The Impact of Outsourcing Strategies on Information Systems Capabilities in the Hotel Industry

This work analyses the strategy of outsourcing information systems and information technology (IS/IT), considering the different activities comprising the IS/IT area. The literature on IS contains numerous works that analyse outsourcing, very few of which examine the relationship with the different types of capabilities in the IS/IT area and their strategic value. Most works centre on the motives for, and advantages of, the strategy of outsourcing the IS/IT area, while scant attention has been paid to the study of the long-term consequences of outsourcing. This work develops a theoretical model which is applied to the hotel sector and which shows that hotels following a more intensive outsourcing strategy develop fewer managerial capabilities related to knowledge in the management of IS/IT resources. This negative relationship extends to other types of capabilities typical of the area and to certain organisational capabilities. A negative relationship is also observed between the level of outsourcing and the strategic value given to the IS/IT area, which may lead to a lower potential for the development of competitive advantage.     

Performance effects of aligning service innovation and the strategic use of information technology

In the current dramatically changing business environment, innovation capability is the key to attaining competitive advantages for firms. Drawing on the concept of alignment, the present research proposes a service innovation alignment model within which service innovation and strategic use of information technology (IT) coexist in evaluating performance. Data for hypotheses testing are collected from top-ranked service companies in Taiwan. A total of 165 surveys were collected. Performance implications of alignment are examined using fit as covariation approach. The findings demonstrate that the alignment between service innovation and the strategic use of IT has significant impacts on service innovation performance as well as business performance.     

Transforming under deep uncertainty: A strategic perspective on risk management

Companies increasingly face the need for transformation in today’s rapidly changing business environment, characterized by major shifts in technology, regulation, and customer behavior. A lack of strategic risk insight and foresight leaves many incumbents insufficiently prepared in the face of such deep uncertainty. We argue that traditional risk management falls short because it predominantly focuses on strategy execution while leaving strategy formulation largely untouched. Moreover, an administrative-heavy risk management process can create strategic inertia and a misleading sense of control. In today’s dynamic business context, companies must not only increase the speed and impact of their strategy execution but also continuously explore the development of new strategies in response to disruptive events or emerging opportunities. Our research shows how leading companies develop a strategic risk management (SRM) capability to increase their resilience and agility in response to deep uncertainty. SRM takes a strategic, forward-looking perspective and focuses on strengthening processes, people, and practices for purposefully integrating risk into the strategy formulation process. This article offers a framework with three proven configurations of content and timing integration, risk management roles, and leading practices that enable effective SRM.     

A curriculum model for IT infrastructure management in undergraduate business schools

As information technology infrastructure becomes strategic to organizations, the author examines business-school programs that educate future infrastructure analysts. Information systems (IS) 2010 and information technology (IT) 2008 curriculum models are used to survey courses required by telecommunications and IT infrastructure programs in business schools. Of 525 Association to Advance Collegiate Schools of Business–accredited schools, 259 have IS/IT programs and 18 have telecommunications and infrastructure-related programs. IT Infrastructure, Networking-Advanced, and IT Security are the top three infrastructure-related courses. Programs also require courses including IS Project Management; Social and Professional Issues; and IS Strategy, Management and Acquisition. Data collected are used to develop a new curriculum model of IT infrastructure management program that can be offered by business schools.     

Management framework guiding strategic thinking in rapidly changing markets

Developing a management framework to guide strategic thinking in changing markets is increasingly critical for researchers and executives in coping with the complex and rapidly changing global business environment. Conventional training and practices have too often led strategy researchers and executives to assume a stable competitive box around existing businesses, not recognising the effects of radical and increasingly disruptive change on markets and competitive space. New strategic thinking logic and initiatives require a conceptual framework to guide obtaining information, perceptive interpretation of strategic issues and trends, and choice of the right strategic initiatives. The conceptualisation begins by determining the market-based strategic capabilities needed to identify the nature and scope of determinants of market changes. These changes must be identified, driven by new competition, new business models, and creativity and innovation. Understanding fast changing markets requires identifying new market space, conducting strategic segmentation analysis, and determining customer value requirements. Finally, this knowledge guides strategic vision and formulation and implementation of market-driven strategies for changing markets. The framework is based on conceptual logic and empirical findings from multiple disciplines including marketing strategy and strategic management     

