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1.
The published literature relating to the location of a business tends to support two different kinds of theories: (1) that business locations are selected to minimize costs; or (2) that decision-makers select locations because of personal preferences. This study attempts to find explanations as to why certain communities have grown faster than others, and to provide a model for the location decision of a start-up business.We find a negative correlation of two entrepreneurship measures to environmental factors that are usually considered to be desirable, i.e., health care and the environment, climate and terrain, recreation, and low crime. We find a weak correlation between community attitudes and the entrepreneurship measures. We also find a positive correlation of entrepreneurship with a high number of college graduates; a negative correlation when a high proportion of the population is over age 65.Population mobility and low unemployment are also positively correlated with the measures, but those factors seem at least as likely to be results as to be causes of business births and business growth.We believe that start-ups are vital for any community that wishes to grow, therefore the location decision of start-up businesses seems important. We propose a model of the location decision of a start-up, a model that emphasizes the individuality of the decision maker and the specific success requirements of the business. The driving force behind a start-up can be a decision-maker's desire for personal gain, a problem that begs a solution, or a solution that is looking for a problem. In some cases, the reason for starting a business will dictate its location. In other cases, success requirements of the business will dominate. We believe that researchers can gain a true understanding of the location decision only by considering both the preference of the decision-maker and the requirements of the specific business.  相似文献   

2.
In the market of consumer electronics, firms often limit their product supply to create a scarcity effect to entice consumers to buy their product. However, the outcome of such a strategy is not always desirable. In this study, we propose the product configuration level as a contingent variable that works with the supply level to affect the outcome of a supply limitation strategy. With a vignette-based experiment, we find that for a product with a superior configuration, consumers' purchase intention is boosted only if the supply is very limited. For a product with an inferior configuration, however, the supply limitation strategy does not work at any supply level. Therefore, the supply limitation strategy works only for a superior product configuration and at a fine-tuned supply level.  相似文献   

3.
Using a simple overlapping generations framework, calibrated to four Southern European countries, we analyze the relationship between tax evasion, determined endogenously, and financial repression. We show that higher degree of tax evasion within a country, resulting from a higher level of corruption and a lower penalty rate, yields higher degrees of financial repression as a social optimum. However, a higher degree of tax evasion, due to a lower tax rate, reduces the severity of the financial restriction.  相似文献   

4.
Because of the prevalence of “Online-to-Store (OS)” channel, customers can purchase differentiated products online and pick up in-store. We develop a Stackelberg game-theoretic model to study the impact of an OS channel on quality levels, demands, prices, and profits of a manufacturer and a retailer in a supply chain. We assume that the retailer acts as a Stackelberg leader, and the manufacturer acts as a Stackelberg follower. The manufacturer produces and sells two products with vertically-differentiated quality levels to the retailer who in turn sells the products to customers through a Store channel, an Online channel, or an OS channel. The retailer incurs a handing cost if the OS channel is available, and consumers bear a shipping cost and a transaction cost when the products are purchased from the Online and Store channels, respectively. We find that the manufacturer should reduce both products’ quality levels and wholesale prices, whereas the retailer can increase the selling prices for a relatively small shipping cost and a not too small handling cost. When the products are available both online and in-store, however, the quality levels, wholesale prices and selling prices might increase for a small shipping cost and a not too small handling cost. Compared to the case in which both products are available online only with the OS channel, adding the Store channel is always beneficial for both parties. The intuition behind these results hinges on the trade-off between the handling cost and the increased market demand for the retailer. Moreover, the quality levels, the wholesale prices of both products, and the selling price of the low-quality product would decrease, while the selling price of the high-quality product increases for a sufficiently low transaction cost and a not too small shipping cost.  相似文献   

5.
This paper develops a model of endogenous growth where agents are altruistic and value both the utilities of their parent and of their children. Individuals endogenously choose the number of their children, and arbitrate between financing education, leaving them some bequest and offering some gift to their parents. We establish the existence of three types of long run regime. Starting from a low level of human capital, an economy converges towards a stationary state associated with a constant output per worker, a high level of fertility and ascendant transfers. If the initial level of human capital is not too low, another stationary state jointly exists with a lower level of fertility and no transfer. Finally, starting from a high level of human capital, the economy experiences a steady growth of output per worker associated with a low fertility level and descendant transfers. We then assume that an economy is initially in the stationary underdevelopment regime with ascendant transfers, and we study the power of different policies to push the economy toward the growth regime. We successively consider a fertility control policy, an education subsidies policy, and the introduction of a pension system for the elderly.  相似文献   

6.
In a game-theoretic framework, I analyze how a brand manufacturer can thwart new entrants into its market. Three strategic options are considered, a price adjustment of the premium product, a quality adjustment of the premium product and a portfolio adjustment of adding a fighter brand. In a basic setup, I show that the incumbent's best response to entry is to choose a portfolio adjustment. If, however, the incumbent is uncertain about whether the rival firm will enter the market, a price adjustment of the premium product might be the better alternative if launching the fighter brand is associated with costs. Moreover, if technological progress improves the efficiency of product development, a combined quality and portfolio adjustment might be the best alternative for the incumbent.  相似文献   

