规范、有序、健康推进国企改制

本文从规范、有序、健康推进国有企业改制与国企改制大局关系的视角,对国务院国资委《关于规范国有企业改制工作意见》作了深入的解读分析,提出了国有企业改制需要正确处理好的几个关系。     

电子商务的发展对市场营销的影响

电子商务正在逐渐改变着传统的商务模式。电子商务的发展改变了市场营销的环境,影响着消费者的消费行为,进而使得企业的营销理念和营销管理中心发生着转移。     

高等职业院校实践学分制的思考

高等职业院校实施学分制是教育教学改革的必然趋势,因此,高等职业院校要勇于实践,不断探索。文章就高等职业院校如何实践学分制,提出了从制订学分制的政策、学分制的操作流程到建立学分制管理手段的一些建议。     

Problem shifts and market research: The role of networks in business relationships

This article discusses changes in approach to the study of business relationships, and sees the paradigm concept as constituting an inadequate basis for describing gradually evolving changes in the perception of business. The frequent references to paradigms appear to focus more on state aspects than on change aspects of theory building. The article attempts to trace some of the changes in the perception of markets preceding the emergence of network theories, and relates the presence of an interactional approach to business studies to the concept of problem shifts (Lakatos). The development of interactional approaches in marketing is seen as representing a shift away from theory building commonly found in economics and organizational theory. Changes in the approach to the study of business relationships are interpreted as theoretical or empirical problem shifts, and are thus related to the a priori and a posteriori relevance of the continual evolution of alternative business theories. The article explores some of the epistemological relevance of the network theories to the study of market relationships, and the potential impact on continual changes in approach to the study of markets.     

系统评估过程研究

通过系统及其目标的定义、议题及其目标的确立、指标及其性能标准的选择、指标的测量及其图形的绘制、指标的聚合、绘制指标图并评估其结果等步骤,构建系统评估过程模型,并以区域可持续发展系统为例,进行区域可持续发展评估。     

Can Business Ethics be Trained? A Study of the Ethical Decision-making Process in Business Students

The purpose of this paper is to examine the various guidelines presented in the literature for instituting an ethics curriculum and to empirically study their effectiveness. Three questions are addressed concerning the trainability of ethics material and the proper integration and implementation of an ethics curriculum. An empirical study then tested the effect of ethics training on moral awareness and reasoning. The sample consisted of two business classes, one exposed to additional ethics curriculum (experimental), and one not exposed (control). For the experimental group, ethics exercises and discussion relevant to each topic were completed. Findings suggested gender differences such that, relative to other groups, women in the experimental group showed significantly improved moral awareness and decision-making processes. An explanation of the underlying cognitive processes is presented to explain the gender effect.     

积分循环赛在学校篮球竞赛中的应用研究

为了在学校篮球竞赛中引入积分循环赛，文章针对棋类积分编排存在的三个方面问题，通过采用每轮比赛排名作为配对排序的条件，并对棋类积分编排方法进行了一定的简化移植，经过多次试验性编排，运用电子表格技术设计出了一整套篮球积分编排方法。这种方法可实际运用于篮球积分循环赛的手工编排，并能为实现计算机篮球积分编排提供理论依据。     

深圳中心商务区的区位转移及其机制

20世纪80年代形成的罗湖商业区可以看作是深圳目前的中心商务区，正在建设中的深圳中心区（福田中心区）将会是未来深圳的中心商务区。在深圳城市经济重心西移等内外固定的作用下，深圳商务中心区西移趋势已经形成。本文主要就福田中心区的成长和深圳中心商务区由罗湖向福田转移的机制作了探讨。     

基于适应性商务智能的虚拟企业合作伙伴选择模型

合作伙伴选择是虚拟企业运行中至关重要的问题。迅速而准确地找到合适的合作伙伴并实现协调运作，直接影响到虚拟企业合作绩效和整体目标的实现。文章将环境感知和适应性商务智能理论引入虚拟企业合作伙伴选择中，提出了基于适应性商务智能的虚拟企业合作伙伴选择模型，设计了模型的基本架构，分析了模型的构成模块，探讨了模型的应用机理。