社会情感财富对家族企业创业导向的影响

在将家族企业社会情感财富划分为家族控制、家族代际传承意愿、家族认同和家族社会资本4个维度的基础上，研究不同维度社会情感财富间关系及其对家族企业创业导向的影响与作用机制。结果发现：①家族控制对家族代际传承意愿、家族认同和家族社会资本具有显著正向影响；②家族控制对家族企业创业导向具有显著正向影响，家族代际传承意愿、家族认同、家族社会资本在家族控制与家族企业创业导向间起完全中介作用。     

基于云模型的区域企业绿色技术创新环境成熟度评价

基于企业绿色技术创新环境成熟度视角，运用2019年我国内地省域数据，构建包含政策环境、经济环境、社会环境和创新环境4个维度的企业绿色技术创新成熟度评价指标体系，采用云模型评价方法，对我国企业绿色技术创新环境进行评估。结果表明，企业绿色技术创新环境与区域经济发展之间存在非线性关系；政策环境和社会环境是企业绿色技术创新环境成熟度中最主要的影响维度；我国企业绿色技术创新环境整体处于中等成熟度，且不同区域间存在显著差异。最后，基于全新视角，提出提高企业绿色技术创新环境成熟度的政策建议。     

开放式创新对节能环保企业创新绩效的影响

节能环保企业是节能环保技术创新的重要主体，通过构建理论模型，以上海89家企业数据为基础，就开放式创新对节能环保企业创新绩效的影响进行实证分析。研究发现，节能环保企业对开放式创新具有较强的依赖性，但开放式创新对节能环保企业创新同时具有促进效应和替代效应，外部知识互动提升了节能环保企业创新绩效，也可能导致外部技术依赖；开放式创新在技术开发和创新成果转化上的影响存在差异，节能环保企业应结合不同创新阶段和企业自身特征有效开展外部创新合作；开放式创新需建立在企业内部创新投入的基础之上，节能环保企业应重视内部创新投入与外部技术消化吸收，实现内外部创新要素叠加。     

大数据能力对企业创新绩效的影响——IT-业务融合与双元环境的调节作用

基于动态能力理论和权变理论，以IT-业务融合、双元环境为调节变量，探究大数据能力与企业创新绩效间的作用关系，结果发现：大数据能力对创新绩效具有正向促进作用；IT-业务融合调节大数据能力与创新绩效的关系，IT-业务融合水平越高，大数据能力对创新绩效的正向影响就越显著；双元环境能够调节大数据能力与创新绩效间关系。其中，环境动态性在大数据能力与创新绩效关系间起正U型调节作用，而环境竞争性在大数据能力与创新绩效关系间起倒U型调节作用。从内外部情境视角解释大数据能力的创新转化，对中国企业大数据应用具有指导意义。     

The formation of habit and word-of-mouth intention of over-the-top platforms

The current study examines how video content on over-the-top (OTT) platforms and the enjoyment from watching them form habits and word-of-mouth (WOM) intentions. We propose a research model that integrates elements from the Self-Determination Theory (SDT) and the concept of “habit loop” from the Interest-Driven Creator (IDC) theory. The model was analyzed using PLS-SEM on 302 responses from OTT users. The study elucidates how video content availability helps in habit formation indirectly through perceived enjoyment. The results also demonstrated that the WOM of OTT platforms is explained by perceived enjoyment, affective commitment, and the habit of using the OTT platforms. The study highlights that habit is a significant predictor of affective commitment and WOM intention of hedonic apps. This is the first study to illustrate how video content availability affects users’ enjoyment, habitual use, and WOM intentions. Habit as a significant predictor of affective commitment and WOM intention of hedonic apps, like OTT platforms, is unprecedented.     

Toward a new business model of retail industry: The role of brand experience and brand authenticity

While the customer-to-manufacturer (C2M) business model has received increasing attention as a new business model for e-commerce and retail industry, little is still known about it and the effect of its approach. This study aims to understand how brand-related stimuli in C2M environments affect customer responses as the worldwide COVID-19 pandemic. The outcomes reveal that the Sensory, affective, and intellectual aspects of brand experience positively influence brand authenticity. Brand authenticity has a positive effect on behavioral intention, such as reuse intention and word-of-mouth. Additionally, this research finds that social presence moderates the association between the sensory aspect of brand experience. Thus, this study can suggest a C2M business model as a means of sustainable operation of the retail industry to both researchers and practitioners in relation to the retail industry.     

Chief Audit Executive as Supervisory Board Member and Executive Compensation Contracts

This paper studies a unique phenomenon in China's corporate governance—that chief audit executives (CAEs) sit on supervisory boards (CAE duality)—and examines its effects on executive compensation contracts. Using a sample of listed firms between 2010 and 2018, we find a significant positive relation between CAE duality and pay-for-performance sensitivity, which suggests that the dual position helps integrate monitoring resources and reduces agency costs. This positive relation is more pronounced when companies face a stricter monitoring environment and in non-state-owned enterprises (non-SOEs) than in SOEs. In addition, we find that the recent reforms on compensation strengthen the role of CAE duality in SOEs. Further analysis identifies the reliability of performance information (i.e., earnings quality) and reduced executive self-interested behaviours (i.e., perquisite consumption) as the influencing mechanisms that increase the demand for performance-based compensation and thus improve pay-for-performance sensitivity.     

Is similarity a constraint for service-to-service brand extensions?

Are service brands constrained in launching new service offerings? Both research evidence and managerial wisdom suggest brands should extend to similar categories. However, in five studies using real-life brands - four experiments and one large-sample survey - we provide evidence that similarity is less of a constraint for service brands extending to other service categories (service-to-service extensions), compared to cases involving parent brands or extension categories of a product nature. Importantly, we demonstrate that such an effect occurs because service brands possess associations relevant across the spectrum of service categories. Our results suggest that service brand managers have the opportunity to stretch their brands to dissimilar service offerings; yet, they need to ensure the marketing execution does not make the brands’ service associations inaccessible to consumers. The findings suggest that even product brands can build service associations by adding service components to their offering, thus becoming “servitized” and better able to extend to dissimilar service categories. Overall, our work contributes to the academic debate documenting that the principles governing the management of product vs. service brands are not identical.     

环境规制、融资约束与企业污染减排——来自排污费标准调整的证据

“十四五”规划提出建设人与自然和谐共生的现代化,这要求持续推进污染减排促进经济绿色低碳转型,实现环境与经济协同发展。基于2007年起排污费提高的政策冲击和2004-2013年工业企业污染数据,本文使用倍差法考察排污费提高的污染减排效果以及融资约束对政策效应的影响。研究发现排污费提高后,污染排放水平显著下降,但产出也受到较大冲击;企业减排方式存在明显差异,大型企业主要通过降低污染强度的方式来降低污染排放,而中小型企业则主要采取降低生产规模的方式来降低污染排放;进一步基于环境投融资角度对企业减排行为的分析揭示,融资约束影响中小企业污染减排,加剧排污费提高对产出的影响。因此,提高绿色金融的环境投融资供给能力是促进经济绿色转型的重要途径。