production and consumption patterns. This paper examines the effect of the pandemic on consumer goods prices, focusing on a sample of hand sanitizers, soap, disinfectants, and baking yeasts. The selection of these products was motivated by multiple and comprehensive criteria, where we considered various factors such as changes in consumption patterns during the pandemic, the relevance of these products in household consumption, consumer behavior, availability of historical price data, their significance in daily domestic life, and their utility in the prevention of the disease. Employing a time-series analysis, the study investigates the relationship between product prices and the S&P 500 index, as well as the presence of structural breaks in the time series. The results reveal a significant correlation between all prices in the sample and the S&P 500 index, indicating the index's efficacy as an indicator of the overall economic state. Moreover, the study identifies a single structural break in each price time series, coinciding with the onset of the COVID-19 pandemic. Notably, hand sanitizers, soap, and disinfectants exhibit particularly substantial price jumps near the time of the break. These findings offer crucial insights into the impact of the COVID-19 pandemic on consumer prices, which can guide policy decisions aimed at mitigating the pandemic's economic consequences.     

新冠肺炎疫情对我国进出口贸易的影响及政策应对

全球性的新冠肺炎疫情对我国进出口贸易将造成一定的负面影响,我国的进出口同比增速将有所下降,外贸企业面临较大压力,国际贸易摩擦也可能有所增加。但是,本次疫情对我国进出口贸易的影响只是暂时的短期波动,我国的国际经济影响力并不会受到全局性影响。在政策应对方面,应保障临时性应急政策的有效供给,加大电子政务和电子商务的政策支持,尽快设计应对贸易摩擦的政策方案,并采取更加积极的财政政策与适度放宽的货币政策,以迅速恢复我国进出口贸易发展的强劲态势。     

Do Ethics Matter? Tax Compliance and Morality

In this article we argue that puzzle of tax compliance can be explained, at least in part, by recognizing the typically neglected role of ethics in individual behavior; that is, individuals do not always behave as the selfish, rational, self-interested individuals portrayed in the standard neoclassical paradigm, but rather are often motivated by many other factors that have as their main foundation some aspects of “ethics.” We argue that it is not possible to understand fully an individual’s compliance decisions without considering in some form these ethical dimensions. Specifically, we argue here that there is much direct and indirect evidence that ethics differ across individuals and that these differences matter in significant ways for their compliance decisions. We then put this in the larger context of the inability of the standard neoclassical paradigm to explain compliance of at least some individuals, and we suggest several possible avenues by which theory can be expanded to incorporate ethics. We conclude by arguing that a full house of compliance strategies is needed to combat tax evasion, strategies that include the traditional “enforcement” paradigm suggested by and consistent with neoclassical theory, a less traditional “service” paradigm that recognizes the important role of a “kinder and gentler” tax administration in encouraging compliance, and, importantly, a new “trust” paradigm that is built on the foundation of ethics, in which the tax administration must recognize that it can erode the ethics of taxpayers by its own decisions.     

Global talent management during the COVID-19 pandemic? The Gods must be crazy!

The ongoing COVID-19 pandemic has brought terrifying effects for labor markets all around the world. Just as we witness rapid changes in terms of the ways of working (working from home), we are also observing an increase in unemployment. The ways in which major corporations with international operations process their global talent management (GTM) already represents a challenge in relatively stable times and clearly, in a period of such great and sustained turbulence as current experienced, this task becomes still more difficult. Hence, our research aims to study the impact of GTM on the international performance of major companies during the COVID-19 pandemic period. To this end, we surveyed a sample of 59 large companies that act in external markets. Through recourse to multiple linear regressions, we conclude that GTM practices return positive impacts on levels of international performance. Our research returns theoretical implications in terms of the application of integrated GTM models and with the results of significant relevance to corporations operating internationally, and thus enabling them to better understand which strategic human resource management policies will return the best GTM results.     

The impact of COVID-19 on consumer evaluation of authentic advertising messages

This study investigates the relationship between the COVID-19 threat and consumer evaluation of a product with authenticity appeals in advertisements. We propose that threatening situations like COVID-19 motivate consumers to lower their uncertainty and increase their preference for products with authentic advertising messages. Because individuals react differently to threatening environments according to their early-life experiences, commonly reflected in childhood socioeconomic status, we examined whether childhood socioeconomic status moderates the relationship between threat and consumer evaluation of authenticity in advertisements. First, secondary data from Google Trends provided empirical support for our predictions. In additional experimental studies, participants evaluated different target products in four studies that either manipulated (Studies 2 and 3) or measured (Studies 4 and 5) COVID-19 threat. Our results provide converging evidence that consumers positively evaluate products with authentic advertising messages under the COVID-19 threat. Consumers' motivation to lower their uncertainty underlies the effect of COVID-19 threat on their evaluation of authentic messages (Study 3). This attempt to reduce uncertainty is more likely to occur for consumers with relatively higher childhood socioeconomic status (Studies 4 and 5). These findings suggest that using authenticity appeals during a pandemic could effectively reduce consumers' perceived uncertainty and generate positive consumer evaluations.     

Appreciation vs. apology: When and why does face covering requirement increase revisit intention?

While many retailing businesses have responded to the Covid-19 crisis by instituting various new rules, there is scant research examining how to effectively communicate such preventive measures to customers. This study investigates the joint effect of policy type (mandatory versus voluntary) and message framing (appreciation versus apology) on customers’ compliance and revisit intention. An online experiment was conducted with 201 US participants. Results suggest that when the message is framed with appreciation, a mandatory (vs. voluntary) mask-wearing policy causes less reactance, leading to higher compliance and revisit intention. However, such differences are attenuated with apologetic messaging. Practical implications for retailer-customer communications on crisis policies are discussed.     

