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991.
房价和股价波动如何影响宏观经济,又如何对居民消费产生影响?这是很多人都感兴趣却又让人迷惑的问题。本文运用相关性检验、方差分解和格兰杰因果检验对中国1998-2010年间中国房价、股价、居民消费和经济波动的特征及根源进行了较为全面的互动研究。结果发现,四者关系复杂,各变量均呈现出一定的顺周期特性且互相关联,房价和股价波动会早于经济波动和消费波动,这说明房地产和股票确实是宏观经济的晴雨表。但研究还发现,房价和股价波动对居民消费和经济波动冲击的影响力度不大,而居民消费与房价波动和经济波动之间均存在双向因果关系。而且,房价波动对经济波动的影响更为复杂,可通过消费和股价波动两个传导途径间接作用于经济波动。 相似文献
992.
This research examines a marketing technique (bundling) that wine companies may use to gain access to retail stores. The study examined consumers' perception toward bundling with respect to the Australian wine market and the results allowed for the formulation of market segments, which aimed to provide a better understanding of the wine-bundle purchaser. Cluster analysis highlighted three market segments, in particular, one consumer segment is prone to purchasing wine bundles and is interested in deals. While exploratory in nature, the research may provide an insight into global wine marketing strategy. 相似文献
993.
994.
Maureen Townley‐Jones Margaret Griffiths Mary Bryant 《International Journal of Consumer Studies》2008,32(3):204-210
Many studies of consumer debtors have identified risk factors associated with chronic consumer debt. Chronic consumer debtors exist in an environment of ongoing efforts to survive financially and meet their debt commitments. Despite otherwise favourable economic conditions for the community at large such as low interest rates and low levels of unemployment, the chronic consumer debtor remains continuously at peril of overcommitment. An analysis of financial counselling interviews in New South Wales (the largest state in Australia) has been used to identify the group that the authors believe to be most at risk of chronic consumer debt in Australia. Other independent studies are provided to support the choice of the identified group. The situation for chronic consumer debtors is contrasted to the situation for acute cases. While financial literacy and support programmes can be provided to the community, the ability to target programmes towards a specifically identifiable group concentrates activities on measures aimed to alleviate the distress caused by ongoing financial hardship for one particular consumer group. The challenge of reducing chronic consumer debt has the potential to raise awareness and understanding of risk factors for consumer debtors generally. Thus, concentrated efforts towards alleviating chronic consumer debt may lead to a reduction in consumer financial overcommitment. 相似文献
995.
Ate Bayazit Hayta 《Family and consumer sciences research journal / American Association of Family and Consumer Sciences》2008,37(2):167-184
Socialization of the consumer is the process in which the individual constantly harmonizes himself or herself with the environment by learning or changing new attitudes, values, and current norms. Socialization of the consumer is only possible through the interaction of individual factors (including age, gender, socioeconomic level, life period), socialization factors (including family, school, mass media tools, cultural variation), and learning mechanisms (cognitive development and social learning theory). Thus, learned characteristics such as knowledge, attitudes, and skills, have influence on various manifestations of child consumers and helps harmonization with the environment. 相似文献
996.
Ainsworth Anthony Bailey 《Journal of Marketing Communications》2013,19(2):85-107
This article reports on a survey and an experimental study that were conducted to determine the extent to which public information about celebrity endorsers influences consumers' attitudes and perceptions, and whether this was moderated by an individual difference factor, consumer skepticism. Participants in the survey were more likely to recall and discuss negative events involving male sports celebrities; thought that these negative events had little or no effect on their perceptions of brands or companies associated with embattled celebrities; and focused discussion on the case of Kobe Bryant, when they were asked to discuss a specific case of a controversy involving a celebrity endorser. The experimental study revealed significant main and interaction effects of nature of information about a celebrity and consumer skepticism. It revealed that consumer skepticism has its greatest impact when information is neutral. The experimental study established that advertisers have to take into account the level of consumer skepticism when they use celebrities in their advertisements to target different groups of consumers. 相似文献
997.
Susan Wingert Carol D.H. Harvey Karen A. Duncan Ruth E. Berry 《International Journal of Consumer Studies》2005,29(5):468-478
Consumers who are infertile and decide to use assisted reproductive technologies undergo lengthy, expensive and potentially risky medical procedures in their quest for a pregnancy and a live birth. In this research we use a consumer model of decision making to analyse the process. We review information available to consumers and we assess use of an online bulletin board which gives consumers social support and medical information during the process. We conclude with the needs for consumer education and protection. 相似文献
998.
Petteri Puska 《食品市场学杂志》2019,25(2):207-231
Current research suggests that sustainable consumption choices (including favoring organic foods) can act as signals of prosociality. However, who actually perceives such acts as indicators of prosocial, altruistic tendencies is still unclear. Through an online survey (n = 168) and by using personal value priorities (Schwartz’s theory of values) as IVs, the present study sheds light on this issue. First, the results suggest that organic food consumption can confer the valuable signal of prosociality – and some other socially valued traits were also associated with this everyday behavior strategy. Then, the study shows that the interpretation of the signal is dependent on respondents’ positioning in Schwartz’s value circumplex. Intriguingly, in addition to those people who endorse self-transcendence values, people with conservative value priorities also view the presumed organic consumer as prosocial. These impressions are further mediated by more specific organic food attitudes, thereby forming a value–attitude–impression relationship. The implications are outlined. 相似文献
999.
1000.
Andreas Rasche Dorothea Baur Mariëtte van Huijstee Stephen Ladek Jayanthi Naidu Cecilia Perla Esther Schouten Michael Valente Mingrui Zhang 《Journal of Business Ethics》2008,80(2):151-173
This paper presents a report on the first Swiss Master Class in Corporate Social Responsibility, which was held between the 8th and 9th December 2006 at HEC Lausanne in Switzerland. The first section of the report introduces the topic of the master class – ?Corporations as Political Actors – Facing the Postnational Challenge’ – as well as the concept of the master class. The second section gives an overview of papers written by nine young scholars that were selected to present their research. The brief summary of each paper also includes a summary of comments from the masters, practitioners, and NGO representatives at the event. The third section brings in the perspectives of one master and one NGO representative on the discussed issues. The final section offers a brief wrap-up of the discussed topics and outlines ways to structure future conceptual and empirical research. 相似文献