危机中物流企业服务项目新探

物流成为十大产业振兴规划的一员,旨在长期促进中国经济的发展。但是,由于第三方物流企业的物流服务的深度和广度有限,使企业危机重重。唯有满足客户、社会、行业的需求,开拓新的市场,才能在竞争中获得企业发展。因此,企业可以开展新的物流服务项目:第一,信息咨询服务,帮助企业将产品运往适销对路的地区;第二,商品展销服务,帮助工商企业缩短销售半径;第三,仓储超市服务,服务农村经济,提高农民生活质量;第四,物流集成服务,帮助企业做大做强。同时分析了当前实施这四个项目的条件。     

Why implementing corporate innovation is so difficult

While corporate innovation is commonly touted as a viable strategy for sustaining superior performance in today's corporations, the successful implementation of corporate innovation remains quite elusive for most companies. A recent Accenture survey of more than 500 executives revealed that over 50% report a poor innovation process, while fewer than 18% believe their own innovation strategy provides a competitive advantage for the firm. While many causal reasons can be offered, our research on corporate entrepreneurship and innovation demonstrates there are four key implementation issues that most corporations are not recognizing or responding to effectively. Effective recognition of and response to these four implementation issues may represent the difference between those companies that create a successful corporate innovation strategy and those that do not. The four issues are: (1) understanding what type of innovation is being sought, (2) coordinating managerial roles, (3) effectively using operating controls, and (4) properly training and preparing individuals. Together, these four issues—if understood and appropriately addressed—help create an effective innovative ecosystem within the organization.     

Industry characteristics and internationalization processes in small firms

The purpose of this study of small firms is to compare the process of internationalization in traditional manufacturing companies with corresponding processes in companies oriented toward innovation. Case studies were conducted in six small Nordic companies: three conventional and three innovative. The underlying concept of the conventional companies is strictly production oriented. Investment in engineering workshops and an effective organization for production constitute their most important strategy. In the innovative companies the production equipment is relatively easy to move, and over the years these companies have changed the location of production plants a number of times. The basic meaning of technology also differs in the two categories of industries. The conventional companies are based on an established technology that can be purchased through well-known market channels. In the innovative companies the process of developing new products or serving as intermediary between research organizations and end users demands close contact with people and organizations close to the technological core of the industry.The conventional companies are incorporated into a multidimensional industrial system of suppliers, competitors, and other companies, and the individual companies within these industries are constrained by the rules dictated by these networks. The innovative companies all have a concentrated product scope, which implies that it is relatively easy to achieve efficiency in various functions such as R&D, production, and marketing activities. This clear distinction between functions has been advantageous to the process of internationalization.The conventional companies have characteristics typical of family-controlled companies, i.e., the management team consists of a handful of people often closely associated with the owner family. The observation on the industry level that the game is governed by some very rigid rules is also evident on the management level, where the significant people are always kept within narrow limits. The individuals in the innovative companies have a very high level of education; they work in teams together with partners from other companies and/or organizations and they adhere to high professional demands.The results from these six case studies indicate that the internationalization process must be understood in the context of the industry, company, and people involved. International trade and cooperation will most certainly increase. Therefore it is important to observe that the conditions for industries and single companies are different. Conventional companies have a natural local concentration that ultimately implies different strategies from the innovative companies who have a global focus.     

对国家创新能力的再认识

国家创新能力理论认为,创新环境是政府制定创新政策的基础,是企业创新活动投入的重要依据。国家创新能力理论是波特的国家竞争优势理论的扩展。本文着重描述了国家创新能力理论的框架及其衡量体系,阐释了创新的基础设施和产业集群之间的相互联系;对经济合作与发展组织成员国的创新能力与其他国家和地区的创新能力进行了对比分析;解释了地域性因素对企业创新的影响;进而对如何提高一国的创新能力提出了政策建议。     

How innovative are spin-offs at later stages of development? Comparing innovativeness of established research spin-offs and otherwise created firms

