Walking the talk? Supply chain accounting and trust among UK supermarkets and suppliers

This paper examines the way in which calculative practices are implicated in the constitution of trust in the UK retail sector. In the sector, where trust receives much attention in declarations of intent, the notion of category management – a framework for orchestrating collaborative buyer–supplier relations based on dualistic modes of information exchange – has become widely adopted. Drawing on Giddens’ conceptualization of trust in abstract systems, it is argued that regimes of calculative practices embedded in the category management framework played an integral role in constituting system trust in category management and enabled its rapid diffusion across the sector. However, modes of supply chain accounting can also be deployed as a mechanism to further particular interests behind a veil of talk about trust. This paper presents a longitudinal field study where management accounting practices pursued under the banner of category management operated to dissemble a variety of self-interested actions and trust was deployed largely as a discursive resource which ultimately resulted in distrust and cynicism. This paper presents a framework for conceptualizing the relationship between accounting and inter-organizational trust and provides insights into the way that accounting techniques such as open booking accounting and joint performance management introduced amid ‘trust talk’ can act to undermine trust in buyer–supplier relations.     

Practising the scenario-axes technique

Studying the future seems a mission impossible, since both the appearance of the future and its underlying dynamics are unknown and unknowable. Nevertheless, the future is being studied by professional futurists. So, professional futurists seem to have found ways to structure ‘the unknown’. The question is, then, how do they do this? Over the years, professional futurists have developed several types of techniques and methods to structure thinking and discussing the future. The scenario-axes technique, which aims to align divergent perspectives on how the future may unfold, is one such structuring device.In the past 2 years, we did ethnographic research at the Netherlands Institute for Spatial Research (RPB) and followed professional futurists constructing and applying scenario axes in their scenario projects. Our observations illustrate how the scenario axes are practised by professional futurists and show that the scenario axes do not function as a unifying structure fostering alignment of different perspectives in the way that scenario theorists and practitioners often suggest. Instead, not one, but three different applications and interpretations of functional meaning of the scenario axes co-existed: the scenario axes as a ‘backbone’, as a ‘building scaffold’ and as ‘foundation’.     

Boundary work and tax regulation: A Bourdieusian view

Boundaries are ubiquitous in modern social life, and the work of creating and maintaining boundaries is particularly evident within regulatory fields. Through the analysis of a recent critical incident in the tax field (Arctic Systems) with which the accounting profession is intimately associated, this paper uses a Bourdieusian lens to unravel the relational complexities of the regulation of tax avoidance at the complex and fuzzy boundary between acceptable and unacceptable tax practice. We develop an alternative, relational interpretation of tax regulation and contribute to a more nuanced understanding of regulatory practice within the tax field that also raises questions about regulatory practice more widely. We conclude by highlighting how a move towards ‘relational’ regulation might contribute to improved understanding of regulatory processes and practices.     

Challenging epistemologies: Exploring knowledge practices in Palikur astronomy

Attempts to resolve the duality of ‘indigenous knowledge’ and ‘Science’ raises the problem of the tenability of knowledges. Arguing that multiculturalist approaches to knowledge are inadequate because knowledge cannot be based solely on consensus within a community, the article explores ways in which indigenous knowledges might be evaluated in relation to science. Using the example of a Palikur (Amapá, Brazil) narrative of an astronomical seasonal cycle, the author draws on current thinking in the field of epistemology to describe ways in which these specific cognitive practices are compatible with those in the sciences, while the moral economy in terms of which the narrative makes sense offers a way of understanding an alternative socio-cultural basis for framing rationality. One of the futures of ‘indigenous knowledge’, it is argued, is that in breaking down the duality in which it is strung in relation to the sciences, there is the possibility of broadening the range of acceptable epistemic practices, and admitting alternative moral economies into the sciences.     

