A Strategic Social Action Framework: Theorizing and analyzing the alignment of social media affordances and organizational social action

Social media is a relatively new and dynamic field dealing with the development and use of social media technologies by individuals and more recently by organizations. Although several frameworks and models have been proposed for studying social media, most provide only limited insights into the complex social activities that are supported by the strategic usage of social media in organizational settings. In this article, we take up this challenge and introduce a Strategic Social Action Framework for analyzing social media technologies and their strategic usage in and by organizations. This framework is based on Habermas’ theory of social action and the idea that social media platforms serve as sets of rules and resources that mediate strategic organizational (inter-)actions involving these platforms. We demonstrate the value of the framework by theoretically delineating the appropriateness of the framework to specific social media tools, as well as by empirically analyzing the strategic use of two publicly available social media platforms—Facebook and Twitter—by three large airlines—Delta, KLM Royal Dutch Airlines, and JetBlue. Our findings reveal that when implementing social media in organizational contexts, developers and managers should critically evaluate (a) the need for supporting a rich variety of action types, (b) the possible role of social media support in the specific action situation, and (c) the strategic alignment of social media affordances and specific social action categories. Finally, we discuss theoretical and practical implications as well as directions for future research.     

Bridging the Gap Between Strategy and Performance: Using Leadership Style to Enable Structural Elements

Successful leaders create structural elements in order to achieve the performance objectives set forth by organizational strategy. Supply chain oriented structural elements are reflected in an organization's relationships, both within the firm and with supply chain partners. In this research effort, we examine how such structural elements can be created as a means through which to enhance performance. Our hypothesized model is rooted in strategy‐structure‐performance theory and integrates elements of servant leadership theory and social exchange theory to explain how building organizational commitment via servant leadership behaviors can ultimately impact performance. We use a survey method to collect data from 158 motor carriers. The results of our structural equation model support our hypotheses and serve to extend the discussion of supply chain structural elements and the role of leadership style in achieving organizational performance.     

Navigating compromise: How founder authenticity affects venture identification amidst organizational hybridity

Founders of hybrid ventures encounter organizational tensions that can compel compromise in both their organizations' and their own personal values. Such compromises may, in turn, undermine founders' identification with their ventures. In a multi-case study analysis we examine why social entrepreneurs differ in their responses to organizational tensions, both at the firm- and individual-level, and how such differences relate to their venture identification. Specifically, our findings reveal that strategic decisions made in the context of values-based complexity are often accompanied by concerns regarding founder authenticity—that is, judgments about the alignment between founders' actions and the commitments or responsibilities associated with their identities as entrepreneurs. Yet, because founders differ in the basis from which they seek to maintain such alignment, these differences shape both hybridity management and subsequent venture identification. By unpacking such differences, our findings contribute new theory, bridging recent scholarship on founder authenticity with longstanding research on organizational identification and hybrid organizing.     

Manager Trustworthiness or Interactional Justice? Predicting Organizational Citizenship Behaviors

Organizational citizenship behaviors (OCBs) are essential for effective organizational functioning. Decisions by employees to engage in these important discretionary behaviors are based on how they make sense of the organizational context. Using fairness heuristic theory, we tested two important OCB predictors: manager trustworthiness and interactional justice. In the process, we control for the effects of dispositional factors (propensity to trust) and for system-based organizational fairness (procedural and distributive justice). Results, based on surveys collected from 120 employee–supervisor dyads, indicate that manager trustworthiness explains variance in OCBs over and above the variance accounted for by interactional fairness. Implications for theory and practice are discussed.     

Stigma and Settling Up: An Integrated Approach to the Consequences of Organizational Misconduct for Organizational Elites

In this article, I address the question of the apportionment of the consequences of organizational misconduct to individual members of the organizational elite. I argue that this process can be best understood by marrying the behavioral aspects of stigma theory to the economic mechanisms of ex post settling up. Viewed in conjunction with stigmatization, ex post settling up following organizational misconduct can be seen as the result of attempts to avoid stigma by association. Efforts at stigma avoidance on the parts of various stakeholders produce the diminished social interaction associated with ex post settling up: departure from the focal firm, and loss of seats on other boards. This also suggests that the process of stigmatization, and hence ex post settling up, can be influenced by characteristics of social interaction unrelated to the misconduct itself. Jo-Ellen Pozner’s research addresses the social processes that differentiate what is legitimate from what is illegitimate in organizational practice, and how changing definitions of legitimacy affect organizations and individuals.     

