To each his own: Matching different entrepreneurial models to the academic scientist's individual needs

This paper presents a comparative case study of academic group leaders, active in three different scientific fields at a leading Swiss technical university. It examines the obstacles that prevent scientists from commercializing their technologies and how they can be reduced. Traditional models of technology transfer assume that scientists prefer either to 'go it alone' and become entrepreneurs (the inventor entrepreneur model) or to let go of their technologies to people interested in their commercialization (the surrogate entrepreneur model). The results of qualitative research suggest that these two models capture the extremes of a continuum populated by a variety of intermediate situations where scientists are unwilling completely to let go of their findings, but also do not want to become full time entrepreneurs. This results in considerable commercial potential that is unexploited. The Founding Angels approach might be a solution to this problem; it is designed for academics in these intermediate situations. The study contributes to the literature on university-industry technology transfer and should be useful for practitioners and scientists interested in maximizing the synergies between academia and industry.     

An integrated approach to the purchase decision making process of food-delivery apps: Focusing on the TAM and AIDA models

The study employed two theories, the technology acceptance model (TAM) and the Attention-Interest-Desire-Action (AIDA) model, to provide an understanding of the process of consumers accepting an on-demand food-delivery app, and to establish the effect of marketing communication on outcomes related to consumer behavior. A conceptual model and hypotheses were developed by combining the key constructs of the two models to predict behavioral intentions. Findings revealed the attention and interest in the AIDA model related strongly to the salient behavioral beliefs of TAM, perceived usefulness and perceived ease of use. Thus, it can be concluded that marketing communication acts as an external element in the process of accepting new innovations. Besides, it was confirmed that attitude towards the adoption of new technology acts as a mediator that promotes desire for the app. From the disciplines of information system and marketing communication, the study suggests an innovative approach to incorporating models.     

金融市场化进程是否改变了中国货币政策不同传导渠道的相对效应？

本文利用SVAR模型脉冲偏导分离技术,从利率市场化和影子银行两个维度测算了金融市场化进程对货币政策不同传导渠道相对地位的影响。实证结果揭示了中国货币政策传导的一些重要特征:第一,以信贷渠道为代表的数量化渠道效应要强于以利率和汇率渠道为代表的价格渠道,并且该结果没有因金融市场化的推进而改变。第二,利率市场化的推进主要强化了利率渠道的作用,但一定程度上弱化了其他渠道尤其是信贷渠道的作用。第三,影子银行的发展,强化了资产价格渠道的效应,而相对弱化了信贷渠道和利率渠道的效应。研究为在金融与实体经济市场仍存在一定程度摩擦的条件下,央行采用价格与数量货币政策调控方式有机结合的必要性与有效性,提供了实证支持。同时研究还表明,要充分发挥利率市场化改革完善货币政策价格传导机制的作用,既需要加强对各种形式金融创新的监管,还需要实体经济体系进一步市场化改革相配合。     

Measuring Farm and Market Level Economic Impacts of Improved Maize Production Technologies in Ethiopia: Evidence from Panel Data

While it is often recognised that agricultural technology adoption decisions are intertwined and best characterised by multivariate models, typical approaches to examining adoption and impacts of agricultural technology have focused on single technology adoption choice and ignored interdependence among technologies. We examine farm‐ and market‐level impacts of multiple technology adoption choices using comprehensive household survey data collected in 2010/11 and 2012/13 in Ethiopia. Economic surplus analysis combined with panel data switching endogenous regression models are used to compute the supply shift parameter (K‐shift parameter), while at the same time controlling for the endogeneity inherent in agricultural technology adoption among farmers. We find that our improved technology set choices have significant impacts on farm‐level maize yield and maize production costs, where the greatest effect appears to be generated when various technologies are combined. The change in maize yield and production costs results in an average 26.4% cost reduction per kilogram of maize output (the K‐shift parameter). This increases the producer and consumer surpluses by US$ 140 and US$ 105 million per annum, respectively. These changes in economic surplus help to reduce the number of poor people by an estimated 788 thousand per year. We conclude that deliberate extension efforts and other policies that encourage integration of technologies are important for maize technologies to yield their full potential at both farm and market levels.     

