审计责任与会计责任界定初探

审计责任与会计责任是两个容易混淆的概念。由于目前两种责任界定还不清楚，常常使人们误认为二者可以混同，导致针对注册会计师的审计诉讼案件越来越多。本文从二者的基本概念入手。分析了造成二者混同的原因，并提出了科学界定审计责任和会计责任的几点建议。     

产权观下我国企业会计目标构建问题研究

会计目标一直是西方会计界重点关注和研究的问题,近年来,我国会计理论界和实务界也对其投以越来越多的关注。本文试图从企业产权理论和制度变迁的角度,以利益相关者权益保护为主线研究会计目标,理清从受托责任观到决策有用观演进的必然性和合理性,并在分析英美、法德模式会计目标的差异后,结合当前我国会计准则国际趋同的背景,提出我国应确立以利益相关者权益保护为中心、以企业特征为导向、针对不同环境分别选择受托责任或决策有用为核心内容的会计目标构建思想。     

Business relatedness and performance: a study of managerial perceptions

Understanding of business relatedness and performance effects is the foundation of any diversification decision, but we have limited knowledge of how managers consider relatedness. This study identified relatedness classes and performance effects using perceptual survey data from top industrial executives. Four classes with significant variable differences were found: high, technology, customer, and low relatedness. Technology relatedness had a strong positive performance effect and high relatedness had a negative effect. The findings confirm that perceptions are multidimensional, but may include five key factors rather than the previously identified attribute categories of product–markets, resources, and value chains. Contributions to diversification literature are discussed. Copyright © 2006 John Wiley & Sons, Ltd.     

Research on Customer Satisfaction Strategy in China＇s Real Estate Industry

This paper analyzes real estate market condition, studies key influencing factors to customer satisfaction, and presents corresponding customer satisfaction model and effective strategy framework, which are of significance to achieve customer loyalty and get competitive edge for real estate enterprises.     

改进利润计量管理的战略性思考

现行会计利润计量只关注短期忽视长期,不能适应战略管理的现实需要,必须以企业价值增长理论为指导,拓展会计计量利润的空间及目标。利润战略管理的基本内容包括构筑利润导向型经营策略体系、培育企业利润心理和建立有效保护企业利润的战略控制体系。文章认为,销售利润率、预期利润增长率、资产效率、战略控制指数、市值收益比率这5个指标的复合计量,可以作为会计对战略转移利润进行核算的一种尝试。最后,作者借鉴国际权威咨询公司的成果对各类企业如何立足自身客观条件逐步实现价值增长提出了具体的策略思路。     

Financial Globalization,Social Exclusion and Financial Crisis

This paper suggests one set of mechanisms that ties financial globalization processes to local dynamics of financial inclusion or exclusion. Specifically, this paper explores the worldwide reconsideration of financial firms’ strategies that has accompanied financial globalization. It is shown that the neoliberal and asymmetric‐information approaches to credit markets and financial crises in developing economies overlook these dimensions of financial globalization because of their tendency to focus on representative credit markets. Banks’ strategic shift has led to the global homogenization and stratification of financial practices—and this in turn has been a key driver of processes of financial exclusion. Financial exclusion then involves bifurcation within financial markets, so that different markets serve different portions of the household and business population. This analysis suggests a reconstruction of Minsky’s microfoundational model of the origins of financial fragility and crisis, which shifts from Minsky’s emphasis on a representative borrower–lender relationship to a situation of borrower–lender relationships in bifurcated markets.     

青藏铁路施工与环境保护

文章详细介绍了青藏铁路施工对环境保护的影响,指出了强化青藏铁路环境保护工作的意义,提出了青藏铁路环境保护工作的主要内容和应当采取的措施,阐述了将青藏铁路真正建成21世纪的世界屋脊的环保型铁路的实施要点。     

通信企业的营销创新

通信企业的营销手段不断丰富,营销能力不断增强。但由于计划经济时代遗留下来的痼疾,我国通信营销的总体水平仍不高,营销方法落后的弊端逐渐暴露,成为阻碍我国通信业发展的一大障碍,因此通信企业需要引入营销创新机制来激发企业活力。文中主要解答以下问题:为什么通信企业需要营销创新?什么是通信企业的营销创新?如何进行通信企业营销创新?文章力图对通信企业营销创新发展之路进行有益的探索。     

Structuring Corporate Headquarters: An Investigation of Franchising

This article focuses on the structuring of the corporate headquarters in a franchise organization. Four essential issues that are related to franchisors organizational structure are discussed—homogeneity and heterogeneity of franchisors structure, company-owned and franchise arrangement, the dynamics between strategy and structure, and performing innovative and administrative functions simultaneously in the headquarters. Propositions are given for each issue. The results of qualitative analysis associated with each issue are discussed.     

港口供应链的构建及其管理初探

在全球供应链下,作为国际物流重要节点的港口也面临着激烈的竞争和挑战.在此情形下,本文将供应链管理的思想应用到港口生产营销中,整合国际海运物流渠道,构建集成化的港口供应链,以提升港口竞争力.