Organizational Learning in China: The Role of Returners

ABSTRACT

The Chinese authorities have launched a range of policies and incentives at the national and regional level to attract citizens who have studied and worked abroad to return in order to contribute to upgrading the competitiveness of the Chinese economy, particularly in light of China's entrance to the World Trade Organization. In other words, the returners are expected to stimulate organizational learning in existing organizations and in new companies. This article provides an overview of what has been done to date and points out that simply increasing the number of returners is not enough to achieve organizational learning. Drawing on research findings about the barriers to organizational learning from returned expatriate managers in international companies, the article develops recommendations for government policies, corporate strategies, and Chinese returners.     

基于整体性治理的地方政府组织规模优化新思路

地方政府组织规模对地方经济和社会发展产生着重大影响,作为最前沿的公共治理理论之一,整体性治理理论与地方政府组织规模研究具有内在的理论耦合关系,整体性治理理论可以为地方政府组织规模优化提供丰富的理论资源和有益的治理启示。     

Using Video to Build an Organization's Identity and Brand: A Content Analysis of Nonprofit Organizations' YouTube Videos

Organizational scholarship has increasingly focused its attention to how nonprofit, for-profit, and government agencies develop their unique organizational identity through their strategic communication efforts. As social media continues to become more prominent in communication campaigns due to the high levels of public usage and public involvement with organizations on social media sites, it is important to examine these social media messages as they relate to organizational identity. YouTube videos increasingly are being used by organizations to educate and inform just as much as they are to entertain. Through a content analysis of the most viewed videos on the top 100 official nonprofit YouTube channels, this study found that nonprofit organizations primarily use their YouTube videos to inform and educate viewers about their missions, programs, and services. While the videos also occasionally discuss the organizations' advocacy, volunteering, and fundraising efforts, nonprofit organizations were not living up to their potential in terms of engagement through direct appeals for involvement. Additionally, the organizations were more likely to use outsiders' words and stories to build the videos' narratives rather than using internal stakeholders. The benchmark numbers provided by this study reiterate key rules that are stressed in practitioner-oriented work on video production for branding and identity-building efforts.     

The nature and origins of social venture mission: An exploratory study of political ideology and moral foundations

Although organizational mission is central to social venturing, little is known about the nature and origins of social ventures' missions. In particular, the field lacks a framework for understanding the moral content of nascent ventures' “prosocial” missions that rely on quite different—and potentially conflicting—moral values. We engage in an exploratory study, drawing on moral foundations theory and upper echelons theory to develop framing questions related to the moral discourse in social venture missions and the role of founders' political ideology in relation to this moral discourse. We construct a novel dataset using computer-aided text analysis on the mission statements of over 50,000 nascent nonprofit ventures in the United States, supplemented by voter registration data from 17 states and Washington, D.C. Our findings reveal rich nuance in the moral discourse found in organizations' mission statements. Furthermore, founding teams' political ideologies are strongly associated with the moral discourse in their social ventures' stated missions—and in ways that differ intriguingly from findings in moral psychology at the individual level. We draw on these new insights to develop a roadmap for future research on organizational mission in relation to social venturing, moral markets, mission drift, and political ideology.     

Relevance of Fundraising Charities’ Content-Marketing Objectives: Perceptions of Donors,Fundraisers, and Their Consultants

Many fundraising charities invest heavily in content marketing, often using consultants to direct their content-marketing efforts. Thus it is vital to establish whether certain key aims of content marketing suggested by literature in the field actually match the aspects of content marketing deemed most important by charity donors. This paper examines the significance attached by samples of charities, donors, and content-marketing consultancies to four possible major objectives of content marketing—the attainment of high–search-engine-results-page rankings, image enhancement through impression management, the stimulation of public perceptions of organizational transparency, and the creation of messages that “go viral.” Several major differences in perceptions emerged among the three groups, with substantial implications for how fundraising charities should manage their content-marketing programs and activities. Charity managements need to consider carefully and critically the possible returns on large-scale expenditures intended to pursue the putative aims of content marketing that are routinely advocated by practitioner and academic literature.     

