‘What’s the Story in Balamory?’: The Impacts of a Children’s TV Programme on Small Tourism Enterprises on the Isle of Mull,Scotland

Film- and television-induced tourism effects have been witnessed in a number of locations world-wide, creating a range of positive and negative impacts for host communities and environments. The children’s television programme Balamory, filmed on the Isle of Mull, Scotland, has created a new tourism phenomenon for the island, leading to concern that Mull’s reputation as a green destination for the discerning might be displaced by a less desirable form of tourism. Through a questionnaire survey of tourism businesses on Mull, this paper explores the perceptions of television-induced tourism and the effect of Balamory on business activity during the 2003 season, exploring customer numbers, spending, turnover and profitability, along with attitudes to the new visitors. The research also explores the implications for sustainable tourism development, particularly recognising the limited life-span of film- and television-induced tourism and issues relating to displacement of traditional markets, with an emphasis on sustaining tourism as a means of generating revenue to support a rural island community.     

An Exploratory Study of Movie‐Induced Tourism: A Case of the Movie The Sound of Music and Its Locations in Salzburg,Austria

Although it has been acknowledged that movies can induce people to travel to the sites where the movies were filmed, there is still little research related to behavioral characteristics of tourists who actually visit different movie sites. The purpose of this study was to explore a relationship between a movie and its effect on the local tourism where the movie was filmed. In this study, specifically, the movie The Sound of Music was chosen to examine the role that the movie played in attracting people to Salzburg, Austria that was used as a backdrop for the movie. The results of the survey have supported the phenomenon of movie‐induced tourism by showing that the movie The Sound of Music influenced visitors in selecting the film locations as their travel destination.     

Residents’ Perceptions of the Role of Leisure Satisfaction and Quality of Life in Overall Tourism Development: Case of a Fast-Growing Tourism Destination – Macao

The previous literature has examined leisure satisfaction and quality of life but majority of studies were conducted in Western countries. Policy makers worldwide have struggled to balance residents’ leisure satisfaction and tourism development. This study is conducted in Macao, China, a fast-growing tourism destination in Asia. Results indicated that local residents’ leisure satisfaction is positively related to their perceived quality of life while local residents’ perceived quality of life is positively associated with their evaluation of the perceived benefits of tourism. The results generated from that evaluation positively lead to residents’ support of tourism development. Results indicated that it is worthwhile for the policy makers to invest resources in local residents’ leisure satisfaction and quality of life since this will eventually help to support tourism development. The results of this study provide significant implications for policy makers.     

Quality Assurance in Hospitality and Tourism Higher Education: Administrators’ View of ACPHA Accreditation—An Exploratory Study

For 25 years, the ACPHA (Accreditation Commission for Programs in Hospitality Administration) accreditation has provided assurance about the quality of hospitality education in the United States. This study examines the role that the ACPHA has had in the development of standards for hospitality education and explores the perceived benefits and underlying motives for pursuing accreditation. The findings indicate that the perceived benefits of the ACPHA accreditation are external accountability and program improvement, increased marketing advantage in recruiting, and increased leverage for university resources. Furthermore, accredited schools pursued accreditation to 1) increase the value of their educational offerings, and 2) earn a better academic reputation within the campus community and among the public. The study also finds that certain standards (assurance of student learning, instructional resources, and mission and outcomes) could be challenging for hospitality programs to meet.     

‘Intelligent investment’? Welsh sport policy and the (in)visibility of ‘race’

ABSTRACT

In this paper, we draw on research conducted in Wales to consider reasons for participation and non-participation in sport and physical activity among Black and minoritised ethnic (BME) groups. This study exposes the challenge at the heart of sports policy in relation to ‘race’ and ethnicity in Wales that, if not addressed, may lead to the marginalisation of attempts to increase BME participation in sport and physical activity despite good intent. It points to a disjuncture between supply and demand and leads us to question the extent to which such policies resonate with the interests, needs and lived experiences of people from different BME communities in Wales. We draw on testimonies of policy-makers and implementers, as well as individuals from various BME communities in five regions of Wales, to consider the extent to which national sports policy encourages strategies to increase participation among different ethnic groups. We suggest that increasing participation among BME communities and other ‘hard-to-reach’ groups must go beyond accounting for the supply aspects of sport and physical activity to consider more critically the plethora of barriers and exclusions facing many BME communities. We conclude by arguing that for racial inequalities to be reduced, and promises such as ‘sport for all’ to be realised, the analysis of policy needs to be related to broader relations of power in the culture of both sport and society.     

Saturdays of leisure and memories … : The Mexican market ‘La Pulga’ in the San Joaquin Valley (California)

This research note aims to explore the links between food, memory, nostalgia and leisure through a series of weekly visits to an itinerant Mexican market in the United States. Taking an ethnographic approach to the market of La Pulga held in the city of Merced in California’s San Joaquin Valley, we consider how, in the Mexican–American transnational context, this market provides an opportunity for Mexican migrants to interact with other Mexican people, recreating similar social dynamics displayed in traditional food markets in Mexico. We argue that as well as being a food supply centre, this market may be viewed as a space in which Mexican migrants seek to recreate their homeland and to enjoy an alternative leisure experience. Thus, the visit to the market may be observed as a complex activity in which the senses, the social interactions between Mexican migrants and the consumption of food in a festive setting play a central role in enabling these migrants to break with their everyday lives. Likewise, we suggest that the visit to the market every Saturday not only constitutes a leisure activity, but also serves to construct the ethnic and collective migratory identity that links Mexican migrants with their homeland.     

Leader–Member Exchange (LMX) and Frontline Employees’ Service-Oriented Organizational Citizenship Behavior in the Foodservice Context: Exploring the Moderating Role of Work Status

This study identified the direct and indirect effect of leader–member exchange (LMX) on frontline employees’ service-oriented organizational citizenship behaviors (SOCB) targeting customers and co-workers in the foodservice context. Service-role ambiguity was proposed as a partial mediator in the conceptual model. The moderating effect of work status was also explored in this study. Data were collected from 452 frontline employees, working in 31 different foodservice establishments. All five proposed hypotheses were supported, highlighting the effect of LMX on service role clarity (or ambiguity) and the SOCB. A multiple-group structural equation modeling analysis showed that the effect of LMX on SOCB was higher among part-time employees, compared to full-time employees. One implication of the study findings is that part-time employees should also be treated as a valuable asset to the foodservice organization.     

Understanding tourism leaders’ perceptions of risks from climate change: an assessment of policy-making processes in the Maldives using the social amplification of risk framework (SARF)

Coastal tourism destinations are highly vulnerable to climate change risks, including sea-level rise, inundation, and extreme weather events. While such risks pose major challenges to the sustainability of these destinations, they have been insufficiently examined in tourism research. This study uses the social amplification of risk framework as a basis for understanding how climate change risks are perceived and what processes lead to an amplification or attenuation of risk perceptions at management and governance levels. In the context of the extremely low-lying Maldives, 12 leading tourism stakeholders, including representatives of government, industry, and NGOs, were interviewed to gather empirical data on risk perceptions. Results indicate that, while climate change risks are amplified for international audiences, several factors lead to an attenuation of risks for domestic audiences. As a result, local tourism stakeholders are not immediately concerned, and adaptation measures are woefully inadequate to cope with future climate risks. Detailed reference is made to the policy inertia found, the conflicts inherent in playing down risk in order to attract jobs, profitable tourism investment and tourists, and the equally pressing need to stress risks in order to attract expertise and funds to enable adaptation policies to be designed and funded.