昂贵的奥运旅游

离8月8日奥运会开幕仅剩短短的几十天了,奥运观战旅游也进入了实质性阶段。然而,意欲赴京的中外游客却不得不面对这样一个尴尬的事实:奥运期间,从星级酒店、经济型酒店到酒店式公寓甚或是民宅,各种住宿设施均面临全面涨价的态势。     

中国旅游研究的多维视野--对国内与国外相关文献的评述

本文通过对大量英文和中文文献的检索和分析，以几个重要的主题作为阐述的基本框架。比较全面地分析了中国本土学者、外国学者以及旅居国外的中国学者对中国旅游问题的研究成果和基本观点，并对旅游研究过程中所呈现的基本趋势进行了讨论。通过这个分析，使国内同行得以一窥中国旅游问题在世界旅游论坛上被关注的程度，以及了解中国旅游研究与国外旅游研究的差别。本文提供的大量英文文献，也是相关研究领域的重要学术线索。     

与亚太共建辉煌——亚太大厦写字楼招商火热进行中

在北京建国门和CBD两大商圈交汇地带,紧邻二环路坐落着一座融中国传统风格和西方建筑特色于一体的漂亮建筑,这就是亚太大厦,一家中外合资兴建的高规格涉外商务会所,由亚太公寓和写字楼两部分组成,集办公、家住、餐饮、娱乐、健身于一体,方寸之间,尽享商务的便捷、生活的舒适,以及休闲的快乐。亚太公寓提倡“家”的概念,自1990年以来,一直致力于为驻京的欧美客人提供商住两宜的商务居所,120套高档公寓配备齐全的家具、厨房设备以及周到的酒店式服务,令您在工作之余,享受温馨的家居生活。     

从体验视角看旅游的本质及旅游学科体系的构建

自从马里奥蒂首次从经济学角度对旅游现象作了系统的剖析和论证迄今已近百年,学术界对旅游本质的认识,依然呈现“诸家学说,百花齐放”的局面,严重影响了旅游学科的建构和旅游教育的发展。本文通过理性分析和比较分析两种途径来理解旅游的本质,并由此认为旅游研究应采纳从心理学视角进去,从地理学、社会学和经济学等其他学科的视角出来。整个研究的切入点应该是旅游体验。也就是说,旅游研究应该以体验作为基本视角。最后,本文以此为根基,构筑了旅游学科的基本框架。     

影视旅游形成、发展机制研究——以山西乔家大院为例

影视作品与旅游业存在着密切的联系。本文全面总结了影视旅游的形式及特征，并在此基础上，对影视旅游作了界定。进一步分析影视旅游的旅游动机，分析了影视旅游对我国旅游业发展的影响，指出影视旅游中值得乡村旅游、体验旅游和旅游宣传借鉴的元素。     

探析旅游卫星账户（TSA）的基本思想

本文陈述了旅游卫星账户(TSA)方法作为国家账户体系有机延伸的基本内涵，描述了TSA框架之内旅游、旅游商品、旅游业等概念的定义与范围，介绍了国家账户体系的相关内容与TSA之间的关系，结合加拿大TSA方法用于旅游经济影响分析的实例，对中国的情况给出建议。     

2010年上海世博会旅游发展潜力的效应分析

本文从世博会的基本情况入手，首先对20lO年上海世博会的潜力效应、增量效应、洲际和洲内竞争效应进行了分析。并从管理体制、市场运作、会展立法、人力资源等说明了上海世博会的负面效应，针对此提出了解决对策。     

一个值得去大力开发的旅游市场——关于浙江省农村旅游市场情况的调查报告

目前，旅行社在城市旅游市场上的竞争已白热化，发掘并开辟新的旅游市场或者说作市场细分既能满足潜在旅游消费群体或旅游者的需要，又能为旅行社带来一个崭新的天地。那么，占我国总人口70％的农村居民对旅游这种新的生活方式持何态度，作何追求呢?本文通过调查，以浙江农村为例，用翔实的数据，科学的分析，描绘出了农村旅游市场的前景；并从旅游广告、旅游产品、旅行社在农村的形象的树立等多方面为旅行社作了点拨。     

中国出境旅游变动趋势分析

为了把握中国作为新兴的全球旅游业重要出境客源地的发展前景和变动趋势，本文从出境旅游市场发展规模、决策类型和价格影响、目的地偏好、旅游方式、消费能力等方面作了详细的分析，并提出了相应建议。     