企业声誉的话语性修复——基于海底捞公开话语的案例研究

公开发布致歉信及事件处理方案已经成为企业在危机中即时修复声誉的常见做法，但并非所有的话语都能实现预期的声誉修复目标。鉴于此，文章将声誉管理和话语分析相结合，对2017年海底捞在后厨卫生危机后第一时间发布的致歉信及处理通报进行话语分析，详细探讨及时、准确的话语如何帮助企业在较短时间内实现声誉的初步修复。案例分析表明，公开话语的语篇、概念及人际三大元功能与声誉修复过程中的问题识别、解决方案及关系调节存在侧重性对应关系，通过准确表述、传达企业的态度、行动及持续改进能力来改变利益相关者的负面看法，从而实现企业声誉表层与实质修复的结合。基于这些发现，文章提出企业声誉的话语性修复模型，该模型有助于探索、理解危机中企业声誉的修复过程，并在实践上为企业声誉管理、组织沟通提供借鉴。     

Organizational slack and firm’s internationalization: A longitudinal study of high-technology firms

We employ both organization theory and economic theory for exploring how the effects of high-discretion organizational slack and low-discretion organizational slack impact the degree of firm’s internationalization. We tested hypotheses using longitudinal data (2000–2005) from 179 high-technology publicly listed companies in Taiwan. The results indicate a U-shaped relationship exists between high-discretion organizational slack and the internationalization of firms. In contrast, low-discretion organizational slack presents a positive linear relationship with the internationalization of firms.     

Leaders as Moral Role Models: The Case of John Gutfreund at Salomon Brothers

The paper describes and discusses unethical behavior in organizations, as a result of (interacting) disputable leadership and ethical climate. This paper presents and analyzes the well-known bond trading scandal at Salomon Brother to demonstrate the development of an unethical organizational culture under the leadership of John Gutfreund. The paper argues that leaders shape and reinforce an ethical or unethical organizational climate by what they pay attention to, how they react to crises, how they behave, how they allocate rewards, and how they hire and fire individuals.     

Language and identity in the shadow: A multi-case study of a Japanese multinational corporation

This paper explores how different organizational identities can be constructed by the use of multiple languages within a multinational corporation’s (MNC) subsidiaries. Scholars are increasingly interested in the importance of language in international business but little is currently known about how identities interact with language across an MNC’s subsidiaries. Applying language and social identity theory, this paper analyses the interactions between organizational identity and the use of multiple languages within the lines of communication in the Thai, Taiwanese and US subsidiaries of a Japanese MNC, focusing especially on communications with customers and headquarters. The findings reveal the range of uses of different languages in the lines of communication and the attendant sharing and shaping of social identities in each subsidiary, thus highlighting the importance of the contexts of subsidiaries. In addition, in a sharp contrast to the approach to linguistic identity assumed in the current literature, the findings reveal how national identity can be sustained independently of the use of language. Moreover, the findings also reveal that perceived identity is influenced not only by actors’ language abilities and ethnicity, but also by their post-colonial views on both parent and host countries, and how this underpins shadow organizational structures.     

Profiting with Honor: Cicero’s Vision of Leadership

This research examines how the meaning of risk, safety, and accidents are constructed in a military context. We compare meanings of these constructs among members working for three organizations (Health and Safety Executive, Ministry of Defence, and Royal Marine Commandos) jointly responsible for planning and executing “safe” military training and maneuvres in a particular unit of the United Kingdom’s Royal Marine Commandos. The discourse among these members embodies the inter-organizational collaboration over military safety, and through an analysis of this discourse we situate and frame shared and contested meanings of risk, safety, and accidents within this particular community of practice. We discuss implications of these findings for theory and practice, rallying for a more contextualized understanding of what risk, safety, and accidents mean in organizational life and thus the relative nature of the standards to which organizations are expected to adhere.     

