Virtual built-up land transfers embodied in China’s interregional trade

China’s vibrant interregional trade has widened the gaps between production and consumption, which transfers the pressure of built-up land resources caused by population expansion and supply/demand imbalances. This study comprehensively analyzes China’s built-up land use issues, considering the complex interregional trading network. Accordingly, the virtual built-up land transfers embodied in China’s interregional trade is illustrated, based on a multi-regional input-output analysis. In China, the national average of virtual built-up land intensity illustrates a downward trend. This demonstrates the effectiveness of the intensive built-up land utilization policies implemented in many parts of the country. Three economic regions of China with the most active trade activities (the Yangtze River Delta, Beijing-Tianjin-Hebei regions, and Guangdong Province) have attracted many virtual land flows to relieve the built-up land resource pressures caused by rapid economic development. These flows have mainly derived from neighboring provinces. Considering the detail virtual built-up land transfer profiles embodied in China’s interregional trade, policymakers must collaborate to formulate differentiated policies and optimize built-up land types that combine industrial structure and trade patterns.     

How to inspire users in virtual travel communities: The effect of activity novelty on users’ willingness to co-create

Virtual travel community managers tend to incorporate a degree of novelty within activity design to foster interaction between users. Little is known of how users respond to these novel activities. Based on customer inspiration theory, this research investigated the mechanisms of activity novelty on users' willingness to co-create and the moderating effect of user regulatory focus and activity goal attainability. Results of three scenario-based experiments revealed that activity novelty positively influenced users’ willingness to co-create via user inspiration. Promotion-focused users were more inspired by novel activities and in turn had a higher willingness to co-create than those were prevention-focused. When activity goal attainability was high (vs. low), the positive effect of activity novelty on inspiration was attenuated. We present the theoretical and practical implications of activity design within virtual travel communities.     

Virtual travel community members’ stickiness behaviour: How and when it develops

This paper aims to investigate simultaneously the influence of relational and personal factors on virtual travel community (VTC) members’ stickiness behavior. Thus, this study adds to limited research on the drivers and boundary conditions of VTC members’ stickiness behavior which is crucial for building thriving communities. With the increasingly fierce competition in the online travel market, enhancing VTCs site stickiness becomes timely and more important to avoid consumers switching easily to competitive websites. 431 online survey responses were obtained from the Where Are You Now (WAYN) VTC and analyzed using SEM. Results show trust plays a stronger role than commitment in strengthening members’ site stickiness. Contrary to conventional wisdom, site stickiness is stronger for male travelers and is weaker for high-income travelers but is not affected by age. The results contribute to SOR theory by shedding more light on how VTC members’ stickiness behavior develops and when it is stronger/weaker for a specific travel group. The findings also provide practical insights to assist VTC operators in vitalizing and cultivating members’ site stickiness and in allocating resources adequately.     

Performing catharsis: The use of online discussion forums in organizational change

Online discussion forums have been used to both support and resist organizational change. Our empirical study examined how employees in one organization used an online forum to help them deal discursively with changes that they perceived as threatening to their identity. In particular, we found that the postings of one key individual were central in framing the organizational changes in a way that had powerful cathartic consequences for employees’ feelings of anger and loss of face. Paradoxically, however, we also found that such use of the online forum had the contradictory consequence of helping to facilitate the very changes that employees perceived to be problematic.     

基于物理建模的虚拟环境建立技术研究

以虚拟环境中模型物理属性的计算机表现为主要内容,首先提出对物理属性建模应解决的问题,然后在简单阐述物理学和计算机图形学学科发展特点的基础上,描述了基于物理属性的三维场景绘制的一般过程,以及基于物理的建模方法的一般步骤,从而建立了一套完整的理论框架。     

电子货币与虚拟货币比较研究

本文首先对电子货币与虚拟货币的概念进行了界定,然后从发行主体与信用保证、支付方向与支付范围、是否具有借币收费过程等方面的性质进行了比较研究。本文认为,银行等金融机构发行的电子货币具有交易媒介功能,是具有无限支付能力的全局货币;网络企业发行的法币预付充值型网络虚拟货币不是交易媒介,在性质上不是真正的货币,只是局部性单向支付工具;类似人大经济论坛币这样的纯粹虚拟货币在其虚拟经济系统中是双向支付工具,具有交易媒介性质,是一种有限支付能力的局部货币,但是其离开了虚拟社区就不再作为交易媒介,而最多可能成为倒卖对象。     

浅谈虚拟机在电子商务计算机教学中的应用

本文从计算机教学中遇到的问题出发，介绍了虚拟机的含义及使用方法，分析了虚拟机在电子商务的计算机教学中的应用。     

A Tri-Country Marketing Project – Preparing Students for the Realities of a Global Marketplace

With rapidly increasing globalization, business students are required to understand complex global markets and adapt to the rapid changes in the global landscape. This paper discusses a project where students from International Marketing courses in Pakistan, the United States, and France used an interactive platform as a base to jointly explore the marketing of brand-name products across the three countries to better understand the realities of global marketing strategies. The results are discussed as are the difficulties and the recommendations for future projects.     

虚拟经济发展的两重性及对我国经济发展的启示

虚拟经济的兴起和发展对当代世界经济发展的影响巨大，同时对我国现实经济的发展也具有理论和现实上的意义。     

虚拟网的资源管理

随着因特网的迅速发展，各种实时多媒体应用如远程教育、分布式仿真和网络游戏等得到了普通地应用，这些应用对网络系统有服务质量提出了较高的要求。如何通过网络资源的合理分配来满足不同应用之间的服务质量要求，是一个很重要的问题。本文利用虚拟网的概念来实现对网络资源的逻辑映射和统一管理，允许网络服务供应商和大公司客户实现灵活的可配置化管理，同时提高网络资源的复用效率。