中国旅游网站电子商务产品与服务分析

本文从电子商务的理论角度出发，从交易维、信息维的角度对旅游电子商务的产品和服务进行划分，并依此深入统计调查了目前中国旅游网站各类电子商务产品与服务开展的情况。同时就其中典型的在线旅游产品和服务与典型的线下产品服务作了对比统计。从而对中国旅游电子商务的开展程度作出结论。     

The self-catering accommodation market: A review of electronic and other sources

This paper contributes to a better understanding the self-catering accommodation sector by considering its nature and scope within Scotland, the UK and the international context. It reviews the available literature search and also presents an exhaustive search of the Internet. The term “self catering accommodation” typically refers to cottages and holiday flats, but also may include larger premises as well as mobile units such as boats. Student accommodation comes into this category, as do serviced apartments for business use. Self-catered accommodation is widely used for activity holidays, and courses for outward-bound or country pursuits. The sector is considered in terms of economic impact, ownership, and mode of use, and an analysis of the market shows that it has grown and changed rapidly since the 1980s driven by changes in the economy and advances in technology. During the same period demand has increased due to demographic, economic and lifestyle changes, the predominant segments being older and middle-aged customers and young couples without children. The growth of short break holidays and a growing interest in country pursuits and activity holidays favour the self-catering sector.     

Shanghai's service apartments: Product,pricing and competition

In 1998, a total of 18 existing service apartments have been identified in Shanghai, with about a third being luxurious service apartments. The majority of the service apartments were built within the last two years. A luxurious service apartment provides hotel‐like facilities, coupled with a home‐away‐from‐home atmosphere for long‐stay guests. Typically, comprised of one or more, bedrooms, a kitchen equipped with all conceivable household appliances and many other conveniences, guests also enjoy housekeeping and laundry service packages. Shanghai, with a population of over 15 million, has made great progress in its modernization efforts, and is fast catching up to become a financial center of Asia. The foreign investors, expatriate personnel and their families constitute the potential demand for luxurious service apartment as a major type of lodging facilities in Shanghai. This paper presents a research study to identify the marketing strategies of luxurious service apartments in Shanghai. To uncover the characteristics of their operations and their clients, two surveys are conducted, one on the existing service apartments and the other on their users.     

A heritage ‘trailscape’: tracking the exploits of historical figures – an Australian case study

ABSTRACT

One of the many distinct problems encountered in tracking the exploits of historical figures such as folk heroes – especially in their guise as tourist icons – is engagement, not only with the principal routes and trails taken by them, but also with the minor pathways and the many small-scale rural settlements, meeting grounds, base camps, and replenishment stopovers which serviced their lifestyle. An aggregation of these trails and servicing points would contribute significantly to determining, firstly, the regional operational areas of such folk heroes (including highwaymen, outlaws, social bandits, and bushrangers) and secondly, a potential pattern for history-linked and heritage-based regional tourism. It is likely that in responding to the meanderings of the folk hero, the spatial pattern would conform more to the idea of a ‘themescape’ than to other linear-like configurations, and the outcome could be envisaged and interpreted as a ‘trailscape’. Using as a case study the story of the Australian folk hero Edward (Ned) Kelly, this paper experiments with ‘ways of looking at the evidence’ and of interpreting and engaging with the ‘trailscape’ which is a hallmark of the overlapping spheres and clusters of the hero’s activities.     

Effects of location on Airbnb apartment pricing in Málaga

The relatively recent social movement known as the “sharing economy” is becoming increasingly visible in online peer-to-peer platforms. One such platform is Airbnb; an accommodation marketplace which provides access to tourist accommodation. These platforms are having an important social and economic impact on tourist destinations such as Málaga, Spain. This paper presents a spatial econometric hedonic model that explains the pricing strategy of Airbnb tourist apartments in Málaga using factors such as host, guest, structural characteristics, and location. In relation to locational factors, the model in this study confirms the impact of spatial spillover effects, accessibility to certain amenities, traffic noise, walkability, and the ethnicity of residents in the neighborhood where the listing is located.     