The literature argues that research spin-offs (RSOs)—enterprises originating from a university or research institute—appear to have higher innovative potential and capabilities than other start-ups, at least in the early stages of their development. Yet, little is known about the innovative performance of these companies at later development phases. Thus, the main goal of this study is to investigate whether there are any differences in research and development (R&D) and innovation behavior between established and/or mature RSOs and otherwise created firms and, if so, to what extent they are driven by networking and cooperation activities as suggested by some scholars. To this end, we employ probit regression analysis and a matching approach using survey data on more than 6,000 East German firms, among which are 179 RSOs. Our first findings suggest that established RSOs engage in R&D and innovation activities more frequently than companies whose genesis was of another type. Nevertheless, the results obtained when accounting for collaboration measures show that the precedence of RSOs in further development stages over otherwise created firms in terms of innovation outputs is related to their higher intensity of cooperation activity and close, face-to-face interactions with universities, and not to type of firm creation. Moreover, our findings reveal that cooperating in various fields may be of different importance for specific inputs and outputs of the innovation activity. Finally, based on our results, we draw some implications for both practicing managers and public policymakers.     

Innovation in family and non-family SMEs: an exploratory analysis

This study provides an exploratory analysis of differences between family and non-family firms in innovation investment, product and process innovation outcomes, and labor productivity. Using data from the Community Innovation Survey on 2,087 German small- and medium-sized enterprises (SMEs), we observe significant disparities at each stage of the innovation process. Whereas family SMEs have a higher propensity to invest in innovation at all, conditional on investing in innovation, these companies do so less intensively than their non-family counterparts. Family SMEs further tend to outperform non-family SMEs in terms of process innovation outcomes when controlling for innovation investment. Given the level of product and process innovation, however, family SMEs underperform regarding labor productivity in comparison to non-family SMEs. These findings complement previous empirical research by illustrating how the presence of a dominant family relates to innovation inputs and outputs of SMEs in Europe’s largest economy and its innovative SME sector.     

Innovation Processes in the Russian Manufacturing Subsidiaries of Multinational Corporations: An Integrated View from Case Studies

The extant literature acknowledges the role of overseas subsidiaries in the growth and development of multinational companies (MNCs). Such subsidiaries are viewed as critical players in the innovation process at MNCs. This topic remains largely under-researched in the Russian context. This study aims to fill this gap by examining the dynamics of the innovation process in Russian-based subsidiaries of global MNCs. We present qualitative findings that indicate Russian subsidiaries are not only recipients of knowledge and technology developed elsewhere in the MNCs but are active developers of innovative products and solutions.     

基于跨国并购的创新网络嵌入、网络异质性与创新质量研究

区别于现有研究通常将跨国并购视为一个“事件”研究其对并购企业技术创新的影响，基于创新网络视角，文章采用中国上市公司数据，通过关系嵌入和结构嵌入两个维度探讨基于跨国并购的国外创新网络对创新质量的影响机制。研究发现，通过跨国并购嵌入创新网络的直接联系促进了创新质量提升，间接联系和结构洞对创新质量产生了显著的抑制效应。网络异质性对基于跨国并购的创新网络嵌入与创新质量具有倒U型调节作用，在网络异质适度阶段，网络异质性正向调节基于跨国并购的创新网络嵌入的创新质量效应，在网络异质过度阶段，网络异质性具有负向调节效应。研究发现为新兴经济体企业实施跨国并购，有效嵌入国外创新网络，配置创新资源，提升创新质量，提供了有价值的参考。     

Uncovering Barriers to Complex Incremental Product Innovation in Small and Medium‐Sized Financial Services Firms*

Developing new products is of the highest importance for the survival of firms. This not only refers to really new products, but firms also need to invest in modifying their existing products. Small and medium‐sized companies are no exception to this rule. The present study focuses on the innovative activities of small and medium‐sized financial service companies and aims to answer how small and medium‐sized financial services firms organize their product innovation processes and what the main barriers during these innovative attempts are. Data from 30 financial small and medium‐sized enterprises were collected to address these issues. The data showed that the firms in our study experience problems in terms of resources, project‐based working, incentives, and information technology, despite the fact that the innovative efforts are aimed at modifying existing services. Although these issues may not be totally unexpected, the results from this study do point at some interesting distinctions with the previous literature. Furthermore, it is suggested that the impact of the barriers may be of lower importance than is often assumed in the innovation literature.     