新冠疫情防控常态化背景下统筹推进中蒙俄经济走廊高质量建设的国际合作机制研究

新冠肺炎疫情对全球人类社会发展带来前所未有之冲击,世界各国必须加强紧密团结,通过建立新型国际合作机制,协同推进疫情防控与经济社会平稳运行。以中蒙俄经济走廊为研究对象,首先分析了新冠肺炎疫情对经济走廊建设的不利影响,其次构建了国际合作机制理论分析框架,最后提出新冠肺炎疫情防控常态化背景下,统筹推进中蒙俄经济走廊高质量建设的国际合作机制。国际合作机制从作用目标、构建原则出发,设计了新冠肺炎疫情联防联控国际合作机制、病毒传播风险联防联控机制、疫情联防联控国际保障机制、疫情联防联控与中蒙俄经济走廊高质量建设的协同推进机制。这些机制为"后疫情时代"深入推进"一带一路"建设提供国际合作新思路。     

Measuring performance during crises and beyond: The Performance Promoter Score

Many organizations are curtailing or even abandoning performance management because of difficulties measuring performance and disruptions in performance-based pay due to the COVID-19 crisis. Contrary to this growing and troubling trend, we argue that it is especially important during the crisis to not only continue but also strengthen performance management to communicate a firm’s strategic direction, collect valuable business data, provide critical feedback to individuals and workgroups, protect organizations from legal risks, and retain top talent. To do so, we offer a solution to overcome the challenges associated with measuring performance during a crisis. Specifically, we extend and expand upon the well-established Net Promoter Score measure in marketing and introduce the Performance Promoter Score (PPS) to measure performance. We offer evidence-based recommendations for collecting PPS information for individuals, workgroups, and other collectives, computing a Net Performance Promoter Score (NPPS); using multiple sources of performance data, and using PPS for administrative and developmental purposes as well as to provide more frequent performance check-ins. PPS is a convenient, practical, relevant, and useful performance measure during a crisis such as the COVID-19 pandemic, but it is also an innovation that will be useful long after the pandemic is over.     

How Technology is Changing Retail

Retailing is undergoing a remarkable transformation brought by recent advances in technology. In this paper, we provide a deep discussion of and look ahead on how technology is changing retail, starting with a classification of technologies that impact retailing, in particular, in the COVID-19 and beyond world. We discuss different theoretical frameworks or lenses to better understand the role of technology in retailing. We identify and elaborate on the drivers and outcomes of technology adoption by shoppers, retailers, employees, and suppliers. We speculate on future retail scenarios and outline future research avenues on technology and retailing. We close by concluding that technology is not only reshaping retailing, but also allowing retailing to pivot in the face of new and unforeseen circumstances.     

Online shopping adoption during COVID-19 and social isolation: Extending the UTAUT model with herd behavior

The COVID-19 pandemic has created a new reality for consumers all around the globe. To cope, users of digital technologies have faced the necessity of adopting and using specific technologies practically overnight. They are doing this under the condition of social isolation, all while facing the fear of catching the disease. The purpose of the paper is to study the way unexpected circumstances cause disruptions in existing theoretical models and their implications for the post-COVID-19 era. Therefore, the paper examines the unified theory of acceptance and use of technology (UTAUT) model under the circumstances of the COVID-19 pandemic and social isolation, and it identifies herd behavior as a possible new mechanism affecting behavioral intention under these unique decision-making circumstances. Behavioral intention toward online shopping was analyzed using data from 420 individuals aged 60 and older who present an increasingly important potential market for electronic commerce and who are particularly affected by COVID-19. The main results show that performance expectancy still has the most important influence on behavioral intention, whereas the impact of social influence was not supported under these conditions. Rather, herd behavior was identified as particularly influential for behavioral intention. Based on the study results, the option to reconsider the social influence factor in the UTAUT model and its possible complementary mechanisms are discussed.     

Perceived customer care and privacy protection behavior: The mediating role of trust in self-disclosure

The COVID-19 pandemic has been a chance and a boost for those retailers that develop their online profile. This new context can raise privacy issues on the consumer side. For this reason, here we explore the determinants of online self-disclosure, and its relationship with customer care. We collected the data through an online survey (n = 426) and tested a variance-based structural equations model. The findings unriddle the role of perceived customer care as an antecedent of both perceived control and trust, the latter emerging as a key mediator of the impact of both perceived customer care and privacy concern on self-disclosure. Moreover, in line with previous studies, perceived control was found to be positively related with trust, and negatively with privacy concerns. According to the findings, we draw several managerial implications and suggest future research paths.     

Regulation,ownership and bank performance in the MENA region: Evidence for Islamic and conventional banks

This paper investigates the impact of regulation and ownership on the performance of banks in 19 countries in the Middle East and North Africa (MENA) region. We test the hypothesis that the effect of regulation on bank profitability depends on the type of ownership structure. The public and private views of bank regulation are also tested along with the interaction of bank regulation and ownership. We find regulation measures to have a strong influence on bank profitability, whereas ownership structure seems to play a limited role in explaining bank performance in the MENA region. The results support the private view of bank regulation and suggest that capital requirements and private monitoring when interacted with ownership concentration exert a strong influence on bank profitability. When the analysis is done separately for conventional and Islamic banks, we find that the impact of bank regulations though strongly significant, does not depend on the type of ownership structure prevailing in conventional banks. In contrast, regulatory effects seem to be important drivers of profitability of Islamic banks. Therefore, it is very important for policy makers in these countries not to treat the two types of banks identically when setting up and implementing bank regulations especially during the COVID-19 pandemic.