Managing Returns in E-Business

ABSTRACT

This paper is a discussion of managing returned goods in e-business. After a discussion of literature on reverse logistics management issues it discusses some preliminary findings of a research project undertaken with the Australian e-business organisations. Research findings discussed in this paper indicate that a good return management process supports customer relationship management and enables capturing value by reselling, and redistributing returned products. It also highlights that effectively managing returns in e-business allows recapturing value from products. It is concluded from this research that reverse logistics is an important business process in e-business.     

电子商务税收问题研究

近年来,随着经济的不断发展和互联网的快速普及,电子商务也取得了飞速的发展。但电子商务的广泛应用使得现行税制因素有关规定难以起到作用,导致税收征管失去了效用,对现行税收制度影响巨大。我国应加快完善电子商务法律法规,实行财务软件备案和税务登记制度,加大税务电子信息系统和征税机关软环境的建设力度,以有效完善电子商务法律体系,改善其征税部门环境,促进税收征管工作的顺利进行。     

电子商务环境下的物流配送

电子商务下的物流配送既有利于减少生产企业库存,加速资金周转,提高物流效率,降低物流成本,又刺激了社会需求,有利于整个社会的宏观调控,促进市场经济的健康运行及电子商务向纵深发展。     

E-Business Education in Transition

ABSTRACT

The present study built on previous research to explore the development of e-business education in North America. Data was collected from college and university web sites on master's and bachelor's e-business programs. Findings suggest that the number of both types of e-business programs is increasing. The proportion of technical e-business courses in such programs also appears to be growing. This may reflect a move toward balanced treatment of technical and nontechnical e-business course content.     

B2C电子商务物流问题研究

随着电子商务的发展,物流配送已成为电子商务遇到的主要障碍。目前现有的三种配送方案均存  在不足,针对这一情况,研究一种能够完成购物网站与传统零售商的商流信息传递和商品实体的快速配  送的“新型电子商务物流”模式,并对新模式的可行性作初步探讨。     

论国际电子商务合同的法律适用

国际电子商务合同是随着电子商务的迅速发展而产生的。它对传统的国际货物买卖合同理论与实务产生了巨大的冲击,并直接影响到国际电子商务合同应以何国法为合同的准据法的问题。对于这样一个新近出现的合同类型,我们可以在一定程度上参考借鉴国际货物买卖合同的法律适用规则。同时,还应针对国际电子商务合同的特殊性确定新的法律适用原则。     

谢文:电子商务 爱且坚持

电子商务不断带来新感觉、新挑战,使人永远处于“恋爱”状态,永远对未来怀有梦想,永远走在社会最前端     

如何面对不断演进的预付费市场?

依照信息产业部官方统计数字,截至2004年6月底,国内移动电话用户数已经接近3．1亿,1998年～2003年期间年复合增长率达到62．2%,中国已经当之无愧地成为全球移动通信增长最快的市场。     

Ownership Sentiments Towards the Customer Care Function in E-Business Situations

ABSTRACT

Effective management of customer care is critically important for successful electronic commerce. The executive in charge of the customer care function in a business based on e-commerce might have a technical IT background, a marketing background, or be from general management. This empirical study examined the degrees to which a sample of 86 marketing and IT managers responsible for customer care in e-commerce environments felt they “owned” the customer care function, and the antecedents and consequences of powerful ownership sentiments. It emerged that heads of department with marketing backgrounds reported significantly stronger feelings of ownership of customer care than heads with IT backgrounds. The level of ownership sentiment varied with respect to the extent of the personal investment a manager had devoted to developing the customer care function, the belief that he or she was an expert in customer care, the person's commitment to the organisation as a whole (rather than to a specific function within it), and the degree of centralisation of the firm's decision making. People who felt strongly that they owned their company's customer care function experienced a heavy sense of responsibility for its effective management. However, the same individuals were more likely to be in conflict with managers of other departments and to resist change.     

国际电子商务与传统国际贸易实务之比较

国际电子商务是指企业通过利用电子商务运作的各种手段从事国际贸易活动。分析比较国际贸易实务运作的全过程,我们确信电子商务的效率是传统的国际贸易实务所无法比拟的。但任何事物都不可能完美无缺,目前,电子商务中仍有一些障碍在影响着其被推广使用。但是,适用于电子商务的惯例与规则已引起世界权威机构的重视,相关规定正在纷纷出台,国际电子商务对传统国际贸易实务的替代已无法改变。     

CMO进化

去年年底，市场陷入低谷后，Tra—velocity公司的CMO VictoriaTreyger女士密切关注谷歌的搜索结果，得出如下结论：消费者们已从航空出行的长线旅游转向公路交通的短线周末游。Travelocity由此调整了关注点。     