Determinants of innovation performance in Spanish hospitality companies: analysis of the coexistence of innovation strategies

The present study attempts to determine the influence of different sources of technological knowledge on the innovation performance of hospitality companies in Spain (Europe) and analyze the degree of coexistence between innovation strategies in the companies. The paper considers a number of ways of incorporating technology and evaluates the impact of different innovation strategies on innovative performance in hospitality companies, in order to assess the importance of each in the Spanish hospitality industry. Employing data from the 2000 Survey on Technological Innovation, two databases were built with information on the Spanish hospitality industry. The first includes all hospitality companies and the second only companies engaged in innovation activities. With the second database, an analysis of the coexistence of innovation strategies is done by means of seven logit regressions. The results show that the innovation strategies that coexist most frequently are, first, the acquisition of external technology services and research and development cooperation, and second, the acquisition of machinery and non-material technologies. Additionally, the influence of different innovation strategies on companies' innovation performance is analyzed by means of a two-step logit model applied to both databases. The findings suggest that only the acquisition of machinery has a statistically significant impact on innovation performance. However, contrary to expectations, the influence appears to be negative.     

Organizational climate for innovation and creativity – a study in Swedish retail organizations

ABSTRACT

Innovation in retailing is under-investigated in academia and yet a highly relevant concern given the current changes in the retail landscape. Although retailing is often characterized by a dynamic and highly competitive environment, retail organizations are not often considered as ‘innovative,’ at least when compared with manufacturing industries, or when using existing innovation frameworks in academic literature. There are many aspects of innovation discussed in literature and a need to consider different ways of looking into retail’s innovativeness. Among them, the importance of organizational climate on influencing creativity and innovation may help explain how to enable innovation in service organizations, such as retailers. The purpose of this study is to evaluate the climate for innovation and creativity and examine how retail organizations perceive it. We applied a mixed-methods approach using an established organizational climate survey and semi-structured, one-on-one interviews regarding the innovation climate and other aspects of innovation management in the companies. The study shows that despite retail organizations still struggling to incorporate innovation on a strategic level and move beyond incremental developments in their operations, retailers score positively on being innovative regarding certain dimensions of the organizational climate survey. This indicates that retailers (especially conventional ones) could benefit from challenging current practices and moving towards becoming more active and strategic innovators since their organizational climate to a certain extent allows for it. Respondents within the organizations also express a need for better innovation support, whether it is through established structures and processes or an improvement in the current conditions of the organizational climate. How retailers could enable themselves to become more active innovators – based on what we know that retailers look more towards entrepreneurship and continuous development as a driving force rather than formalized innovation practices per se – is a potential avenue for further research.     

The Upgrading of Multinational Regional Innovation Networks in China

Theories of globalization of innovation assume a hierarchical structure of location in the global division of innovation, with advanced innovative activities in the advanced economies and routine ones in the developing economies. This study attempts to explain why multinational corporations (MNCs) have localized a wide spectrum of innovative activities to China since 1995, which range from process innovation and product innovation to basic research. By comparing the dynamic transformation of two MNCs' regional innovation networks (RIN) in China – namely Motorola and Microsoft – this essay argues that the innovation upgrading process can be better understood through examining the interaction between the MNC subsidiary innovation centres and the local institutions.     

管理层收购:融资、定价、风险防范与信息披露

管理层收购是当前我国企业界和资本市场上最受瞩目 ,同时也是争议最多的的热点问题之一。作为一种创新的制度安排 ,管理层收购对中国的最大意义就是可以作为一种产权改革的重要手段 ,有助于使中国最优质的上市公司资源的配置不断实现帕累托改进。本文重点分析了管理层收购中的融资、定价、风险防范和信息披露等问题 ,并提出相应的对策。     

Realization of Open Innovation: A Case Study in the Manufacturing Industry

Continuous innovation is regarded as an imperative for most companies. In this regard, open innovation suggests a successful approach to new product development, wherein the emphasis is on external collaboration. Previous research has provided examples from some industries, whereas mature and traditional companies such as manufacturing firms have gained limited interest. Thus, this paper seeks to answer two critical questions: why should manufacturing companies shift toward open innovation approaches and how can they adopt open innovation for product development. Based on case study in two companies, a list of opportunities, challenges, and efforts for organizational change toward open innovation are discussed.     