(Re)presenting ‘sustainable organizations’

This paper investigates how organizations represent themselves in relation to sustainable development in 365 publicly available corporate reports from 1992 to 2010. This period of reporting captures the emergence and development of corporate reporting on sustainable development within the context of the study, New Zealand. Laclau and Mouffe’s discourse theory is employed to frame the analysis and interpret the findings. In particular Laclau and Mouffe’s conceptualizations of discourse, identity and group formation, and their theorization of hegemony are drawn upon. The analysis uncovers a changing organizational identity over time. Three distinct identities which capture key organizational representations over time are highlighted: environmentally responsible and compliant organizations; leaders in sustainability; and strategically ‘good’ organizations. The paper demonstrates through an analysis of these evolving identities and their effects, how organizations have maintained a ‘right to speak’ within the sustainable development debate, despite the fundamental challenges and hegemonic threat that a broader reading of sustainable development might imply.     

The hegemony of the physical sciences: an exploration in complexity thinking

Traditionally the natural sciences, particularly physics, have been regarded as the Gatekeepers of Truth. As such the legitimacy of others forms of knowledge have been called into question, particularly those methods that characterise the ‘softer’ sciences, and even the arts. This paper begins with an extended discussion concerning the main features of a complex system, and the nature of the boundaries that emerge within such systems. Subsequent to this discussion, and by assuming that the Universe at some level can be well-described as a complex system, the paper explores the notion of ontology, or existence, from a complex systems perspective. It is argued that none of the traditional objects of science, or any objects from any discipline, formal or not, can be said to be real in any absolute sense although a substantial realism may be temporarily associated with them. The limitations of the natural sciences is discussed as well as the deep connection between the ‘hard’ and the ‘soft’ sciences. As a result of this complex systems analysis, an evolutionary philosophy referred to as quasi-‘critical pluralism’ is outlined, which is more sensitive to the demands of complexity than contemporary reductionistic approaches.     

Performance measurement,modes of evaluation and the development of compromising accounts

In this paper we develop the concept of compromising accounts as a distinctive approach to the analysis of whether and how accounting can facilitate compromise amongst organizational actors. We take the existence of conflicting logics and values as the starting point for our analysis, and directly examine the ways in which the design and operation of accounts can be implicated in compromises between different modes of evaluation and when and how such compromises can be productive or unproductive. In doing so, we draw on Stark’s (2009: 27) concept of ‘organizing dissonance’, where the coming together of multiple evaluative principles has the potential to produce a ‘productive friction’ that can help the organization to recombine ideas and perspectives in creative and constructive ways. In a field study of a non-government organization, we examine how debates and struggles over the design and operation of a performance measurement system affected the potential for productive debate and compromise between different modes of evaluation. Our study shows that there is much scope for future research to examine how accounts can create sites that bring together (or indeed push apart) organizational actors with different evaluative principles, and the ways in which this ‘coming together’ can be potentially productive and/or destructive.     

Research issues on the use of ERPS in interorganizational relationships

The use of enterprise resource planning systems (ERPS) is a critical component of a firm's strategy for the proper management and control of inter-organizational relationships. This research note utilizes recent research findings that bear on the effectiveness of the implementation and use of ERPS in business organizations and extends these findings in the inter-organizational context. The major purpose of this essay is to present theoretical bases on which future research could justify theoretical models and present theoretically-sound arguments for the examination of the use of ERPS in the management and control of inter-organizational relationships. The implications of a number of theories are examined, including: (a) the theory of co-opetition from organizational strategy, as it relates to the necessity for carrying out simultaneous activities in inter-organizational cooperation and competition, (b) the economic theory of complementarity, as it emphasizes interactions in different elements of organizational design and explains how different elements of organizational strategy and management process relate to one another, and (c) the real options theory from finance as it relates to the degree of managerial flexibility in making infrastructure investment decisions. Each of these theories offers important implications for the examination of use of ERPS in inter-organizational relationships. This essay develops a number of research propositions in order to motivate research in this area. Future research not only could benefit from these theoretical bases but also could make contributions for the extension of these theories in the use of ERPS for the management and control of inter-organizational relationships.     

