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31.
《Journal of Global Marketing》2013,26(2):81-107
Abstract This study examined the effects of consumers' internal shopping motives and external store attributes on excitement that shoppers may experience at discount stores in Korean markets and the mediating impact of excitement on selected behavior outcomes. Among three types of shopping motives (socialization, utilitarian and diversion), diversion significantly affected the level of excitement that shoppers experienced at the discount store. Store attributes of facility-related convenience and a neat, spacious atmosphere had an impact on shoppers' excitement at the discount stores. Excitement positively affected shoppers' satisfaction and repatronage intentions in discount store retailing in Korea. The empirical study results have major implications for multinational retailers as well as for future research in the area of international retailing. 相似文献
32.
Anjula Gurtoo Vidosh Sarup Colin C. Williams 《International Review of Retail, Distribution & Consumer Research》2013,23(3):335-351
Until now, studies of the Do-It-Yourself (DIY) market have been confined to advanced market economies, with developing countries ignored. This article begins to bridge this gap. Analysing a survey of 500 households in India, a developing country characterized by cheap and surplus labour, and a different cultural milieu, this article investigates whether it is possible to distinguish DIY consumers in the same manner as in Western nations as ‘reluctant’ or ‘willing’ DIYers. The analysis finds that in India, DIY consumers can be concurrently both willing DIYers doing so for pleasure (the choice model) or seeking self-identity from the end-product (post-modern theory) and at the same time reluctant DIYers doing so out of economic necessity reasons (economic determinism model) or due to the lack of appropriately skilled labour (a market failure model). Results also reflected cultural connotations to the respondent perceptions. The multiplicity of reasons, in consequence, shows that no one theorisation of DIY consumers' motives is universally relevant but all theories are sometimes valid. As such, a new typology of DIY consumers' motives has been inductively generated which is theoretically integrative. The results conclude on the need to move beyond using one theory and treating the others as rival competing theories, for a comprehensive explanation of DIY. 相似文献
33.
本文在考察外商投资动机与区位选择关系的基础上,根据对昆山台资企业问卷调查的第一手资料,实证分析了昆山台资企业投资的基本动机和选择在昆山投资主要看重的区位因素。结果表明,市场导向型、成本导向性、垄断优势导向型与竞争合作导向型的台资企业分别偏重市场、成本、政策服务与投入供应配套的区位因子。不同规模、不同产品类型的企业也有着截然不同的区位偏好。在上述发现的基础上,本文对利用和管理外资提出了相应的启示。 相似文献
34.
35.
本文在对企业虚拟人力资源管理定义、类型进行探讨的基础上,分析了企业进行虚拟人力资源管理的动因及虚拟人力资源管理与企业绩效的关系,运用结构方程模型从实证的角度研究了目前国内企业人力资源管理虚拟的动因及虚拟与企业绩效的关系。本文得出结论是:影响企业进行技术虚拟的因素主要有战略、成本、技术;影响企业进行组织虚拟的因素主要有成本、风险、技术;虚拟人力资源管理对企业绩效有一定的影响,而且技术虚拟的影响要比组织虚拟的影响大。 相似文献
36.
Linking multi-channel customer behavior with shopping motives: An empirical investigation of a German retailer 总被引:3,自引:0,他引:3
Operating multiple channels, in store as well as non-store, allows a retailer to cater to the different shopping motives of its customers. This research into the buying behavior of 525 customers of a multi-channel retailer that operates five channels in Germany shows that most customers use only one channel within a buying process, selecting the channel that best satisfies their shopping motives in each situation. Based on exploratory qualitative and quantitative research, this study identifies five shopping motives: “recreational orientation”, “convenience orientation”, “independence orientation”, “delivery-related risk aversion” and “product- and payment-related risk aversion”. In the majority of the store channels examined in this study (chain stores and bakeries), single-channel users primarily look to satisfy emotional and social needs. Single-channel users of non-store channels (catalogue and online-shop) look for convenience and strive for independence. Multi-channel users, who obtain their information from the online-shop and then make their purchase in the chain store, are combining the independence of online-shop information with the reduction of risks associated with buying products in the chain store. These findings can be used to develop recommendations for managing the individual channels. 相似文献
37.
《Journal of Accounting and Public Policy》2019,38(6):106694
I investigate the influences of economic policy uncertainty on corporate cash policy. The findings show that there is a positive association between economic policy uncertainty and cash holdings, as well as the propensity to save cash out of operating cash flow. Further analyses suggests that economic policy uncertainty affects corporate cash policy by influencing firms’ precautionary saving motives and the effect is larger when firms have difficulty in raising external finance. Using the new index developed by Baker et al. (2016), I extend the literature on economic policy uncertainty and show that it is an important macro-level factor in influencing corporate cash policy. 相似文献
38.
Global teen population constitutes a sizable market in the luxury brands industry. However, little is known about the mechanism through which teens form an attitude towards luxury brands, particularly in the context of emerging economies. Drawing insights from self-concept theory, self-discrepancy theory, and social consumption motivation, our study proposes a theoretical framework to explain how teenagers' self-related perception influence social consumption motives through avoidance-related indecisiveness, thereby determining teenagers' attitude towards luxury brands. Using a sample of 610 affluent private school students across five major cities of India, we empirically validate our theoretical framework through structural equation modelling. Our study contributes to the existing literature by demonstrating the impact of teenagers’ self-perception on the display of avoidance-related indecisiveness and resisting social consumption motives of luxury brand purchases. 相似文献
39.
Juin‐Jen Chang Hsueh‐Fang Tsai Tsung‐Sheng Tsai 《The Scandinavian journal of economics》2019,121(2):808-842
We examine the role of both consumption‐ and wealth‐induced social comparisons in setting dynamic optimal income taxation. Under complete information, state‐invariant labor income taxes are used to remedy the externality caused by consumption‐induced social comparisons, while state‐contingent capital income taxes are used to remedy the externalities caused by both consumption‐ and wealth‐induced social comparisons. Under incomplete information, distinct types of agents are subject to an identical marginal capital income tax, which removes social comparisons. To solve the information problem, low‐productivity agents could be subject to a lower marginal labor tax than high‐productivity agents, which contradicts the traditional result in the Mirrlees–Stiglitz models. 相似文献
40.
Art festivals are an increasing part of a destination's event portfolio, asserted by destination marketing and management agencies to hopefully promote community engagement including attracting tourism, trade, and talent to the destination. With art festivals a common annual event feature at destinations, the competition for festival participation has increased, creating a greater need to isolate those festival attributes that are specifically appealing to targeted visitor segments. Examining participant profile and motives to attend the publically funded annually recurring Macau Arts Festival (MAF), the findings of this case study showed mostly community involvement with participants being mainly well educated, middle-aged, and female. While an aim of the festival, international participation in the festival was limited. A factor analysis on motives to attend the festival revealed that while there was common agreement with previous literature on reasons to attend, Macau's cultural background provided increased opportunity for the MAF to differentiate the event. Marketing implications also suggested investigating a communication strategy that could differ between attracting local and international audiences. With a significant cost to public finances, greater scrutiny on the appeal of the festival to specific local and international audiences was recommended to better present the cost to benefit argument for hosting. 相似文献