Service providers’ sustainable service innovation: service-dominant logic

This study examined the service innovation in different service providers with multiple case-study approach. From the perspective of service-dominant logic, four service innovation development models can be distinguished in Technology Development Program companies in Taiwan, including service system integrator and niche market, innovative service solution provider and niche market, innovative service solution provider and mass market, and service system integrator and mass market. Service providers develop ICT platforms, customer relationship management systems, community commerce services, and multi-channel services that are appropriate for a specific industry. On the one hand, active improvement of ICT service system integration extends company capabilities toward external cooperative partners through the provision of integrated product services and comprehensive solutions. On the other hand, innovative service solutions optimize consumer experience and customer relationship management and improve business effectiveness and reduce operations costs due to an important role assigned to services and experience in product sales.     

Technological,management, and persistent innovation in small and medium family firms: The influence of professionalism

We examine the effect of professional management on innovation in family‐owned firms. Since professionalism is a critical but controversial issue that can influence the innovative capacity of family businesses, we aim to determine if professional management improves innovation outcomes from a comprehensive perspective. Using a sample of 583 Spanish family firms, we demonstrate that professionalism in management exerts a positive influence on innovation from both technological (product and process innovation) and management perspectives. We also find that firms managed by external professionals are willing to develop higher innovative activity and that professionalism contributes positively to persistent innovation. Copyright © 2016 ASAC. Published by John Wiley & Sons, Ltd.     

零售数字化创新与企业竞争力——基于利益相关者视角的实证研究

数字技术发展和新冠肺炎疫情突发推动商业社会与消费者行为发生深刻的变化,加速了企业数字化创新与变革的进程。文章基于核心利益相关者视角和企业零售创新实践,构建了综合性的零售数字化创新评价指标体系,并利用主要从事零售活动的上市公司数据实证检验了零售数字化创新与企业竞争力之间的关系。研究发现：零售数字化创新对企业竞争力的影响具有多维度和阶段性特征,尽管数字化创新的绩效利得在短期内并不明显,但聚焦不同维度的零售数字化创新能够有效地推进企业的能力建设：如面向供应商的采购能力和面向消费者的获客能力。文章不仅有助于揭示企业数字化创新效果的作用逻辑,厘清企业数字化创新的必要性和有效性,更能启发行业以更加审慎、理性的态度以及多元化的评判标准实施数字化创新战略。     

Virtual reality as a promotion tool for small independent stores

Based on flow theory, we examined whether, compared to conventional online stores, 360-degree based virtual reality (VR) videos of a small independent store can enhance customers' store experience and their responses to the store through heightened flow state. Two types of stimuli creating different experiences were used for the experiments. The first stimulus type was a 360-degree VR video experience where respondents experienced the store of a small fashion retailer. The second was a website experience exploring the website of the same store. Results indicate that customers' VR experience (i.e., exploring the physical store in a VR setting), compared to website experience (i.e., exploring the same store's online store), enhanced their flow state, which, in turn, increased interest and visit intention toward the store. The findings suggest that 360-degree VR videos can be an effective customer acquisition tool for small retailers with limited resources because the software and hardware required to operate 360-degree VR videos are inexpensive and less complicated for small companies.     

Flag up! – Flagship products as important drivers of perceived brand innovativeness

Perceived brand innovativeness, the consumers' subjective assessment of a brand as innovative, often does not correspond to the level of innovation or the investment in research and development. Therefore, it is important for companies to know how objective product-level innovation and attributes can be transformed into perceived brand innovativeness. One pilot study and three main studies show that the perceived flagship product innovativeness is an important determinant of perceived brand innovativeness and that product-brand typicality moderates the spillover of the perceived flagship product innovativeness to the brand. The reported studies contribute to a better understanding of the role of flagship products for perceived brand innovativeness and indicate that marketing managers can use the presentation of a flagship product as a key element for increasing perceived brand innovativeness.