Local cuisines and destination marketing: cases of three cities in Shandong,China

This study analyzes how the three cities of Jinan, Qingdao, and Qufu in Shandong Province of China use their cuisines in promoting their destinations. Based on a critical review of previous studies, a conceptual framework was developed, which included five closely related areas: foods, beverages, dining, farming, and food festivals. All related texts, images, videos, brochures, booklets, and websites designed to market these three cities were content-analyzed. The study findings suggest that all the three cities have not yet fully utilized their cuisines in their destination marketing efforts. Although some of their culinary resources appear in their marketing materials, the local cuisines of these three cities are not yet skillfully integrated into their marketing efforts. The present study offers specific theoretical and practical implications on marketing the culinary resources of destinations that are in the early stages of their development.     

The business model and balanced scorecard in creative tourism: the ultimate strategy boosters

Despite the various studies on creative tourism, little managerial frameworks such as a business model and a balanced scorecard are investigated for this new phenomenon. The overall image that emerges from the literature is ambiguous and fuzzy. Also, many activities known as creative tourism experiences may provide new participative experiences but rarely include a creative process. This study covers a whole aspect in designing a feasibility test model for creative experiences based on balanced scorecard through qualitative content analysis and as the essence of that, a Business Model by content validity and clustering analysis. Analysis of data by the mentioned methods reveals that four perspectives and 13 critical success factors are essential for the feasibility of a creative tourism experience. In addition, 22 indicators in 3 main dimensions determine the success of a creative tourism business model. This study is part of a growing body of research focused on discovering hidden aspects of creative tourism.     

气固流化床制备氯化聚乙烯的研究

对流化床反应器中聚乙烯氯化反应进行了实验研究。探讨了反应操作条件对产品氯化聚乙烯中氯含量的影响。结果表明,反应起始温度、操作气速、原料气中2种气体的流量比、反应时间以及引发方式等条件都会对最终产品的氯含量产生不同程度的影响,产品氯化聚乙烯中的氯含量可以通过改变反应时间等条件在一定范围内进行调节。用气固流化床制备氯化聚乙烯,避免了悬浮法和溶液法中存在的对设备腐蚀严重、溶剂回收难等一系列问题。     

基于WAP的学生信息查询系统的设计与实现

对WAP编程原理及其关键实现技术作了详细介绍,包括WAP服务器的配置、WAP的基础语言WML及其开发方式,并对基于WAP学生查询系统进行了详细设计,给出了程序实现的核心源代码。     

多气源掺混作为城市燃气过渡气源在实际中的应用

为了解决青岛市煤气供需不平衡的矛盾,为引进天然气作好前期准备,我公司将多种气源(焦炉煤气、焦炉烟道气、空气、全水煤气、半水煤气、液化石油气、石化厂净化干气)均匀掺混,掺混后的煤气热值控制在15 675～17000 kJ/m3(适合青岛市燃具),含氧量不大于4.0%.通过实际应用,多气源掺混供气,满足了供气需要,可以作为过渡气源满足城市燃气转换成天然气的需要.     

Two new proofs of Afriat’s theorem

Summary. We provide two new, simple proofs of Afriatcontent/b2da6l6dvjljxrl0/xxlarge8217.gif" alt="rsquo" align="BASELINE" BORDER="0">s celebrated theorem stating that a finite set of price-quantity observations is consistent with utility maximization if, and only if, the observations satisfy a variation of the Strong Axiom of Revealed Preference known as the Generalized Axiom of Revealed PreferenceReceived: 12 June 2003, Revised: 9 October 2003, JEL Classification Numbers: D11, C60.Correspondence to: A. Fostel     

A Note on the Joint Distribution of α, β-Percentiles and Its Application to the Option Pricing

In this paper, using Laplace transform, we will calculate the joint density of twopercentiles of stock prices in the Black–Sholes model and make the price of exchange options of such twopercentiles.     

Estimating the term structures of corporate debt

This paper investigates the corporate bond market by estimating monthly interest rate term structures for investment grade credit classes using both S&P's and Moody's ratings. Term structures are modeled by a piecewise constant forward rate curve and estimated on noncallable coupon paying bonds issued by industrial firms. The iterative estimation algorithm minimizes the sum of squared errors between market prices and model prices while identifying and removing outliers from the sample. Although the forward rate model is successful at pricing corporate debt, additional factors are found to be significant at explaining the residual price error that remains after the forward rate model is fit to market prices. Six necessary no-arbitrage conditions are derived for the term structures of risky and risk-free debt. Occasionally, some of these no-arbitrage conditions are violated and a few violations are asymptotically statistically significant. Finally, trading strategies that capture mispricing in the corporate debt market and violations of no-arbitrage bounds are discussed.This paper was adapted from my dissertation, completed at Cornell University. An earlier version of this paper was titled content/x54867711072285g/xxlarge8220.gif" alt="ldquo" align="MIDDLE" BORDER="0">The Term Structures of Corporate Debt.content/x54867711072285g/xxlarge8221.gif" alt="rdquo" align="MIDDLE" BORDER="0"> Thanks to participants at the Cornell University finance workshop, Warren Bailey, Peter Carr, Antoine Giannetti, and especially Robert Jarrow for their helpful comments.     

新时期高职院校数学教学改革探讨

中国的高等职业教育已经进入一个崭新的阶段,无论是招生数量,还是师资力量都呈现出一个全新的面貌。但相对于本科教育还是存在很多不足之处。本文就高职院校的数学教学提出一些个人的看法,以期与各位朋友共同探讨。     

内容分析法在企业管理研究中的应用评述

通过对内容分析法的定义和分类进行回顾和总结，阐述了内容分析法在企业管理研究中的应用现状，介绍了应用内容分析法研究企业的经营管理问题和员工管理问题的具体实例，明晰了内容分析法在企业管理研究中应用的优势和不足，初步探讨了该方法的应用前景和在未来研究中应采取的措施。