媒体观点

<正>决胜新商业模式时代眼下,与商业模式密切相关的论坛纷至沓来。9月16日在北京清华科技园·启迪科技大厦由商界传媒主办、《商界评论》杂志承办的"商界论坛。"2007最佳商业模式中国峰会"将"商业模式决胜企业未来"作为论坛主题,并围绕"风投追捧的商业模式、金融产品模式除旧布新、传统产业的新模式驱动力、新兴产业的未来道路,"等等,进行广泛地解密和探讨。时隔一个多月,由《经理人》杂志举办的2007中国CEO年会,也以"变革商业模式,创新CEO思维"为主题展开智慧的碰撞。在年会上,世界著名定位大师特劳特、以及来自台湾思想战略大师陈明哲亮相,并与和国内众多著名企业家同台对话,探讨商业模式如何创新。在新的市场环境下,本刊认为,商业模式再度引人关注,也是新形势下,企业追求"效率、和谐、持续"一种健康经营的趋势。     

企业商业模式创新路径——以神州泰岳公司为例

近几年,云计算进入我们的视野,并受到很多与互联网相关企业的青睐。神州泰岳把握这一新趋势,积极进军云计算,并积极塑造自己的由技术创新带来的商业模式创新,从战略定位、商业模式创新等环节来塑造自己在未来具有竞争力的商业模式,也为我们很多处于困境中的广大中小科技型企业提供了一些价值借鉴。基于整合的思想,文章提出了通过商业模式创新路径,即从价值来源与价值获取两种机制构建企业内部资源和能力与外部竞争优势的内在逻辑,最终实现企业价值创新。     

商业模式中的财务要素——基于商业模式表达方式的文献回顾

作为对业务高度概括的抽象概念,商业模式的创新变革对财务管理产生深远的影响。文章聚焦商业模式与财务管理的联系,根据"业务决定财务"的基本逻辑,在运用文献整理分析法系统梳理商业模式要素及其表达方式文献的基础上,提炼出"收入、成本、利润、关键资源、资源利用和周转速度、现金流结构"六个商业模式中的财务要素。其中,与利润表相对应的是"收入、成本和利润",反映企业盈利模式;与资产负债表相对应的是"关键资源",反映企业资源和能力;连接资产负债表和利润表的要素是"资源利润和周转速度",反映企业营运效率;与现金流量表相对应的是"现金流结构",反映企业价值与盈利质量。借鉴经济社会学嵌入理论的基本思想,认为财务管理具有相对独立性,而"弱嵌入"商业模式之中,财务要素对于商业模式目标的实现具有促进作用,在商业模式设计中需充分考虑财务因素。     

网宿科技的商业模式创新

作为互联网企业界的代表，网宿科技把握住了互联网时代发展的新趋势，积极塑造着自己的云计算商业模式，并在这一过程中一方面注意云计算相关技术的研发，另一方面在进行商业模式的塑造中注重价值创造，把核心定位在客户需求上。网宿科技在云计算商业模式的形成过程中忠实地体现了这一思想，并在这一领域成为真正的领航者。     

自主经营体商业模式创新案例研究

自互联网诞生以来,关于商业模式的研究在理论界及企业界已成为一个热点及前沿问题,但是目前关于商业模式的研究更多集中于商业模式的定义、要素、分类等理论研究上,从商业模式实践的角度进行系统的案例研究显得相对缺乏。海尔自主经营体商业模式体现了商业模式由理论到实践的转变。首先,本文在回顾商业模式相关文献的基础上,从自主经营体商业机制的构建、设计和组织结构的调整等方面考察了自主经营体商业模式的实践。最后,基于案例分析提炼出自主经营体商业模式的创新之处,力求通过案例研究为我国企业商业模式的创新理论与实践提供有价值的参考。     

商业模式对技术创新的影响——上海现代制药股份有限公司案例研究

<正>一商业模式的内涵商业模式是一种开发商业机会的组织结构(包括资源结构、交易结构和价值结构)。商业模式反映了组织已实现的战略,是组织战略制订和实施间的桥梁,是企业竞争优势的来源。商业模式和技术互补,技术是商业模式的发动机,商业模式不仅可用于促进技术创新和管理技术,商业模式也是创新的对象。商业模式和技术创新之间存在极其紧密的联系。本文将商业模式构成要素解剖为价值主张、价值创造、价值提供、价值获取四个方面的要素,并考察商业模式对技术创新投入决策的影响。     

读者来信

商业模式可以成为专利?商业模式专利以前在中国从来没有过,国家也不支持对商业模式创新的保护,但商业模式专利在国外已经相当普及。在中国,商业模式是否作为一项知识产权     

共享经济下企业商业模式创新发展研究

随着互联网时代的发展,共享经济这种新型的商业模式凭借其降低成本、提高资源利用率等优点迅速发展起来。共享经济虽然逐渐成长,变得稳定和成熟,但也出现了它的困难期,面对发展过程中出现的诸多问题,政府应该重视其发展,为企业商业模式创新提供坚实的保障;共享经济企业应采取相应措施积极应对;社会大众应该摒弃传统经济带给我们的一些陈腐思想,使共享经济成为社会发展的力量。     

