Nonprofit organisations,management and marketing strategies for survival: The case of philharmonic bands

Philharmonic bands, as nonprofit organizations (NPO's), need to adopt a perception of themselves as self‐sustaining systems and implement a viable business plan that plausibly demonstrates how the organisation can deliver products and services valued by its surrounding environment and thereby obtain the resources necessary for growth and sustainability. There is a gap in the literature, especially in the field of philharmonic marketing. Therefore, this study seeks to contribute towards boosting knowledge about marketing in the philharmonic band sector, leading to continued research in this artistic field that has so often proven crucial to community development. It seeks specifically to analyse strategies for capturing and maintaining the loyalty of potential musicians as well as the tools deployed by entities to promote and stage their activities and attract audiences, sponsors and services. This research adopted qualitative methodology with information being collected through a questionnaire with open questions sent by email to a selected sample of 200 philharmonic bands in Portugal. The results indicate that philharmonic bands currently find it more difficult to attract members, the attraction process has become more demanding and so they must become more efficient in this task. This analysis found similarities in the strategies applied by philharmonic bands to capture resources and for promotion, particularly focusing on potential musicians, resources, audiences and investors.     

The sustainability of Portuguese fiscal policy from a historical perspective

This paper analyses the sustainability of Portuguese public finances, making use of a long dataset with more than a full century of observations. The use of such a long dataset is appropriate because both the unit root and co-integration tests on which the sustainability testing procedure is based require a long period of data. We find considerable evidence in favor of sustainability for the 1903–2003 period which is not, however, maintained for the more recent 1975–2003 period, as it is characterized by the largest GDP deficit ratios of our sample. This latter period appears to signal a shift to an unsustainable path in Portuguese fiscal policy. Hence, our results suggest that fiscal consolidation efforts must, in fact, be continued in Portugal.Paper presented at the 2004 CESifo-LBI Conference on “Sustainability of Public Debt”, October 22–23 2004, Munich.     

Participation in Workplace Pension Schemes and the Effect of Provision: Evidence from the United Kingdom*

This study investigates the effect of public policies enforcing workplace pension plan provision on participation rates. Using British data covering almost two decades (1992–2009), I identify the potential opt‐in rate among private sector workers who have not been offered a workplace pension plan, had they been offered the opportunity to join such a saving scheme. I find that universal provision of workplace pension schemes alone could generate a major impact on pension coverage.     

Business Cycle Comovement and Labor Market Institutions: An Empirical Investigation

This paper examines the empirical link between labor market institutions and international business cycle synchronization. Using a data panel of 20 OECD countries over the 1964–2003 period, we evaluate how cross‐country labor market heterogeneity affects business cycle comovement. Our estimation strategy controls for a large set of possible factors influencing cross‐country GDP correlation, which allows a comparison of our results with those found in previous studies. We find that bilateral trade, trade similarity, monetary and fiscal convergence, as well as EMU membership lead to more synchronized cycles. Our results show that labor market regulations affect the extent of business cycle synchronization. Disparities in employment protection laws and direct taxation tend to lower international comovement while divergence in union density, unemployment benefits, and indirect taxation enhance cross‐country correlations. The level of labor market regulations also matters. Heavier employment taxes are found to raise GDP comovement.     

Customer satisfaction study via a latent segment model

The aim of this study is to apply a new conceptual model, and a new technique as an approach to the modelling of customers’ satisfaction, and to develop an overall satisfaction index (OSI). This study evaluates customers’ satisfaction of a certain public organization service, and argues that in order to estimate the global customers’ satisfaction measure we must appeal to methodologies recognizing that satisfaction must be understood as a latent variable, quantified through multiple indicators. Thus, it is natural that we consider the latent segment models (LSM) approach to proceed to the evaluation of customer's service satisfaction. As a result of these models estimation, we selected a three latent segment model, that is to say, the latent variable customer satisfaction has three classes: segment 1, with 50.4 percent of the customers, that represents “The Very Satisfied”, for those to whom everything is very well in the organization service; a segment 2, with 33.4 percent of the customers, representative of the “The Well Satisfied”, not totally satisfied with the quality of the organization, and a segment 3, with 16.2 percent of the customers, “Satisfaction Demanders”, thinking that organizational quality can be improved. Finally, we developed an overall satisfaction index which is important to show how the company as a whole is performing.     

Playing Cournot although they shouldn’t

Summary. In this note, we experimentally investigate the extended game with action commitment in a Cournot duopoly with asymmetric cost. Risk dominance considerations allow to select a unique equilibrium in which the low-cost firm is the Stackelberg leader. The data, however, do not support the theory as simultaneous-move play is modal. Average output choices are in line with the Cournot equilibrium. This suggests that Cournot is a much more robust predictor for competition in markets than theory suggests.Received: 14 October 2002, Revised: 1 December 2003, JEL Classification Numbers: C72, C92, D43. Correspondence to: Hans-Theo Normann     

International Joseph A. Schumpeter Society 10th ISS Conference

Announcement

International Joseph A. Schumpeter Society 10th ISS ConferenceInnovation, Industrial Dynamics and Structural Transformation: Schumpeterian Legacies, Università Bocconi, Milan, 9-12 June 2004     

Nuevo Latino: Rebranding Latin American Cuisine

Nuevo Latino Cuisine invites diners to experience the vertigo of consuming a reinvented version of traditional Latin American food while enjoying a cosmopolitan atmosphere at sophisticated restaurants. Using “border thinking” and critical ethnography, this paper discusses how the restaurant industry in the US reproduces colonial desire by aestheticizing and commodifying traditional meals. This article assesses the rebranding of Latin American Cuisine as a fashionable consumer trend where identity, class, and cultural representations are resignified through consumption practices. The central issue guiding this research consists of identifying the rationales and strategies used by the restaurant industry when rebranding Latin American cuisine. Understanding Nuevo Latino at the intersection of hybrid cultural forms, cosmopolitanism, and the power structures of market forces in late capitalistic societies is fundamental to assessing the colonization of lifeworlds by the economic system, which imposes an alternative process of subjection and subjectivation through consumption.