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71.
This paper explores how personal and situational factors impact consumer expectations of Corporate Social Responsibility (CSR). Consumer expectations are known to motivate marketers to incorporate social considerations into their marketing practices and to communicate about those actions. A study was conducted in order to examine the effect of values and issue involvement on consumer CSR expectations, categorised as economic, legal, ethical, and philanthropic. The study's findings demonstrated that consumers generally have high expectations of CSR, especially in the legal and ethical‐philanthropic domains. Expectations for the ethical‐philanthropic dimension of CSR are higher amongst consumers holding high self‐transcendent values and practicing high involvement. The main implications of the study are the potential for positioning companies as socially responsible and incorporating CSR in strategic marketing and communications decisions. 相似文献
72.
This paper proposes a new rank-based test of extreme-value dependence. The procedure is based on the first three moments of the bivariate probability integral transform of the underlying copula. It is seen that the test statistic is asymptotically normal and its finite- and large-sample variance are calculated explicitly. Consistent plug-in estimators for the variance are proposed, and a fast algorithm for their computation is given. Although it is shown via counterexamples that no test based on the probability integral transform can be consistent, the proposed procedure achieves good power against common alternatives, both in finite samples and asymptotically. 相似文献
73.
The view from above: the relevance of shared aerial drone videos for destination marketing 总被引:1,自引:0,他引:1
Uglješa Stankov James Kennell Miroslav D. Vujičić 《Journal of Travel & Tourism Marketing》2019,36(7):808-822
ABSTRACTThe use of drones to produce videos has generated a large amount of visually appealing footage of various destinations. They attract much attention, but there are issues that affect their production, and their relevance to destination marketing. This research examines YouTube meta-data and spatial overlay analysis of shared aerial drone videos from the United Kingdom (UK). The results suggest that shared aerial drone videos have some unique user-generated content (UGC) characteristics and their spatial distribution tends to favor more populated areas. Theoretical and practical implications for destination marketing are further discussed. 相似文献
74.
Open Economies Review - We examine whether unscheduled communication of members of the European Central Bank’s (ECB) Governing Council affects financial market comovements. To assess... 相似文献
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76.
In this paper, we propose a new profit-to-provisioning approach that can be used in the macroprudential decision-making process. We construct new Banking Prudence Indicators (BPI) that largely capture the risk of cyclicality of profit and loan loss provisions and should monitor the forward-looking ability of the expected credit loss approach under International Financial Reporting Standard 9. We evaluate the performance of our newly proposed BPIs using two econometric exercises. Overall, they exhibit good statistical properties, are relevant to the countercyclical capital buffer decision-making process, and might contribute to a more precise assessment of both systemic risk accumulation and risk materialization. 相似文献
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We study the relationship of the VIX index and the exchange-traded note VXX on various timescales. We find that changes of VIX and VXX are correlated only contemporaneously on timescales of days, but VIX leads VXX on timescales of months. Next, we construct a simple joint model for VXX and VIX which replicates all the key characteristics of these two time series, but in which VIX and VXX are related only via a correlated error term. Therefore, VIX cannot be used as a predictor of VXX and there is no apparent trading profit opportunity. 相似文献
79.
In this paper, we propose to re‐examine the role of qualitative thinking in the early stages of learning statistics and, where relevant, integrate selected elements of qualitative research methods into statistics curricula. We believe that this can help to improve statistics education, deepen desired student understanding of the role of statistics in providing answers to real‐world problems and address recurring concerns about student motivation. The paper clarifies the logic underlying our proposal, examines existing connections between qualitative and quantitative research during instruction that often go unacknowledged and can be built upon, explores practical implementation issues and discusses advantages as well as limitations of the proposed approach. 相似文献
80.