The impact of firms' internationalization on financial statement presentation: Some French evidence

Historically, the format of financial statements has varied from one country to another. Recently, due to the attractiveness of their capital markets, the strength of their accounting professions and the influence of their institutional investors, Anglo-American countries have seen a steady increase in the impact of their accounting practices on other nations, even influencing the actual format of financial statements. Given that French accounting regulations allow a certain degree of choice in consolidated balance sheet format (‘by nature’ or ‘by term’) and income statement format (‘by nature’ or ‘by function’), this study examines a sample of 199 large French listed firms in an attempt to understand why some of these firms choose not to use the traditional French formats (‘by nature’ for the balance sheet and ‘by nature’ for the income statement), instead preferring Anglo-American practices that we call ‘alternative’ (‘by term’ format for the balance sheet and ‘by function’ format for the income statement). We first analyze the balance sheet and income statement formats separately using a logit model, then combine the two and enrich the research design with a generalized ordered logit model. Our results confirm that opting for one or two alternative formats is related to internationalization, influenced by several factors: size, international auditor, accounting standards, foreign listing and international sales. When distinguishing the decision to adopt at least one versus two alternative-format financial statements, our findings also provide evidence that not all variables play the same role: ‘Accounting standards’ and ‘Foreign listing’, which are important in explaining the use of at least one alternative format, are irrelevant in explaining the use of two alternative-format financial statements.     

Following postnational signs: the trail of human rights

Following postnational signs is one of way of moving ‘beyond nationalism’, and this requires a critique of the moral and ethical foundations of the modern political community. However, moving ‘beyond nationalism’ is by itself not necessarily superior to operating within national boundaries. The important issue is how we can improve the human condition by following postnational signs or moving beyond nationalism. The route through human rights is one of many, but it is ethically appealing because it has the potential to broaden the scope of human emancipation and strengthen social bonds across the globe. Promoting human rights can provide a platform for the deconstruction of the nation-state, which will subsequently expose its totalizing effects, especially its strategies for ensuring that the boundaries of territory, nation, citizenship and sovereignty are coterminous.     

Exploring the future with complexity science: The emerging models

The ‘futures field’ can be divided into five major segments or futurist schools, together with their complementary but differing research methodologies and time horizons. These are generally subsumed under the terms ‘futures research’, ‘futures studies’ and ‘foresight’. Complexity science applications are outlined for each of the schools, and these provide evolving theories for futures thinking. (1) Environmental and geosciences treat the Earth and its various components as typical out-of-equilibrium systems with dissipative processes. (2) Infrastructure and socio-technological systems emerge through the diffusion of investment capital, with the endogenous transformation of the urban system. (3) Social, political and economic sciences are being reshaped away from the notion of economic equilibrium, and describe social emergence by means of agent-based models. (4) Human life, mind and information sciences are evolving with the development of complexity models in neuroscience, immune systems, epidemic modelling, social media technologies and artificial intelligence. (5) Business and management science involves examining the viability of successfully undertaking transactions in a complex adaptive system, in which the systemic structure evolves over time. Geographical information systems are integrated with agent-based modelling for corporate foresight.     

Technologies of government in public sector's networks: In search of cooperation through management control innovations

In recent years, the public sector has been the subject of a thorough reassessment in a significant number of countries. During this process of modernization, issues such as inter-organizational collaboration and managerial innovation have been progressively placed at the forefront of practice and research. In particular, a number of countries have recently re-organized their public sectors around more or less formalized networks or hybrid inter-organizational forms, which are often led by a regulatory body and governed by a cooperation agreement. The literature on inter-organizational relationships in the public sector has evolved alongside the development of such cooperation agreements and innovative forms of organizing. Nevertheless, despite the fact that networks formed by public organizations, not-for-profit organizations, and private firms provide important services to their relevant communities, limited attention has been dedicated to studying the role of management control practices within inter-organizational relationships in public organizations. This is an important gap in the existing literature that this Special Issue intends to address. For this reason, and most importantly because public sector forms of inter-organizational collaborations are likely to differ significantly from those observed in the private sector, in the first part of this Editorial we draw attention to some of the themes that characterize the management and control of inter-organizational relations in the domain of public administration. Next, we introduce the six papers which comprise this Special Issue, and we briefly illustrate how each of them enhances our understanding of the role of control systems within public sector networks. Building on the empirical evidence and theoretical arguments offered by these studies, and after a brief review on the possible alternative ways of conceptualizing the process of adopting new management practices, we point to the further research that needs to be done if we are to understand the role that management control practices play in public sector networks. In particular, we suggest that there is a need to look inside management control practices, to explore what these practices are and, how and why they enable the cooperative “ideal” to become real, as well as to stimulate or hinder opportunities for public sector managerial innovation. It is concluded that there are a number of issues yet to be explored if we are to deepen our understanding of the formal and informal mechanisms of control which are the active elements of the so-called “regulatory hybrids” in the public sector.     

