企业营销中的量价决策初探

结合具体案例介绍了在运用概率的方法定量预测市场价格的基础上，按照利润最佳、产销均衡、库存合理的原则进行量价决策的方法。     

长三角地区船舶产业集群与船舶行业技术预见研究

通过对产业集群、行业技术预见的研究，探讨了船舶行业开展技术预见的定位和方法，提出了长三角地区船舶产业集群发展的设想。     

基于精益生产的“一个流”和生产线平衡的研究

根据市场预测创造产品、业务运作由销售预测来推动、保持大量(他们认为市场需要的)库存的做法已经过时。顾客的个性化需求年代已经来因此,生产只能够被真正的顾客需求所拉动,而不是你希望销售的东西来推动。这就是精益生产与传统方式的主要区别。     

The Variability of Earnings and Non-Earnings Information and Earnings Prediction

This paper examines the performance of a 'composite' model of earnings prediction that integrates current earnings and current price as predictors of next year's earnings. The results show that current earnings (current price) play a key role in predicting future earnings when the ratio of earnings variance to price variance is low (high). The composite model is superior to univariate time-series models in out-of-sample predictive accuracy for the overall sample, and is substantially so for the group of firms with a high ratio of earnings variance to price variance.     

我国民用车辆发展趋势及其对油品供应的影响

“十五”期间，我国民用车辆的发展趋势是轿车和微型车发展迅速，农用车还会在一定时期内存在，代用燃料汽车将会得到应用，发动机技术提高及尾气排放要求严格，这些变化要求石化行业不断调整油品结构，提高质量，满足市场需求。     

聚氯乙烯树脂市场态势分析

分析了国内外氯乙烯单体和聚氯乙燃树脂的供需状况，预测了未来几年的发展趋势，并对我国聚氯乙烯工业的发展提出了建议。     

Executive shareholding,compensation, and analyst forecast of Chinese firms

We examine the impact of executive and leadership shareholding and cash compensation on analyst forecast error and dispersion as proxies for information asymmetry. We find that firms pay higher compensation (or excess compensation) to executives and directors are associated with higher information asymmetry. The positive association is stronger where executives’ and directors’ shareholdings are higher. Shareholding appears to facilitate managerial entrenchment and gives highly paid executives/leadership stronger structural power which adversely affects information disclosure leading to larger forecast error and dispersion. These results are robust to different measures of compensation and alternative models controlling for the predictability of firm-level earnings. Our findings indicate that executive/director shareholding and compensation do not provide sufficient incentives for information disclosure by Chinese firms.     

Performance assessment for electronic manufacturing service providers using two-stage super-efficiency SBM model

Manufacturing Service providers (EMSs) offer services to Original Equipment Manufacturers (OEMs). However, increasing challenges require an EMS to be more capable, adaptable and responsive. For survival, an EMS manager has to understand its relative efficiency in the industry. In addition, an investor also requires such information for investments. In this research, we propose a novel approach, which combines GM(1,1) with a two-stage super-efficiency slacks-based measure (SBM) model, to forecast and assess the efficiencies of 18 EMSs. The GM(1,1) was first used to forecast future data of EMSs, and then the two-stage super-efficiency SBM model was used to measure the marketability and profitability efficiencies for an EMU in two stages. The results build a ‘past-current-future’ view on the two efficiencies for each EMS. In addition, the profitability efficiency can help justify the reasonability of marketability efficiency. Our results showed that Hon Hai tops the rankings in both profitability and marketability efficiencies. These results also provided information about relative efficiencies of these EMSs, which helps EMS managers and investors to make better decisions.