媒介竞争与市场需求催化报纸专栏发展

我国媒体事业迅猛发展,报纸专栏一直深受报人喜爱和推崇。时至今日,媒体竞争日渐加剧,而专栏在报业界却始终保持永不退色。分析原因,同质、异质媒体激烈竞争和市场需求使然。     

网络条件下的政治参与特点与效应探析

公民政治参与是现代政治的必然要求。网络传媒的速迅发展为实现公民政治参与提供了技术支持,但同时也带来各种负效应。正确分析网络参政的特点和效应,是进一步推动网络条件下政治参与科学化、规范化和制度化的内在要求。     

The Cosmopolitan Grassroots City as Megaphone: Reconstructing Public Spaces through Urban Activism in Jakarta

Discussions on social movements in Asian cities are inseparable from the abundance of public rallies in the region. In this article, I look at the case of Thamrin‐Sudirman, the main thoroughfare in Jakarta, Indonesia, to uncover how physical urban spaces constituting part of the city as living systems broaden the reach of social movements' agendas. The study involved continuous observation at rallies, interviews with social movement leaders and participants, and a look at simultaneous public rallies in various cities. This article analyzes the sites of public rallies as ‘megaphones’, based on the patterns of issues featured in the rallies, the groups participating, and the nodes and paths that they constructed. Two key dimensions of the megaphone are: (1) the symbolic and historical significance of the sites of rallies; (2) the relationship between the space and the media. Particular sites in cities become places where information is gathered, distributed and transferred through the media, facilitating a network among cities. This article concludes that cities are agents of political actions that amplify ideas and spread them across the globe. The urban centers' megaphonic function results from the synergy between the public space in the built environment and the public sphere, and is reflective of the recentering of the city.     

Poor Kids: A Report on Children in Poverty

Media coverage of income inequality and the economic plight of the middle class fails to analyze the long-term effects of growing inequality and to consider possible solutions. The article examines the literature on media coverage of income inequality and the middle class, and then examines how three competing models, the neoclassical economic model, the propaganda model, and the institutionalist model, explain the inadequate coverage of the effects and solutions.     

Barcelona seen through the eyes of TripAdvisor: actors,typologies and components of destination image in social media platforms

Recent literature has emphasized the emerging role of social media in generating a destination image. Even so, there is still no clear definition of the main actors, typologies and components prevailing in these environments or the possible differences between diverse social platforms. Specific analysis and comparison of the Barcelona TripAdvisor Forum and a traditional Destination Management Organization (DMO) website showed that actors, typologies and components are platform specific and have both similarities and differences with other sources, including DMO websites and other social media platforms.     

现行电算化会计档案管理之我见

随着会计电算化事业的不断发展,各类企业事业单位大多数已经实现了会计电算化,但实现电算化后的档案管理却没能引起足够的重视,存在着不同程度的问题。那么,怎样做好会计电算化下的会计档案管理工作,是摆在我们面前的新问题。     

Role of the Internet Site in the Promotion Management of Sports Teams and Franchise Brands

This study examines the role that a website plays in the development of fan allegiance and as a promotion management tool for a sports team and brand. Research indicates that the combination of sports, media (television in particular), and sponsorships when employed in an integrated manner, can develop consumer connection to brands. This study suggests that the Internet is also an important part of an integration strategy of sports, media, and promotion. By working with a new team in the AIFA indoor football league, the researchers were able to determine what helped make fans allegiant to the team before the franchise's inaugural game. The results show that even before the team played its inaugural home contest, fans had become allegiant to the franchise brand and team by using the team internet site. These results indicate that an internet site can serve as a strong promotional tool in an integrated marketing plan of sports, media, and promotion to move fans toward brand loyalty and toward primary goals of the firm, including increased sales.     

THE USE OF SOCIAL MEDIA IN THE SUPPLY CHAIN: SURVEY AND EXTENSIONS

This paper investigates the capabilities of social media, such as Facebook, Twitter, Delicious, Digg and others, for their current and potential impact on the supply chain. In particular, this paper examines the use of social media to capture the impact on supply‐chain events and develop a context for those events. This paper also analyses the use of social media in the supply chain to build relationships among supply‐chain participants. Further, this paper investigates the of use of user‐supplied tags as a basis of evaluating and extending an ontology for supply chains. In addition, using knowledge discovery from social media, a number of concepts related to the supply chain are examined, including supply‐chain reputation and influence within the supply chain. Prediction markets are analysed for their potential use in supply chains. Finally, this paper investigates the integration of traditional knowledge management along with knowledge generated from social media. Copyright © 2011 John Wiley & Sons, Ltd.     

Does one model fit all? Exploring factors influencing the use of blogs,social networks,and wikis in the enterprise

Enterprise social media (ESM) have become increasingly widespread, but many intranet communities barely survive, miss their initially planned targets, or are even terminated. Research on technology acceptance can be a useful approach to improve adoption rates, but more empirical research needs to be conducted to examine factors driving the adoption of enterprise social media. To address this gap, we develop a model of individual ESM adoption, including technological and individual factors based on findings from collaboration and knowledge-sharing research. Because different ESM tools, such as blogs, social networks, and wikis, can be employed for fundamentally different uses, we explain differences between individual adoptions of the three technologies by identifying their uses and gratifications from the perspective of employees. The model is tested in three parallel studies, one for blogs, social networks, and wikis each, among employees of an international technology company in the pre-implementation phase. We find substantial differences between the factors influencing the intention to adopt the three applications. This provides the basis to employ the applications in a more effective way by considering organizational and employee needs.     

‘I just hope people can forgive me’: Australian women athletes,apologies and image restoration at the Rio Olympic Games

Prior to the 2016 Olympic Games, Australia’s Chef de Mission Kitty Chiller predicted that the Australian team could win as many as 16 Olympic gold medals. Australia’s Olympic team won a total of eight gold medals and the sports media reacted by suggesting the team had ‘failed’. At the 2016 Olympic Games, three high-profile Australian female athletes apologised to the Australian public for their performances. This study examines these three interconnecting cases and how such behaviour is linked to research that examines sports media and gender (including female agency), ‘image restoration’ and third-wave feminism. Additionally, this work identifies how the culture of third-wave feminism is conceptually troubled by the notion of the ‘female apologetic’ and calls for a re-examination and modification of such a notion.