Resource saving and productivity enhancing impacts of crop management innovation packages in Ethiopia

Crop management innovations are often not discrete fixed stand‐alone options—and their adoption may imply various combinations and adaptations. This potentially confounds their impact assessment. This article assesses the resource saving and productivity enhancing impacts of a crop management package revolving around minimum tillage in maize‐based farming systems in northwest Ethiopia. An endogenous switching regression model was applied to plot‐ and household‐level survey data collected from 290 rural households operating 590 maize plots during the 2012 production year. Controlling for variations in plot and household characteristics, the average effect of minimum tillage package (minimum tillage package) on maize productivity is 0.44 t/ha. Compared to conventional practice (CP), adoption of the MTP decreased the average male and female labor use in maize production by 14.4 and 8.2 person‐days per ha, respectively. Similarly, MTP adoption decreased draft power use for land preparation by 13.2 pair of oxen‐days per ha. Compared to CP, in general, there is a considerable short‐run maize productivity gain and reduction in labor and draft power use under MTP.     

Diversification and sophistication of livestock products: The case of African countries

This study assesses the level of sophistication of livestock products in Africa by evaluating technology intensity and economic complexity of each product. Using trade data from 1995 to 2012, livestock commodity exports are classified based on technology intensity. Employing a method of reflection in computing the economic complexity of export products, we find that one fifth of African livestock commodity exports are manufactured with low technology while the rest is composed of raw materials. The results also show that the ten most complex livestock commodities represent about a third of African livestock total exports while the world level is almost double this figure. Yet African countries spend a huge share of their wealth on importing complex products. The results imply that by exporting non-complex products Africa loses nearly a third of the total value of its livestock exports. To boost the value of livestock products, African countries should exploit their untapped potential while securing the domestic market to achieve import substitution. This can be done by integrating with global value chains or developing niche markets at the regional or international markets and improving productive capabilities.     

驱动经济高质量发展的科技创新要素及时空差异——2009—2017年省级面板数据的空间计量分析

基于2009—2017年中国内地31个省域面板数据，利用空间计量模型分析科技创新驱动经济高质量发展的时空差异，认为中国经济高质量发展指数稳步上升，空间聚集及正向溢出效应显著，空间依赖性强。R&D投入强度、科技研发成果、万人高校在校人数及城镇化率对经济高质量发展的影响均为正，财政教育支出的影响为负；经济地理距离相近省份R&D投入强度、财政教育支出及城镇化率对本省经济高质量发展的影响均为正，科技研发成果、万人高校在校人数及互联网基础条件的影响均为负。西部及中部地区科技创新人力与科技财政支出要素对经济高质量发展的积极影响大于其它地区，而东部地区科技资金投入、科技研发成果及科技成果转化度要素对经济高质量发展的积极影响大于其它地区。     

成都理工大学教职工体育协会的现状研究

文章对成都理工大学6个教职工体育协会的建制、经费、场地设施、指导人员以及活动开展状况等方面进行了调查访谈,发现协会中仍然存在着协会成员固化、成员覆盖面小以及资金不足、场地匮乏等问题,并提出加大宣传力度,狠抓培训、扩大会员人数;扩展资金来源,寻求学校场地人力支持以及多层次创造活动交流平台等建议措施,以促进成都理工大学教职工体育协会的进一步发展。     

What influences consumers’ intention to purchase organic personal care products? The role of social reassurance

Green and organic markets have grown rapidly in recent times, thanks to the increasing global popularity of having a healthier lifestyle. Rising consumer awareness of the risks of synthetic chemicals for humans as well as the environment have boosted the demand for organic personal care products (PCPs). To better understand the micro-mechanisms guiding the organic PCPs buying process, this study builds on the social proof theory by examining the drivers leading this process in two different national contexts. Partial least squares structural equation modelling was used to conduct a multigroup analysis on a sample of 473 consumers (n = 266 from Spain, n = 207 from Italy). Findings reveal the significant role of environmental value, product knowledge, convenience & quality, and information adoption. Furthermore, the study introduces and validates the new construct ‘social reassurance’ explaining the psychological mechanisms leading the organic PCPs buying process.     

How to improve a technology evaluation model: A data-driven approach

Academic research suggests a number of technology evaluation models. To ensure effective use, models need to be improved in accordance with changing internal and external environments. However, a majority of previous studies focus on model development, while a few emphasize their implementation or improvement. To fill this research gap, this study suggests a systematic approach to examining the validity of technology evaluation models and improving them. We consider three propositions as criteria for improvement: 1) the coherence of the evaluation results with the evaluation purpose, 2) the appropriateness of the evaluation methods, and 3) the concreteness of the evaluation model. Rather than using expert opinions, this study takes a data-driven approach, wherein we analyze actual evaluation results and determine whether the model produces the intended results. A case study of 291 technology evaluation results, all made by the South Korean government in support of technology-based small and medium-sized enterprises, is conducted to verify the suggested approach's applicability. This is one of the few studies to address issues regarding improvements to a technology evaluation model. Its approach can help to develop and continuously improve a valid technology evaluation model, thus leading to more effective practice.