情感支持、经济支持与生活满意度

本文利用北京大学中国社会科学调查中心2010年的数据．考察成年居民的社会支持与生活满意度关系。研究发现，情感支持中来自配偶的支持最重要，而经济支持中来自亲属的支持最重要。研究通过统计模型发现，情感支持和经济支持对居民生活满意度均有显著影响，不同来源的情感支持和经济支持对居民生活满意度影响方式不同，来自配偶的情感支持对居民生活满意度的积极作用最明显，而来自家人和朋友的经济支持对居民生活满意度的正面影响最明显。     

The nature of power in a marketing channel

This paper empirically assesses the extent to which power in a marketing channel dyad is issue-specific or pervasive. Additionally, the paper investigates the extent to which specific power sources effect single or multiple areas of power. The dyad studied is the wholesaler-food broker interface in the marketing channel for grocery products. Results indicate that power is limited in scope, being more issue-specific than pervasive. Additionally, some specific sources of power were found to create power in multiple areas, while others created power in but one area.     

An examination of the moderating effect of channel member firm size on perceptions of preferred channel linkages

The purpose of this study was to empirically test a model of channel member preferability status. The channel linkage examined was the food manufacturer—food broker interface. The results of the study suggest that the preferability status of a food manufacturer as perceived by a food broker is a function of manufacturer coercive and noncoercive power, food broker organizational role stress, and food broker performance. The findings also suggest that some of the relationships are moderated by the size of the respondent's firm. Both authors contributed equally in this study.     

An investigation of path-goal leadership theory and its impact on intrachannel conflict and satisfaction

This path-analytic study examined the relationships among channel members’ perceptions of dimensions representing channel leader behavior, channel conflict and satisfaction. In doing so, the path-goal theory of leadership is tested in a franchise channel of distribution. The results indicate that both the consideration and the initiating structure dimensions of leader behavior significantly influence franchisees’ satisfaction with the franchise arrangement. As defined in the theory, these relationships were found to be mediated by the existing level of conflict being experienced by franchisees. Causal linkages are also found between intrachannel conflict and satisfaction. Specific recommendations are provided to franchisors and other channel leaders.     

Improving marketing channel control through power and exchange

Effective channel management control is necessary to marketing planning. The flow of power and exchange in distribution systems has received extensive attention in the literature in recent years, however, internal structuring patterns precipitating these interactions have received cursory attention. This paper presents an initial conceptualization of a social systems model which illustrates why power phenomena exist and how these phenomena flow through role interactions among members of a channel of distribution. Implications for managerial action are presented in which managers utilize sources of power which have the greatest possibility of achieving control.     

Behavioral dimensions of channels of distribution: Review and synthesis

This paper reviews and synthesizes the past research in the area of behavioral dimensions of channels of distribution. The authors explore the focal points of works on bargaining, conflict, cooperation, power, performance, member roles, member satisfaction and political economy. Suggestions for future research are supplied.     

供电企业用户满意度测评方法探讨

本文根据供电企业的行业特点提出了一个供电企业的用户满意度测评模型，并指出了模型的几种参数估计方法和测评数据的多种定量分析方法，并给出一案例分析，对供电企业有效监视用户满意帮助很大。     

Satisfaction with international marketing channels

This article examines factors leading to a firm’s satisfaction with its marketing channels. The authors build on existing studies of consumer satisfaction and the channels literature. They add a transaction cost factor and use the discrepancy model to examine the determinants of satisfaction. Findings from a survey of Canadian exporters show that a firm’s domestic performance, its previous experience, the uncertainty it faces, and its ability to change channels and monitor channel operations all provide significant explanations for management satisfaction. He received his Ph.D. degree from the University of Toronto. His research interests are in the areas of international marketing, channels of distribution, and marketing strategy. Professor Klein has published articles in theJournal of the Academy of Marketing Science, andJournal of Marketing Research, andInternational Marketing Review. He received his Ph.d. degree from the University of Toronto. His research interests are in the areas of new product development, satisfaction research, and retailing. Professor Roth has published articles in theJournal of Marketing Research, theServices Industry Journal, andInternational Marketing Review.     