Governance,tax and folk tales

This paper develops a particular narratological approach to analyse a common category of narratives: individuals’ accounts of their organization’s context and purpose. In two phases of interview research with 45 senior UK accounting professionals (tax officials, tax advisors to, and tax directors of, multinational companies) we focus on a pivotal period in the governance of UK taxation. We advocate analysing what ordinarily could be called ‘real world’ narratives about this context (‘tax tales’) as if they were folk tales. This approach draws on an influential analysis of folk tales by Propp. Our theoretical contribution is to show how features of strong or dominant plots, of the kind that structure folk tales, also help accounting professionals to make sense of this complex governance environment. This helps us understand personal projects of sense making in a context that is technically, legally and morally complex and has implications for governance, for policy, and for accounting as a professional project.     

A CEO with many messages: Comparing the ideological representations provided by different corporate reports

This study analyzes how corporate reporting can be used to reinforce particular worldviews in the ongoing discursive debate over sustainability. The use of language is compared in CEO letters from two types of disclosures: the annual and sustainability reports of two Finnish companies during 2000–2009. The analysis is based on Thompson's (1990) schema regarding the modes of ideology. Significant differences are noted; the CEO letters in the annual reports prominently use the economic discourse of growth and profitability, but they rely on the ‘well-being’ discourse in the sustainability reports. Despite the difference in discourse, by using different forms of ideological strategies, both types of disclosure serve the dominant social paradigm. The findings presented in this study highlight the need to further develop corporate sustainability reporting practices.     

Futurist networks: cases of epistemic community?

This article analyses the concept of epistemic community focusing the attention on two aspects, which contribute to define this ‘actor’: knowledge and capacity of acting under the conditions of uncertainty. The link between these two issues and the ‘nature of future studies’ is considered and the possibility of considering some organisations and institutions as future epistemic communities is explored. The case of the World Futures Studies Federation is examined in detail.In 1992, Peter Haas defined an ‘epistemic community’ as follows: “an epistemic community is a network of professionals from a variety of disciplines and backgrounds, they have a shared set of normative and principled beliefs, which provide a value-based rationale for the social action of community members; shared causal beliefs, which are derived from their analysis of practices leading or contributing to a central set of problems in their domain and which then serve as the basis for elucidating the multiple linkages between possible policy actions and desired outcomes; shared notions of validity—that is, inter-subjective, internally defined criteria for weighing and validating knowledge in the domain of their expertise; and a common policy enterprise—that is a set of common practices associated with a set of problems to which their professional competence is directed, presumably out of the conviction that human welfare will be enhanced as a consequence” [1].In ancient Greek, the term ‘episteme’ has a meaning which belongs to the philosophical sphere; ‘community’ is a concept which comes from the religious tradition and, more recently, has been the objective of sociological studies. Epistemic community links the two terms to indicate a ‘new’ and in some aspects, atypical political actor. At etymological level we already have a first sort of indication with respect to what is meant: politics as a synthesis of religion (faith), sociology (the decisions taken by policy makers have consequences on the whole society) and philosophy (intended as Weltanschaung). The German term Weltanschaung means the idea, concept or the ‘vision’ of the world and life. It is the way in which an individual or a social group considers the position of the human being in the world and the attitudes and actions they develop on the basis of a particular vision of the cosmos.In addition to this formal definition, Haas identifies other characteristics: “members of an epistemic community share inter-subjective understandings; have a shared way of knowing; have shared patterns of reasoning; have a policy project drawing on shared causal beliefs, and the use of shared discursive practices and have a shared commitment to the application and production of knowledge” [1].This definition could be analysed in several ways with particular attention to one or more of the indicated criteria. We could assume that the expression ‘possible policy actions and desired outcomes’ is to be understood as the ‘long term implications, expected, possible, probable and desired’ of a decision taken or that which will be taken, and this would already represent a linkage between the policy, the futures studies and an epistemic community; moreover, usually ‘the policy choices concern consequences, which can only be partially anticipated’ [2]. This gives rise ‘to the desire for information, which is not so much based on purely technical knowledge but rather information, which is the product of human interpretation’ [1]. Epistemic communities, national or trans-national, are one possible provider of such information.At this stage, and considering only this aspect of the whole definition, we could argue that a network of experts active in the field of future studies would represent the perfect portrait of what we are looking for: a multi-person actor able to ‘anticipate’, using knowledge, various backgrounds and expertise. To anticipate, in this context, might be specified as to understand or comprehend global and local changes. In general, futurists work within the framework of complexity and uncertainty, try to re-define problems in broader context and attempt to comprehend ‘change’ using knowledge.An example could be helpful: the change we are experiencing in Eastern European countries appears as multi-dimensional: in less than 15 years those countries have moved from a

