Push or pull? Identifying rock climbing tourists' motivations

The aims of this research are to clarify the motivations of rock climbing tourists by using a push and pull framework and to investigate the relationship between tourist motivation and overall satisfaction. In a survey of 473 rock climbing tourists in the Geyikbayırı region in Antalya, Turkey, the most important push motivations were identified as ‘physical setting’ and ‘challenge’, while ‘climbing novelty seeking’ and ‘climbing tourism infrastructure’ were the most important pull motivations. Furthermore, the findings of this study indicated that overall satisfaction of rock climbers can be determined by their push and pull motivations. The results also showed that motivations of rock climbers differ according to their experience levels. The paper ends with theoretical contributions of the study and its managerial implications.     

Not such smart tourism? The concept of e-lienation

The concept of alienation was adapted to tourism by MacCannell who identified it as a key feature of modernity and a strong driver of tourism where tourists seek to reconnect to authentic places and selves. Meanwhile the post-modern world has witnessed a revolution in Information and Communication Technology (ICT) especially in the realm of smart tourism where its advocates talk eagerly of the internet of everything. Such a totalising prospect demands serious review and this article fills a critical gap by conceptualising the idea of e-lienation as a specific form of alienation in ICT-enabled tourism. It combines philosophic questions of meaning, sociological theory and empirical research to demonstrate the meanings of e-lienation, its dimensions, causes, consequences and strategies of resistance.     

Virtual reality: Applications and implications for tourism

Virtual reality (VR) offers tourism many useful applications that deserve greater attention from tourism researchers and professionals. As VR technology continues to evolve, the number and significance of such applications undoubtedly will increase. Planning and management, marketing, entertainment, education, accessibility, and heritage preservation are six areas of tourism in which VR may prove particularly valuable. Part of VR's possible utility as a preservation tool derives from its potential to create virtual experiences that tourists may accept as substitutes for real visitation to threatened sites. However, the acceptance of such substitutes will be determined by a tourist's attitudes toward authenticity and his or her motivations and constraints. As VR is further integrated into the tourism sector new questions and challenges clearly will emerge. The sector will benefit from future research into the topics that are discussed and numerous suggestions for future research are presented.     

Souvenir sellers and perceptions of authenticity – The retailers of Hội An,Vietnam

Authenticity has long been a theme within the tourism literature, but relatively little has been written about the attitudes of souvenir retailers. This paper, based on a combination of case study and micro-ethnographic approaches, reports findings derived from interviews with 25 souvenir retailers in the UNESCO World Heritage site of Hoi An, Vietnam. It uses a thematic and content analysis aided by the use of textual analysis software to identify dichotomous yet holistic perceptions on the part of the retailers. They seek to sell souvenirs perceived as authentic of Hoi An, yet source both nationally and locally. The items are thus representative of Hoi An and Vietnam, and these attitudes can be justified by an appeal to the past trading heritage of the ancient city. The retailers also perceive tourists as potential ‘prosumers’ who create their own experiential authenticity.     

A consumer-based model of authenticity: An oxymoron or the foundation of cultural heritage marketing?

This study examines the relevance and conceptualizations of the authenticity concept in cultural tourism from the managerial standpoint. We propose a consumer-based model in which authenticity is a key mediating construct between cultural motivation and loyalty. The model is empirically examined by means of a survey conducted on 25 Romanesque heritage sites in four European countries. A confirmatory factor analysis and structural equation modeling were performed using LISREL 8.72. The results indicate that cultural motivation is an important antecedent of both object-based and existential authenticity, which in turn influence tourist loyalty. Theoretical, managerial and marketing implications of authenticity are discussed, showing that the consumer-based perspective can transcend some 'irreconcilable tensions' related to this concept.     

Socio-spatial authenticity at co-created music festivals

From the early days of hippie counter-culture, music festivals have been an important part of the British summer. Today they are commercialised offerings without the counter-cultural discourse of earlier times. Drawing on participant observation, interviews and focus groups conducted at a rock festival and a smaller boutique festival, the paper examines how their design, organisation and management are co-created with participants to produce authentic experiences. The paper contributes to research on authenticity in tourism by examining how authenticity emerges and is experienced in such co-created commercial settings. It presents the importance that the socio-spatial plays in authenticity experiences and how socio-spatial experience and engagement can also be recognised as a form of aura.     

Authentic dining experiences in ethnic theme restaurants

The literature on ethnic theme restaurants has already shown that patrons of such restaurants often wish to experience authentic ethnic culture, and customer satisfaction correlates with authenticity. This study examines the relationship between importance and performance of perceptions of authentic dining experiences in ethnic theme restaurants, and attempts to verify the influence of authentic dining experiences on repurchase intention in ethnic theme restaurants. After designing questionnaire content and sampling, this study obtained 538 samples. The analytical results show that authentic dining experiences effectively indicate customer repurchase intention. This study thus concludes that to attract more customers, ethnic theme restaurants should improve their service, settings, and food to provide customers a more authentic dining experience.     

The experiences of long distance walking: A case study of the West Highland Way in Scotland

This study sets out to understand the dynamics of the experience of long distance walking, a topic that has not been explored to a great extent. Previous work in outdoor recreation has indicated that an experience is dynamic, being both multi-phasic and emergent. Holidays are accepted to be the multiple expressions of only a few motives. Focussing on one activity, long distance walking, attention is shifted to differences in, and influences on, the eventual experience. This includes a period of anticipation. With reference to the West Highland Way in Scotland, the latter is assessed through an a priori, self-completion questionnaire. The individual, day-by-day experience of walking the route is captured using a relatively new research method of a real-time, in situ diary questionnaire. Overall, it has been suggested that an on-site experience involves an exit phase, where the participants prepare to leave the holiday situation. Rather than decreasing in intensity, however, the enjoyment of the long distance walking experience finishes on an upward trend.     

Understanding leisure travel motivations of travelers with acquired mobility impairments

The purpose of the study was to understand what motivated people with mobility impairments to travel frequently. Two focus groups were conducted and results were analyzed in light of Crompton’s (1979) push/pull conceptual framework exploring pleasure travel motivation. Results showed that although travelers with acquired mobility impairments shared many similar motives with travelers not identified as having mobility impairments, they also had unique motivations including “Independence”, “The Desire of Being in a Natural Environment”, “Adventure/Risk”, “Do It Today”, and “Accessibility.” Findings and limitations of the study are discussed and implications of the results are suggested.     

A structural model of host authenticity

Authenticity is significant for all modern peoples, including hosts. Hosts have the right to make their own interpretation of authenticity. The model that we constructed explains the process of hosts’ authentication through structural analysis of the antecedents and consequences of hosts’ authentic experiences. The effects of personal economic benefits are indirect and hidden, with personal emotional benefits being the key factor that mediates the conflict between economic benefits and authenticity. The model explains the complex but delicate mechanism of how hosts balance their dual demands, ‘benefits from tourism’ and ‘authentic culture’. When hosts use support for tourism as power to obtain hegemony over authenticity, they focus only on objective authenticity, which also implies ethnic tourism has become superficial in China.