提高预防腐败能力和水平的创新性实践——陕西构建反腐败警示训诫防线的基本经验

构建反腐败警示训诫防线是对腐败预防制度、实践创新的有益探索。构建警示训诫防线创新了党风廉政建设和反腐败工作的内容、途径和方式方法，落实了注重预防的反腐败战略方针，丰富了加强党的先进性建设和执政能力建设的实践。警示训诫防线在战略需求满足、工作目标定位、价值取向确定、主体作用发挥、制度机制设计、实践措施选择、水平能力提升等方面落实了预防腐败的要求。创造和积累的经验对提高预防腐败的能力和水平具有重要的方法论启迪。     

An empirical test of linkages proposed in the walker,churchill, and ford model of salesforce motivation and performance

In their model of salesforce motivation and performance, Ford, Churchill, and Walker hypothesize that a salesman's selling experience, participation in his supervisor's decision making, and closeness with which he is supervised are negatively related to his perception of role ambiguity and positively related to his job satisfaction. In addition, they hypothesize that the salesman's perception of role ambiguity is negatively related to his job satisfaction. The present study supports these hypotheses in terms of the following findings: (1) participation and closeness of supervision were negatively related to the salesman's perception of role ambiguity, (2) closeness of supervision was positively related to his extrinsic job satisfaction, and (3) participation was positively related to intrinsic job satisfaction. Finally, role ambiguity was negatively related to both extrinsic and intrinsic job satisfaction. The author thanks Professor Norbert L. Enrick, Kent State University, for his useful comments on earlier drafts of this article.     

互联网企业组织支持感和越轨创新的关系研究——工作满意度的中介作用

目的/意义互联网企业员工普遍存在越轨创新行为。创新行为的成功会给企业带来巨大利润, 但很少有企业去研究员工的越轨创新行为。因此, 本文从组织支持角度出发, 探究如何提高员工的越轨创新行为, 以期为企业带来更多的创意和机遇。方法/过程本文对互联网企业400个员工的调研数据进行分析, 构建了组织支持感、越轨创新和工作满意度三者之间的关系模型, 并在社会交换理论的基础上, 运用相关分析、回归分析、bootstrap中介效应检验等一系列分析法进行分析。结果/结论研究发现:组织支持感的工作支持、关心利益两个维度对工作满意度、越轨创新都有显著的正向影响; 组织支持感的价值认同对工作满意度和越轨创新没有显著正向影响, 甚至有负向影响; 工作满意度在组织支持感与越轨创新之间起部分中介作用。因此, 组织如果想要提高内部员工越轨创新的概率, 就需要从工作支持、关心利益、工作满意度这三个方面入手, 其中, 工作满意度对越轨创新的影响尤为显著。此外, 企业还要加强相应的员工绩效考核制度、职业生涯规划等企业制度建设。     

Understanding the structure of consumers’ satisfaction evaluations of service delivery

This paper examines the current state of the literature concerning thestructure (i.e., conceptualization, taxonomy, and operationalization) of consumers’ satisfaction evaluations of a service delivery. In particular, relevant research in medical sociology, community health and marketing is reviewed. In so doing, advances as well as gaps in our current understanding of satisfaction evaluations are delineated. Drawing upon the services marketing, social psychology, and organizational theory literatures, we propose a hypothesis for the multiobject conceptualization of the satisfaction construct. This fills a major gap in previous research. Using data collected from four metropolitan areas, this hypothesis is subjected to empirical verification. Competing hypotheses are explicity considered. The proposed conceptualization is also tested for convergent, discriminant, and nomological validity. Overall, the results support a multidimensional-multiobject model of the satisfaction construct. However, the objects are the major source of variation in satisfaction evaluations, accounting for about 61% of the total variance. In addition, objectbased evaluations yield evidence of convergent, discriminant, and nomological validity. Implications for research into the structure of satisfaction evaluations for health care delivery in particular, and for multidyadic services in general, are discussed.     

