以质量为本振兴企业

以质量为根本，全面提高企业管理水平，最终达到提高经济效益的目的。     

Does price reflect emotional,structural or performance quality?

Three denim jeans products from the same manufacturer with differentiated pricing and labels (antiqued, sandblasted, and stonewashed) were used to determine the relationship between price and quality. Both qualitative and quantitative procedures were used to analyse the garments. All three jeans were made of twill weave with 3 × 1 repeat. Both structural and performance characteristics were compared using standardized tests. Analysis of variance was used to compare the selected structural and performance characteristics among the three jeans products. Tukey’s HSD tests were used for post hoc multiple comparisons for three jeans. The findings revealed that despite the fact that all three jeans products were from the same store, and that the fabrics used the same weave, degree and direction of twist, the jeans differed significantly for several structural and performance characteristics. Several possibilities for future research were explored.     

Ill-behaviour of transformation-frontiers with environmental quality versus pollution

If one looks at environmental quality N as a renewable natural resource (with its own natural dynamics) which is changed by emissions Z, then one gets a better understanding of the shape of the damage function. In the case of a logistic growth dynamics one obtains a well-shaped transformation frontier N(Z), even in a two-species natural dynamics. For a more general natural interaction in the framework of a prey-predator model one obtains the possibilities of a cusp catastrophe which makes the transformation frontier N(Z) ill-shaped for the standard arguments of economists and their most favoured environmental policy instruments.     

Advertising,Price and Quality in Self–regulating Professions: A Survey

This paper surveys the theoretical and empirical literature on the relationship between advertising, fees and quality in the self–regulating professions. Much of the literature is derived from the perspective of advertising as an information–enhancing device, helping to reduce the information asymmetry between professional and client. This is consistent with the majority of the empirical studies which suggest that advertising tends to have a downward effect on professional fees, with little if any adverse effect on quality. There are, however, important issues of method and measurement which may lessen the force of this conclusion     

论商标反向假冒行为及其法律规制

商标反向假冒行为妨碍了他人对自己商标的正常使用，扰乱了正常的市场秩序，欺骗了广大消费者和公众。很多国家的立法都明文对其进行规制，我国现行法律亦从不同角度对其进行规制。当前，对严重的商标反向假冒行为，应予以刑法调整。     

The role of perceived product quality and overall satisfaction on purchase intentions

The study investigated the effects of perceived product quality and overall satisfaction on purchase intentions. Moreover, the direct and indirect effects of values and involvement on purchase intentions were studied. The study utilized the survey questionnaire and used sport shoes as the product being researched. The sample consisted of 197 students who responded to an anonymous questionnaire. Five hypotheses were tested and four of them were confirmed by the data. Perceived quality had a direct and an indirect effect (through overall satisfaction) on purchase intentions, overall satisfaction had a direct effect on purchase intentions and involvement had an indirect effect on purchase intentions through overall satisfaction and perceived quality. The results of the study provide several theoretical and practical implications.     

试论人文精神在2000版ISO9001质量标准中的蕴涵

近代管理科学的发展,经历了一个以"物"为中心的管理向以"人"为中心管理的转移过程。所谓 "管理的回归本色",其内涵是管理不是单纯的控制,而是一种如何使人的价值在组织的经营活动中得到实现 及如何尊重人的价值。这一理论视角的转换,在改版后的2000版ISO9001标准中得到了鲜明的体现和阐释。     

油井水泥产品质量现状分析

结合2000～2005年对各油田油井水泥的质量监督工作，对我国油井水泥使用的标准、产品工艺、产品质量现状进行了分析。     

品牌共同体:企业与消费者沟通的新方式

品牌共同体是国外兴起的一种新型的企业与顾客互动的方式。品牌共同体的构建有助于增加顾客的社交利益，对于顾客间互动以及体会品牌的内涵意义重大。本文通过介绍品牌共同体的定义、特征、意义，从而向企业提出创建品牌共同体的建议。     

Ambient Taxes Under m-Dimensional Choice Sets, Heterogeneous Expectations, and Risk-Aversion

We consider the design of ambient taxes forrisk-neutral and risk-averse polluters whenpolluters and the regulatory agency haveasymmetric information about environmentalrelationships and probabilities associatedwith random events. Unlike prior work, we showthat under these conditions, optimal ambienttaxes must be firm-specific, and accompaniedby additional incentives to influencepolluters' choices of abatement techniques.