基于偏离-份额法的南京服务业结构和竞争力分析

文章利用偏离-份额方法,对南京服务业发展的结构和竞争力偏离状况进行了分析.文章认为,南京服务业的结构和竞争力优势不明显.传统服务业的发展速度呈下降趋势,其中,交通运输仓储及邮电业竞争力下降明显,而现代服务业发展速度快,但因规模过小,对区域经济的推动作用有限.     

饭店客房定价方法的理论研究综述

在饭店经营过程中,价格是一个重要因素,是企业主要的竞争手段之一.本文在对饭店客房定价方法相关文献整理基础上,从三个层面--成本导向、市场导向、成本和市场导向的结合对目前有关饭店客房定价方法的相关理论进行了评述,旨在推动饭店经营者提高价格决策能力.     

中国仓储业发展状况实证分析

本文通过对我国19省市现有仓储业发展概况统计数据进行研究,定量分析了我国仓储业企业规模、资本结构、营销能力、盈利状况、影响因素、区域性等六个方面,概括了我国仓储业整体发展状况,找出仓储业发展存在的一些问题,最后探讨解决办法.     

Budgetary control within the hotel industry

This paper is divided into two distinct parts and within these parts it follows the following lines of progression. The major division in the paper is between a look at the accepted theory that underpins any research in this area with comments on its likely effects on the organizations under scrutiny, and a look at the case studies that were constructed as a result of undertaking research into several hotel and leisure companies with the aim of gaining a representative cross-section of the industry and its budgetary control techniques.     

Personal perception and community speculation: A British resort in the 19th century

The paper presents a case history of the origin and early development of what later became a major UK seaside resort. Weston-super-Mare. Early developers were faced with considerable environmental difficulties, and by using a variety of contemporary documentary sources the paper considers how the problems were overcome within the context of both developers' and early visitors' perceptions, and of the regional market for tourism in the early nineteenth century. The reaction of the existing local community to development potential is also considered, and more general conclusions are reached on the nature of resort development in the nineteenth century.     

能源开发引起环境工程地质问题与可持续发展

我国的能源发展战略一直是人们关注的关键问题 ,也是我国可持续发展总体战略中的一个关键性行业。分析了我国能源开发引起的环境工程地质问题及发展趋势 ,研究了我国能源工业可持续发展面临的基本问题 ,并提出了能源工业可持续发展的具体方略。     

基于PEST模型的太阳能热水器行业宏观环境分析

低碳发展是世界经济社会发展的趋势。新能源产业,尤其是太阳能行业发展迎来重大机遇。同时,太阳能行业发展日趋成熟,竞争日益激烈,各企业都面临着严峻挑战。文章介绍了PEST模型的基本概念,并深入研究了太阳能热水器行业发展的宏观环境问题。综合运用PEST模型,采取定量分析与定性描述相结合的方法,对太阳能热水器行业的发展现状、面临的政治环境、经济环境、社会环境和科学技术环境等进行了详细分析。最后对太阳能热水器行业的发展前景进行了预测。     

Evolution of global airline strategic alliance and consolidation in the twenty-first century

Global airline strategic alliances have emerged since the late 1980s, and their number has slowly risen through the years. Will the number of such alliances continue to proliferate? Or will airlines consolidate with one another to form mega-carriers? In this paper, the likelihood of various airline consolidation and alliance development possibilities was examined based on a number of high-level trends and forces. The most probable near-term industry alliance and consolidation structure is described, accompanied with a probable path of evolution. These predictions have important implications for managers of strategic alliances, carriers who are currently in an alliance as well as carriers who are planning to join one.     

以涉外导游发展为基础的西咸新区旅游开发研究

西咸新区拥有丰富的旅游资源、便利的交通和较为完善的基础设施为旅游开发提供了重要的保证。本文从西咸新区发展旅游的基础条件和存在的问题入手,阐述西咸新区定位旅游产业的原因和必要性,同时提出相关的开发策略。     

Examination of the effects of the relationship marketing orientation on the company performance

The research objective is to examine empirically the relationship marketing and its successful implementation in Turkish Beverage Companies. Three scales were used to generate the data. Relationship marketing scale, environmental factors scale and company performance scale. Some of the variables in questionnaire used as control variables that reflect company-specific characters namely, company size, business type and sales volume. First the main effect of relationship marketing orientation on company performance was assessed, and then the moderating effect of environmental factors on the relationship between relationship marketing orientation and company performance was estimated by using multivariate techniques.