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《现代营销(创富信息版)》2019,(2)
现代化企业的战略发展规划与人力资源管理有着密不可分的联系,同时企业战略和人力资源管理系统对企业绩效均有着直接的影响。本文从理论层面对于三者关系的分析以及企业战略、人力资源管理系统与企业绩效的影响因素两个方面着手,针对企业战略、人力资源管理系统与企业绩效的关系展开研究。在此基础上,对企业战略、人力资源管理系统与企业绩效相互结合的策略提出建议。 相似文献
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浅析企业人力资源绩效与绩效管理 总被引:1,自引:0,他引:1
人力资源管理系统是企业管理系统的重要组成部分。随着企业竞争的日益激烈,人力资源管理逐渐上升到了企业战略决策层的高度。企业关注如何最大限度地提升员工的绩效,通过人力资源绩效管理来帮助企业实现其战略目标。绩效管理是人力资源管理的重要组成部分,建立一套行之有效的人力资源绩效管理系统,对推动人力资源管理战略实现、提高管理业绩是非常重要的。 相似文献
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企业能力、竞争优势与人力资源管理关系研究——基于能力的人力资源管理和战略人力资源管理的比较与整合 总被引:1,自引:0,他引:1
与员工能力与员工绩效关系的研究相比,目前对企业人力资本和员工与企业绩效和竞争优势关系的研究要抽象、模糊的多.论文在对基于能力的人力资源管理和战略人力资源管理研究分析的基础上,结合企业战略管理相关理论,将企业视为一个能力系统,阐明了员工能力,企业能力、企业竞争优势、企业绩效与人力资源管理的相互关系,进而将从个体视角探讨员工能力与员工绩效关系的基于能力的人力资源管理与从企业视角探讨人力资本、人力资源管理与企业绩效、竞争优势关系的战略人力资源管理二者有机联系起来,并指出企业可以通过构建和应用基于企业战略的员工胜任力模型来实施战略人力资源管理. 相似文献
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企业外部环境的不断变化给企业的运营、发展带来了较大的影响,企业内部的组织机构、战略人力资源管理作为企业管理工作的重要组成部分,优化企业组织变革与战略人力资源管理成为目前企业适应变化的重要方式,对提升企业的核心竞争力也具有积极的促进作用。本文通过对企业组织变革的影响因素等进行介绍,分析战略人力资源管理对企业组织变革的影响、企业组织变革中战略人力资源管理存在的问题,提出企业组织变革下战略人力资源管理强化的策略。 相似文献
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Essam B. Ibrahim 《Journal of Strategic Marketing》2020,28(7):639-658
ABSTRACT Strategy formulation is commonly understood as the match between a firm’s internal resources and skills and its external environment. Marketing strategy performance is the function of a dynamic, interactive process incorporating internal firm resources, external environmental factors, and competitive actions. The study aims to assess the impact of competitor actions on marketing strategy performance. We develop a model that accommodates the effects of 29 variables (comprising internal marketing strategy variables, external environmental factors and competitors’ marketing mix variables) on business performance. We empirically test the model using simultaneous equation modelling of time-series data on UK car manufacturers collected from publically available resources and annual reports. The results show that external factors, in particular competitors’ marketing mix elements, have a greater influence on a company’s business performance than internal (marketing and non-marketing) strategy variables. Implications for marketing theory and management are discussed. 相似文献
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Lieberman and Montgomery note that “…we see benefits from linking empirical findings on first-mover advantages with the complementary stream of research on the resource-based view of the firm” (1998, p. 1111); they suggest that such a link will help explain differences in firm performance. Therefore, this study develops a conceptual framework linking FMAs with the resource-based view of the firm (RBV); in doing so, this framework explains the links between entry timing, resource management, and firm performance. Specifically, this study examines FMAs in light of a four-step resource management process [Morgan RM. Relationship marketing and marketing strategy: the evolution of relationship strategy within the organization. In: Sheth JN, Parvatiyar A, editors. Handbook of Relationship Marketing. Thousand Oaks, California: SAGE Publications, 2000. p. 481–504.; Morgan RM, Hunt S. Relationship-based competitive advantage: the role of relationship marketing in marketing strategy. J Bus Res 1999; 46 (November): 281–90.] consisting of: 1) efficient acquisition (EA), 2) bundling/combining (BC), 3) positioning (POS), and 4) maintenance/protection (MP). The link between FMAs and the resource management process helps explain why so few first movers retain their advantages. 相似文献
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Grounded in the resource-based view (RBV) of the firm to competitive advantage, the current study attempts to identify specific resources and capabilities of small ventures by focusing on private hotels and by doing so develops an evaluation framework of marketing strategy in a service industry within its unique conditions. Given the complexity and difficulty of utilizing allocated specific and limited resources with a marketing strategy toward a competitive advantage for private hotels the purpose of the current study is to employ the analytic hierarchy process (AHP) method to select a competitive marketing strategy for private hotels. After reviewing theory and research on competitive advantage in general and in the service industry in particular, the resources and capabilities are identified as managerial capabilities, customer-linking capabilities, market innovation capabilities, human resource assets, and reputational assets. Finally, the findings indicate that the differentiation strategy is the best strategy for private hotels. The study emphasizes the importance of allocating specific and limited resources and capabilities to evaluate and select an appropriate marketing strategy so as to capture a sustainable competitive advantage. 相似文献
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“人力资源管理系统能否促进创新”是目前的研究热点,但却未获一致研究结论。人力资源管理系统内部不同性质的人力资源实践能满足员工不同类型的需求及其综合效果,因此可能会催生不同的员工创造力。根据绩效导向和维持导向两维度,本文将人力资源管理系统分成四类:高绩效高维持、低绩效高维持、高绩效低维持、低绩效低维持。选取江苏、安徽企业中的362个员工样本,结果表明:与其它三种类型的人力资源管理系统相比,高绩效高维持型人力资源管理系统员工的组织心理所有权最高,从而员工创造力最高。研究结果不仅进一步拓展了人力资源管理系统对员工创造力的影响研究,而且揭示了人力资源管理系统影响员工创造力的机制。 相似文献
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《Journal of World Business》2022,57(1):101256
Through an integrative literature review, we explore the resource-related factors affecting foreign-owned MNE subsidiaries gaining access to host country national (HCN) talent. We focus on MNEs operating in uncertain emerging economy host locations. Adopting a resource perspective, we identify five core themes in the extant literature: the characteristics and roles of HCNs in MNE subsidiaries; the context-specific nature of (a) subsidiary operations and (b) talent management in emerging economies; HCN talent availability in emerging economies; and MNE embeddedness in uncertain external resource contexts. To date, studies have largely adopted an inside-out resource-based view (RBV) of the firm to understand MNE staffing strategies. Although illuminating, the RBV approach limits our understanding of the factors that affect MNEs’ interaction with their external operating environment (adopting an outside-in perspective). We, therefore, propose a framework for future research that emphasizes not only inside-out but also outside-in resource perspectives, exploring the interplay between resource dependency and RBV theorizing through strategic response types in developing a contingent talent strategy. 相似文献