E-Business Maturity: Constraints Associated With Their Evolution

To compete effectively in the e-business world, an organization must structurally transform its internal foundation. This structural change requires an organization to develop an innovative e-business strategy, focusing on speed to market and breakthrough execution. Despite the recognition and care that in recent years has been dedicated to e-business, there remains a need for continuing research efforts that seek to better understand constraints on the evolution of an organization to a state that can take advantage of e-business possibilities. There is a special need for this when considering small and medium enterprises, or businesses in developing countries. To minimize risk exposure from e-business initiatives, it is imperative for an organization to identify potential constraints on e-business evolution. In this setting, we develop a research model that involves e-business constraints and e-business maturity. We classify the constraints into the categories of environment constraints, organizational constraints, and technological constraints. Our results indicate that there are constraints that can be more or less problematic, depending on the stage of maturity. The results are also quite different in large organizations versus Small and Medium Enterprises.     

双向电子商务信用评价体系的构建与模型分析

本文探讨了电子商务过程中的信用评价问题,通过分析目前电子商务信用评价方法的缺陷,即集中体现为单边信用评定,提出了构建新型的双向电子商务信用评价方法,即对买卖双方同时进行电子商务信用分析,以保证电子商务信用的统一性、权威性和兼容性。本文具体阐释了双向信用评价模型的框架结构、运行模式和实施方法,并运用层次分析法对双向电子商务信用评价体系的实施进行了模拟。     

Theoretical Model of E-Business Infusion in Manufacturer-Reseller Relationships

Manufacturer-reseller relationships are becoming much more technology-infused as distribution managers are employing e-business tools to streamline existing channels. This paper attempts to develop a theoretical framework aimed at systematically studying e-business infusion in reseller-manufacturer interactions based on technology diffusion and governance frameworks and relevant propositions are developed. Implications of the theoretical framework for researchers and managers are discussed.     

电子商务驱动的供应链管理变革

随着经济全球化和信息网络化的快速发展,市场需求的不确定性正在不断上升,企业之间的竞争正在日益加剧。在纷繁复杂的市场竞争中,越来越多的企业开始意识到,企业之间的竞争已经突破了单个企业的界限,实质上已上升到供应链与供应链之间的竞争。广大企业为了创造更大的股东利益,确立起长期、可持续发展的市场竞争地位,必须建立起高效、灵活、并富有竞争力的供应链系统。     

E-Business Method: A Cyclical-Model for Internet Commerce Development

ABSTRACT

This paper presents a methodology for designing and deploying electronic enterprises–a step beyond intuitive or rule-based approaches. As a starting point, the paper presents a cyclical-model consisting of three e-business development phases: conceptualization, simulation, and implementation. Since an e-business “idea” rarely springs forth complete and ready to go, realizing the idea–that is, turning it into a commercial product, system, process, or profitable enterprise–requires business development. Business development requires analysis of the potential organizational structures, IT architectures, HR policies and procedures, strategies, market niche, partnership agreements, and so on, until a satisfactory enterprise design is found. Such consideration and experimentation can be done mentally (intuitively), or by drawing on a napkin (informally), or more logically using strategic and marketing analysis, revenue/cost/asset/operational business models, computer simulations, and other quantitative and qualitative management practices and techniques. In any case, only rarely is the result of the first development effort completely satisfactory, perhaps the business system or process will be too difficult to develop, too complex, or too costly to implement, maintain, or sell. So, once again the business idea goes into the cycle of developing, testing, redeveloping, implementing, and re-testing. Succinctly, the methodology advocated in this paper provides a framework for guiding the e-business development process.     

“进化”中的中国营销

中国的营销由改革初期的速成式开始向进化式发展。随着营销“创新”和“变革”,CIS导入、“标王”效应与广告崇拜现象日益突出。但许多企业与营销人员并不真正理解营销观念和方法,造成品牌价值弱化、增长速度下降。企业应对营销进行整合,使进化式营销成为主流。     

浅谈现代粮食物流的改革和电子商务的运用

介绍了现代物流的思想以及利用现代物流进行粮食物流改革的对策，并着重介绍了电子商务在现代粮食物流中的重要作用。     

山西旅游电子商务发展策略研究

山西省旅游资源丰富,旅游电子商务是山西旅游产业实现根本性变革和跨越式发展的最佳战略路径。目前,山西旅游电子商务具有一定的基础和规模,发展潜力巨大。所存在的问题主要是旅游网站建设水平和旅游信息质量不高、旅游服务缺乏特色、传统旅游企业和电子商务公司资源整合不够、缺乏高素质人才等。有关部门应构建旅游业协同商务平台,加强旅游网站个性化服务;探索"O2O"模式,实现线上线下旅游资源的整合;重视旅游移动电子商务的应用并加大相关人才的培养力度,以实现旅游业资源的充分利用,提高山西旅游业的整体竞争力。