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socialist economy (closed and planned), to a

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‘Western economy’ (the so-called market economy), to a

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technological one as a consequence of globalisation and, lastly,

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to the learning economy.

The first step (socialist economy), recalls other sectors in which the ‘ideas’ were closed and planned. The society was divided into classes and the dominant concept was ‘war’. In this context, every single action was intended as a possibility to demonstrate the points of strength of a system: sports, culture and economy were part of the battle and the vision of the future was mostly influenced by the possibility to destroy or to be destroyed. Examples of these considerations could be seen in the choice made by the USA government in its participation at Olympic Games in Moscow (1980), the USSR’s answer in 1984 (Los Angeles Olympic Games) and the proliferation of nuclear holocaust movies such as The Day After. These ideas were strongly present amongst the people of the Eastern countries, but after 1989, things changed and ‘gradually’ the new paradigms based on ‘Western values’ and, for a few, Western lifestyles, emerged. Probably these changes caused shocks in the local societies, shocks that have had consequences also in the way these societies now see their futures. The third step, the shift to a technological economy, has been faster and wider, thanks largely to the new communication technologies and the Internet. In understanding and developing alternative futures for Eastern Europe, futurists have to take account of the fact that all the three economies exist side by side—Eastern Europe does not represent one or the other economies, it is a complex mix of all the three economies. This complexity is further augmented by the fact that Eastern European societies have not had enough time to understand their present in order to be able to desire possible, alternative futures. Further, economic competitiveness is now based more and more on the capacity to develop and apply knowledge [3]. Thus, futures of Eastern Europe are a function of its capacity to develop relevant new forms of knowledge. Futurists cannot afford to ignore this connection between the knowledge and alternative futures.Thus, the concept of epistemic community and the theory of ‘knowledge economy’ have a great deal in common. If we consider that the so-called ‘decision-makers’ are (in democratic countries) elected by the people, we can argue that that section of the people able to disseminate consciousness of problems, possible solutions and long term implications, posses a form of power. Without engaging with this power, we cannot shape viable and meaningful futures.Are there any trans-national networks of expert where it is possible to identify these characteristics of an ‘embryonic’ epistemic community? In some respect this could be the case of the World Futures Studies Federation (WFSF), or of the Washington-based World Future Society (WFS) or, at regional level, of the Namur-based euroProspective or the Finland Futures Research Centre, where we have structured networks of the experts coming with different experiences, from different backgrounds, a common interest (to analyse the society from different perspective, but all future oriented), a shared task (to disseminate the use of futures studies not only as a tool but also as a way of thinking) and diversity in knowledge, which is what keeps them together. Moreover, for most of the members, the idea of knowledge economy is already their reality and the capacity to understand trends, possible (or even better) probable futures is the aim of their professional activities.If we briefly consider those organisations, we could assume that they already posses some aspects related to the concept of epistemic community: the WFS for example “strives to serve as a neutral clearinghouse for ideas about the future, membership is open and the Society includes 30,000 people in more than 80 countries from