The Role of Fashion Brand Authenticity in Product Management: A Holistic Marketing Approach

This study explores the multidimensional construct of brand authenticity and the effect of each component on brand attachment, brand commitment, and brand loyalty by focusing on fashion brands in sporting goods. For this study, two global sports brands, Nike and Adidas, were selected, and brand stimuli (cartoons with scenarios) were designed based on a qualitative analysis of brand cases. A total of 207 usable responses were obtained from Korean consumers who had purchased the selected brands. The findings show that fashion brand authenticity consisted of seven factors: authority, fashionability, consistency, innovativeness, sustainability, origin, and heritage. Of these factors, authority, fashionability, innovativeness, and sustainability were significant predictors of brand attachment, and authority, consistency, and innovativeness were significant predictors of brand loyalty. There were differences in the effects of brand authenticity on brand attachment and brand commitment between Nike and Adidas. From a managerial and holistic marketing perspective, implications are suggested regarding the importance of managing brand authenticity in product innovation and management approaches.     

Aligning the Mindset and Capabilities within a Business Network for Successful Adoption of Smart Services

This paper explores the synchronized change of mindset and capability within a business network that is driven by the adoption and provision of smart services. The research is implemented as an empirical multi‐case study, and the primary data include interviews and observations in seven globally operating firms. The findings identify two categories of barriers and three categories of alignment needs to successful adoption of smart services. The study combines the institutional theory and dynamic capability perspectives to make three main contributions to the research of service innovation for an improved understanding of the determinants of successful field‐level adoption of smart services. The results show that firms need to align the change of logic and capabilities within the organization and the business network to succeed in the adoption of smart services.     

Finland’s great depression of the 1990s: Lessons about financial reform based on econometric macro evidence

The paper re‐examines the Finnish Great Depression of the 1990s, based on an open macro model, with specific dummy variables to identify the initial effects of liberalized financial markets and capital mobility, and of the Russian trade collapse. It is shown that the explosive credit expansion resulting from the simultaneous liberalization of the financial markets and international capital movements in 1986 has played the most important role in explaining the uncontrolled growth and the subsequent depression in 1989 in real economic activity in Finland. Their effects were strengthened by a vicious circle between the financial and asset markets. The Russian trade collapse in 1991 had a smaller partial effect on economic activity than did any other explanatory variable. The results suggest that some of the present day problems in the euro area, especially those occurring post‐2008 in the “Club Med” countries, are very alarming. In many cases, they are results of expansionary policies based on unsustainable capital imports, made possible by the introduction of the euro, and the consequences resemble in many ways those during the 1990s Great Depression period in Finland.     

Affective conflict and identification of knowledge sources in MNE teams

How does affective conflict influence identification of knowledge sources in MNE teams? We apply social exchange theory and consider the effect of two types of affective interpersonal conflict: relational tension and self-interest on identification of knowledge sources in MNE teams. We further analyse how these effects are related to geographic and nationality differences. We test our hypotheses with a field study of 1181 dyadic interactions between 160 members within 40 MNE teams engaged in product innovation, human resources, and operational improvement in three large diversified MNEs. We find that affective conflict has a direct negative relationship to identification of knowledge sources in MNE teams. This relationship is further negatively moderated by geographic differences and nationality differences. Our study contributes to theoretical and empirical micro-foundations of conflict and identification of knowledge sources in MNE teams.     

Conversational use of genres in managerial meetings

This article addresses the question of how the concept of genre, defined as a linguistically realized activity type, can be applied to the study of organizational discourse. In particular, the authors show how and for what practical purposes managers invoke genres in meetings. The data of the study consist of video-recorded company-internal meetings and the methodology is based on ethnomethodological conversation analysis. In the empirical analysis the authors show how genres are used as resources for joint understanding and for conducting a particular conversational action in a meeting, namely proposing a solution to a problem. The study highlights the importance of genre knowledge in managerial meetings and the practical nature of this knowledge.     

Economic and Industrial Policy Transformations in Finland

Finland represents a good example of how knowledge can become the driving force in economic transformation. Finland tops various competitiveness rankings and has been listed number one in the OECD’s PISA studies on young people’s learning skills and educational attainment. This paper discusses the role that industrial policy has played in these developments, looking explicitly on recent shifts in policy thinking and implementation. We focus on the emergence of new industrial policies in the early 1990s, the main policy initiatives and measures, and present their broader organizational landscape. We conclude with an assessment of these policies and the future challenges.     

The environment in an ‘information society’: A transition stage towards more sustainable development?

Social scientists and futurists have suggested that societal development is advancing to a novel stage, to an ‘information society’. However, the crucial qualifiers of this ‘new’ society are ambiguous. Furthermore, environmental goals have created new challenges for information society studies. This paper examines the interaction and dynamics between the information society and sustainable development, which most often manifest themselves as competing scientific and socio-political discourses. On the one hand, there is the potential for reducing the stress on the environment: the emergence of information technologies and services can lead to a dematerialisation of production and immaterialisation of consumption. On the other hand, there are risks: positive environmental effects might be overcome by the ‘rebound effect’ caused by excessive economic growth. It is concluded that further theoretical and empirical studies are needed in order to examine the complex and contradictory relationship between the information society and environmental issues.     

The Secretary Problem Revisited - The Group Decision-Making Perspective

We consider a decision situation where there is an initial set of alternatives that may be augmented, a variant of the problem known in the literature as the "secretary problem". We focus the discussion on the special case of group decision-making, where a group or committee is charged with the responsibility of negotiating the decision. We investigate situations of explicitly stated (multiple) criteria and the simpler situation of no such stated criteria. The former case includes the congenial, the mixed, and the uncongenial cases, where the individuals agree on the direction of all, some, or none of the criteria, respectively. We offer a framework within which a group of individuals can be supported in such a decision process. In the case of explicit criteria, we provide the decision-makers with probability information of the likelihood of finding more preferred alternatives provided the initial set of alternatives is expanded. The framework is tested using a simulated real-world choice situation.     

Labour taxation,job creation and job destruction—Focusing on the role of wage setting

We study the effects of labour taxation in a search equilibrium model with endogenous job destruction, embedding three alternative models of wage setting: Nash bargain, monopoly union and efficiency wages. Tax policy implications vary considerably depending on the wage setting model and indexation of unemployment benefits. If wage setting is based on bargaining, a pure increase in the tax progression reduces unemployment, improves the relative position of low-income workers and facilitates the emergence of low-productivity jobs. However, this comes at the cost of reduced efficiency partly owing to lower average productivity. JEL Code J30, J51, J64, H24