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61.
何宁 《中国市场》2008,(32):110-112
本文从电信运营企业供应链的变化开始,首先分析了运营商在供应链中的核心竞争地位的获得和强化必须依靠对关键资源的控制和不断增强在供应链中的主动权,然后从战略合作的角度分析了与其他企业进行合作的必要性,指出只有合理地安排竞争与合作的关系,才能真正实现供应链竞争的成功。  相似文献   
62.
Recent empirical evidence shows a negative relationship between international outsourcing and profitability. This paper provides a theoretical explanation for this phenomenon. We show that, in an oligopolistic market, firms earn lower profits in the outsourcing equilibrium compared to the situation where neither firm does outsourcing, and this holds irrespective of the intensity of competition. We show that whether international outsourcing is likely to reduce profit under more intense competition (measured by the degree of product differentiation, number of firms and the type of product market competition, namely, Cournot and Bertrand competition) is ambiguous. We further show that international outsourcing may be socially ‘excessive’ for the sourced country and for the world.  相似文献   
63.
The effect of FDI from North to South countries on the skill premium of both groups of countries is examined. The lower wage of unskilled labor in the South induces the Northern firms to shift the unskilled labor intensive production processes in the South. FDI occurs in an unskilled labor intensive activity, but in a skill-intensive sector. It is shown that this leads to an increase in the skill premium of skilled labor in both North and South.  相似文献   
64.
跨国外包作为产品内专业化分工在国际市场的延伸,使参与其中的国家和行业生产都得到了专业化分工的好处。作为发展中国家,我国内资企业多利用劳动资源优势参与国际分工,即以外包的承接方身份参与跨国外包。本文首次从外包承接企业角度出发,利用我国制造业内资企业面板数据,实证分析了企业承接外包对其生产率的影响。结果表明,内资企业承接国内的外包业务并不会提高企业的生产率;但是企业承接国际外包会提高企业的生产率。这说明,内资企业在承接国际外包的情况下,能够从国外的外包商那里获得相应的生产技术、工艺或者经营管理知识,从而提高了企业的技术水平,促进了生产率的提高。  相似文献   
65.
    
Purpose: Company outsourcing of customer relationship management (CRM) functions is increasing (Kalaignanam and Varadarajan 2012). Although outsourcing CRM may provide financial benefits, the tasks of developing and utilizing the complex, cross-functional processes needed to gain enhanced customer knowledge from CRM may be more difficult when some or all CRM activities are outsourced. Trust in the information provided by the outsourced CRM supplier is vital. In this study, the authors examine the influence of buyer trust in its outsourced CRM supplier on cross-functional learning processes and firm performance within the buyer firm.

Methodology: Data were collected from a survey of marketing managers in 221 firms. LISREL 9.2 was used to assess convergent, discriminant, and nomologic validity using the two-step approach (Anderson and Gerbing 1988). Convergent and discriminant validity were evaluated in the measurement model phase, whereas the structural model provided an appraisal of nomologic validity.

Findings: The results provide evidence of buyer firm trust in the outsourced CRM supplier playing a critical role in the buyer firm’s success with information sharing, and both trust and information sharing strongly influencing information interpretation and information access in the buyer firm. All three organizational learning processes positively influence buyer firm customer satisfaction/retention and market performance.

Research implications: An important area for future research is the possibility of varying levels of trust needed for success with outsourced CRM depending on the buyer firm’s goals for its CRM system. It is possible that the simpler CRM functions could be outsourced effectively through efficiency strategies that do not require significant levels of trust, whereas the more complex CRM activities that affect organizational learning require more stringent coordination and inter-organizational development. Varadarajan’s (2009) cost versus quality classifications of outsourcing could be a useful starting point for this type of analysis. Considering the finding in this study that information sharing is critical for information interpretation and information access in the buyer firm, another area for future research is possible differences in the extent of information sharing required by firms that are outsourcing CRM versus those that conduct the CRM function in-house. One starting point could be possible differences in relevance among Maltz and Kohli’s (1996) factors affecting information dissemination.