Heritage as a motivation for four-wheel-drive tourism in desert Australia

Desert Australia is a vast, largely unpopulated area serviced by few roads. In recent years, tourism has been identified as an industry that has some potential to generate employment and investment opportunities in the region. Because of the distances involved and the largely unsealed road network that radiates off the main north-south highway much of the region is inaccessible to conventional vehicles. As a consequence, interest in four-wheel-drive (4WD) tourism has grown and a number of desert regions have identified this group as a potential market that could be further developed. One of the experiences that is associated with parts of desert Australia is its heritage values, both natural and built. This paper explores the role of heritage as a motivation to travel to desert Australia by four-wheel-drivers and the subsequent proportion of visitor expenditure that can be attributed to heritage tourism consumption. It concludes that while heritage is just one of many components of a 4WD trip, there may be substantial potential for increasing its economic contribution.     

Price and RevPAR determinants of Airbnb listings: Convergent and divergent evidence

This paper explores the performance determinants of Airbnb listings, analyzing three research questions. First, the study investigates the different effects generated by the antecedents on price and revenue; second, it ranks different groups of variables; third, it distinguishes between private rooms and entire homes or apartments. These research questions are addressed by analyzing Airbnb listings in Milan, a business city where the sharing economy is growing fast. In particular, the study will use the monthly data of all Airbnb listings in Milan recorded by AirDNA during the period from November 2014 to June 2019, which consists of 323,184 total observations. Some hedonic price models are calculated, adding the Shapley value approach. Empirical findings show some important differences between price and revenue determinants. Furthermore, listing type and size, along with location and seasonality, are by far the most important factors that explain performance differentials among Airbnb properties.     

Marketing timeshare in Singapore: An analysis of potential customers and present owners

Timeshare has gained recognition and acceptance in many Asian countries in recent years, but is relatively slow in gaining momentum in Singapore. Timesharing is a type of real estate ownership, which may include hotels, resorts, holiday villas, apartments and more, whereby ownership is split among individuals on the basis of time. This paper presents a study on the attitude of potential consumers on timeshare, and to investigate the current satisfaction level of timeshare owners in Singapore. Two questionnaires were designed to survey the attitude of potential consumers and the timeshare owners. The findings showed that potential consumers’ perception of timeshare is generally negative in Singapore. The main reasons for this negative perception include undesirable sales tactics used in the industry and negative media coverage which tainted the image of the industry. Developers should provide facilities at the resorts to help timeshare owners achieve their desire for rest and relaxation, amongst other reasons.     

Understanding second home owners who do not rent—Insights on the proprietors of self-catered accommodation

The objective of this study was to understand the actual self-concept and the concept of second homes as well as the behaviour of second home owners who do not let their properties. Low utilisation of these homes and apartments by the owners has led to heavy economic and social costs. So far, academic research has strongly focused on (1) quantity and quality of second homes (rented and non-rented), (2) on distribution systems and intermediaries as well as (3) on holiday home customers. However, research on the owners themselves has been scarce and sketchy. Using a self administrated questionnaire for the collection of the data and the following discriminant analysis, lifestyle patterns were discovered. Results from 1045 non-renters in the Alpenarena area of Switzerland, indicate that the level of letting of second homes depends on when the second home was purchased and on the owner's age. Owners’ self-concepts and concepts of their second homes also varied with age. The findings are used to suggest strategies and incentives to encourage owners to let second homes.     

Domestic tourism in FRG : Trends and problems

Participation on tourism of the population of the Federal Republic of Germany (FRG) has enormously increased. Domestic tourism, however, stagnates. The German tourist regions have to expect a significant decrease in visitors, since an increasing segment of the German holiday-makers (now two thirds) travels abroad. The German domestic tourism providers and vacation travel organizers have not yet fully realized the new trends in the travel behavior. The unfavorable trend can only be met through a continually increasing supply with vacation homes and apartments. Moreover, the various resort towns need to join regional tourism associations which are able to achieve a more effective regional marketing for smaller tourist regions. Preparations for the establishment of regional tourism associations and programs for a subsidization of regional marketing plans are imminent.     

乡村旅游发展中存在问题的解析

文章在分析总结现有研究成果关于乡村旅游发展中存在问题的基础上,根据问题的关联性,把乡村旅游发展中的问题分为思想认识、利益分配、生产过程以及产品与效益4个方面.并提出依据问题的关联性和发生脉络,抓住根本与核心问题,按4个步骤逐一解决乡村旅游发展中的问题.