Exploring the factors that drive consumers to use contactless delivery services in the context of the continued COVID-19 pandemic

The spread of the COVID-19 pandemic has resulted in the launch of contactless delivery services. This research integrates resource matching, service quality evaluation, and perceived value theories to explore the factors that promote the use contactless delivery services. The data was obtained through questionnaire surveys, and research hypotheses were verified through the structural equation modelling approach. With the exception of convenience, the results show that privacy, reliability, security, and flexibility have a significantly positive effect on consumers' intention to use “contactless” delivery services through consumers' perceived value. This study contributes to the literature by introducing theoretical frameworks from various paradigms and enriches the academic research on existing theoretical structure models. It also helps optimize resource allocation and realize the social environment related to coexisting with the COVID-19 pandemic.     

智慧居家养老服务协同供给的优化路径研究——以广西钦州市智慧居家养老项目的实践经验为例

智慧居家养老服务的协同供给可以形成社会联动效应，降低公共服务成本。运用公共服务协同供给分析框架，通过交叉分类方法从协同主体的利益与目标两个变量的耦合性出发分析广西钦州市智慧居家养老项目中养老服务主体间不同种类的协同关系，可以从加强政府领导、形成合作联盟、建立市场标准、创新扶持政策4个方面完善政府、企业、社会组织之间不同类型的协同供给，实现社会资源的高效利用以及向智慧居家养老服务的发展和转变。     

Assessing customer passion,commitment, and word-of-mouth intentions in digital assistant usage: The moderating role of technology anxiety

Consumers develop a passion for the use of innovations, which is a critical determinant of their success. Research has largely examined drivers of initial acceptance of digital assistants (DAs) and has yet to fully understand the factors driving or deterring consumers’ passion towards DAs and the behavioural outcomes. Drawing on the stimulus-organism-response framework, this study examines a unique set of factors (usefulness, ease of use, privacy concern, and localisation) that act as stimuli to drive an organismic state of passion for DAs, and how this produces behavioural responses of word-of-mouth (WOM) intention and commitment to DA use. The study also examines how technology anxiety moderates passion’s impact on WOM intentions and commitment. The findings show that usefulness, ease of use, privacy concern, and localisation are significant explanatory variables of consumers’ passion towards DAs. Furthermore, passion towards DAs results in WOM intentions and commitment to its use. The findings further show that passion’s effect on DAs in explaining WOM intentions and commitment is weakened by technology anxiety. Lastly, passion is the mediating mechanism through which usefulness, ease of use, privacy concern, and localisation impact WOM intentions and commitment. The implications of these findings for theory and practice are highlighted.     

Chinese relationship management: a qualitative study of banking in New Zealand

This study investigates the relational factors and motivations of Chinese migrant consumers towards financial service providers in New Zealand. Using convergent interviews, a deeper understanding is developed of immigrants’ relational behaviour with service providers. These relationships with service providers are significantly influenced by traditional Chinese values and guanxi and relational embeddedness plays an important role in how they are developed. The research contributes a better understanding of the interplay between Eastern and Western cultures in service relationships among immigrant groups. A general theory of the Chinese perspective of customer relationship management is developed. The implications for how marketing practitioners manage their relationships with migrant customers are explored.     

The influence of hospitable design and service on patient responses

ABSTRACT

A study of 216 respondents examined a medical center environment’s influence on patient responses. A stimulus–organism–response (S-O-R) model was adapted to the theory that more hospitable healthcare servicescape elements will affect patients’ overall satisfaction with healthcare experience, loyalty intentions, and willingness to pay out-of-pocket expenses for healthcare services. Servicescape elements included atmospherics of the healthcare environment, service delivery by healthcare staff, physical design of the healthcare environment, and wayfinding. Results of structural equation modeling confirmed that the four servicescape elements – had a significant impact on patients’ overall satisfaction with the healthcare experience. Furthermore, overall satisfaction with the healthcare experience predicted patients’ loyalty intentions and willingness to pay out-of-pocket expenses for healthcare services. The study makes a significant contribution to the empirical modeling of patients’ behavioral responses to hospitable healthcare environments.     

Reverse Knowledge Transfer on Emerging Market Multinationals: A Case Study of the Largest Private Bank in Latin America

Knowledge transfer between headquarters and subsidiaries and the study of emerging market multinationals (EMMNE) are two important and rapidly growing research topics in International Business (IB) studies. This research analyzes, through an in-depth single case study, the Reverse Knowledge Transfer (RKT) processes of an emerging market multinational, more specifically the largest private bank in LATAM—Banco Itaú Unibanco S.A.—to understand how emerging market parent companies benefit from their subsidiaries’ knowledge. Our findings validate important concepts in the IB and RKT literature, contribute with valuable insights to theory generation, and indicate possible avenues for future research.     

信息传播培养理论视域下的农户亲环境行为研究——对甘肃省19个县（区）542农户的调研分析

大众传播媒介及农业信息服务网络通过环保信息传播可在潜移默化中培养农户的亲环境价值观，进而影响农户的亲环境行为。基于信息传播培养理论，整合计划行为理论和“信念—价值—规范”理论构建亲环境行为理论模型，并采用甘肃省19个县（区）542户样本农户的调研数据进行验证，结果显示：环保信息的有效传播可以潜移默化地强化农户的亲环境价值观，农户的亲环境价值观、行为态度、主观规范、知觉行为控制及责任归属均对其亲环境行为有显著的正向预测作用，农户经营规模和专业化水平对其亲环境行为也有显著正向影响。应提高农户生产经营的规模化和专业化程度，加强对农户亲环境价值观及主体责任认知、亲环境行为知识和技能等方面的教育和培训，并充分发挥农村干部、党员、能人等的带头示范作用，以有效促进农户亲环境行为。     

战术面向服务架构概念及相关技术

战术面向服务架构（TSOA）是实现战术云平台服务基础设施的重要支撑概念。由于战术环境的复杂性，目前对TSOA实施过程中面临问题和相关实现技术的总结还较少。为此，开展了针对TSOA的概念以及相关技术的研究。首先，从战术环境下的TSOA架构需求背景出发，介绍了TSOA架构的组成以及适应性特征；然后，通过分析战术环境下设备和网络等多方面存在的限制性因素，明确实施TSOA架构所面临的挑战以及需要解决的关键问题，并对实现过程中涉及的服务发现、消息传输机制、网络状态自适应等相关技术进行归纳；最后，对国内外的相关研究工作进行总结，期望对推动TSOA架构的具体实施提供一定参考。     

农业机械化发展及其服务外包的原因分析——源自冀豫鲁3省问卷调查数据的证明

[目的]在统计描述华北平原农民的机械采纳率和机械采纳方式的基础上,分析农民的机械化需求和农机手的机械服务供给行为及其内在逻辑,从理论和实证两个维度对华北平原地区农业机械技术的特殊实现形式——服务外包做出解释。[方法]运用描述性统计分析和成本收益核算等方法,利用冀豫鲁3省779个农户和45个农机手的实地调研数据分别对农业机械化发展的前提条件和实现方式做出解释。[结果]农业劳动力成本上升与农机购置成本下降,共同刺激了农民的机械技术需求,是华北平原农业机械化快速发展的前提条件;持有农业机械的农民基于理性选择而向其他农民提供农机作业服务,是推动华北平原农业机械化以服务形式实现的主要原因。[结论]相关部门应继续探索高效的农机补贴模式,刺激农民的机械技术需求;农业机械支持政策可适当向农机合作社倾斜,提高农机手的组织化程度和服务数量与质量。