Market knowledge of the travel industry from knowledge-based view: a case of two Taiwanese travel agencies

There has been a lack of comprehensive model elaborating the key dimensions of knowledge management in the tourism field. Based on market orientation literature, market knowledge could be illustrated from consumer and competitor dimensions. However, what knowledge topics are in these two dimensions (e.g. knowledge depth) or do any dimensions of market knowledge exist (e.g. knowledge breadth)? These questions can be clearly answered. Drawing on knowledge-based view of firms, this study explores market knowledge from four characteristics: depth, breadth, tacitness, and specificity. It seeks to contribute to the existing literature through a series of semi-structured interviews and behavioral observation with senior managers of Taiwan’s leading travel agencies. Four market knowledge categories emerge: customer knowledge, employee knowledge, competitor knowledge, and partner knowledge. It is suggested that high levels exist as to the importance of knowledge acquisition, classification, dissemination, and usage, and this represents a significant change over past findings.     

Grounded: Characterising the market exit of European low cost airlines

The aim of this paper is to undertake a comprehensive study of low cost carrier (LCC) market entry and exit in Europe between 1992 and 2012. In the 20 year period between 1992 and 2012, 43 LCCs have taken advantage of the progressive liberalisation of the European aviation market and commenced scheduled flight operations within the continent. Of these 43, only 10 remain operational, a failure rate of 77%. This paper contributes to extant literature on LCCs by examining the market entry, business practices, operating longevity and fate of failed operators to characterise European LCC market exit. Drawing on the findings of a detailed continental-wide study, the paper identifies that an airline's start-up date, the nature and size of its operation and the size and composition of its aircraft fleet are key factors which influence LCC success and failure. The implications for both European and emerging LCC markets are discussed.     

中国省际专利竞争力比较研究

本文将专利竞争力划分为现实竞争力与潜在竞争力两个层次，从专利拥有、运营、保护、服务、投入、创造和管理七个方面构建专利竞争力指数，对中国省际专利竞争力进行测算，结果显示，中国现阶段区域专利竞争力总体水平不高，而且省际之间差距很大。本文将所选取的31个省、直辖市、自治区的专利竞争力划分为三类：第一类为现实竞争力和潜在竞争力均高于国内平均水平的地区，此类地区可通过打造服务助力型政府、激励企业丰富专利拥有和专利运用方式来提升专利竞争力；第二类为专利现实竞争力不强，但有较强的潜在竞争力的地区，此类地区的政府在培育专利竞争力方面应定位于规划、布局和引导，企业则应转变观念，树立专利是市场竞争有效武器的观念；第三类为专利现实竞争力和潜在竞争力均很弱的地区，此类地区需要主导推动型的政府来推动地区专利竞争力的提升。     

Do stock markets discipline US Bank Holding Companies: Just monitoring,or also influencing?

This paper presents evidence that bank managers adjust key strategic variables following a risk and/or valuation signal from the stock market. Banks receive a risk signal when they exhibit substantially higher (semi-)volatility compared to the best performing bank(s) with similar characteristics, and a valuation signal when they are undervalued relative to the average bank with similar characteristics. We document, using a partial adjustment model, that bank managers adjust the long-term target value of key strategic variables and the speed of adjustment towards those targets following a risk and/or negative valuation signal. We interpret this as evidence of stock market influencing. We show that our results are unlikely to be driven by indirect influencing by regulators, subordinated debtholders, retail or wholesale depositors. Finally, we show that the likelihood that banks receive a risk and/or valuation signal increases with opaqueness, managerial discretion and specialization.     

