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跨文化交际能力的培养对于英语专业学生有着极为突出的重要性,针对高职英语专业学生对英语国家社会背景了解不足、文化素养普遍较低,跨文化交际意识较薄弱的特点,提出了跨文化交际能力的培养策略。以使高职英语专业学生能够更好的适应工作岗位的需求。 相似文献
994.
This study investigates the impact of communication between expatriate and local managers on two types of conflict in subsidiaries of multinational companies (MNCs) engaged in new product development (NPD). The data was collected from 438 local NPD managers who regularly collaborate and communicate with expatriate managers. The findings suggest that the quality and bidirectionality of cross-cultural communication reduce relationship conflict but increase task-related conflict. In addition, a more formalized communication style increases both relationship conflict and task conflict. The findings hold implications for MNCs in that improvements to different communication dimensions are suggested. 相似文献
995.
Starr Roxanne Hiltz Donna Dufner Michael Holmes Scott Poole 《Journal of Organizational Computing & Electronic Commerce》2013,23(2):135-159
A “distributed group support system”; includes decision support tools and structures embedded within a computer‐mediated communication system rather than installed in a “decision room.”; It should support groups who are distributed in space but not time ("synchronous”; groups), as well as “asynchronous”; groups whose members participate at different times. Pilot studies conducted in preparation for a series of controlled experiments are reviewed in order to identify some of the problems of implementing such a system. Many of the means used by groups meeting in the same place at the same time to coordinate their activities are missing. Embedding decision support tools within a different communications medium and environment changes the way they “work.”; Speculations are presented about software tools and structuring or facilitation procedures that might replace the “missing”; coordination channels. 相似文献
996.
Sergei Belov Nikolai Kropachev Elena Orlova Ekaterina Baeva Vladimir Bondar 《Journal of East-West Business》2013,19(4):245-264
AbstractThe paper investigates how language facilitates communication process between government and business. We use Russian context to show barriers and challenges of using language in official communication between governmental authorities and Russian companies. In our work, we demonstrate how language may produce employee’s misunderstanding and discuss typical sources of ineffective usage of language. The results indicate that problematic issues of both linguistic and non-linguistic nature can lead to serious implications for successful communication between government and business in Russia. We found that documentations’ complexity, which is perceived as such due to a complicated subject area they belong to (legal, tax, etc.) and language insufficiency applied are most likely to raise multiple problems related to government’s communication with business. 相似文献
997.
Integrated marketing communication (IMC) has emerged as a new concept in marketing in the twenty-first century. IMC is mostly thought of, taught and written about as simply the integration of advertising and promotional activities. However, this paper proposes IMC as a broader concept. It is more than a process or activity within an organisation: it is a system of belief or engagement, embedded in an organisation's culture, underpinned by communication and driven by technology and senior management. We identify seven major tenets of the integrated view of marketing communication within the IMC literature, and argue that early marketing concepts of the twentieth century are no longer valid. IMC can be seen as a new paradigm in marketing, equipped with central concepts that apply to many business environments. 相似文献
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《Journal of Internet Commerce》2013,12(3):81-104
Abstract Is m-commerce just an extension or a subset of e-commerce? Will it turn out to be just more hype? In this paper we discuss the realities of m-commerce and the major differences between mobile commerce and Internet-based e-commerce. Based on this understanding, we identify key factors that must be taken into consideration in order to design valuable m-com-merce applications. We emphasize that the success of m-commerce relies on the synergy of three driving forces: technology innovation, evolution of a new value chain, and active customer demand. 相似文献
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文章基于跨省面板数据构建动态空间面板杜宾模型,采用空间偏微分法深入估计了电话与互联网两类通讯基础设施对经济增长的直接效应与空间溢出效应,同时进行了区域异质性分析。实证发现:电话普及率与互联网普及率对经济增长均有不显著的正向直接效应,前者有不显著的正向空间溢出效应,后者则有显著的负向空间溢出效应,而二者的交互项在长期与短期均表现出显著的正向直接效应与空间溢出效应,且长期表现均优于短期,两个时期发挥的总效应均主要来自空间溢出效应。此外,东部地区二者的交互项有显著的负向空间溢出效应,而中西部地区二者的交互项则有正向空间溢出效应。为此,今后应建立电话与互联网两类通讯基础设施的动态耦合协同机制,提高区域联动性与整合度,充分发挥其对地区经济增长的促进效应。 相似文献
1000.