How to Steer the IT Outsourcing Provider

IT executives entering into information technology (IT) outsourcing arrangements seek various strategic, economic, and technological benefits. However, although several cases of IT outsourcing are considered successful, cases of failure can also be observed. Problems and challenges associated with IT outsourcing often not only relate to the strategic decision whether or not to outsource, but to the operational level as well. Especially organizations with little experience of implementing larger IT outsourcing programs face problems with the steering of external outsourcing providers. In this paper, we propose a reference framework that structures the required processes for an effective steering of IT outsourcing relationships. The research is based on the design science paradigm in information systems research. In a first step, we derive a framework from related literature and knowledge in this particular area. We then undertake extensive fieldwork, including expert interviews and field studies to evaluate our framework and to develop it further. The suggested framework proves to be a viable instrument to support the systematic analysis of current processes and the definition of suitable target processes for the steering of IT outsourcing programs. This paper??s primary contribution therefore lies in providing an applicable instrument for practitioners as well as in extending the existing body of knowledge on IT outsourcing governance.     

基于全球价值链整合的中国企业服务外包承接战略

在跨国公司对华业务不断发展的情况下,中国企业应以IT外包为重点,运用全球价值链理论构建中国企业承接服务外包的"三步走"战略框架。中国企业应该首先嵌入跨国公司主导的全球价值链,通过设立技术监听站与介入突破性创新、构建学习联盟与伺机反向并购、扩大企业规模与进行深度专业化等手段有针对性承接生产者驱动的IT外包、采购者驱动的IT外包和业务流程外包,最终掌握核心技术,实现自主创新。     

Investigating a neglected part of Schumpeter’s creative army: what drives new-to-the-market innovation in micro-enterprises?

This paper tests a theoretical model to evaluate e-business capability and value in the fast growth small-to-medium enterprise (SME) context. We propose that e-business value depends on how fast growth SMEs deploy IT resources, strategic planning, culture, and business partnerships to develop e-business capability and business process competence which help these companies to achieve outstanding business performance. Structural equation modelling is employed to test our theoretical conceptualization on a cohort of 310 Australian fast growth SMEs across different industrial sectors. The results show that IT resources, strategic IT alignment, market orientation, and business partnerships do contribute significantly and indirectly to SME performance through the development of e-business capability and business process competence. Our study provides an initial empirical evidence to understand the relationship between IT and entrepreneurial SME performance. These findings have important implications for research and business practices.     

Electronic decision-making for developing countries

Political, economic and social development requires "good governance" and intelligent decision-making. Development decision centers (DDC) equipped with appropriate information technology (IT) can help to improve development decisions, increase effectiveness and efficiency of public and private administration and support democratization and political stability.DDC provide IT-based facilities for brainstorming, discussion, organization and evaluation of ideas, objectives, strategies, projects, etc. They can be integrated into community information centers or established within government agencies, business corporations, universities and other institutions of higher learning to offer assistance in solving complex development problems that require close collaboration of decision-makers and experts.The paper analyzes political, socio-cultural and economic development problems, and suggests to use appropriate IT and group support systems as an innovative strategy to overcome such problems. It demonstrates the proposed approach by presenting typical steps and results of development planning in a DDC, the author has built up at the University of Dar Es Salaam, Tanzania. This center is believed to be the first in Africa and may be considered as a prototype of a DDC which could become a standard facility in community information centers to help integrate improve effectiveness, efficiency, transparency and accountability of development decision-making.     

Eco-Enterprise Strategy: Standing for Sustainability

Enterprise strategy provides an accepted theoretical framework for integrating the moral responsibilities of organizations into their strategy formulation and implementation processes. We argue that, when extended to the ecological level of analysis, enterprise strategy provides a sound theoretical framework for ethically and strategically accounting for the ultimate stakeholder, planet Earth. Within the framework of enterprise strategy, a value system based on sustainability can provide a sound ethical basis for developing ecologically sensitive strategic management systems which allow organizations to satisfy the demands of the myriad green stakeholders that represent the planet in the immediate business arena. This provides a new "flavor" of enterprise strategy in which organizations "stand for sustainability." We call this new flavor "eco-enterprise strategy."     

