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1.
Public space plays a primary role in shaping customers' hospitality experiences. Yet how public space conditions customers' experiential outcomes in accumulating capital for hospitality organizations remains underexplored. Inspired by the theory of psychological ownership, this research presents an in-depth analysis of the impacts of customers' public space experiences on their experiential outcomes using a longitudinal hotel industry dataset merging information from customer surveys, property performance, and surrounding accessibility insights. Findings revealed the positive effects of customers’ public space experiences on their overall service experiences, the perceived value of the experience, revisit intentions, and recommendation intentions. Moreover, hotel class, other customers, and surrounding accessibility were empirically verified as moderators conditioning the positive impact of public space. These findings offer valuable implications for theory and practice that are worthy of further exploration. 相似文献
2.
《International Journal of Research in Marketing》2022,39(4):1275-1295
Retailers increasingly adopt temporary loyalty programs (TLPs), in which consumers have limited time, often less than half a year, to save stamps and redeem highly discounted rewards. These programs often run alongside the retailers’ permanent loyalty programs in an attempt to increase customer engagement. Despite the growing popularity of TLPs, the literature on the topic remains limited. We address this gap by looking at the redemption rate, the industry’s primary success indicator, of almost 900 TLPs across a broad set of grocery retailers in 45 countries. We study the effects of four key design characteristics (the duration of the program, the discount offered, the spending requirement before an award can be redeemed, and the reward depth) on the redemption rate, and explore how these effects vary across a broad range of retailer and country characteristics. In doing so, we control for both a retailer’s potential self-selection into running a TLP and the potential endogeneity of the subsequent design choices. We derive a set of actionable results on how to design successful TLPs and show that high redemption rates are not only beneficial for the program operator and reward manufacturer, but also translate into higher sales and profit for the retailer. 相似文献
3.
针对全货运航空公司,研究其货运航线网络的构建问题。基于单分配严格枢纽航线网络,对传统模型进行改进。以各航线上货物的委托运输成本和自有机队的运输成本,取代传统的单位运输成本和折扣因子,考虑枢纽点的中转成本和载运率对路径选择的影响。结合航空货运夜航的特征考虑各机队夜间可用时间的限制,以总成本最小为目标,构建数学模型,采用LINGO优化软件求解,验证模型的有效性,为全货运航空公司构建货运航线网络提供参考。 相似文献
4.
李彦龙 《数量经济技术经济研究》2018,(1):60-76
研究目标:分析税收优惠政策对创新效率的影响以及创新效率的收敛性,测度税收优惠政策对创新带来的实际贡献。研究方法:构建随机前沿模型测度高技术产业的创新效率,采用σ收敛和β收敛检验方法检验创新效率收敛性,并采用反事实计量方法测度税收优惠政策对创新带来的实际贡献。研究发现:税收优惠政策对研发效率有显著正影响,对市场转化效率的影响为正但不显著,政策实施后效率分布也更集中;研发效率的收敛主要是由东中西地区内部之间差距的缩小造成的,而市场转化效率的收敛是由三大地区内部差距的缩小以及中西部和东部地区的差距缩小共同造成的;税收优惠政策使研发效率大约上升了8%~10%,带来的创新产出占总产出的比重也一直维持在10%以上。研究创新:从效率水平和收敛性两个角度来定量分析税收优惠政策对创新效率的影响。研究价值:为更好地采取措施提高创新效率和减小地区创新效率差距提供经验证据。 相似文献
5.
Many organizations invest periodically in a new corporate visual identity (CVI). This study investigates the main effects of CVI changes in four organizations, taking into account three independent variables: stakeholder type (employees vs. consumers), the specific organization, and communication about the CVI change. The results show that CVI changes had positive effects on CVI appreciation and identity/image. However, the effects were different for employees and consumers and differed between specific organizations. Furthermore, adequate communication about the new CVI appeared to be important for people’s appreciation of the CVI. The implications of these findings are discussed. 相似文献
6.
《Food Policy》2018
The popularity of soda taxes as a public health policy has grown rapidly in the last few years. While the evidence that the tax works in reducing the purchases of soda is emerging, there are a number of questions that are yet to be answered before the broader effectiveness of this measure can be determined. Beyond health effects, there is more specifically a need to better understand the economic mechanisms of change, redistributive effects, as well as causal and spillover effects in food systems and economy more broadly. 相似文献
7.
In this paper, we investigate the problem of finding housing for refugees once they have been granted asylum. In particular, we demonstrate that market design can play an important role in a partial solution to the problem. More specifically, we investigate a specific matching system, and we propose an easy-to-implement mechanism that finds an efficient, stable, and maximum matching. Such a matching guarantees that housing is efficiently provided to a maximum number of refugees, and that no refugee prefers another specific landlord to their current match when, at the same time, that specific landlord prefers that refugee to their own current match. 相似文献
8.
Using a sample of Australian stocks during the 1996–2014 period, this study examines how tax heterogeneity between domestic and foreign investors affects trading behaviour and stock prices around the ex-dividend day. Domestic investors prefer dividends and tend to buy stocks cum-dividend and sell them ex-dividend whereas foreign investors tend to trade in the opposite direction. Abnormal trading turnover increases with tax heterogeneity. Moreover, stocks with a larger domestic investor base are associated with a higher price drop-off ratio on the ex-dividend day and higher market value of franking credits. Overall, our findings support the dynamic dividend clientele hypothesis. 相似文献
9.
[目的]与我国的农业资源禀赋条件相似,荷兰人多地少,农业资源贫乏,却是世界农业强国,其20世纪80年代开始的农业转型之路对促进我国当前农业绿色发展具有重要借鉴意义。[方法]结合实地调研与文献研究,文章梳理了荷兰40年来在农业环境治理方面的具体政策设计和实施效果,并分析了其主要经验做法及对我国发展的启示。[结果]从畜禽养殖数量控制到化学投入品控制、再到农业资源全管理,荷兰始终坚持以种养结合的可持续发展模式应对农业资源环境挑战,不断强化循环利用技术推广应用,逐步建立了严格的农业资源环境监管体系和政府支持体系,在农业污染得到有效治理的同时,依然很好地保持了国际市场竞争力。[结论]荷兰曾经面对的养殖业污染、化学品过度投入等问题也是我国当前农业环境的突出问题,其当时采取的转型思路与我们目前的绿色发展理念高度一致,借鉴荷兰经验,加快推进我国农业绿色发展,亟需创新循环农业发展模式,加强绿色发展技术支撑,建立并完善农业绿色发展制度体系,协同推进农业资源环境保护和农业竞争力提升。 相似文献
10.
Esthetic principles describe the levels or combination of design dimensions that are esthetically appreciated. Current principles focus on dimensions connected to product design itself (e.g., unity and variety) or dimensions that refer to a product design's relationship to other product designs (e.g., typicality and novelty). However, product design also has a social significance—they help consumers shape their identity—and this social dimension has hitherto been overlooked in research on esthetic appreciation. In this paper, we propose and investigate the social esthetic principle “Autonomous, yet Connected.” In four studies, we show that a product's design leads to the highest esthetic appreciation if it strikes an optimal balance between nurturing the two seemingly opposite needs for connectedness and autonomy. Further, we show how conditions of safety and risk moderate the effects of the principle, which suggests our principle may have evolutionary grounding. 相似文献