基于三角模糊数和一种新标度层次分析法的物流园区规划的综合评价

目前,随着物流行业的兴起,我国对物流园区的规划与建设也逐渐增多。但是,对物流园区规划的综合评价却很少,仓促建设,盲目投资,最终,园区建成后空置率高,造成极大的浪费。论文通过建立三角模糊数和一种新标度层次分析法的模型,消除主观判断的模糊性,定量与定性因素相结合,对园区规划中的因素逐层排序,最后综合评价物流园区规划方案,比较各方案的优劣。     

审计风险模型改进分析

国际审计师联合会下的国际审计和保证准则委员会(IAASB),围绕如何提高审计人员评估风险、发现舞弊的能力,适时对现行审计准则进行修订,于2003年发布了新国际审计风险准则。本文从固有风险、控制风险的概念出发,分析传统审计风险模型的缺陷,并指出这些缺陷将加大审计风险,对新审计风险模型提出背景进行了分析。指出新审计风险模型在理论上和运用上的重大突破。     

上市公司股权激励机制与政策思考

高级管理层股权激励是西方企业缓解代理冲突的重要的风险激励机制,但我国对管理层股权激励的作用还缺乏清晰的认识。本文对中外管理层股权激励的理论和经验进行比较分析后发现,我国上市公司管理层持股已从单纯的福利制度安排向激励制度安排过渡。基于此,公司应尊重内生性,以长效考核机制为基础推行适度的股权激励计划,但要注意降低股权激励过程中新的代理成本和防止股权激励后的“内部人交易“。     

Outsourcing and strategic alliances for product development: a case of Banta Digital Group

Banta Digital Group (BDG) is a pre media company needing to fill a void in the market it serves. This need could be met by an application that consisted of software and database development. A problem arose due to two conditions. First, the company was late getting to the market with this product. Second, the company did not have dedicated resources to work on this project. BDG needed to adopt a solution that comprised of outsourcing and strategic alliances to fill this market need. The study reports how the company selected and managed strategic alliances through the creation of a virtual team. It also reviews details of the new business operating system instituted to foster an environment for further product and process innovation. Finally, the proposed approach used in this unique type of product development is described, which is also applicable in many business situations.     

Forecasting future demand for large-screen television sets using conjoint analysis with diffusion model

The methodological framework proposed in this paper addresses two limitations of the basic Bass diffusion model: that it does not reflect competition among products nor does it forecast demand for products that do not exist in the marketplace. The model consists of four steps. First, to investigate consumer preferences for product attributes, we use conjoint analysis to estimate the utility function of consumers. Next we estimate the dynamic price function of each competing product to reflect technological changes and the evolving market environment. Then we derive dynamic utility function by combining the static utility function and the price function. Finally, we forecast the sales of each product using estimated market share and sales data for each period, which are derived from the dynamic utility function and from the Bass diffusion model, respectively.We apply this model to South Korea's market for large-screen televisions. The results show that (1) consumers are sensitive to picture resolution and cost and (2) in the near future, should the market see the introduction of liquid crystal display (LCD) TVs with screens larger than 50 inches, the high resolution and steep price drop of LCD will lead LCD TVs to capture a larger market share than TVs with other display types. Finally, our results show that TVs with 40-inch screens are preferred over TVs with larger screens.     

三峡库区新农村经济走出麦金农困境的对策研究

麦金农困境是指金融体系极度不发达导致的经济低增长,三峡库区农村经济正处于这样一个状况。现行的三峡库区金融市场非常落后,在一定程度上阻碍了农村经济的发展。本文旨在探讨新农村建设中农村金融市场与新农村经济发展的关系,寻求新农村信贷市场的培育途径。     

天津发展都市农业有待破解的瓶颈性难题

通过对津京沪农业的横向比较与自身农业的纵向比较，天津农业经济结构、农民文化程度、农民收入及农村基础建设等方面，存在诸多问题。为了缩小城乡差距，提高农民收入，建设社会主义新农村，应通过实行惠农政策，改善农村基础公共设施，支持农村教育，提高农村医疗水平，坚持科技富农，推进乡镇企业产业化．最终实现科技化、产业化和生态化的都市农业。     

我国企业间营销产品战略实证研究

调查研究发现，在我国企业间营销实践中存在着不重视产品战略及品牌建设、新产品开发成功率低等诸多问题。为此，企业应树立以市场为导向的营销观念，提升产品战略的整合力，做好市场细分和产品定位，通过加强市场调研和新产品开发过程管理来提高新产品开发的成功率。     

新制度经济学革命:路径与方向

20世纪60、70年代,新制度经济学开始在经济学领域的诸多方面实现了理论突破,许多经济学者大胆预言"新制度经济学革命"即将到来.不过随着研究的深入,人们发现新制度经济学并未真正突破新古典分析框架,只是在多个层面上对新古典经济学进行了继承和发展.文章在简要评价新古典经济学学说体系的基础上,归纳新制度经济学的三条主要革新路径,通过与主流经济学的综合比较,对新制度经济学各分支革新的路径与方向进行了评价.     

长江经济带开发对中部崛起的影响与对策

通过长江经济带和中部地区在区位、交通和经济上的关联分析,以及长江经济带对中部地区发展格局、区域功能、产业发展的影响分析,在此基础之上,提出了依托长江经济带开发实现中部崛起的发展战略思路及对策。