融入策划思想的规划思路探讨——以同里景区控制性规划为例

经济全球化的大背景下，投资体制、资源和利益分配体制都快速的摆脱原来计划经济的轨道，越来越受市场规律的引导和制约，在投资渠道越来越多元的今天，建设程序也有了很大的不同，这些变革都要求我们在规划过程中打破原来以物质空间规划为重心的规划方式，全方位的革新规划的技术方法和思路．为了在规划过程中真正理解规划实施的最重要因素“市场需求”，我们尝试在同里景区控制性规划中借鉴市场营销等方面的理论，引入市场策划的思想，力求让规划成果兼顾投资方利益以及公共利益，使之在实施过程中具有更高的可行性和可操作性。     

场外衍生交易主协议提前终止金额计算问题研究

本文以ISDA主协议中的提前终止金额计算条款为主要分析对象,结合2008年发生的雷曼系公司破产事件及其他典型案例,论证了1992年版ISDA协议项下市场报价法(国内银行所签ISDA协议基本都约定以该方法计算提前终止金额)和损失法存在的重大缺陷,以及向2002年版ISDA协议项下终止款项法过渡的必然性,并对国内银行今后应如何处理ISDA协议和NAFMII协议项下的提前终止金额计算问题提出了政策建议。     

资本市场的实验经济学方法论研究

随着金融市场理论研究和实践检验的不断发展，资本市场的许多基础理论受到了极大的挑战，与现有理论相悖的异象不断涌现。新近兴起的实验经济学为人们研究资本市场提供了一条更为有效的途径。本文分析了实验方法在资本市场研究中的利与弊，介绍了部分资本市场实验的设计过程，并应用该方法分析了风险与收益、资本市场的效率、市场泡沫的产生和破灭、CAPM理论，以及交易制度等。文章指出，在资本市场中运用实验方法进行研究，具有可控性、可比性以及可重复性等优点，为我们对于资本市场诸多理论进行检验提供了可能。在资本市场实验的设计中，我们不但需要考虑实验的各种交易制度，还需要考虑到被试人员的选择、交易资产的确定以及市场信息的设计等很多问题，只有对这些问题进行全面地考虑，才能保证实验结果的可信度，进而为我们对于各种金融理论的检验提供可能。     

Earnings management and accrual anomaly across market states and business cycles

This paper examines if the conditioning on market states is important to earnings management behaviors and profitability of accrual hedge strategy. This paper discusses four findings. First, accrual profits are consistently positive across both market states and significantly higher in DOWN markets. Second, while earnings management exists in both market states, the management effort is less effective and short-lived in the DOWN state. Third, this paper finds that the accrual effect exists but varies across industries. Finally, this paper examines how business cycles associate with accrual anomaly and show that accruals mispricing cannot be fully captured by macroeconomic model predicted returns.     

Measuring image: shopping centre case studies

The first goal of the paper is to define the concept of micro-marketing, overcoming the 'specialized' perspectives and definitions that have prevailed so far. Micro-marketing relates to ways of controlling environment complexity, facilitated by information technology and required by highly competitive markets. Such control has three forms: segmentation , which reduces complexity to a controllable number of variables; organization , which absorbs a certain amount of complexity by modelling the structure onto the environment; technology , which explores complexity and dominates it through simplification. The second goal is to demonstrate that micro-marketing can build a sustained competitive advantage. Finally, the theoretical implication of the diffusion of a micromarketing approach in the retailing industry is discussed. The areas of strategy, organization, channel relationships, and customer satisfaction are examined. Should micro-marketing become widespread in the retailing industry, we argue that its final result would be increased welfare for the consumer, as long as retailers capitalize on the power of information and stand as a 'countervailing power' to suppliers in the channel.     

Market share determination in marketing service industries - A demand side approach∗

A marketing service industry provides its business clients with its services such as advertising media or inbound telecommunication ( i.e. toll free 800 calls) to increase their sales. By extending Dorfman and Steiner (1954) to the world where firms obtain costly marketing services from outside specialized providers, this paper studies the market shares of providers of a marketing service from the perspective of their clients. It derives that at the optimal point for a representative client, a provider's market share equals the ratio of the profits contributed by its service to the total profits contributed by the services of all providers in the market. Under certain conditions, a provider's market share is just a function of quality-price ratios. This result should facilitate choosing a marketing service from alternative providers and analyzing market shares in marketing-service industries.