7.
We consider the problem where rankings, provided for instance by a group of evaluators, have to be combined into a common group ranking. In such a context, Arrow and Raynaud suggested that the compromise ranking should be a prudent order. In general, a prudent order is not unique. That is why, we propose to manage this possible multiplicity of compromise solutions by computing robust conclusions. This allows for a progressive refinement of the decision model and supports the group to eventually select one group ranking. The approach is illustrated on a problem where a group of junior researchers has to agree on a ranking of research domains.  相似文献   

8.
本文报导我们研制的一种单片微机控制的锁相环频率合成器。它以大规模集成芯片MC145146为中心,配以参考振荡器、环路滤波器、直流放大器、压控振荡器、双模前置分频器以及单片机频率控制系统。  相似文献   

9.
Abstract This article describes a user panel study using a mixture of research methods. The aim was to test the ease of use of consumer goods by using a consumer panel in a laboratory setting. The results of the tests are not of interest here, but our evaluation of the applied methodology is discussed. After presenting some findings from a literature search, a number of advantages and disadvantages are discussed. The conclusions point to a tension between the reliability and validity, the effects of repeated testing, the high investments needed and the excellent results obtained. We consider our approach as a good method of assessing the ease of use of consumer products, but the findings could be tested in a more quantified design, taking into account the need for retesting, the number of panel members required, the influences of learning effects and the loss of panel members and disturbances due to the reactions of panel members.  相似文献   

10.
Fear of missing out (FOMO) is an emerging topic in consumer psychology. However, the theoretical foundations of FOMO are underdeveloped and extant FOMO scales confine the construct to the context of social media. Without a theoretical foundation and a new FOMO scale, the future development of research on this promising phenomenon is limited. This article provides a new conceptualization of FOMO and a new FOMO scale. Using self-concept theory, the authors propose that FOMO is an emotional response to perceived psychological threats to one's self-concept. Because the self-concept involves a private and a public self, FOMO involves two dimensions: a personal FOMO and a social FOMO. Accordingly, a new scale was developed. The results of four studies support the validity and reliability of the two-dimensional scale. This new conceptualization and scale will enable consumer researchers to examine FOMO in a broader set of contexts, test the relationship between FOMO and related constructs, and develop a nomological network around the construct.  相似文献   

11.
Although integrated marketing communication (IMC) has progressed towards mid-range maturity level, its full-scale adoption has been impeded by a lack of consensus on its defining constructs. The purpose of this study is to move from abstraction to define the construct of strategic integration (SI) and develop this into a management tool, thus making an important contribution to both the theory and practice of IMC. Drawing from both IMC and strategic management literature, the construct of SI is operationalised into a number of key factors and a well-cited management model, Fuchs' ‘integration valuator’ is explored as the starting point of a measurement tool for IMC. To do this, a Delphi study invites the scrutiny of an expert panel of world-leading IMC researchers and practitioners. The panel validated the model construction process, redefined overarching constructs and key factors with a high degree of consensus, supported a process measure, suggested a weighted evaluation measure and recognised the importance of developing such a measure. They delivered clear and consistent imperatives guiding model development. The result is a measure of SI that evaluates organisational proficiency and diagnoses the integration of IMC campaigns. It also advances theory by providing a better understanding of the construct of SI.  相似文献   

12.
Given one parameter restriction, an output‐stabilization rule for the provision of public services turns a Kaldor–Kalecki–Steindl growth model with unstable, catastrophe‐prone dynamics into one with a stable limit cycle. In contrast, using a budget‐balancing rule produces a saddle point, along with closed orbits near the boundaries of the state space. Adding Kaleckian mark‐up dynamics destabilizes the equilibrium, with a spiraling path followed by a spin‐out found in simulation. A final exercise establishes the possibility of adding a variable workforce and a public unemployment insurance system. Throughout, an identity governs the dynamics of the stocks of public financial liabilities.  相似文献   

13.
Two studies were conducted to assess separateness-connectedness (SC) as a new message variable and as a new individual difference variable in advertising. Study I began the process of developing a Separateness-Connectedness scale based on a sample of 140 college students (97 Westerners and 43 non-Westerners, 81 males and 59 females) attending a midwestern university. The 9-item, 2-factor scale revealed good reliability and construct validity. The structure of the overall model was then successfully tested on a new sample by confirmatory factor analysis. In Study II an experiment assessed whether the separateness/connectedness self-schema would moderate the effect of using either a connected or a separated advertising appeal on consumers' attitude toward the ad. As predicted, a significant interaction effect was found. The results revealed that individuals with a separate self-schema preferred a separated advertising theme, and individuals with a connected self-schema preferred a connected advertising theme. Implications for advertising managers, the studies' limitations, and future research directions are also discussed. © 1997 John Wiley & Sons, Inc.  相似文献   

