民办高校学生媒体接触渠道分析

本文针对大一新生和高三学生,对考生获取民办高校信息的渠道,通过互联网了解信息的主要方式以及学生对学校发放宣传资料和广告的态度等方面进行了实证研究,以了解消费者如何获取民办高校信息以及评价信息,为民办高校未来招生宣传的传播渠道组合提供参考。     

Developing a Community of Practice: Michael Gaffikin and Critical Accounting Research

This paper demonstrates the role of a community of practice in academic endeavour, focusing on the influence of place and the role of thought leaders in guiding academic development. This is illustrated with reference to the influence of Emeritus Professor Michael Gaffikin in establishing a critical accounting community of practice at the University of Wollongong (UOW) through his PhD supervisions. Social network analysis (SNA) is used to visualize the 43 PhD supervisions undertaken by Gaffikin during his career, and subsequent PhD supervisions of his students, and students of those students. SNA illustrates the structure of relationships, and the paths through which scholars learnt from one another, which we combine with qualitative analysis of recollections, acknowledgments, and doctoral theses. We demonstrate the role of Gaffikin, as the intellectual thought leader, and UOW, as the intellectual place, in the development of the critical accounting community of practice. The development of critical accounting scholarship was a function of Gaffikin's intellectual and professional leadership, which he executed through PhD supervision, the annual Doctoral Consortium, and his direction at UOW. This paper highlights the importance of local communities for the development of research agendas, and the influence of PhD supervisors on the professional development of students.     

The impact of Australian higher education policy changes on the production of PhDs in the field of accounting and finance

This article examines the growth in accounting and finance PhD graduates across all Australian universities from 1965 to 2006. It investigates the impact of the major changes that were initiated in 1988 in higher education in Australia with the introduction of the Unified National Scheme (UNS) and, in 2002, with the Research Training Scheme (RTS). A data set of PhD thesis records provides data of actual PhD completions, as distinct from enrolments. Analyses show that both the number of accounting and finance PhD completions and the dispersion of these PhD completions across Australian universities increased from 1988 with the introduction of the UNS. There is also evidence that the proportion of accounting and finance–related PhD completions relative to total Australian PhD completions increased from 1988. While there is strong statistical support for the effect of the UNS on PhD completions, this is not the case for the more recent changes associated with the Research Training Scheme (RTS).     

Extrinsic Cues and the Evaluation of Political Candidates

In a political landscape where the content of politics is getting more and more complex and political parties less and less different, voters often base their voting behavior on extrinsic rather than intrinsic cues, a bundle of extrinsic cues constructed as an image and based on perceived personal traits. Based on survey data from a sample of Norwegian voters, this paper tests how a political candidate's credibility, charisma, and physical attractiveness are related to voters’ judgments of suitability for a leading political position. Across three different politicians, the results show that credibility plays a significant role in the evaluations performed by voters. More surprisingly, charisma does not have the expected effect, and to voters, physical attractiveness is found to be more important than charisma.     

Sustainability of the accounting and finance academic profession: students’ and supervisors’ views about the PhD supervision process

This study explores the research supervisory practices of accounting and finance PhD students at Australian and New Zealand universities. Given documented faculty shortages in the accounting and finance disciplines, such investigation is timely and relevant. In the context of student engagement with their community of academic practice and their intrinsic motivation related to individual competence and autonomy, situational adjustments are inevitable and explain some differences between students’ perceptions and supervisors’ expectations. Our findings demonstrate that, despite general satisfaction with the PhD supervision process, students articulated concerns regarding constructive feedback and pastoral care provided by their supervisors, as well as guidance regarding data analysis/statistics.     

Current issues in PhD supervision of accounting and finance students: Evidence from Australia and New Zealand

This paper reports on the current trends in accounting and finance PhD supervision in Australia and New Zealand. By examining the various supervision styles adopted by students and supervisors, we identified various tensions, including the influence of performance outcomes that may hinder the vibrant spirit of inquiry that should be intrinsic to the PhD journey and to future academia. Our findings demonstrated both supervisor and student preference for more structured (contractual or directorial) styles of supervision. Changes consistent with this preference include group supervision, the closer alignment of student research topics with supervisor interests, and the preference for certain research paradigms and a focus on journal publications. While students and supervisors regard these changes as key elements in addressing the performance demands associated with PhD outcomes, they present challenges for attaining a balance between product (thesis/contribution to knowledge) and process (students' journeys towards scholarship), together with supervisors' roles therein.     

Eurocentrism,capitalism and tourism knowledge

Global hegemonic structures of power have been a subject of debate among social scientists for decades. However, issues addressing the ‘subjugation of the intellect’ and forces shaping knowledge production – globalisation, capitalism and neo-colonialism – remain understudied in tourism. Drawing upon critical theories of Eurocentrism and capitalism, in this paper we explore and address the ideological impacts of existing global power structures on the next generation of tourism ‘knowledge producers’ in Asia. More specifically, this work critically discusses the ontological and epistemological beliefs – and subsequent methodological choices – of a group of Asian PhD scholars. The empirical material presented in this paper highlights that persisting forms of Eurocentric ideology embedded in capitalist structures of power permeate non-Western academic circles.     

The allocation of PhD enrolment quotas in China’s research-oriented universities based on equity and efficiency principles

PhD enrolment quota allocation proves the key concern for China’s universities to promote institutional reform and improve research level, and it is often characterized by the zero sum game among schools within a university. Therefore, this article develops a new indicator system for PhD enrolment quota allocation and efficiency evaluation in China, and then it reallocates the quotas considering the preferences of decision-makers and the efficiency based on the historical data during 2011–2015 in a research-oriented university in China. The results indicate that, first, the preferences of decision-makers in the university for article publications and research funds may significantly affect the allocation of PhD enrolment quotas among schools. Second, when the linear combination weighting method is used, the overall efficiency for PhD enrolment allocation proves the highest, among various weighting methods concerned. Finally, to improve the overall efficiency of the 19 schools, five social science schools and four engineering schools have to cut their PhD enrolment quotas; among them, three engineering schools should reduce the largest redundant quotas sharply. The methods and results in this article are conducive to the allocation of education resources which have the zero sum feature and are often accompanied with undesirable outputs.     

The candidate experience: Is it damaging your employer brand?

The importance of the candidate experience has only recently gained attention as the war for talent ensues. Despite its importance, there is a paucity of research examining the exchange relationship between the job candidate and the organization during the recruitment process. This article presents a model—illustrating the connections and exchanges made among an organization, the job candidate, and the organization’s recruitment process—that forms the candidate experience and, in turn, affects the employer’s brand either positively or negatively. Based on this framework, guidelines are presented to assist organizations in ensuring a positive candidate experience that will result in the strengthening of the employer brand and improving recruitment and business outcomes. Some of these business outcomes include strengthening relationships with customers and investors, referring friends to the company, and participating in future searches conducted by the organization.     

猎头公司候选人能力综合评估的研究

国内的猎头公司在外资猎头公司进入中国的情况下面临强大的竞争,如何能够给客户提供更好的服务,如何能为客户提供更好的候选人便成为竞争的焦点。文章提出了用数学模型层次分析法来对候选人进行全方位的评估,从而不仅可以提高猎头公司的业务能力,也可以提高推荐候选人的质量。