Prehospital trauma care evolution,practice and controversies: need for a review

Abstract

Modern medicine and surgery is historically very recent, and most interventions that are so commonly done in a hospital now are only 60 to 70?years old. Understanding of emergency care of the injured is more recent; however, for the sake of temporal convenience trauma care has become compartmentalized into phases: first aid, bystander care, prehospital care, emergency care, definitive levels of care and rehabilitation. The injured patient’s body physiology is changing continuously from the time of the impact at the injury site.. The outcome of trauma is dependent not only on what is done in the prehospital phase but also on hospital care and rehabilitation. Our understanding of the changes and the response to interventions in a trauma patient has been evolving over the years. This paper discusses the need to review recent advances in our understanding of the care process and how we need to improve it and how there is a pressing need to generate valid evidence on what we do in emergency care.     

A Relationship Governance Perspective of Organizational Buyers' Supplier Choice Decisions

Although the transaction cost analysis (TCA) has long been used by marketing and management scholars to study organizational buyers' make-or-buy decisions, it sheds limited light on their choice behavior beyond the make-or-buy trade-off. In the meantime, many organizational purchase decisions are structured around which independent supplier to buy from, rather than a typical make-or-buy decision. This study extends existing research on TCA by applying this theoretical framework to explore why organizational buyers make purchases from among independent suppliers. The article posits that (1) two forms of relationship governance—buyer trust and market (i.e., the relative dependence between the buyer and supplier)—help explain the differences in buyer decision-making uncertainty involving independent suppliers, which further influences the buyers' propensity to purchase; and that (2) trust further influences the buyers' propensity to purchase due to its effect on customer perceived value. The empirical study based on organizational purchasing decisions lends support to the predictions of the relationship governance theory.     

Toward a theory of honesty and trust among communicating autonomous agents

This article outlines, through a number of examples, a method that can be used by autonomous agents to decide among potential messages to send to other agents, without having to assume that a message must be truthful and that it must be believed by the hearer. The main idea is that communicative behavior of autonomous agents is guided by the principle of economic rationality, whereby agents transmit messages to increase the effectiveness of interaction measured by their expected utilities. We are using a recursive, decision-theoretic formalism that allows agents to model each other and to infer the impact of a message on its recipient. The recursion can be continued into deeper levels, and agents can model the recipient modeling the sender in an effort to assess the truthfulness of the received message. We show how our method often allows the agents to decide to communicate in spite of the possibility that the messages will not be believed. In certain situations, on the other hand, our method shows that the possibility of the hearer not believing what it hears makes communication useless. Our method thus provides the rudiments of a theory of how honesty and trust could emerge through rational, selfish behavior.This research was supported, in part, by the Department of Energy under contract DG-FG-86NE37969, and by the National Science Foundation under grant IRI-9015423.     

个人组织价值观匹配对组织承诺的影响——不同所有制企业的差异

近几年来,个人组织匹配(person-organizationfit)越来越受到组织研究者的关注,国外研究证实了个人组织匹配会对组织承诺、员工满意度等个人行为产生积极的影响。然而对于我国这样一个经济环境相对复杂的国家来说,在解释员工行为的时候,需要考虑企业所有制的差异对员工行为造成的影响。本文通过对不同所有制企业中管理者个人与组织价值观的匹配程度对组织承诺影响的对比研究,探讨企业所有制形式不同而造成的企业文化差异,及这种差异对管理者的组织承诺的影响。     

Ecological rationality and entrepreneurship: How entrepreneurs fit decision logics to decision content and structure

During new venture creation, entrepreneurs make decisions in a variety of areas from seeking funding to hiring employees. When and why entrepreneurs use effectual or causal logics to make such decisions is poorly understood. In this study, we integrate ecological rationality theory and effectuation theory to examine how the nature of decisions influences entrepreneurs' use of decision logics. In a qualitative study with 41 entrepreneurs across 290 decisions, we explore how decision content (what the decision is about) and decision structure (what information about a decision is represented in the decision-maker's mind) influence entrepreneurs' use of effectual or causal logics. We extend our findings in an experiment with 224 entrepreneurs where we manipulate decision structure. Our results suggest that decision content influences entrepreneurs' mental representations of decision structure. In turn, the combination of two elements of decision structure — decision complexity and the perceived costs of implementing different options — drives entrepreneurs' use of decision logics. We contribute to the effectuation literature by integrating it with ecological rationality theory, introducing the concept of decision fit as a driver of decision logics, and developing our understanding of hybrid decision-making (the simultaneous use of effectuation and causation).