Practical implications: For effective use of CRM data, it is important for buyer firms to develop trust in their outsourced CRM supplier. Managers can assist in this by communicating qualifications of the outsourced CRM supplier, such as any trade-specific certifications, awards, information about the supplier’s number of years in business, and examples of other companies the supplier has assisted. Managers can also help employees develop confidence in the supplier’s integrity by sharing the supplier’s code of ethics and serving as a champion for the supplier. In addition, firms engaged in outsourced CRM are encouraged to develop reward systems that motivate employees to build relationships with their counterparts in the supplier firm, and it would be useful for the buyer firm to help its employees understand the importance of the CRM outsourcing relationship to the buyer firm’s success. Finally, it is important for management to provide opportunities for interaction between the outsourcing partner and key buyer firm employees who will use the CRM data, to encourage effective processes in information sharing, information interpretation, and information access.

Contribution of the article: This article addresses the significance of outsourcing the CRM function and provides evidence that buyer trust in its CRM supplier is a critical factor in its utilization of CRM data for organizational learning and firm performance. It also demonstrates that effective sharing of information, cross-functional integration of customer data, and CRM information accessibility are critical for firm success.  相似文献   

66.
本文采用市场调研方法,利用SPSS13.0对调研数据进行处理,采用因子分析法,以各因子的方差贡献率占8个综合因子总方差贡献率的比重作为权重进行加权汇总,对金融服务外包影响因素进行因子综合评价。经过定量研究,系统分析了28个变量,得出金融服务外包风险影响因素主要有决策风险、操作风险、管理风险、财务风险、技术风险、环境风险、道德风险和市场风险8个风险影响因素的研究结论。  相似文献   
67.
    
This paper examines the accumulation of physical capital versus knowledge (R&D) capital as a determinant of advanced countries’ comparative advantage. I show that advanced countries are abundant in R&D resources, specialize in knowledge-intensive stages of high-technology industries, and outsource labor-intensive stages of the industries to labor-abundant countries. In contrast, global data on production and trade cannot support the conventional view that advanced countries specialize in and export capital-intensive goods. My results indicate that the accumulation of knowledge capital plays a vital role in explaining advanced countries’ comparative advantage.  相似文献   
68.
郝晨健 《价值工程》2012,31(18):7-9
在对软件外包企业技术创新的内涵分析基础上,建立了软件外包企业技术创新的因果关系图和系统动力学模型。研究表明,企业技术创新的积极因素和消极因素相互制约,通过对正反馈回路的持续增长和负反馈回路的有效调节,最终会保持企业技术创新水平的稳定。技术创新驱动模式和技术人员激励方式为企业政策敏感性因素,通过企业政策调节,可保证企业技术创新的持续性。  相似文献   
69.
王利改  邱攀 《物流科技》2006,29(9):115-117
随着经济全球化的进一步发展和我国加入WTO,外资纷纷进入我国物流市场.我国物流业面临的竞争越来越激烈。如何“留住老客户.发展新客户”是每个国内物流企业领导所关注的问题。国内中小物流企业如何实施CRM战略是决定其竞争成败的关键。但国内中小物流企业的现状又为它们实施CRM设置了障碍。本文通过对国内中小物流企业实施CRM战略的必要性进行分析.结合当前我国中小物流企业的现状提出了我国中小物流企业采用外取客户关系管理的办法能使它们在激烈的竞争环境下取得竞争优势。  相似文献   
70.
目的 根据冀鲁豫粮食主产区的实地调研数据,基于认知行为理论的基本内容,研究老龄化背景下农户的服务外包采纳行为是否受到其对耕地的生计保障、情感寄托和财产享益功能认知的影响。方法 文章运用Ordered probit模型、二元Probit模型以及中介效应模型分析其影响机制。结果 (1)农业劳动力老龄化对服务外包采纳行为呈显著负向影响,已有大多研究结论的正向影响实际上是农户主观耕地功能认知 “遮掩效应”的表现;(2)60岁以上农户的服务外包采纳行为受到其对耕地生计保障和财产享益功能认知的中介作用影响;(3)65岁以上农户的服务外包采纳行为受到其对耕地财产享益功能认知的中介作用影响。结论 为有效提升老龄化背景下粮食主产区生产性服务外包采纳率,首先,政府部门应该增强服务外包可达性、信息服务及资金支持范围。其次,吸引年轻劳动力回流农业,改善人力资本结构。最后,加大对农村经济的扶持力度,引导和鼓励农村老龄农户发展特色农业、绿色农业等高附加值农业产业,为老龄农户提供更多培训机会,降低老龄农户对耕地生计保障和财产享益功能的认知水平。  相似文献   
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