Furthering the integration of marketing and logistics through customer service in the channel

Recent emphasis on customer service in both the academic and trade literature reveals a growing but confusing body of knowledge. Both the marketing and logistics disciplines have offered varying definitions of customer service, but have failed to offer a comprehensive framework which represents customer service and its related marketing and logistics issues. This article offers the viewpoint that customer service is a conceptual unifying factor for integrating marketing and logistics. The channel system is introduced as the vehicle by which buyer/seller relationships must be analyzed to understand formation of buyer expectations, interaction of marketing and logistics activities, and subsequent customer service performance. The institutional, behavioral, and physical dimensions of channel activity influence many of the marketing and logistics decisions made by management. The framework offered in this article differs from previous efforts in that customer service is the output of the unified activities of marketing and logistics. It considers marketing and logistics decisions jointly, re-evaluates and expands the production function in logistics, and ties customer service to customer satisfaction or dissatisfaction.     

Does satisfaction moderate the association between alternative attractiveness and exit intention in a marketing channel?

This study investigated the predicted moderating effect of satisfaction on the association between the attractiveness of the alternative relationship and exit intention in a marketing channel. The study used a variation of the Kenny and Judd structural equation technique proposed by the author. The results suggested that for channel customers with lower satisfaction, alternative attractiveness was positively associated with exit intention. When satisfaction was higher, however, alternative attractiveness had no association with exit intention. The implications of these results are discussed. He obtained his Ph.D. at the University of Cincinnati. His research interests include the political economy of marketing channels and nonlinear estimation for latent variables.     

基于顾客价值的服务业顾客满意驱动模型研究——以北京市经济型饭店为例

在梳理顾客价值和顾客满意相关研究的基础上,结合经济型饭店自身的特点,构建了经济型饭店的顾客价值体系和基于顾客价值的经济型饭店顾客满意驱动模型,并对该模型进行了验证。验证结果表明,经济型饭店的顾客价值包含客房产品、基本服务、情感关系、地理位置和物有所值5个因素,这5个因素对顾客满意的形成具有积极的影响,且影响力存在差异。文章揭示了经济型饭店中顾客价值的结构内涵及其对顾客满意的影响机理,对经济型饭店开发价值驱动型顾客满意战略具有启示意义。     

An exploration of client satisfaction in a nonprofit context

This study empirically tested the compositional structure of client satisfaction judgments relative to a nonprofit service, a university research library, by using confirmatory factor analysis. The role of the library staff as service providers, the social environment created by other library patrons, the library services themselves, and the physical environment were all found to be significant dimensions of client satisfaction with a university library. The results also provide support for the ubiquity of client satisfaction judgments in a not-forprofit services context characterized by a nonmonetary exchange between service provider and clients.     

SNS用户归属感的影响因素：理论模型与实证检验

SNS改变了人们的社交形态。本文以SNS用户归属感为研究对象,通过文献研究归纳出SNS满意度和信任是SNS用户归属感的影响因素,并且结合服务质量、成员关系、互动参与、制度保证等影响因素构建理论模型,以期揭示SNS用户归属感的影响机理。最后利用调查问卷收集数据,通过VisualPLS软件对模型进行了验证和调整,证明了假设。     

饭店顾客满意、顾客忠诚与经营绩效的关系研究

回顾了顾客满意、顾客忠诚、经营绩效的相关文献并提炼出测量三个变量的指标。基于服务利润链的內在原理,结合饭店企业的特点,构建了概念化模型并提出五个假设。实证研究选取三家三星级饭店进行问卷调查。对问卷的效度和信度进行检验,对顾客满意、顾客忠诚与企业经营绩效之间的关系进行了相关性分析,研究结果支持所提假设。     

Switching behavior in automobile markets: A consideration-sets model

Consideration-set formation and the direct and indirect consequences of consideration-set size on switching behavior in automobile markets provide the focus for this model development and testing effort. Empirical support is provided for a model revealing that consideration sets, formed as a consequence of prior experience, product knowledge, and satisfaction, play a substantial role in a consumer’s decision to switch or repurchase the same brand acquired on the previous purchase occasion. Consideration sets are shown to affect the switching decision both directly and indirectly (by motivating retailer search activities). His research has appeared inJournal of the Academy of Marketing Science, Journal of Consumer Research, Journal of Advertising, Journal of Economic Psychology, andPsychology and Marketing.