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Corporate social responsibility (CSR) has attracted wider research interests over recent decades. While some studies have examined the impact of CSR activities on firm competitive advantage (CA), the findings so far remain contradictory. Moreover, the role of export orientation, firm strategy, and structure on the association between CSR and CA has not been explicitly examined. Thus, the purpose of this study is to examine the moderating role of export orientation, firm strategy, structure, and firm size on the association between CSR and CA. Using a sample of 179 responses from management staff in organizations across five sectors in a developing country context of Ghana, the study found positive effects of CSR on CA. The study contributes to the resource‐based view (RBV) scholarship by confirming the important complementary effect of export orientation and organizational structure as important resources and capabilities on the CSR–competitiveness relationship. However, no evidence of a moderating effect of firm strategy, or firm size on the CSR–CA relationship was found. These findings are instructive, impactful, and enrich the existing literature on CSR and strategy. Implications for theory and practice are also discussed. 相似文献
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Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image 总被引:1,自引:0,他引:1
Traditional human resource management does not consider adopting a marketing approach in creating a positive company image to enable the recruitment of better employees. Recently, however, many scholars have attempted to apply marketing principles to recruitment management. Marketing can help create an effective image for a firm and position the firm as a good place to work. The study here examine ways marketing management relates to recruitment marketing in the hospital industry and finds that a hospital's sustainable competitive advantage, marketing strategy, and employment brand equity can influence the intention of medical doctors to pursue job opportunities. 相似文献
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Growing internationalization has sparked increasing interest in any factor which could strengthen a firm’s ability to develop a long-term competitive edge. One of the main factors which determine a firm’s international behavior is the characteristics of its management team. The aim of this paper is to shed light on the relationship between the management team’s characteristics and factors which favor a company’s development by examining the causal effects of managerial characteristics on innovative behavior of small- and medium-sized enterprises (SMEs) seeking international market expansion. The conceptual model and its hypotheses are tested through an empirical study of a multi-industry sample of Tunisian SMEs. To our knowledge, this present study is the first to include Islamic ethics as a determining factor on managers’ behaviors as their companies enter the international market. Obtained by structural equation modeling technique, the key findings of this research show that personality traits, mental ability, and social networks of managers have a direct impact on a firm’s behavior as it enters the international context. Results also show that Islamic ethics seem to favor a creative context for innovative ideas in both local and foreign markets. Given the importance of the results analyzed, it could be suggested that Islamic ethics in organizations be implemented as a part of the education system in all Islamic societies. 相似文献
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The resource-based view (RBV) regards strategy as deploying resources to obtain a competitive advantage. This article adopts such a RBV, by a simultaneous consideration of nonmarket and market factors, and then an empirical analysis of the relationships between such nonmarket and market resources, strategies and performance, focusing specifically on Chinese enterprises. The results test hypotheses related to the integrated strategy and RBV of the firm on linkages of nonmarket and market components. Combining those two views, this study reveals that there is a high and positive correlation between nonmarket and market strategies, while nonmarket strategy has a positive indirect effect on market performance via nonmarket performance. These findings suggest that the RBV is an appropriate theory for addressing the shortcomings in integrated strategy research. 相似文献
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Jian Zhou Yaodong Yu Mengting Zhai Feigu Zhou 《Frontiers of Business Research in China》2014,8(3):299-326
The purpose of this study is to identify the relationship between the characteristics of the board of directors and strategic change of a firm in the Chinese context. In this study, strategic change is defined as strategic deviation relative to industry norms and strategic variation relative to historical experiences. The size, independence and leadership structure of the board of directors are defined as the board characteristics. We then propose hypotheses on the effects of board characteristics on a firm's strategic change. This study takes strategic resource allocation profile as measure to calculate strategic deviation and strategic variation, and then empirically tests and verifies the hypotheses using data from Chinese publicly listed companies in the information technology industry from the year 2006 to 2010. We find that the size, independence and leadership structure of the board of directors significantly affect both strategic deviation and strategic variation. Therefore, we conclude that board characteristic affects a firm's strategic change. The conclusion of the study indicates that moderate reductions in the size of the board, increasing the proportion of independent directors and separating the roles of chairman and chief executive officer can facilitate promoting the process of strategic change for a firm in a dynamic environment. Through this study we re-examine the role and significance of the board of directors in strategic decision-making for a firm, and provide useful suggestions on how to form a board that can meet the needs for strategic change for a firm in a dynamic business environment. 相似文献