Funding Pain: Bedouin Women and Political Economy in the Naqab/Negev

ABSTRACT

This contribution focuses on the experiences and voices of Palestinian Bedouin women surviving and challenging Israeli colonial policies while residing in their own land and, in particular, the Bedouin women of the Naqab living in unrecognized villages. Through interviews and focus groups, this study learns from and engages with the voices of Palestinian Bedouin women because colonized women's criticisms of the political economic apparatus are seldom invoked to influence policy. Exploring these women's voices offers an opportunity to examine the political economy of their unrecognized, officially nonexistent villages and homes and to rectify the gap in bottom-up knowledge of political economy by investigating the institutional structures that define and circumscribe women's lives. Privileging Bedouin women's production of knowledge carries the analytical value of studying political economy based on women's own experiences and struggles against hegemony.     

Co-ethnic markets: Financial penalty or opportunity?

This paper applies the view of resource based theory to minority entrepreneurship. It examines minority entrepreneurs’ reliance on co-ethnic markets in terms of the impact this has on the financial performance of their firms. This research focuses on three minority groups in particular: African Americans, Korean Americans and Mexican Americans. Findings indicate that owner's age and marital status, but not business age, shape the extent to which a business owner relies on co-ethnic clients. Furthermore, Korean American owned firms are less likely to have high proportions of co-ethnic clients compared to Mexican- and African American owned firms. Having a large co-ethnic clientele results in a financial penalty in terms of the revenue an owner draws from his or her business. This penalty occurs in businesses owned by all three groups of entrepreneurs. Findings lend support to the resource based theory view of the firm in terms of the need to dynamically apply resources in order to achieve a competitive advantage. Implications for theory and practice are discussed.     

Exploring supermarket loyalty card analysis to identify who buys fairtrade

The aim of this paper is to show how supermarket loyalty card data from a panel of over 1.7 million shoppers can be analysed to provide insights to profile the fairtrade shopper in order to enhance making targeted marketing decisions. The paper demonstrates the huge marketing potential that loyalty-card-based shopper segmentation can bring to objectively describe who buys fairtrade products, compared to profiling shoppers through a claimed/reported behaviour data-set. A paired-samples t-test is used to test the degree of appeal of fairtrade tea, coffee, chocolate, drinking chocolates, banana and sugar categories in Tesco to life-stage and lifestyle shopper segments in terms of their retail sales values over 104 weeks. The results show that analysing loyalty cards based on actual behaviour provides a more detailed picture of how specific fairtrade food product categories appeal to the various life-stage and lifestyle shopper segments.     

It’s a matter of congruence: How interpersonal identification between sales managers and salespersons shapes sales success

In recent years, marketing research and practice have recognized the importance of managing frontline employees’ identification. However, investigations so far have focused on identification at the collective level of the self, such as organizational identification, thereby largely neglecting important interpersonal identification processes at the relational level. Using a large-scale dataset comprising information from sales managers and salespeople as well as company data on customer satisfaction and sales performance, the authors make a first attempt to address this neglect by exploring important phenomena of interpersonal identification in the sales manager–salesperson dyad. Results show that initial increases in the level of identification congruence between sales managers and their respective salespeople yield positive incremental effects on sales performance and customer satisfaction. Findings also show that interpersonal over-identification and identification incongruence are negatively related to both outcomes. Results demonstrate how sales managers could mitigate these negative effects.     

Becoming a belly dancer: gender,the life course and the beginnings of a serious leisure career

Serious leisure careers have a beginning, middle and end, yet few studies examine the beginning stage of leisure careers dominated by women. Drawing from interviews with male and female belly dancers in the USA, this study examines how people join serious leisure activities. Results show that both men and women were interested in dance, arts and history, had personal ties to belly dance, and wanted an enjoyable form of exercise to match their capabilities when they entered the world of belly dance. Unlike men, the women in this study also experienced major life transitions, such as diminishing familial responsibilities, job and school issues, moving and shifting relationships. These findings have implications for the gendered nature of serious leisure.     

Making the Processes of Designing Explicit Within an Information Technology Environment

In this paper, technology is described as involving processes whereby resources are utilised to satisfy human needs or to take advantage of opportunities, to develop practical solutions to problems. This study, set within one type of technology context, information technology, investigated how, through a one semester undergraduate university course, elements of technological processes were made explicit to students. While it was acknowledged in the development and implementation of this course that students needed to learn technical skills, technological skills and knowledge, including design, were seen as vital also, to enable students to think about information technology from a perspective that was not confined and limited to `technology as hardware and software'. This paper describes how the course, set within a three year program of study, was aimed at helping students to develop their thinking and their knowledge about design processes in an explicit way. An interpretive research approach was used and data sources included a repertory grid `survey'; student interviews; video recordings of classroom interactions, audio recordings of lectures, observations of classroom interactions made by researchers; and artefacts which included students' journals and portfolios. The development of students' knowledge about design practices is discussed and reflections upon student knowledge development in conjunction with their learning experiences are made. Implications for ensuring explicitness of design practice within information technology contexts are presented, and the need to identify what constitutes design knowledge is argued.