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1.
《Journal of Retailing》2022,98(2):294-314
This study investigates how retailers can leverage their brand to shape customers’ satisfaction with service encounters. It develops and tests hypotheses about how brand, store, and consumer factors moderate customer responses to experience clues during retail service encounters. Six meta-regression analyses synthesize and compare results from 842 satisfaction equations describing customers’ encounters with a global retailer operating 400 stores in 32 countries. The results show how customers weigh their perceptions of service encounters differently depending on brand, store, and consumer factors. In markets where customers believe the retailer has high holistic brand quality, they place less weight on experience clues within the store. In markets where customers believe the retailer’s service brand promise, they place more weight on in-store experience clues. In markets where the retailer promises utilitarian value, customers weigh functional experience clues more heavily. In markets with an online purchasing channel, the effect of experience clues common to offline and online store environments is magnified, and unique clues are diminished. In addition, customers heavily weigh experience clues that fit their goals. In general, retail success factors include high brand quality (which makes customers more forgiving), a service brand promise that is mirrored in the store image (which makes customers attend to the experience clues aligned with them), and the careful monitoring and managing of retail touchpoints (to customize experience clues to each market). In this way, retailers can use customer-based strategies to effectively design and manage their global retail brand in different markets.  相似文献   
2.
为破解我国在高技术产业全球价值链中面临的低端锁定困境,需要构建并完善国家价值链分工体系。构建中国高技术产业国家价值链内生增值传导网络结构分析框架,并以电子信息产业为例,对省域国内增加值进行分解。结果表明,现阶段中国电子信息产业上游技术研发能力较弱,整体增值能力不强;下游间接关联产业部门数量及关联系数值仍待提高;除中游外,上下游出口国内增加值偏低,国际竞争力较弱;东、中部省域国内完全增加值占据优势,内生增值能力方面各有所长,东北、西部省域国内完全增加值及其内生增值能力均较弱。同时,中国省域国际垂直专业化程度未表现出显著地理地区特征,即使同一地域的省域之间也存在不同程度差异。  相似文献   
3.
The spread of the COVID-19 pandemic has resulted in the launch of contactless delivery services. This research integrates resource matching, service quality evaluation, and perceived value theories to explore the factors that promote the use contactless delivery services. The data was obtained through questionnaire surveys, and research hypotheses were verified through the structural equation modelling approach. With the exception of convenience, the results show that privacy, reliability, security, and flexibility have a significantly positive effect on consumers' intention to use “contactless” delivery services through consumers' perceived value. This study contributes to the literature by introducing theoretical frameworks from various paradigms and enriches the academic research on existing theoretical structure models. It also helps optimize resource allocation and realize the social environment related to coexisting with the COVID-19 pandemic.  相似文献   
4.
在三螺旋理论框架下,搭建政府、产业、大学、研究机构和资本部门四螺旋模型,运用文献归纳法选取多元主体协同创新6类影响因素,以主体间协同程度测度结果为因变量基础,利用状态空间模型动态分析这些因素影响方向、大小和趋势。实证结果表明,中国经济因素表现为促进作用持续提升;中国技术市场规模和创新产业规模表现为先抑制后促进,且促进作用不断提升;中国产品市场需求和创新投入表现为抑制作用持续提升;中国创新产出在时间上表现为促进作用先提升后下降并最终稳定的状态。最后,提出不同政策建议,以促进中国政产学研资协同创新体系后续发展。  相似文献   
5.
In the face of declining business and growing pressures from low-cost competitors, many business-to-business (B2B) manufacturers have moved from their previously successful product-centric strategies to more service-oriented business models. Yet despite their substantial investments in services, firms fail to understand the performance ramifications of these offerings. With a longitudinal data set (2001–2016) of 227 B2B manufacturers listed in the S&P 1500 index, this study disentangles the simultaneous effects of financial-based mechanisms that link the service ratio (i.e., share of a firm's revenue generated from selling services) to firm value. The findings reveal significant trade-offs across these mechanisms. Although the service ratio monotonously boosts sales growth, it has U-shaped curvilinear relationships with profitability and earnings volatility. These effects also depend on industry- and firm-level factors. Industry maturity positively moderates the effects of the service ratio on sales growth and profitability. However, business scope has an adverse effect on the service ratio–profitability relationship. Finally, industry turbulence negatively moderates the effect of services on earnings volatility.  相似文献   
6.
