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191.
文章基于Salop圆周城市模型, 在区域旅游产品特征及区域旅游合作方式分类的基础上, 研究区域旅游一体化的最佳合作方式及实现条件; 考虑区域旅游地合作方式对利润及旅游产品价格的影响, 通过区分区域旅游地的资源导向和市场及形象导向型两种常见情况, 引入两阶段博弈法, 按照两种区域旅游利润最大化的合作方式分别进行求解。结果表明:区域旅游合作是基于旅游产品的差异、同质化程度, 采取不同的协调方式进行的, 主线是促进差异化, 控制同质产品的内部竞争力;追求各自利润最大化下的契约式合作是区域旅游合作的最佳方式。如果政府间要实行行政组织一体化策略, 则只有在各旅游地旅游产品同质化时才易推行, 但是这种竞争状态并不稳定;区域旅游一体化是要利用行政力量削弱行政壁垒, 倡导市场要素流动的无障碍化。  相似文献   
192.
Cross-cultural differences of risk perceptions and insurance-purchasing decisions in Japan and the United States were examined by looking at one common risk, automobile accidents. In-depth interviews with 42 Japanese subjects were conducted in the city of Kasukabe, Japan, in June and July 1997. Their responses were compared with those of 74 US subjects from Western Pennsylvania (Austin, 1996). Systematic differences were observed in reasons given for having automobile insurance, judged probabilities of accidents, and judged probabilities of being at fault. These differences are examined in terms of cultural, driving, and market factors.  相似文献   
193.
G. R. Chen 《Applied economics》2013,45(24):2891-2902
Private labels have traditionally been viewed as a threat to advertised brands. Contrary to traditional wisdom, this study uses a two-asset rational expectations model to show that advertised brands could benefit from private labels. While the manufacturer’s advertising creates product differentiation, the retailer’s synchronous pricing strategy further enhances the product differentiation and raises profits as well as the efficiency of price discounts for the advertised brand. In addition, the existence of private labels improves the advertising efficiency, especially for newly introduced brands. The economic role of private labels is not limited to taking a free ride on the manufacturer’s advertising efforts, and this role cannot be replaced by another advertised brand.  相似文献   
194.
This article addresses commoditization in food retailing whereby competition has a tendency to lead to a continuous addition of new but similar products in a category. This often results in products that are more homogeneous and may make it more difficult for firms to gain unique market positions. In light of this development, we ask whether product differentiation is a futile strategy in food products marketing. We also address how consumers perceive and react to the seemingly ever-increasing number of similar products. These questions are explored through insights from relevant literature and a small-scale study of a seemingly highly differentiated category—smoked salmon—sold at the flagship store of an upmarket UK supermarket chain. It was concluded that no product attributes could be described as truly innovative, unique, or difficult to imitate. Implications are highlighted and discussed.  相似文献   
195.
Abstract

Standards have the potential to be a significant tool in the marketing of services, just as they have been in the marketing of products. Ranging from regulatory to voluntary, product-based to producer-based, standards can increase the competitive position of a product by reducing customer uncertainty. However, the lack of a framework for understanding and designing standards has limited their application in service industries.

Examination of existing standards suggests a framework of five key dimensions. Through the example of chemical management services (CMS) we show how this can be done, resulting in three options for the CMS industry. Using this framework as a guide, other service industries can determine if a standard would provide significant competitive advantage and, if so, design the optimal standard for their market conditions.  相似文献   
196.
为了研究在Stackelberg寡头竞争模型下企业在产品市场是否合作对市场绩效的影响,建立了寡头市场中面向R&D工艺的两阶段博弈模型。采用逆向归纳法求出了产品市场合作与不合作两种情况下的古诺-均衡解。研究表明,从促进技术进步的角度来看,对于R&D效率不太高的R&D项目,产品市场合作策略优于产品市场竞争策略。从提高企业利润的角度来看,对于R&D效率较高的R&D项目,当产品差异不大时,产品市场合作策略优于产品市场竞争策略;当产品差异较大时,产品市场竞争策略优于产品市场合作策略。对于R&D效率较低的R&D项目,产品市场竞争策略优于产品市场合作策略。从提高消费者剩余以及改善社会福利的角度来看,对于R&D效率较低的R&D项目,产品市场竞争策略优于产品市场合作策略。  相似文献   
197.
山地度假环境问题是山地度假旅游开发的重要方面,研究意义重大。基于度假环境的偏好划分湖南武陵源旅游者的类型,探索其山地度假环境期望的差异,寻求度假环境偏好对期望的影响。利用聚类分析方法将旅游者分为高度假环境偏好型、低度假环境偏好型两类。结合独立样本T检验,揭示其对度假环境期望的差异,最后据此提出了张家界武陵源发展山地度假旅游的建议.  相似文献   
198.
This paper presents a simple model to examine the implication of credit market imperfections when considering the huge variation of agricultural labor productivity across countries. The development of credit markets enables more agents to acquire skills to work in non-agricultural sectors. The expansion of the sectors decreases the labor supply to agriculture as well as increases the supply of modern intermediate inputs to agriculture. Agricultural producers accordingly substitute the relatively cheap intermediate inputs for labor to produce a given level of an agricultural good, and, thereby, the output per worker in agriculture is improved. Poor countries with less developed credit markets are, therefore, far less productive in agriculture than rich countries with well-developed credit markets.  相似文献   
199.
Injuries account for a large burden of mortality and morbidity in the State of Qatar. No comprehensive study has been conducted on all types of injuries in the State of Qatar. The objective of this study was to determine the trend in the number, incidence and pattern of injuries in the State of Qatar. This hospital-based study is a retrospective analysis of 53,366 patients treated at the accident and emergency and trauma centres for injuries during the period from 2006 to 2010. Injuries were determined according to the ICD 10 criteria. The details of the entire trauma patients who were involved in occupational/domestic injuries were extracted from the database of the Emergency Medical Services (EMS), Hamad Medical Corporation. Our results demonstrated that the rates of injury remained relatively stable in the State of Qatar over the five–year period. Those most at risk of injury were non-Qatari males who were below 30 years. Road traffic accidents (RTA) (36.7%) followed by falls causing back injuries (11.0%) were the most common types of injuries during the period. Most of the injuries occurred at the head for both males (17.7%) and females (13.5%); this was consistently the case across all of the age groups. The greatest proportion of RTA (21.2%), industrial machinery injuries (16.4%), construction injuries (15.5%), recreational sporting injuries (20.5%) and beach/sea/ocean injuries (15.0%) resulted in head injuries. Intervention efforts need to be aimed at reducing occupational injuries, RTA injuries and work–related hazards in the State of Qatar.  相似文献   
200.
Occupational accidents in the Finnish local government sector in 2004 are analysed by gender, age and occupation class in order to identify particular risk groups. The accident data are compared with data concerning the number of employees, using frequency distributions and accident incidence rates. The possibilities of providing occupation class-specific accident incidence rates are also discussed. According to the results, commuting accidents are more common and severe in the local government sector than in general in Finland. In the local public sector occupational accidents more often involved women than men. Compared to other age groups and occupational classes, occupational accidents are more common in the age band of 45–54 and in the occupational class of medical and nursing work. However, compared to the employees' data, men and younger employees had an increased workplace accident risk, while women and older employees had an increased risk of commuting accidents. The highest accident incidence rate was in farming and animal husbandry work. Currently, the calculation of occupation class-specific accident incidence rates is difficult. Improving the consistency of the occupation classifications used in the various data sources would facilitate more reliable calculation of rates.  相似文献   
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