改善富士康科技集团员工心智模式的基本路径

剖析了富士康科技集团员工跳楼事件的本质,总结出富士康员工的心智模式并分析其成因,提出了完善富士康员工心智模式的五条通路,即培养员工良好的性格、建立有效的沟通渠道、拓展人才策略与晋升空间、推行员工援助计划和在实践中努力提升情商。     

窥探笔墨纸砚的民族性格与文化

中国传统书画以笔墨纸砚为主要工具。简单的文房四宝,承载着历代文人画家对自然与社会的思考和感悟,书写了千百年的泱泱中华文化,描绘了千万里的广袤神州大地。民族性格与文化选择了毛笔、宣纸,毛笔宣纸也彰显着独特而有魅力的民族性格和中华文化。通过了解中国传统书画的工具材料,窥探隐藏在这些工具深处的民族性格和文化,分析现代化进程视角下,继承与发扬中华民族性格与文化以实现民族伟大复兴的启示。     

Towards Authenticity: A Sartrean Perspective on Business Ethics

Taking a Sartrean existentialist viewpoint towards business ethics, in particular, concerning the question of the nature of businesspersons’ moral character, provides for a dramatically distinct set of reflections from those afforded by the received view on character, namely that of Aristotelian-based virtue ethics. Insofar as Sartre’s philosophy places human freedom at center stage, I argue that the authenticity with which a businessperson approaches moral situations depends on the degree of consciousness he or she has of the various choices at stake. Finally, I consider some practical changes in business ethics education, managerial decision-making, and business organizations that Sartrean reflections might prompt.     

Corporate Rights to Free Speech?

Although the courts have ruled that companies are legal persons, they have not yet made clear the extent to which political free speech for corporations is limited by the strictures legitimately placed upon corporate commercial speech. I explore the question of whether or not companies can properly be said to have the right to civil free speech or whether corporate speech is always de facto commercial speech not subject to the same sorts of legal protections as is the right to civil free speech. In the absence of clearly defined legal precedent, I emphasize moral reasons for determining the appropriate limits of corporate civil free speech. Appealing to arguments typically used to justify individual rights to civil free speech, I examine the extent to which this sort of justification may or may not be legitimately extended to corporations. I conclude that corporate rights to civil free speech must be restricted because granting rights of free speech to institutions may, in practice, undermine the moral rationale and practical feasibility of guaranteeing rights of civil free speech to individuals. Furthermore, I argue that granting corporations full rights to civil free speech will undercut attempts to develop good moral character in corporate institutions by undermining the efforts of watchdog organizations.     

The influence of corporate character on customers and employees: Exploring similarities and differences

Should the same corporate brand imagery appeal to both internal and external stakeholders? The authors explored similarities and differences in how the dimensions of corporate character affect the satisfaction and perceived differentiation of customers and employees of two successful retail organizations. Using multigroup structural equation modeling of survey data (N=1,252), the authors found significant differences on two dimensions: enterprise and competence. Enterprise (e.g., imaginative, innovative) was positively associated with customer satisfaction, had no significant impact on employee satisfaction, and was negatively associated with employee perceived differentiation. Competence (reliable, leading) was positively associated with employee perceived differentiation but had no impact on customer perceived differentiation. The influence of chic (stylish, prestigious) was similar for both customer and employee satisfaction and differentiation. This analysis shows how certain dimensions of corporate character can be usefully promoted to both customers and employees, while other dimensions would benefit from a stakeholder-specific approach.     

提高工程量清单编制质量减少施工索赔

工程量清单是投标报价的基础数据,其编制质量将直接影响到施工索赔。从工程量清单计价的特点出发,结合我国建设工程工程量清单计价规范,主要从工程量清单的项目设置、特征描述、工程量计算等几方面,初步分析和探讨如何提高工程量清单编制质量。     

博客世界中的网络社区伦理刍论

网络社区生活会成为信息时代后期人们一个重要的活动内容,对人类社会的发展将产生深远的影响。博客作为网络社区生活的高级形式,在经历初期的与人类社会性的本质相背离的阶段后,逐渐与现实接轨,必将积极地促进人类之间信息的沟通和引起人类文化的大融合。     

基于BP神经网络的通信信号调制体制识别技术

本文研究了基于BP神经网络的通信信号调制体制识别技术。提取了反映信号调制体制差异的特征参数，并从提高收敛速度和正确识别概率出发，构建了最佳的神经网络分类器。实验结果表明，该技术拥有较好的通信信号调制体制识别性能。     

诚信建设与企业发展

本文认为,诚信建设对企业发展至关重要,无论是要维持正常的经营活动,还是要通过创立品牌做强做大,乃至于要走出国门,参加全球竞争,都离不开诚信。企业缺乏诚信,必然会失去社会的信任,进而导致自身利益的丧失;坚守诚信,必然能赢得社会的信任,并从中获得利益。文章强调,企业不能将诚信建设仅仅作为一种谋取自身利益的手段,单纯从赢得用户的信赖出发,从企业自身的利益出发,而应该培植真正的诚信品质,最根本的是要着眼于提高人的精神追求与道德素质。诚信建设一靠教育,二靠制度。     

传统产业群集聚发展研究——浙江宁波产业群发展模式分析

文章基于宁波产业发展的历史和现状,对传统产业群的发展模式、特征和支撑系统进行了分析,提出了传统产业发展的思路和途径。