Enterprise Mashup Systems as Platform for Situational Applications

Currently, several Enterprise 2.0 platforms are beginning to emerge. This paper introduces Enterprise Mashup technology as a means to improve IT alignment of individual work processes and changing business needs. Enterprise Mashups enable users to create customized applications to easily find and transform business information and functionalities, as well as collaboratively share pre-built Mashup applications. Therefore, the concept of Enterprise Mashups integrates Web 2.0 technologies and principles with well-established paradigms such as Enterprise Information Integration, Business Intelligence, and Business Process Management. Involved organizational key drivers, technical challenges and inhibitors are discussed to assess the potential business value and explain the emerging expansion of Mashup platforms in companies.     

Information technology impact on market orientation in e-business

This study presents how information technology (IT) contributes to market orientation (MO). The authors analyze the way companies deal with market intelligence to facilitate the identification of customer needs and to generate the appropriate response to such needs. Research methodology includes multiple case studies of retail companies with e-business operations (the three largest in Brazil). The findings indicate that investment in interorganizational systems strongly supports the development of MO capabilities. The article develops a framework to help companies in assessing how IT applications support their MO behaviors; as an academic contribution, the study presents two hypotheses for future studies.     

Feasibility Frontier—A Method for Aligning Competitive Strategy with the Choice of IT Architectures

This article introduces an approach that addresses the challenge of aligning choices about IT architecture with the strategic goals of a corporation. This takes the form of a framework that captures how managers make IT architecture choices and how those choices impact an organization's competitive position. Based on microeconomic theory, the framework provides a set of conceptualizations for understanding alignment, plus some recommendations on how organizations should approach IT architecture adoption in a way that assures optimal alignment with strategic goals. The most important facilitating factor for the framework is the commitment to complete, accurate, and unbiased cost and quality assessment of business processes and their supporting IT infrastructure.     

Technology strategy and performance: a study of information technology service providers from selected Asian countries

The provision of information technology (IT) services to support a wide range of information and communication technology (ICT) products has experienced rapid growth in recent years, particularly in less developed countries in Asia. This paper develops a conceptual model to test the impacts of the technology strategy of IT service providers on two measures of performance based on the experience of a sample of 98 IT firms from Korea, China, Thailand and the Philippines. It is found that technology strategy related to the adoption and diffusion of technology contributes positively to both performance measures. While the technology capabilities of firms, both internal and external, are important for financial performance, internal technological capabilities are more effective for the firm’s response to market changes. The technology competence of employees reflected by their education levels and the availability of in-house training are also found to be crucial for financial performance. The overall results suggest that technology strategy contributes significantly towards the performance of IT service providers but the impacts of different strategies on the financial and strategic performance of firms vary markedly.

The use of NDAs in the IT service sector

Business people are advised to use contracts for the protection of their assets when entering business transactions with other strategic partners. Non-disclosure agreements (NDAs) are examples of such contracts that limit what those with access to certain knowledge can do with the privileged information. However, knowledge is constantly changing as soon as someone gains knowledge and adds personal knowledge to that knowledge. As such, the NDA may be redundant soon after it is signed. IT service professionals realize the boundless nature of knowledge and regularly work with professional colleagues to provide technical services to their customers. I provide a qualitative analysis of interviews with four IT service professionals on their use of NDAs in formal business transactions and in informal consultative sessions. I find positive attitudes toward the use of NDAs in formal business transactions such as in strategic partnerships but limited use of NDAs in informal consultative sessions.     

Similarities in Business and IT Professional Ethics: The Need for and Development of A Comprehensive Code of Ethics

The study of business ethics has led to the development of various principles that are the foundation of good and ethical business practices. A corresponding study of Information Technology (IT) professionals’ ethics has led to the conclusion that good ethics in the development and uses of information technology correspond to the basic business principle that good ethics is good business. Ergo, good business ethics practiced by IT professionals is good IT ethics and vice versa. IT professionals are professionals in businesses; a difficulty presented to these professionals, however, is the number and diversity of codes of ethics to which they may be held. Considering the existence of several formalized codes of ethics prepared by various IT professionals’ associations, a more harmonized approach seems more reasonable. This paper attempts to present a review of the purpose of codes of ethics, the persons who should be covered by such codes and to organize codes of ethics for business in general and IT professionals in particular and to make the argument that, once again, good ethics is good business practice, regardless of the profession or occupation concerned     

Lessons Learned: 50 Years of Information Technology in the Banking Industry – The Example of Deutsche Bank AG

Based on the lessons learned from the last 50 years, statements are derived of which the authors claim that these will continue to be valid in future: Information technology in the banking industry supports business processes – selecting and designing processes will continue to decide about economic success in future. The necessity of handling a growing business volume will still be the major driver for using new information technology in the banking industry. It will be even more important than the aim of reducing costs by automation. Industrialization of IT will also change the use of technology in the banking industry. Hence, banks do not necessarily have to run their systems alone but may outsource services if required. The definition of the major business fields will significantly influence the banks’ IT strategy and, among other factors, will decide on the market success of a bank. Technological development will have an increasing effect on the banking business, will change it, and enable new business models. Successfully dealing with technology-induced changes predominantly depends on a company’s employees.