Argentina to Zimbabwe. Members come from all walks of life, they include sociologists, scientists, and educators” [4]. If the WFS’s main strength is in trans-national partnership and different backgrounds of its members, the regional experience that euroProspective is carrying out is mostly based on the construction of a European network of experts. The inter-exchange of ideas and a common ‘mission’ are the two elements, which could let us consider this organisation as futures epistemic communities. Another example, at national/regional level, is the one provided by the Finland Futures Research Centre; the link with epistemic community is offered by the activity and the nature of some projects of this institution such as ‘sustainable energy development in developing countries’, ‘Russian energy and global climate’, ‘collisions of nature and culture in transport policy’, ‘professional delphiscan, an expert system’ [5]—all of these projects or tools (delphiscan is a software) are aimed at producing a relationship between political power and future and knowledge power.There are several reasons why we cannot consider the WFSF by itself as an epistemic community. Perhaps the most important is that it does not have a direct link with the political power; neither does the Federation seek any kind of influence on public authorities or on the decision-making process. But in as much as the Federation is concerned with managing change, it could be considered as an actor able to help people and the institutions understand the on-going processes of change. In the coming years, it will probably be forced to become an epistemic community as it will be necessary to ‘represent and clarify the relation between knowledge management, ICT usage and experts in futures studies as mediators between the complexity of political decision and the tendency of institutions to became advanced learning organisation’ [6] and [7].We also need to study the role the futures studies can play in clarifying those ‘shadow zones’ between the political power and the complexity of the decision-making processes. In this respect, it has to be underlined that the demand for the expert advice is a common phenomenon in policy-making processes, at local, national and international level. All this processes have a concrete objective, which would offer the possibility to exploit the added value of a ‘federation intended as a sort of epistemic community’: the credibility of the futures studies and, consequentially, the credibility of the experts active in this field, depends on this. The debate and the progress of these considerations should be developed in a multi-disciplinary and trans-disciplinary way with respect to several subjects and research areas, but this is only a logical consequence of the ‘nature and the different backgrounds’ already represented in the Federation.A theme (which emerged during the conference held in Brasov), which allows us to identify a relationship between an epistemic community and the social needs is globalisation. While globalisation is difficult to pin down, it is quite evident that we are living through a phase of transition. But as futurists and a potential epistemic community, our goal ought to be to develop an understanding of, and perspectives on, post-globalisation societies. This suggests that we need to identify the relationships between an epistemic community, the futures studies and the organisations active in this field such as WFSF and euroProspective.The analytical tools offered by the concept of epistemic community seem appropriate under the current prevailing conditions of uncertainty and ignorance. Understanding uncertainty and bringing multi-faceted expertise and knowledge to analyse difficult problems and propose future solutions are the two fundamental characteristics of futurists. The constitution of a network of experts coming from different backgrounds is already a reality inside the Federation but, at the moment, there is no linkage with the traditional and democratic forms of power. To become an active epistemic community, the WFSF has to realise its potential and develop these much needed linkages.     