共享经济背景下闽北企业商业模式的创新研究

随着互联网技术的飞速发展,借助于互联网平台,闽北经济发展越加多元化,共享经济成为近几年的热门话题,如何在共享经济背景下寻求符合当地区域经济特点的商业模式创新发展,成为闽北诸多企业的战略发展问题。文章在对现有商业模式理论和创新理论进行系统梳理的基础上,研究共享经济背景下商业模式与商业模式创新的概念,通过调研分析闽北区域企业商业模式与共享经济现状,寻求闽北企业商业模式发展的突破点,并结合闽北区域经济特色,深入探讨闽北企业商业模式的创新措施。     

商业模式的内涵与应用价值小议

文章从商业模式的内涵谈起,提出商业模式就是商业组织的机能结构的观点。在总结现有商业模式理论研究的基础上,提出进一步的研究应该聚焦于研究商业模式各个要素的内涵以及要素之间的关系。最后,给出例证说明商业模式研究成果能够用在日常的管理决策之中。     

Output-inflation cycles in an economy with staggered wage setting

The question whether increased price flexibility is stabilizing in macromodels of the business cycle has been recently questioned by De Long and Summers (1986). The present paper is an attempt to reconsider the question by applying some methods from the theory of nonlinear dynamics, especially bifurcation theory, to the analysis of a dynamic model with sluggish price adjustment. It is argued that, when inflation plays a destabilizing role through the Mundell effect, a stable closed orbit representing the perfect-foresight dynamics of the output-inflation pair may appear in the vicinity of a stationary state. Moreover, bifurcation theory is applied to find analytical results about the relation between the amplitude of the cycles and the ‘degree’ of flexibility of prices. This relation is shown to be positive in a variety of cases.     

理想经济订货批量及其改进模型

首先介绍了企业理想的经济订货批量模型及其缺陷,基于供应链库存整体优化的目的,提出了EOQ的改进模型,并用博奕论的思想对此进行了解释。     

WHAT AUSTRIAN BUSINESS CYCLE THEORY DOES AND DOES NOT CLAIM AS TRUE

Contemporary economic commentators have a habit of dismissing Austrian business cycle theory on the grounds that the implications for policy responses are unconvincing. Often the ‘Austrian’ position is misunderstood. But even if we wish to draw on other schools of thought to understand depressions, this does not affect the importance of Austrian insights to explain the boom.     

A Business Sustainability Model for Government Corporations. A Belgian Case Study

A government's decision to tackle societal non‐sustainability problems by setting up a government corporation also necessitates the choice of a business model. This article seeks to contribute to this debate through an analysis of the (linkages between the key elements of the) business model of the Kringloopfonds (TKF), a Belgian government corporation set up in order to provide finance to sustainable companies. Based on documentary information and semi‐structured interviews with stakeholders TKF's business model is reconstructed which next is evaluated by means of program theory. It was found that TKF's portfolio allocation rule did not foresee in sufficient flexibility in order to cope with the shortage in financeable companies TKF was confronted with. This case thereby advocates for more business model flexibility in terms of portfolio allocation rules, time and asset requirements as well as for thorough sensitivity analyses testing business model's resistance to an initial and temporary shortage of sustainable companies. Copyright © 2013 John Wiley & Sons, Ltd and ERP Environment.     

The business model dilemma of technology shifts

Technology shifts are lethal to many manufacturing companies. Previous research indicates that this is not purely a problem of technological innovation, but is also closely related to the inertia of business models and business model innovation. This paper inquires into the dynamics of this intersection between technology and business models. Anchored in a case study in the automotive industry, it reveals how a potential technology shift constitutes a business model dilemma for firms leading in the existing technology. The paper illustrates why technology shifts are so difficult to master and contributes to theory by suggesting that managing technology shifts does not require either technology or service innovation in order to create a viable business model, but instead a compound of both. Furthermore, the paper applies a business model perspective to illustrate the explanatory power of analyzing the challenges of technology shifts faced by incumbent firms.     

Is There Any Ethical and Moral Consideration in the Theory and Practice of Global Business Social Darwinism?

Abstract

This article has revisited the interchangeable meanings of morality and ethics in today's global business practices. This article argues that in the theory and practice of the global business Social Darwinism, there is no room for ethics and morality because the competitive international business ideology promotes the “survival of the fittest.” Furthermore, the purpose of this article is to first define the distinction between morality and ethics and their application in the real world of today's business; second, to analyze the ideological foundation of the international business practices of Social Darwinism in relation to global production, consumption, profitability, and efficacy.     

Business Model Innovation for Sustainability: Towards a Unified Perspective for Creation of Sustainable Business Models

Business model innovation has seen a recent surge in academic research and business practice. Changes to business models are recognized as a fundamental approach to realize innovations for sustainability. However, little is known about the successful adoption of sustainable business models (SBMs). The purpose of this paper is to develop a unified theoretical perspective for understanding business model innovations that lead to better organizational economic, environmental and social performance. The paper examines bodies of literature on business model innovation, sustainability innovation, networks theory, stakeholder theory and product–service systems. We develop five propositions that support the creation of SBMs in a unified perspective, which lays a foundation to support organizations in investigating and experimenting with alternative new business models. This article contributes to the emerging field of SBMs, which embed economic, environmental and social flows of value that are created, delivered and captured in a value network. It highlights gaps for addressing the challenges of business model innovation for sustainability and suggests avenues for future research. © 2017 The Authors. Business Strategy and the Environment published by ERP Environment and John Wiley & Sons Ltd     

电动汽车商业模式综合性分析与创新性思考

本文对电动汽车现有商业模式进行了回顾与总结,全面分析了影响因素,并进行了思考,最后提出一种电动汽车创新商业模式的设想。