14.
赌场业是一种兼有服务业和金融业双重性质的产业.作为服务业,赌场的豪华程度以及与之相联系的服务产品质量的差异对于赌客是有意义的,在价格一律的条件下激励赌客由低档小赌场向高档大赌场流动.作为金融业,赌博价格是一个投资(赌博)回报率的概念,它无法作为反映赌场豪华程度和服务质量价差的价格杠杆作用.这导致了赌场业的有质差无价差的现象,进而赋予了豪华大赌场较之简陋小赌场的竞争优势,进而导致了在赌场建设上的豪华竞赛以及与此竞赛相联系的资源浪费和市场失败.文章研究和分析了由赌业的两栖性所导致和推动的赌场间豪华竞赛的经济动因和机理,进一步指出澳门赌业的发展,不能自由放任.  相似文献   

15.
Within the framework of consumer behaviour, products received as gifts are a complex accumulation of values and meanings that continue to change over time, from their origin as primarily commercial products until their disposition. Through a survey of 1088 adults in Ecuador, a Latin American country with a high level of collectivism, this study aimed to determine the predictors of the gift's status in the receiver's life. Results showed that the comparison of the giver's and receiver's resources and ages, the receiver's liking for the product received, being a gift from a first‐time giver, the receiver's satisfaction with the experience and the impact of the gift on the giver–receiver relationship were significant predictors of whether a commercial product received as a gift would become a special, common or hated object for the receiver.  相似文献   

16.
This article suggests that mental budgeting processes provide afurther understanding of how and to what degree price increases negatively affect a customer's future purchase behavior in a particular category of expenses. Furthermore, the authors analyze how customer income and different price presentation tactics alter this reaction. Results of two experimental studies using both students and non‐students show that customer income attenuates the negative effect of a price increase on the likelihood of a future purchase in a particular expense category. As an underlying mechanism, the influence of customer income on future purchase behavior is partially mediated by the degree to which customers engage in mental budgeting. Moreover, mental budgeting strengthens the negative effect of a price increase on a future purchase in the same category of expenses, whereas it does not alter the effect of a price increase on a future purchase in another category. Finally, the framing of a price increase as a percentage versus in absolute terms leads to a lower likelihood of a future category purchase. © 2009 Wiley Periodicals, Inc.  相似文献   

17.
正义感是人类以实现正义为目的的一种美好情感,是人的一种最基本的道德情操。一个以正义感调节的社会,人民幸福,社会稳定有序。和谐社会是一个制度正义的社会。制度正义既以正义感为前提,又以正义感为当然表征。因此,和谐社会亦是一个充满正义感的社会。在当前,正义感的培养显得格外重要和紧迫。对于道德教育来说,这既是挑战,又是机遇。  相似文献   

18.
In order to balance their local and global operations optimally, SMEs are moving toward a ‘global factory’ type of organizational form, meaning a differentiated network of activities held together through the control of key assets and flows of knowledge, and coordinated by a focal firm. Managing such a network requires a specific dynamic capability comprising, according to our study, cognitive, managerial, and organizational capabilities. Cognitive capabilities – cultural awareness, entrepreneurial orientation, and a global mindset – are the basis for a global factory because they are the source for opportunity recognition and exploitation, and are therefore crucial. The focal firm's organizational flexibility and absorptive capacity, as well as managerial capabilities in the areas of interface competence and analytical capability, are needed in the steering of a small global factory, the success of which depends on the nurturing of these assets.  相似文献   

19.
Using tools from spectral analysis, singular and regular perturbation theory, we develop a systematic method for analytically computing the approximate price of a large class of derivative‐assets. The payoff of the derivative‐assets may be path‐dependent. In addition, the process underlying the derivatives may exhibit killing (i.e., jump to default) as well as combined local/nonlocal stochastic volatility. The nonlocal component of volatility may be multiscale, in the sense that it may be driven by one fast‐varying and one slow‐varying factor. The flexibility of our modeling framework is contrasted by the simplicity of our method. We reduce the derivative pricing problem to that of solving a single eigenvalue equation. Once the eigenvalue equation is solved, the approximate price of a derivative can be calculated formulaically. To illustrate our method, we calculate the approximate price of three derivative‐assets: a vanilla option on a defaultable stock, a path‐dependent option on a nondefaultable stock, and a bond in a short‐rate model.  相似文献   

20.
Marketers have traditionally evaluated products and practices on the basis of whether something could be sold. It is also important to evaluate products and practices from a societal perspective, “Should a product be sold?” The first idea reflects a managerial orientation and what must be done to sell a product; the second idea reflects a societal orientation and the impact of selling a product. In relation to the second idea, the societal marketing concept was introduced in 1972. There has been little advancement in our understanding of a societal orientation since that time. The current study presents a conceptualization of a societal orientation based on a review of literature and qualitative interviews. The construct was conceptualized as “attention to the long-term well-being of individuals and society at large by enhancing positive impacts from and reducing negative effects associated with production and consumption of a product.” Five domains comprising a societal orientation are proposed: physical consequences, psychological well-being, social relationships, economic contribution, and environmental consciousness.  相似文献   

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