The office: The weakness of numbers and the production of non-authority

It often seems to be taken for granted that numbers produce effects and that practices of accounting enhance authority. This also goes for accounting and the environment. This paper shares this belief and argues that practices of accounting have been a crucial technology for taking nature or ‘the environment’ into account in the post-war era. Nevertheless, the ‘constitutive turn’ in the studies of accounting should not tempt us to leave unexplored the limitation of accounting practices and the inabilities to govern by numbers. With a point of departure in a pollution control agency, the paper explores the making of a non-authoritative office. It points to the emergence of what is labelled ‘accounting intimacy’ rather than the exertion of government at a distance. The paper also points to the ways in which the agency, rather than building a separate and distinct authority, came to reproduce the actor subjected to being governed, i.e., the polluting factory, within its own office. The author argues that this can be related to the investment in a shared ‘technical interest’ and the belief that the right (emission) number in itself would be sufficient to move the factory. The paper then explores the conditions for which numbers nevertheless came to have effects. The argument is that this should be seen as inextricably linked to the emergence of an ‘interesting object’, i.e., ‘the environment’ and an environmental interest, within the office. Thus, we need to pay attention to the formation of interests, and as accounting scholars turn to ‘the environment’, the latter should not be taken for granted.     

The localisation of a global management control system

This study examines how the management control system designed at the head office of an increasingly globalised hotel chain was enacted within one of its sub-units; a joint venture operating in the hospitality industry in Portugal. We found that the practices which comprised the global management control system were reproduced within this joint venture. Yet, at the same time, its managers made the global system ‘work’ for them, thereby producing variety. Albeit our findings are in line with Barrett, Cooper, and Jamal’s (2005) study, which was inspired by [Giddens, 1990] and [Giddens, 1991], we interpret them somewhat differently as we draw on the work of [Robertson, 1992] and [Robertson, 1995]. We view localisation as a process through which heterogeneous practices can emerge to facilitate the homogenising tendencies of globalisation by complementing, rather than undermining or opposing, it. As a result, the local can differentiate itself from the global. Also, by linking our findings to the notion of situated functionality in Ahrens and Chapman (2007), we argue that this heterogeneity can be produced when organisational members, whatever their level in the organisation, seek to achieve both the corporate and their own specific objectives.     

Scenarios based on sustainability discourses: Constructing alternative consumption and consumer perspectives

This paper describes a research based scenario project on sustainable consumption in Belgium. In the Consentsus project a scenario method was developed and tested by the research team to assess scenarios both as learning and participation tools for sustainable consumption. By using a decomposition analysis a solid ground was laid to adequately summarize three guiding principles on how to reach a (more) sustainable consumption: eco-efficiency, de-commodification and sufficiency. These ‘pure’ strategies – showing significant similarities with concrete discourses – were then translated into a participative process: two expert-driven workshops and interim research yielded three future images of food consumption as well as indications on their boundary conditions. These three images reflect significantly diverging approaches on how to organize practices related to food consumption. This structural diversity allowed us to address an archetypical consumer, i.e. a generalized consumer based on the specificities of the scenarios. These consumer perspectives do not aim at indicating real (even potential) groups, but aim at illustrating how the environment of interactions around the consumer fundamentally changes throughout the three sustainability discourses. It is argued that thinking through alternative modes of consumption is of importance to support and elucidate debate in governance arenas that address transitions towards a more sustainable consumption.     

The happy story of small business financing

We examine two data sets, one from the UK (n = 15,750) and one from the US (n = 3239), to show that SME financial behaviour demonstrates substantial financial contentment, or ‘happiness’. We find fewer than 10% of the UK firms seek significant growth and only 1.32% of US firms list a shortage of capital other than working capital as a problem. Financial performance indicators (growth, return on assets, profit margin) were not found to be determinants of SME financing activities, as might be expected in a ‘rational’ risk–return environment. Younger and less educated SME owners more actively use external financing – even though more education reduces the fear of loan denial – while older and more educated (‘wiser’) SME owners are found to be being less likely to seek or use external financing. The contentment hypothesis for SME financing also extends to high-growth firms in that we show that they participate more in the loan markets than low-growth firms. By way of contrast to the finance gap hypothesis, the contentment hypothesis observes the importance of social networks (connections) [for finance] and confirms the ‘connections – happiness’ linkage in the literature on happiness while doubting the theoretical suitability of Jensen and Meckling [Jensen, M., Meckling, W., 1976. Theory of the firm: Managerial behavior, agency costs, and ownership structure. Journal of Financial Economics 3, 305–360.] base-case analysis for SMEs.