This research investigates what impact of uncertainty perception arising from the existence of competition has on the pricing decision for Product-Service Systems (PSS) under uncertainty. PSS provision is an increasingly important area for many businesses and competition increases cognitive pressures on providers even further. We present an experimental study with industrial costing and bidding experts from the defence and aerospace sector. The study consisted of an experimental set-up via two questionnaires which differed in the existence of competition in the bidding scenario. The findings showed that bidding decision makers changed their evaluation of the cost estimate due to the introduction of competition but kept their evaluations of the profit margin and price bids constant. Furthermore, the participants listed the relevant sources of uncertainty that influenced their decision-making process. This research contributes to the literature in two ways. First, our findings showed that predictions from current theory regarding decision-making of cost estimation and pricing are not confirmed when competitively bidding for PSS. Second, we show uncertainty sources that influenced the decision makers and identified p the importance of internal processes of the PSS provider and environmental uncertainty.  相似文献   
7.
This paper uses a spatial econometrics approach to study the industry risks in China’s stock market. We comprehensively consider the real linkage and information risk transmission channels and analyze the risk spillovers of specific determinants. Our empirical results show the following: 1) The real linkage channel and information channel are both effective transmission channels for driving spillover effects, and the information channel is of the utmost importance. 2) The spillover effects of specific determinants exist and are persistent. The superposition of spillover effects may lead to extreme risk. 3) The transmission channels and spillover effects are asymmetric in different regimes.  相似文献   
8.
本文基于我国金融资本超额回报率的事实,在市场套利分析框架下实证检验了实 体企业金融化是抑制还是加剧了尾部金融风险溢出。数值模拟结果表明:从杠杆率来看,实体 企业金融化对杠杆率具有“双刃剑”效应,然而,实证结果发现,从长期经济后果来看,实体 企业金融化却显著提高了杠杆率,基于Altman-Z值的风险分析进一步发现企业破产风险显著 上升,从而加剧了尾部金融风险溢出。文章的研究结论有利于全面观察实体企业金融化带来的 的实际效果,也揭示了金融行业对实体行业的风险传导过程中的一个风险源,对于实体经济和 金融领域关于企业金融化效应的研究具有参考价值。  相似文献   
9.
高技术产业创新为我国经济转型发展提供新动能,但其现存的低效率创新困局亟待破解。利用1997-2011年高技术产业面板数据,全面考察制度因素对高技术产业技术创新的影响,并就各个制度子因素对技术创新三阶段效率的贡献加以分析。结果显示,整体制度环境优化有利于创新效率提升,制度因素对不同阶段创新效率的贡献具有异质性;以企业为主体的科技创新体制对高技术产业创新效率的影响不显著,表明以企业为主体的创新体系有待进一步完善。最后提出继续深化市场化改革、优化整体制度环境、明确政府职能、真正确立企业创新主体地位等对策建议。  相似文献   
10.
产学研协同创新是推动技术创新的一条重要路径,但创新成本分摊机制是影响产学研协同合作的一个重要问题。通过构建充分竞争市场下的多阶段博弈模型,从成本分摊机制角度探究了如何有效推进产学研协同创新。通过模型扩展与求解,获得成本分摊后的帕累托改善以及产学研协同创新的可行路径。结果表明:企业和学研方基于自身收益最大化而进行的成本分摊协商无法实现帕累托最优,而轮流出价博弈模型下的成本分摊形成机制能够有效改善各方收益,并使整体收益达到帕累托最优,因此是一条现实可行的帕累托改善路径,其中,各方获得的收益增量与耐心程度的对比有关。  相似文献   
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