Information Technology Professionals’ Perceived Organizational Values and Managerial Ethics: An Empirical Study

This paper summarizes the results of an analysis of empirical data on ethical attitudes of professionals and managers in relation to organizational core values in the Information Technology (IT) industry. This study investigates the association between key organizational values as independent variables and the ethical attitudes of IT managers as dependent variables. The study also delves into differences among IT non-managerial professionals, mid-level managers, and upper-level managers in their ethical attitudes and perceptions. Research results indicated that IT professionals from mechanistic organizations were much more likely to report – compared to those from organic organizations – that managers in their corporate environment engage in behaviors considered unethical and that successful managers were more unethical relative to unsuccessful managers. There were significant differences between the upper-level managers and the mid-level managers and between the mid-level managers and the IT non-managerial professionals on certain key ethical issues. This paper discusses the conceptual framework, hypotheses, research methodology, data analysis, implications of the findings, and suggested areas of further research. K. Gregory Jin, D.B.A, is Professor of the MIS Department, Ancell School of Business, Western, Connecticut State University. He has published numerous conference papers, chapters, and articles in such areas as MIS professional ideology and ethics, communication and control, behavioral issues in information systems development, role of IT and human factors in business process reengineering, service learning in database design, systems theory, MIS participant action research strategy, and political factors in IT management. He has more than twenty years of MIS administrative and professional experiences. He holds a D.B.A. in Information Technology Management from George Washington University. He is a member of the Association of Information Technology Professionals and a former member of DSI. Ronald G. Drozdenko, Ph.D., is Professor and Chair of the Marketing Department, Ancell School of Business, Western Connecticut State University. He is also the founding Director of the Center for Business Research at the Ancell School. Dr. Drozdenko has co-directed more than 100 proprietary research projects since 1978 for the marketing and research and development departments of several corporations, including major multinationals. These projects were in the areas of strategic planning, marketing research, product development, direct marketing, and marketing database analysis. Dr. Drozdenko co-authored Optimal Database Marketing: Strategy, Development and Data Mining and also has published professional and academic articles and book chapters. He holds a Ph.D. in Experimental Psychology from the University of Missouri and is a member of the American Marketing Association, the Society for Consumer Psychology, and the Academy of Marketing Sciences. Richard A. Bassett, D.P.S, is an Associate Professor of Management Information Systems at Western Connecticut State University. He was founder and CEO of Bassett Computer Systems, Inc. for 17 years where he was involved with the design and implementation of information systems for hundreds for small and midsized businesses. He has authored several papers and articles in such areas as web-design as a web-master, web-based course design, the security threats and concerns faced by telecommuters, minimal steps required to secure a Local Area Network and the technology decision challenges which growing companies face. He is actively involved with technology endeavors of numerous nonprofit organizations including: The Children’s Center, Bridges of Milford, North Haven Rotary, Communicare, and the Amber Alert System. He holds a D.P.S. in Computing from Pace University.     

Information Technology Support for Corporate Bank Lending

Decision-making in corporate bank lending occurs at both strategic and individual proposition levels. In principle, these levels will require a different type of IT support for the decisions taken therein. This article discusses the concepts of decision support systems and management information systems, in the light of recent developments in information technology, particularly those in the field of expert systems. The conclusions drawn are that a decision support system will be needed at the strategic level, while an augmented management information system will be required for dealing with individual propositions. This augmentation is seen to come from an expert system front-end’ to the information system, providing an expert management information system.     

Strategic Options in the Digital Era

The collapse of the dot-com euphoria coupled with the downturn in the business cycle is driving many firms to abandon their high-growth strategies in favor of current earnings. This article argues that, whilst hedging against adverse future conditions, firms must retain an ability to seize up-side business benefits by framing IT investments as strategic options. The authors use three illustrative examples to develop a strategic management process that they term the "Strategic Options Navigator". They conclude by drawing implications for CEOs, CIOs and CFOs.